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magenta / pink · warm

#a53675

a dark, vivid magenta / pink · warm · closest name: Medium Violet Red

Token name suggestion: Shadow Ruby

RGB
165, 54, 117
HSL
326°, 51%, 43%
CMYK
0, 67, 29, 35
Luminance
0.1192

#a53675 is a dark vivid magenta / pink, 326° on the wheel and 36/100 on the cool side. Put white text on it (6.20:1). As text it scores 6.20:1 on white — safe at any size. Nearest name is Medium Violet Red, nearest Tailwind family is pink.

hsl(326 51% 43%)rgb(165 54 117)Base step 700AA inkWarm

At a glance

Every number on this page in one read: what #a53675 is made of, how bright it looks, and which way it leans.

Hex
#a53675
Hue
326°
magenta / pink
Saturation
51%
vivid
Lightness
43%
dark
Brightness
65%
HSV value
Perceived
42%
weighted brightness
Luminance
0.1192
WCAG relative
Temperature
Warm
36/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
White
6.20:1
Closest name
Medium Violet Red
ΔE2000 6.2
Chroma
52.8
LCH, 0–130ish
OKLCH L
0.513
perceptual lightness
Tailwind
pink
500 · ΔE 16.5
Web-safe
#993366
nearest of 216
Where it sits
Hue326° of 360°
Saturation51%
Lightness43%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #a53675.

Temperature
Warm ← → Cool36% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red67%
Green22%
Blue11%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#a53675
HEX (8-digit)#a53675ff
RGBrgb(165, 54, 117)
RGBArgba(165, 54, 117, 1)
HSLhsl(326, 51%, 43%)
HSV / HSBhsv(326, 67%, 65%)
HWBhwb(326 21% 35%)
CMYKcmyk(0%, 67%, 29%, 35%)
LABlab(41.1 51.5 -11.5)
LCHlch(41.1 52.8 347.5)
OKLCHoklch(0.513 0.160 349.2)
XYZ (D65)xyz(20.05, 11.92, 18.07)
Decimal10827381
Display P3color(display-p3 0.647 0.212 0.459)
Web-safe#993366

Copy-ready code

every platformclick to select
/* CSS */
color: #a53675;
background-color: #a53675;
/* CSS custom property */
--brand: #a53675;
/* Tailwind (arbitrary) */
class="text-[#a53675] bg-[#a53675]"
/* SCSS */
$brand: #a53675;
/* SwiftUI */
Color(red: 0.647, green: 0.212, blue: 0.459)
/* UIKit */
UIColor(red: 0.647, green: 0.212, blue: 0.459, alpha: 1)
/* Android XML */
<color name="brand">#A53675</color>
/* Android Compose */
Color(0xFFA53675)
/* Flutter */
Color(0xFFA53675)
/* Python / OpenCV (BGR) */
(117, 54, 165)
/* Python / PIL (RGB) */
(165, 54, 117)
/* Java AWT */
new Color(165, 54, 117)
/* .NET */
Color.FromArgb(255, 165, 54, 117)
/* OpenGL / Unity (0–1) */
(0.6471f, 0.2118f, 0.4588f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{165,54,117}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #a53675 85%, white);
border-color: color-mix(in oklab, #a53675 40%, transparent);
/* theme-aware in one line */
color: light-dark(#601F44, #EED3E2);
/* relative colour syntax */
--hover: hsl(from #a53675 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FAF4F8;
  --brand-100: #F6EAF1;
  --brand-200: #EDCFE0;
  --brand-300: #E3AACB;
  --brand-400: #D680B1;
  --brand-500: #C85697;
  --brand-600: #B83C83;
  --brand-700: #a53675;
  --brand-800: #7B2857;
  --brand-900: #5A2141;
  --brand-950: #381429;
  --brand: #a53675;
  --brand-ink: #ffffff;
  --brand-surface: #FAF4F8;
  --brand-border: #EBC2D9;
  --brand-hover: #8A2D62;
  --brand-pressed: #6F244F;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141D;
    --brand-ink: #EED3E2;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FAF4F8',
        100: '#F6EAF1',
        200: '#EDCFE0',
        300: '#E3AACB',
        400: '#D680B1',
        500: '#C85697',
        600: '#B83C83',
        700: '#a53675',
        800: '#7B2857',
        900: '#5A2141',
        950: '#381429',
        DEFAULT: '#a53675',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FAF4F8,
  '100': #F6EAF1,
  '200': #EDCFE0,
  '300': #E3AACB,
  '400': #D680B1,
  '500': #C85697,
  '600': #B83C83,
  '700': #a53675,
  '800': #7B2857,
  '900': #5A2141,
  '950': #381429,
);
$brand-base: #a53675;
$brand-ink: #ffffff;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FAF4F8", "$type": "color" },
      "100": { "$value": "#F6EAF1", "$type": "color" },
      "200": { "$value": "#EDCFE0", "$type": "color" },
      "300": { "$value": "#E3AACB", "$type": "color" },
      "400": { "$value": "#D680B1", "$type": "color" },
      "500": { "$value": "#C85697", "$type": "color" },
      "600": { "$value": "#B83C83", "$type": "color" },
      "700": { "$value": "#a53675", "$type": "color" },
      "800": { "$value": "#7B2857", "$type": "color" },
      "900": { "$value": "#5A2141", "$type": "color" },
      "950": { "$value": "#381429", "$type": "color" }
    },
    "brandInk": { "$value": "#ffffff", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #a53675 · 6.20:1
Use #ffffffAA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 6.20:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.38:1
AA fail · AA large pass · AAA fail
Reading the other direction: #a53675 as text scores 6.20:1 on white and 3.38:1 on black.
Best tinted ink on it, if plain black or white feels flat: #F9ECF3 at 5.41:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#a53675 · 6.20:1
AA on whitealready passes
#a53675
The quick fox
#95316A · 7.18:1
AAA on white−4% L
#95316A
The quick fox
#C3468D · 4.58:1
AA on black+9% L
#C3468D
The quick fox
#D378AC · 7.05:1
AAA on black+22% L
#D378AC

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #A53675 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#a53675 on white: 6.20:1
AA ✓ pass · AA-large · AAA
Aa
#a53675 on black: 3.38:1
AA ✗ fail · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #a53675 as text on that neutral, and that neutral as text on #a53675.

NeutralRatioBoth directions
White6.20:1AaAa
Slate 505.93:1AaAa
Slate 1005.66:1AaAa
Slate 2005.03:1AaAa
Slate 3004.18:1AaAa
Slate 4002.42:1AaAa
Slate 5001.30:1AaAa
Slate 6001.22:1AaAa
Slate 7001.67:1AaAa
Slate 8002.36:1AaAa
Slate 9002.88:1AaAa
Black3.38:1AaAa
Colour vision deficiency
true color
protanopia · #455477
deuteranopia · #656872
tritanopia · #B13151

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #a53675 is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FAF4F8
#F6EAF1
#EDCFE0
#E3AACB
#D680B1
#C85697
#B83C83
#a53675
#7B2857
#5A2141
#381429
Base = 700Lightest = 50 · #FAF4F8Darkest = 950 · #381429Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.040 349.2);
  --brand-100: oklch(0.94 0.064 349.2);
  --brand-200: oklch(0.88 0.096 349.2);
  --brand-300: oklch(0.80 0.124 349.2);
  --brand-400: oklch(0.72 0.147 349.2);
  --brand-500: oklch(0.64 0.160 349.2);
  --brand-600: oklch(0.56 0.160 349.2);
  --brand-700: oklch(0.48 0.150 349.2);
  --brand-800: oklch(0.40 0.134 349.2);
  --brand-900: oklch(0.32 0.112 349.2);
  --brand-950: oklch(0.24 0.088 349.2);
}

Colors that work with #a53675

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF4F8
Tinted page background
Border#EBC2D9
Hairlines and dividers
Muted text#9B4B78
Captions on the surface
Accent#2F9D42
Second voice, not a rival
Dark variant#601F44
Hover, pressed, headers
Light variant#F9ECF3
Selected rows, tints
Dark surface#24141D
Dark-mode background
Hover#8A2D62
One step down in lightness
Pressed#6F244F
Two steps down
Disabled#B992A8
Chroma pulled out
Focus ring#C02F82
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #a53675

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Any size
Safe as a fill behind white type
Yes
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The low lightness adds weight and formality.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityHigh
  • EnergyMedium-high
  • Weight57/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#36A566
Analogous left#9D36A5
Analogous right#A5363E
Split-complement 1#3EA536
Split-complement 2#36A59D
Triadic 1#75A536
Triadic 2#3675A5
Tetradic#A59D36
On the wheel
Base+30°−30°+120°+240°+180°326°

#a53675 sits at 326°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red64.7%
Green21.2%
Blue45.9%
R · 0–255
165
0xa5
G · 0–255
54
0x36
B · 0–255
117
0x75

CMYK percentages

Cyan0.0%
Magenta67.3%
Yellow29.1%
Key (black)35.3%

Total ink coverage is 132%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#a53675 text on a black background

contrast 3.38:1

Card sample

#a53675 text on a white background

contrast 6.20:1

Card sample

#a53675 on grey

5.66:1

#a53675 on its own surface

5.72:1

#a53675 on its dark surface

2.84:1

CSS3 live lab

Text font color

The quick brown fox

color: #a53675;
Background color
Panel with #a53675 background
background-color: #a53675;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #a53675;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(165, 54, 117, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(165, 54, 117, 0.45);
Border & gradient
Gradient panel
border: 3px solid #a53675;
background: linear-gradient(135deg, #a53675, #A54136);
Gradient text

Gradient headline

background: linear-gradient(90deg, #a53675, #A55D36);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #a53675;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #a53675;
caret-color: #a53675;
Left rule
Pull quote or callout
border-left: 4px solid #a53675;
Ring + tint
Selected chip
background: #F9ECF3;
box-shadow: inset 0 0 0 2px #a53675;
Conic badge
68%
background: conic-gradient(#a53675 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #a53675 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(165, 54, 117, 0.5)
rgb(165 54 117 / 50%)
#a5367580
hsl(326 51% 43% / 50%)
color-mix(in srgb, #a53675 50%, transparent)
Alpha8-digit hexFlat on white
10%#a536751a#F6EBF1
20%#a5367533#EDD7E3
40%#a5367566#DBAFC8
60%#a5367599#C986AC
80%#a53675cc#B75E91

Gradients from #a53675

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #C65294, #a53675 45%, #601F44);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #a53675, #8E402E);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #a53675, #36A566);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #CE69A2 0%, #a53675 45%, #601F44 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #B14AC4 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #BC3F3D 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #601F44 0%, transparent 65%), #a53675;

Monochromatic scale

Palettes built from #a53675

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#a53675 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Too dim on dark surfaces at 3.38:1 — lift it to #C3468D for body text, or reserve it for fills.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#a53675, answered

What color is #a53675?

#a53675 is a dark vivid magenta / pink, closest to Medium Violet Red (ΔE2000 6.2). It sits at 326° on the hue wheel with 51% saturation and 43% lightness, which reads as warm.

What is the RGB value of #a53675?

rgb(165, 54, 117) — 165 red, 54 green and 117 blue out of 255, or 64.7% / 21.2% / 45.9% by channel.

What is #a53675 in HSL and HSV?

hsl(326, 51%, 43%) and hsv(326, 67%, 65%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #a53675 a light or a dark color?

It is a dark color. Relative luminance is 0.1192 and perceived brightness is 42%, so white text on it reaches 6.20:1.

Should I use black or white text on #a53675?

White. It scores 6.20:1 against #a53675, versus 3.38:1 for black — AA at any size.

Is #a53675 accessible on a white background?

#a53675 on white scores 6.20:1, which clears AA at every size but not AAA.

What is the complementary color of #a53675?

#36A566 sits directly opposite on the wheel. Softer options are the split-complements #3EA536 and #36A59D, which give the same contrast with far less vibration.

What colors go well with #a53675?

For interface work: #FAF4F8 as the surface, #EBC2D9 for borders, #9B4B78 for secondary text, #2F9D42 as an accent and #601F44 for hover and pressed states. For a palette, the analogous pair #9D36A5 and #A5363E stays calm, while #36A566 is the loudest partner.

What is #a53675 in CMYK for printing?

cmyk(0%, 67%, 29%, 35%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #a53675 warm or cool?

Warm — it scores 36 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #A5364C; nudged cooler, #A734A0.

Which Tailwind color is closest to #a53675?

The pink family — its 500 step is #ec4899, ΔE2000 16.5 away. That is a visible difference, so define #a53675 as a custom token rather than reaching for the built-in.

How do I use #a53675 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#a53675] or text-[#a53675], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #a53675 with 50% opacity?

rgba(165, 54, 117, 0.5), or #a5367580 in eight-digit hex. Over white that composites to #D29BBA; over black, #531B3B.

Is #a53675 a web-safe color?

No. The nearest web-safe colour is #993366, ΔE2000 3.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #a53675 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #a53675?

The safest is same-hue elevation: linear-gradient(135deg, #C65294, #a53675 45%, #601F44). For more colour, a short hue run to #8E402E keeps it rich without turning muddy.

Work with #a53675 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #a53675 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.