#981fad
a dark, vivid magenta / pink · warm · closest name: purple
RGB
152, 31, 173
HSL
291°, 70%, 40%
CMYK
12, 82, 0, 32
Luminance
0.1067
Every format
| HEX | #981fad |
| RGB | rgb(152, 31, 173) |
| HSL | hsl(291, 70%, 40%) |
| CMYK | cmyk(12%, 82%, 0%, 32%) |
| LAB | lab(39.0 65.0 -48.9) |
| LCH | lch(39.0 81.4 323.0) |
| OKLCH | oklch(0.503 0.218 321.0) |
Copy-ready code
/* CSS */
color: #981fad;
background-color: #981fad;
/* Tailwind (arbitrary) */
class="text-[#981fad] bg-[#981fad]"
/* SCSS */
$brand: #981fad;
/* SwiftUI */
Color(red: 0.596, green: 0.122, blue: 0.678)
/* Android */
Color.parseColor("#981fad")Accessibility — WCAG contrast
Aa
#981fad on white: 6.70:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#981fad on black: 3.13:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red59.6%
Green12.2%
Blue67.8%
CMYK percentages
Cyan12.1%
Magenta82.1%
Yellow0.0%
Key (black)32.2%
Color previews
#981fad text on a black background
contrast 3.13:1
Card sample
#981fad text on a white background
contrast 6.70:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #981fad;
Background color
Panel with #981fad background
background-color: #981fad;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #981fad;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(152, 31, 173, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(152, 31, 173, 0.45);
Border & gradient
Gradient panel
border: 3px solid #981fad; background: linear-gradient(135deg, #981fad, #AD1F63);