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magenta / pink · neutral

#995486

a balanced, soft magenta / pink · neutral · closest name: Medium Violet Red

Token name suggestion: Signal Fuchsia

RGB
153, 84, 134
HSL
317°, 29%, 47%
CMYK
0, 45, 12, 40
Luminance
0.1483

#995486 is a balanced soft magenta / pink, 317° on the wheel and 42/100 on the cool side. Put white text on it (5.29:1). As text it scores 5.29:1 on white — safe at any size. Nearest name is Medium Violet Red, nearest Tailwind family is pink.

hsl(317 29% 47%)rgb(153 84 134)Base step 600AA inkNeutral

At a glance

Every number on this page in one read: what #995486 is made of, how bright it looks, and which way it leans.

Hex
#995486
Hue
317°
magenta / pink
Saturation
29%
soft
Lightness
47%
balanced
Brightness
60%
HSV value
Perceived
45%
weighted brightness
Luminance
0.1483
WCAG relative
Temperature
Neutral
42/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
White
5.29:1
Closest name
Medium Violet Red
ΔE2000 10.7
Chroma
38.9
LCH, 0–130ish
OKLCH L
0.544
perceptual lightness
Tailwind
pink
500 · ΔE 16
Web-safe
#996699
nearest of 216
Where it sits
Hue317° of 360°
Saturation29%
Lightness47%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #995486.

Temperature
Warm ← → Cool42% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red46%
Green43%
Blue12%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#995486
HEX (8-digit)#995486ff
RGBrgb(153, 84, 134)
RGBArgba(153, 84, 134, 1)
HSLhsl(317, 29%, 47%)
HSV / HSBhsv(317, 45%, 60%)
HWBhwb(317 33% 40%)
CMYKcmyk(0%, 45%, 12%, 40%)
LABlab(45.4 35.7 -15.5)
LCHlch(45.4 38.9 336.6)
OKLCHoklch(0.544 0.112 338.3)
XYZ (D65)xyz(20.61, 14.84, 24.33)
Decimal10048646
Display P3color(display-p3 0.600 0.329 0.525)
Web-safe#996699

Copy-ready code

every platformclick to select
/* CSS */
color: #995486;
background-color: #995486;
/* CSS custom property */
--brand: #995486;
/* Tailwind (arbitrary) */
class="text-[#995486] bg-[#995486]"
/* SCSS */
$brand: #995486;
/* SwiftUI */
Color(red: 0.600, green: 0.329, blue: 0.525)
/* UIKit */
UIColor(red: 0.600, green: 0.329, blue: 0.525, alpha: 1)
/* Android XML */
<color name="brand">#995486</color>
/* Android Compose */
Color(0xFF995486)
/* Flutter */
Color(0xFF995486)
/* Python / OpenCV (BGR) */
(134, 84, 153)
/* Python / PIL (RGB) */
(153, 84, 134)
/* Java AWT */
new Color(153, 84, 134)
/* .NET */
Color.FromArgb(255, 153, 84, 134)
/* OpenGL / Unity (0–1) */
(0.6000f, 0.3294f, 0.5255f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{153,84,134}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #995486 85%, white);
border-color: color-mix(in oklab, #995486 40%, transparent);
/* theme-aware in one line */
color: light-dark(#522D48, #E9D7E4);
/* relative colour syntax */
--hover: hsl(from #995486 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F9F6F8;
  --brand-100: #F3ECF1;
  --brand-200: #E6D5E2;
  --brand-300: #D7B7CE;
  --brand-400: #C392B6;
  --brand-500: #AF6E9D;
  --brand-600: #995486;
  --brand-700: #844873;
  --brand-800: #693A5C;
  --brand-900: #4E2D45;
  --brand-950: #301C2B;
  --brand: #995486;
  --brand-ink: #ffffff;
  --brand-surface: #FAF5F8;
  --brand-border: #E2CADC;
  --brand-hover: #824772;
  --brand-pressed: #6B3B5E;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241420;
    --brand-ink: #E9D7E4;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F9F6F8',
        100: '#F3ECF1',
        200: '#E6D5E2',
        300: '#D7B7CE',
        400: '#C392B6',
        500: '#AF6E9D',
        600: '#995486',
        700: '#844873',
        800: '#693A5C',
        900: '#4E2D45',
        950: '#301C2B',
        DEFAULT: '#995486',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F9F6F8,
  '100': #F3ECF1,
  '200': #E6D5E2,
  '300': #D7B7CE,
  '400': #C392B6,
  '500': #AF6E9D,
  '600': #995486,
  '700': #844873,
  '800': #693A5C,
  '900': #4E2D45,
  '950': #301C2B,
);
$brand-base: #995486;
$brand-ink: #ffffff;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F9F6F8", "$type": "color" },
      "100": { "$value": "#F3ECF1", "$type": "color" },
      "200": { "$value": "#E6D5E2", "$type": "color" },
      "300": { "$value": "#D7B7CE", "$type": "color" },
      "400": { "$value": "#C392B6", "$type": "color" },
      "500": { "$value": "#AF6E9D", "$type": "color" },
      "600": { "$value": "#995486", "$type": "color" },
      "700": { "$value": "#844873", "$type": "color" },
      "800": { "$value": "#693A5C", "$type": "color" },
      "900": { "$value": "#4E2D45", "$type": "color" },
      "950": { "$value": "#301C2B", "$type": "color" }
    },
    "brandInk": { "$value": "#ffffff", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #995486 · 5.29:1
Use #ffffffAA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 5.29:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.97:1
AA fail · AA large pass · AAA fail
Reading the other direction: #995486 as text scores 5.29:1 on white and 3.97:1 on black.
Best tinted ink on it, if plain black or white feels flat: #F6EFF4 at 4.68:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#995486 · 5.29:1
AA on whitealready passes
#995486
The quick fox
#7B446C · 7.28:1
AAA on white−9% L
#7B446C
The quick fox
#A65C91 · 4.56:1
AA on black+4% L
#A65C91
The quick fox
#BB84AC · 7.01:1
AAA on black+16% L
#BB84AC

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #995486 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#995486 on white: 5.29:1
AA ✓ pass · AA-large · AAA
Aa
#995486 on black: 3.97:1
AA ✗ fail · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #995486 as text on that neutral, and that neutral as text on #995486.

NeutralRatioBoth directions
White5.29:1AaAa
Slate 505.06:1AaAa
Slate 1004.83:1AaAa
Slate 2004.29:1AaAa
Slate 3003.57:1AaAa
Slate 4002.06:1AaAa
Slate 5001.11:1AaAa
Slate 6001.43:1AaAa
Slate 7001.96:1AaAa
Slate 8002.76:1AaAa
Slate 9003.37:1AaAa
Black3.97:1AaAa
Colour vision deficiency
true color
protanopia · #566588
deuteranopia · #686F84
tritanopia · #A05667

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #995486 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F9F6F8
#F3ECF1
#E6D5E2
#D7B7CE
#C392B6
#AF6E9D
#995486
#844873
#693A5C
#4E2D45
#301C2B
Base = 600Lightest = 50 · #F9F6F8Darkest = 950 · #301C2BText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.028 338.3);
  --brand-100: oklch(0.94 0.045 338.3);
  --brand-200: oklch(0.88 0.067 338.3);
  --brand-300: oklch(0.80 0.087 338.3);
  --brand-400: oklch(0.72 0.103 338.3);
  --brand-500: oklch(0.64 0.112 338.3);
  --brand-600: oklch(0.56 0.112 338.3);
  --brand-700: oklch(0.48 0.105 338.3);
  --brand-800: oklch(0.40 0.094 338.3);
  --brand-900: oklch(0.32 0.078 338.3);
  --brand-950: oklch(0.24 0.062 338.3);
}

Colors that work with #995486

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF5F8
Tinted page background
Border#E2CADC
Hairlines and dividers
Muted text#945182
Captions on the surface
Accent#4F9E51
Second voice, not a rival
Dark variant#522D48
Hover, pressed, headers
Light variant#F6EFF4
Selected rows, tints
Dark surface#241420
Dark-mode background
Hover#824772
One step down in lightness
Pressed#6B3B5E
Two steps down
Disabled#C09DB7
Chroma pulled out
Focus ring#B24F97
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #995486

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Charts, tags and secondary surfaces
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Any size
Safe as a fill behind white type
Yes
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

The muted chroma softens the association — it reads considered rather than loud, which suits long-form and data-heavy screens. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium
  • Weight54/100
  • TemperatureNeutral
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#549967
Analogous left#8A5499
Analogous right#995464
Split-complement 1#649954
Split-complement 2#54998A
Triadic 1#869954
Triadic 2#548699
Tetradic#998A54
On the wheel
Base+30°−30°+120°+240°+180°317°

#995486 sits at 317°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red60.0%
Green32.9%
Blue52.5%
R · 0–255
153
0x99
G · 0–255
84
0x54
B · 0–255
134
0x86

CMYK percentages

Cyan0.0%
Magenta45.1%
Yellow12.4%
Key (black)40.0%

Total ink coverage is 98%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#995486 text on a black background

contrast 3.97:1

Card sample

#995486 text on a white background

contrast 5.29:1

Card sample

#995486 on grey

4.83:1

#995486 on its own surface

4.91:1

#995486 on its dark surface

3.32:1

CSS3 live lab

Text font color

The quick brown fox

color: #995486;
Background color
Panel with #995486 background
background-color: #995486;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #995486;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(153, 84, 134, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(153, 84, 134, 0.45);
Border & gradient
Gradient panel
border: 3px solid #995486;
background: linear-gradient(135deg, #995486, #995458);
Gradient text

Gradient headline

background: linear-gradient(90deg, #995486, #996154);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #995486;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #995486;
caret-color: #995486;
Left rule
Pull quote or callout
border-left: 4px solid #995486;
Ring + tint
Selected chip
background: #F6EFF4;
box-shadow: inset 0 0 0 2px #995486;
Conic badge
68%
background: conic-gradient(#995486 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #995486 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(153, 84, 134, 0.5)
rgb(153 84 134 / 50%)
#99548680
hsl(317 29% 47% / 50%)
color-mix(in srgb, #995486 50%, transparent)
Alpha8-digit hexFlat on white
10%#9954861a#F5EEF3
20%#99548633#EBDDE7
40%#99548666#D6BBCF
60%#99548699#C298B6
80%#995486cc#AD769E

Gradients from #995486

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #B476A3, #995486 45%, #522D48);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #995486, #854B49);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #995486, #549967);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #BF8AB0 0%, #995486 45%, #522D48 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF5F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #9C70B0 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #A9636D 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #522D48 0%, transparent 65%), #995486;

Monochromatic scale

Palettes built from #995486

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#995486 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Too dim on dark surfaces at 3.97:1 — lift it to #A65C91 for body text, or reserve it for fills.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#995486, answered

What color is #995486?

#995486 is a balanced soft magenta / pink, closest to Medium Violet Red (ΔE2000 10.7). It sits at 317° on the hue wheel with 29% saturation and 47% lightness, which reads as neutral.

What is the RGB value of #995486?

rgb(153, 84, 134) — 153 red, 84 green and 134 blue out of 255, or 60% / 32.9% / 52.5% by channel.

What is #995486 in HSL and HSV?

hsl(317, 29%, 47%) and hsv(317, 45%, 60%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #995486 a light or a dark color?

It is a dark color. Relative luminance is 0.1483 and perceived brightness is 45%, so white text on it reaches 5.29:1.

Should I use black or white text on #995486?

White. It scores 5.29:1 against #995486, versus 3.97:1 for black — AA at any size.

Is #995486 accessible on a white background?

#995486 on white scores 5.29:1, which clears AA at every size but not AAA.

What is the complementary color of #995486?

#549967 sits directly opposite on the wheel. Softer options are the split-complements #649954 and #54998A, which give the same contrast with far less vibration.

What colors go well with #995486?

For interface work: #FAF5F8 as the surface, #E2CADC for borders, #945182 for secondary text, #4F9E51 as an accent and #522D48 for hover and pressed states. For a palette, the analogous pair #8A5499 and #995464 stays calm, while #549967 is the loudest partner.

What is #995486 in CMYK for printing?

cmyk(0%, 45%, 12%, 40%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #995486 warm or cool?

Neutral — it scores 42 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #99546D; nudged cooler, #95529B.

Which Tailwind color is closest to #995486?

The pink family — its 500 step is #ec4899, ΔE2000 16 away. That is a visible difference, so define #995486 as a custom token rather than reaching for the built-in.

How do I use #995486 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#995486] or text-[#995486], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #995486 with 50% opacity?

rgba(153, 84, 134, 0.5), or #99548680 in eight-digit hex. Over white that composites to #CCAAC3; over black, #4D2A43.

Is #995486 a web-safe color?

No. The nearest web-safe colour is #996699, ΔE2000 6.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #995486 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this moderate chroma the association is present but not shouted.

What gradient works with #995486?

The safest is same-hue elevation: linear-gradient(135deg, #B476A3, #995486 45%, #522D48). For more colour, a short hue run to #854B49 keeps it rich without turning muddy.

Work with #995486 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #995486 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.