#9700ae
a dark, electric magenta / pink · warm · closest name: purple
RGB
151, 0, 174
HSL
292°, 100%, 34%
CMYK
13, 100, 0, 32
Luminance
0.0964
Every format
| HEX | #9700ae |
| RGB | rgb(151, 0, 174) |
| HSL | hsl(292, 100%, 34%) |
| CMYK | cmyk(13%, 100%, 0%, 32%) |
| LAB | lab(37.2 70.1 -52.5) |
| LCH | lch(37.2 87.6 323.2) |
| OKLCH | oklch(0.490 0.234 320.9) |
Copy-ready code
/* CSS */
color: #9700ae;
background-color: #9700ae;
/* Tailwind (arbitrary) */
class="text-[#9700ae] bg-[#9700ae]"
/* SCSS */
$brand: #9700ae;
/* SwiftUI */
Color(red: 0.592, green: 0.000, blue: 0.682)
/* Android */
Color.parseColor("#9700ae")Accessibility — WCAG contrast
Aa
#9700ae on white: 7.17:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#9700ae on black: 2.93:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red59.2%
Green0.0%
Blue68.2%
CMYK percentages
Cyan13.2%
Magenta100.0%
Yellow0.0%
Key (black)31.8%
Color previews
#9700ae text on a black background
contrast 2.93:1
Card sample
#9700ae text on a white background
contrast 7.17:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #9700ae;
Background color
Panel with #9700ae background
background-color: #9700ae;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #9700ae;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(151, 0, 174, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(151, 0, 174, 0.45);
Border & gradient
Gradient panel
border: 3px solid #9700ae; background: linear-gradient(135deg, #9700ae, #AE0051);