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violet · cool

#975ecf

a balanced, vivid violet · cool · closest name: Medium Purple

Token name suggestion: Atlas Thistle

RGB
151, 94, 207
HSL
270°, 54%, 59%
CMYK
27, 55, 0, 19
Luminance
0.1909

#975ecf is a balanced vivid violet, 270° on the wheel and 67/100 on the cool side. Put black text on it (4.82:1). As text it scores 4.36:1 on white — large text only. Nearest name is Medium Purple, nearest Tailwind family is purple.

hsl(270 54% 59%)rgb(151 94 207)Base step 500AA inkCool

At a glance

Every number on this page in one read: what #975ecf is made of, how bright it looks, and which way it leans.

Hex
#975ecf
Hue
270°
violet
Saturation
54%
vivid
Lightness
59%
balanced
Brightness
81%
HSV value
Perceived
51%
weighted brightness
Luminance
0.1909
WCAG relative
Temperature
Cool
67/100 cool
Color family
Violet
Tone
Vivid
Best ink
Black
4.82:1
Closest name
Medium Purple
ΔE2000 5.6
Chroma
67.1
LCH, 0–130ish
OKLCH L
0.595
perceptual lightness
Tailwind
purple
500 · ΔE 6.1
Web-safe
#9966CC
nearest of 216
Where it sits
Hue270° of 360°
Saturation54%
Lightness59%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #975ecf.

Temperature
Warm ← → Cool67% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red34%
Green42%
Blue24%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#975ecf
HEX (8-digit)#975ecfff
RGBrgb(151, 94, 207)
RGBArgba(151, 94, 207, 1)
HSLhsl(270, 54%, 59%)
HSV / HSBhsv(270, 55%, 81%)
HWBhwb(270 37% 19%)
CMYKcmyk(27%, 55%, 0%, 19%)
LABlab(50.8 44.9 -49.9)
LCHlch(50.8 67.1 312.0)
OKLCHoklch(0.595 0.172 305.0)
XYZ (D65)xyz(28.03, 19.09, 61.23)
Decimal9920207
Display P3color(display-p3 0.592 0.369 0.812)
Web-safe#9966CC

Copy-ready code

every platformclick to select
/* CSS */
color: #975ecf;
background-color: #975ecf;
/* CSS custom property */
--brand: #975ecf;
/* Tailwind (arbitrary) */
class="text-[#975ecf] bg-[#975ecf]"
/* SCSS */
$brand: #975ecf;
/* SwiftUI */
Color(red: 0.592, green: 0.369, blue: 0.812)
/* UIKit */
UIColor(red: 0.592, green: 0.369, blue: 0.812, alpha: 1)
/* Android XML */
<color name="brand">#975ECF</color>
/* Android Compose */
Color(0xFF975ECF)
/* Flutter */
Color(0xFF975ECF)
/* Python / OpenCV (BGR) */
(207, 94, 151)
/* Python / PIL (RGB) */
(151, 94, 207)
/* Java AWT */
new Color(151, 94, 207)
/* .NET */
Color.FromArgb(255, 151, 94, 207)
/* OpenGL / Unity (0–1) */
(0.5922f, 0.3686f, 0.8118f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{151,94,207}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #975ecf 85%, white);
border-color: color-mix(in oklab, #975ecf 40%, transparent);
/* theme-aware in one line */
color: light-dark(#401D62, #E1D3EE);
/* relative colour syntax */
--hover: hsl(from #975ecf h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F7F4FB;
  --brand-100: #F0E9F6;
  --brand-200: #DECEEE;
  --brand-300: #C7A9E5;
  --brand-400: #AB7DD8;
  --brand-500: #975ecf;
  --brand-600: #7B38BD;
  --brand-700: #672F9D;
  --brand-800: #52257E;
  --brand-900: #3E1F5C;
  --brand-950: #261339;
  --brand: #975ecf;
  --brand-ink: #000000;
  --brand-surface: #F7F4FA;
  --brand-border: #D6C0EC;
  --brand-hover: #8542C7;
  --brand-pressed: #7335B1;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #1C1424;
    --brand-ink: #E1D3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F7F4FB',
        100: '#F0E9F6',
        200: '#DECEEE',
        300: '#C7A9E5',
        400: '#AB7DD8',
        500: '#975ecf',
        600: '#7B38BD',
        700: '#672F9D',
        800: '#52257E',
        900: '#3E1F5C',
        950: '#261339',
        DEFAULT: '#975ecf',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F7F4FB,
  '100': #F0E9F6,
  '200': #DECEEE,
  '300': #C7A9E5,
  '400': #AB7DD8,
  '500': #975ecf,
  '600': #7B38BD,
  '700': #672F9D,
  '800': #52257E,
  '900': #3E1F5C,
  '950': #261339,
);
$brand-base: #975ecf;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F7F4FB", "$type": "color" },
      "100": { "$value": "#F0E9F6", "$type": "color" },
      "200": { "$value": "#DECEEE", "$type": "color" },
      "300": { "$value": "#C7A9E5", "$type": "color" },
      "400": { "$value": "#AB7DD8", "$type": "color" },
      "500": { "$value": "#975ecf", "$type": "color" },
      "600": { "$value": "#7B38BD", "$type": "color" },
      "700": { "$value": "#672F9D", "$type": "color" },
      "800": { "$value": "#52257E", "$type": "color" },
      "900": { "$value": "#3E1F5C", "$type": "color" },
      "950": { "$value": "#261339", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #975ecf · 4.82:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 4.36:1
AA fail · AA large pass · AAA fail
Aa
Black text · 4.82:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #975ecf as text scores 4.36:1 on white and 4.82:1 on black.
Best tinted ink on it, if plain black or white feels flat: #401D62 at 3.07:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#945ACE · 4.55:1
AA on white−1% L
#945ACE
The quick fox
#7636B5 · 7.08:1
AAA on white−13% L
#7636B5
The quick fox
#975ecf · 4.82:1
AA on blackalready passes
#975ecf
The quick fox
#B085DB · 7.22:1
AAA on black+10% L
#B085DB

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #975ECF is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#975ecf on white: 4.36:1
AA ✗ fail · AA-large · AAA
Aa
#975ecf on black: 4.82:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #975ecf as text on that neutral, and that neutral as text on #975ecf.

NeutralRatioBoth directions
White4.36:1AaAa
Slate 504.17:1AaAa
Slate 1003.98:1AaAa
Slate 2003.54:1AaAa
Slate 3002.94:1AaAa
Slate 4001.70:1AaAa
Slate 5001.09:1AaAa
Slate 6001.74:1AaAa
Slate 7002.38:1AaAa
Slate 8003.36:1AaAa
Slate 9004.10:1AaAa
Black4.82:1AaAa
Colour vision deficiency
true color
protanopia · #3677D3
deuteranopia · #4A79CC
tritanopia · #8D738E

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #975ecf is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F7F4FB
#F0E9F6
#DECEEE
#C7A9E5
#AB7DD8
#975ecf
#7B38BD
#672F9D
#52257E
#3E1F5C
#261339
Base = 500Lightest = 50 · #F7F4FBDarkest = 950 · #261339Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.043 305.0);
  --brand-100: oklch(0.94 0.069 305.0);
  --brand-200: oklch(0.88 0.103 305.0);
  --brand-300: oklch(0.80 0.134 305.0);
  --brand-400: oklch(0.72 0.158 305.0);
  --brand-500: oklch(0.64 0.172 305.0);
  --brand-600: oklch(0.56 0.172 305.0);
  --brand-700: oklch(0.48 0.161 305.0);
  --brand-800: oklch(0.40 0.144 305.0);
  --brand-900: oklch(0.32 0.120 305.0);
  --brand-950: oklch(0.24 0.094 305.0);
}

Colors that work with #975ecf

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F7F4FA
Tinted page background
Border#D6C0EC
Hairlines and dividers
Muted text#734B9B
Captions on the surface
Accent#83A12B
Second voice, not a rival
Dark variant#401D62
Hover, pressed, headers
Light variant#F2EBF9
Selected rows, tints
Dark surface#1C1424
Dark-mode background
Hover#8542C7
One step down in lightness
Pressed#7335B1
Two steps down
Disabled#CFC4D9
Chroma pulled out
Focus ring#A164DD
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #975ecf

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #401D62
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

creativepremiummodernimaginative

Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

Deep violets swallow detail on screens with poor gamma; check it on a cheap laptop panel.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight41/100
  • TemperatureCool
  • ApproachabilityReserved

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#96CF5E
Analogous left#5E5ECF
Analogous right#CF5ECE
Split-complement 1#CECF5E
Split-complement 2#5ECF5E
Triadic 1#CF975E
Triadic 2#5ECF97
Tetradic#CF5E5E
On the wheel
Base+30°−30°+120°+240°+180°270°

#975ecf sits at 270°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red59.2%
Green36.9%
Blue81.2%
R · 0–255
151
0x97
G · 0–255
94
0x5e
B · 0–255
207
0xcf

CMYK percentages

Cyan27.1%
Magenta54.6%
Yellow0.0%
Key (black)18.8%

Total ink coverage is 101%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#975ecf text on a black background

contrast 4.82:1

Card sample

#975ecf text on a white background

contrast 4.36:1

Card sample

#975ecf on grey

3.98:1

#975ecf on its own surface

4.00:1

#975ecf on its dark surface

4.10:1

CSS3 live lab

Text font color

The quick brown fox

color: #975ecf;
Background color
Panel with #975ecf background
background-color: #975ecf;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #975ecf;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(151, 94, 207, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(151, 94, 207, 0.45);
Border & gradient
Gradient panel
border: 3px solid #975ecf;
background: linear-gradient(135deg, #975ecf, #CF5EBC);
Gradient text

Gradient headline

background: linear-gradient(90deg, #975ecf, #CF5E9F);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #975ecf;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #975ecf;
caret-color: #975ecf;
Left rule
Pull quote or callout
border-left: 4px solid #975ecf;
Ring + tint
Selected chip
background: #F2EBF9;
box-shadow: inset 0 0 0 2px #975ecf;
Conic badge
68%
background: conic-gradient(#975ecf 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #975ecf over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(151, 94, 207, 0.5)
rgb(151 94 207 / 50%)
#975ecf80
hsl(270 54% 59% / 50%)
color-mix(in srgb, #975ecf 50%, transparent)
Alpha8-digit hexFlat on white
10%#975ecf1a#F5EFFA
20%#975ecf33#EADFF5
40%#975ecf66#D5BFEC
60%#975ecf99#C19EE2
80%#975ecfcc#AC7ED9

Gradients from #975ecf

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #B58DDD, #975ecf 45%, #401D62);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #975ecf, #C846A7);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #975ecf, #96CF5E);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #C5A5E4 0%, #975ecf 45%, #401D62 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F7F4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #858CDB 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #D675CE 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #401D62 0%, transparent 65%), #975ecf;

Monochromatic scale

Palettes built from #975ecf

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#975ecf in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 4.82:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#975ecf, answered

What color is #975ecf?

#975ecf is a balanced vivid violet, closest to Medium Purple (ΔE2000 5.6). It sits at 270° on the hue wheel with 54% saturation and 59% lightness, which reads as cool.

What is the RGB value of #975ecf?

rgb(151, 94, 207) — 151 red, 94 green and 207 blue out of 255, or 59.2% / 36.9% / 81.2% by channel.

What is #975ecf in HSL and HSV?

hsl(270, 54%, 59%) and hsv(270, 55%, 81%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #975ecf a light or a dark color?

It is a mid-tone. Relative luminance is 0.1909 and perceived brightness is 51%, so black text on it reaches 4.82:1.

Should I use black or white text on #975ecf?

Black. It scores 4.82:1 against #975ecf, versus 4.36:1 for white — AA at any size.

Is #975ecf accessible on a white background?

#975ecf on white scores 4.36:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #945ACE to reach 4.5:1, or #7636B5 for 7:1.

What is the complementary color of #975ecf?

#96CF5E sits directly opposite on the wheel. Softer options are the split-complements #CECF5E and #5ECF5E, which give the same contrast with far less vibration.

What colors go well with #975ecf?

For interface work: #F7F4FA as the surface, #D6C0EC for borders, #734B9B for secondary text, #83A12B as an accent and #401D62 for hover and pressed states. For a palette, the analogous pair #5E5ECF and #CF5ECE stays calm, while #96CF5E is the loudest partner.

What is #975ecf in CMYK for printing?

cmyk(27%, 55%, 0%, 19%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #975ecf warm or cool?

Cool — it scores 67 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #C05ECF; nudged cooler, #6C5CD1.

Which Tailwind color is closest to #975ecf?

The purple family — its 500 step is #a855f7, ΔE2000 6.1 away. That is a visible difference, so define #975ecf as a custom token rather than reaching for the built-in.

How do I use #975ecf in Tailwind CSS?

Inline it as an arbitrary value with bg-[#975ecf] or text-[#975ecf], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #975ecf with 50% opacity?

rgba(151, 94, 207, 0.5), or #975ecf80 in eight-digit hex. Over white that composites to #CBAFE7; over black, #4C2F68.

Is #975ecf a web-safe color?

No. The nearest web-safe colour is #9966CC, ΔE2000 2.4 away. The palette only matters for legacy displays and some email clients now.

What does the color #975ecf mean?

As a violet, it reads creative, premium, modern. Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #975ecf?

The safest is same-hue elevation: linear-gradient(135deg, #B58DDD, #975ecf 45%, #401D62). For more colour, a short hue run to #C846A7 keeps it rich without turning muddy.

Work with #975ecf in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #975ecf at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.