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#9764af

a balanced, soft violet · cool · closest name: Medium Orchid

RGB
151, 100, 175
HSL
281°, 32%, 54%
CMYK
14, 43, 0, 31
Luminance
0.1879

At a glance

Every number on this page in one read: what #9764af is made of, how bright it looks, and which way it leans.

Hex
#9764af
Hue
281°
violet
Saturation
32%
soft
Lightness
54%
balanced
Brightness
69%
HSV value
Perceived
50%
weighted brightness
Luminance
0.1879
WCAG relative
Temperature
Cool
60/100 cool
Color family
Violet
Tone
Soft
Best ink
Black
4.76:1
Closest name
Medium Orchid
ΔE2000 8.5
Where it sits
Hue281° of 360°
Saturation32%
Lightness54%
Temperature
Warm ← → Cool60% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#9764af
RGBrgb(151, 100, 175)
HSLhsl(281, 32%, 54%)
CMYKcmyk(14%, 43%, 0%, 31%)
LABlab(50.4 34.2 -32.0)
LCHlch(50.4 46.9 316.9)
OKLCHoklch(0.587 0.124 314.3)
Decimal9921711
Display P3color(display-p3 0.592 0.392 0.686)

Copy-ready code

/* CSS */
color: #9764af;
background-color: #9764af;
/* Tailwind (arbitrary) */
class="text-[#9764af] bg-[#9764af]"
/* SCSS */
$brand: #9764af;
/* SwiftUI */
Color(red: 0.592, green: 0.392, blue: 0.686)
/* Android */
Color.parseColor("#9764af")
/* Flutter */
Color(0xFF9764AF)
/* Python / OpenCV (BGR) */
(175, 100, 151)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #9764af · 4.76:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 4.41:1
AA fail · AA large pass · AAA fail
Aa
Black text · 4.76:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #9764af as text scores 4.41:1 on white and 4.76:1 on black.

Accessibility — WCAG contrast

Aa
#9764af on white: 4.41:1
AA ✗ fail · AA-large · AAA
Aa
#9764af on black: 4.76:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #5675B2
deuteranopia · #6379AD
tritanopia · #956F81

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #9764af is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F8F5F9
#F1ECF4
#E1D5E7
#CDB5D9
#B590C6
#9764af
#8853A1
#724587
#5B386C
#442B4F
#2A1B31
Base = 500Lightest = 50 · #F8F5F9Darkest = 950 · #2A1B31
:root {
  --brand-50: #F8F5F9;
  --brand-100: #F1ECF4;
  --brand-200: #E1D5E7;
  --brand-300: #CDB5D9;
  --brand-400: #B590C6;
  --brand-500: #9764af;
  --brand-600: #8853A1;
  --brand-700: #724587;
  --brand-800: #5B386C;
  --brand-900: #442B4F;
  --brand-950: #2A1B31;
  --brand: #9764af;
  --brand-ink: #000000;
}

Colors that work with #9764af

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F8F5FA
Tinted page background
Border#DBC9E3
Hairlines and dividers
Muted text#804E97
Captions on the surface
Accent#6B8B41
Second voice, not a rival
Dark variant#472B54
Hover, pressed, headers
Light variant#F4EEF6
Selected rows, tints
Dark surface#1F1424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #9764af

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#7CAF64
Analogous left#7164AF
Analogous right#AF64A1
Split-complement 1#A1AF64
Split-complement 2#64AF71
Triadic 1#AF9764
Triadic 2#64AF97
Tetradic#AF7164

RGB percentages

Red59.2%
Green39.2%
Blue68.6%

CMYK percentages

Cyan13.7%
Magenta42.9%
Yellow0.0%
Key (black)31.4%

Color previews

#9764af text on a black background

contrast 4.76:1

Card sample

#9764af text on a white background

contrast 4.41:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #9764af;
Background color
Panel with #9764af background
background-color: #9764af;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #9764af;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(151, 100, 175, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(151, 100, 175, 0.45);
Border & gradient
Gradient panel
border: 3px solid #9764af;
background: linear-gradient(135deg, #9764af, #AF6495);

Monochromatic scale

Palettes built from #9764af

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#9764af in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#9764af, answered

What color is #9764af?

#9764af is a balanced soft violet, closest to Medium Orchid (ΔE2000 8.5). It sits at 281° on the hue wheel with 32% saturation and 54% lightness, which reads as cool.

What is the RGB value of #9764af?

rgb(151, 100, 175) — 151 red, 100 green and 175 blue out of 255, or 59.2% / 39.2% / 68.6% by channel.

Is #9764af a light or a dark color?

It is a mid-tone. Relative luminance is 0.1879 and perceived brightness is 50%, so black text on it reaches 4.76:1.

Should I use black or white text on #9764af?

Black. It scores 4.76:1 against #9764af, versus 4.41:1 for white — AA at any size.

What is the complementary color of #9764af?

#7CAF64 sits directly opposite on the wheel. Softer options are the split-complements #A1AF64 and #64AF71, which give the same contrast with far less vibration.

What colors go well with #9764af?

For interface work: #F8F5FA as the surface, #DBC9E3 for borders, #804E97 for secondary text, #6B8B41 as an accent and #472B54 for hover and pressed states. For a palette, the analogous pair #7164AF and #AF64A1 stays calm, while #7CAF64 is the loudest partner.

What is #9764af in CMYK for printing?

cmyk(14%, 43%, 0%, 31%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #9764af warm or cool?

Cool — it scores 60 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #AF64AB; nudged cooler, #7B62B1.

Work with #9764af in the Color Lab