#ac0074
a dark, electric magenta / pink · warm · closest name: purple
RGB
172, 0, 116
HSL
320°, 100%, 34%
CMYK
0, 100, 33, 33
Luminance
0.1003
Every format
| HEX | #ac0074 |
| RGB | rgb(172, 0, 116) |
| HSL | hsl(320, 100%, 34%) |
| CMYK | cmyk(0%, 100%, 33%, 33%) |
| LAB | lab(37.9 65.9 -15.6) |
| LCH | lch(37.9 67.7 346.7) |
| OKLCH | oklch(0.492 0.206 348.5) |
Copy-ready code
/* CSS */
color: #ac0074;
background-color: #ac0074;
/* Tailwind (arbitrary) */
class="text-[#ac0074] bg-[#ac0074]"
/* SCSS */
$brand: #ac0074;
/* SwiftUI */
Color(red: 0.675, green: 0.000, blue: 0.455)
/* Android */
Color.parseColor("#ac0074")Accessibility — WCAG contrast
Aa
#ac0074 on white: 6.99:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ac0074 on black: 3.01:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.5%
Green0.0%
Blue45.5%
CMYK percentages
Cyan0.0%
Magenta100.0%
Yellow32.6%
Key (black)32.5%
Color previews
#ac0074 text on a black background
contrast 3.01:1
Card sample
#ac0074 text on a white background
contrast 6.99:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ac0074;
Background color
Panel with #ac0074 background
background-color: #ac0074;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ac0074;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(172, 0, 116, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(172, 0, 116, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ac0074; background: linear-gradient(135deg, #ac0074, #AC0001);