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violet · cool

#ac64d0

a balanced, vivid violet · cool · closest name: Medium Orchid

Token name suggestion: True Iris

RGB
172, 100, 208
HSL
280°, 54%, 60%
CMYK
17, 52, 0, 18
Luminance
0.2244

#ac64d0 is a balanced vivid violet, 280° on the wheel and 61/100 on the cool side. Put black text on it (5.49:1). As text it scores 3.83:1 on white — large text only. Nearest name is Medium Orchid, nearest Tailwind family is purple.

hsl(280 54% 60%)rgb(172 100 208)Base step 500AA inkCool

At a glance

Every number on this page in one read: what #ac64d0 is made of, how bright it looks, and which way it leans.

Hex
#ac64d0
Hue
280°
violet
Saturation
54%
vivid
Lightness
60%
balanced
Brightness
82%
HSV value
Perceived
55%
weighted brightness
Luminance
0.2244
WCAG relative
Temperature
Cool
61/100 cool
Color family
Violet
Tone
Vivid
Best ink
Black
5.49:1
Closest name
Medium Orchid
ΔE2000 3.7
Chroma
65.0
LCH, 0–130ish
OKLCH L
0.627
perceptual lightness
Tailwind
purple
500 · ΔE 6.9
Web-safe
#9966CC
nearest of 216
Where it sits
Hue280° of 360°
Saturation54%
Lightness60%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #ac64d0.

Temperature
Warm ← → Cool61% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red39%
Green41%
Blue20%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#ac64d0
HEX (8-digit)#ac64d0ff
RGBrgb(172, 100, 208)
RGBArgba(172, 100, 208, 1)
HSLhsl(280, 54%, 60%)
HSV / HSBhsv(280, 52%, 82%)
HWBhwb(280 39% 18%)
CMYKcmyk(17%, 52%, 0%, 18%)
LABlab(54.5 47.4 -44.5)
LCHlch(54.5 65.0 316.8)
OKLCHoklch(0.627 0.170 313.3)
XYZ (D65)xyz(32.95, 22.44, 62.26)
Decimal11298000
Display P3color(display-p3 0.675 0.392 0.816)
Web-safe#9966CC

Copy-ready code

every platformclick to select
/* CSS */
color: #ac64d0;
background-color: #ac64d0;
/* CSS custom property */
--brand: #ac64d0;
/* Tailwind (arbitrary) */
class="text-[#ac64d0] bg-[#ac64d0]"
/* SCSS */
$brand: #ac64d0;
/* SwiftUI */
Color(red: 0.675, green: 0.392, blue: 0.816)
/* UIKit */
UIColor(red: 0.675, green: 0.392, blue: 0.816, alpha: 1)
/* Android XML */
<color name="brand">#AC64D0</color>
/* Android Compose */
Color(0xFFAC64D0)
/* Flutter */
Color(0xFFAC64D0)
/* Python / OpenCV (BGR) */
(208, 100, 172)
/* Python / PIL (RGB) */
(172, 100, 208)
/* Java AWT */
new Color(172, 100, 208)
/* .NET */
Color.FromArgb(255, 172, 100, 208)
/* OpenGL / Unity (0–1) */
(0.6745f, 0.3922f, 0.8157f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{172,100,208}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #ac64d0 85%, white);
border-color: color-mix(in oklab, #ac64d0 40%, transparent);
/* theme-aware in one line */
color: light-dark(#4B1E62, #E5D3EE);
/* relative colour syntax */
--hover: hsl(from #ac64d0 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F8F4FB;
  --brand-100: #F2E9F6;
  --brand-200: #E3CEED;
  --brand-300: #D1A9E5;
  --brand-400: #BA7ED8;
  --brand-500: #ac64d0;
  --brand-600: #9039BC;
  --brand-700: #782F9D;
  --brand-800: #60267D;
  --brand-900: #471F5B;
  --brand-950: #2D1339;
  --brand: #ac64d0;
  --brand-ink: #000000;
  --brand-surface: #F8F4FA;
  --brand-border: #DDC0EC;
  --brand-hover: #9D49C8;
  --brand-pressed: #8B37B6;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #1F1424;
    --brand-ink: #E5D3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F8F4FB',
        100: '#F2E9F6',
        200: '#E3CEED',
        300: '#D1A9E5',
        400: '#BA7ED8',
        500: '#ac64d0',
        600: '#9039BC',
        700: '#782F9D',
        800: '#60267D',
        900: '#471F5B',
        950: '#2D1339',
        DEFAULT: '#ac64d0',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F8F4FB,
  '100': #F2E9F6,
  '200': #E3CEED,
  '300': #D1A9E5,
  '400': #BA7ED8,
  '500': #ac64d0,
  '600': #9039BC,
  '700': #782F9D,
  '800': #60267D,
  '900': #471F5B,
  '950': #2D1339,
);
$brand-base: #ac64d0;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F8F4FB", "$type": "color" },
      "100": { "$value": "#F2E9F6", "$type": "color" },
      "200": { "$value": "#E3CEED", "$type": "color" },
      "300": { "$value": "#D1A9E5", "$type": "color" },
      "400": { "$value": "#BA7ED8", "$type": "color" },
      "500": { "$value": "#ac64d0", "$type": "color" },
      "600": { "$value": "#9039BC", "$type": "color" },
      "700": { "$value": "#782F9D", "$type": "color" },
      "800": { "$value": "#60267D", "$type": "color" },
      "900": { "$value": "#471F5B", "$type": "color" },
      "950": { "$value": "#2D1339", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #ac64d0 · 5.49:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 3.83:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.49:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #ac64d0 as text scores 3.83:1 on white and 5.49:1 on black.
Best tinted ink on it, if plain black or white feels flat: #4B1E62 at 3.30:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#A250CA · 4.63:1
AA on white−5% L
#A250CA
The quick fox
#7F32A6 · 7.22:1
AAA on white−18% L
#7F32A6
The quick fox
#ac64d0 · 5.49:1
AA on blackalready passes
#ac64d0
The quick fox
#BB7FD8 · 7.14:1
AAA on black+7% L
#BB7FD8

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #AC64D0 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#ac64d0 on white: 3.83:1
AA ✗ fail · AA-large · AAA
Aa
#ac64d0 on black: 5.49:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #ac64d0 as text on that neutral, and that neutral as text on #ac64d0.

NeutralRatioBoth directions
White3.83:1AaAa
Slate 503.66:1AaAa
Slate 1003.49:1AaAa
Slate 2003.10:1AaAa
Slate 3002.58:1AaAa
Slate 4001.49:1AaAa
Slate 5001.24:1AaAa
Slate 6001.98:1AaAa
Slate 7002.71:1AaAa
Slate 8003.82:1AaAa
Slate 9004.67:1AaAa
Black5.49:1AaAa
Colour vision deficiency
true color
protanopia · #4A7ED4
deuteranopia · #6084CD
tritanopia · #A97591

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ac64d0 is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F8F4FB
#F2E9F6
#E3CEED
#D1A9E5
#BA7ED8
#ac64d0
#9039BC
#782F9D
#60267D
#471F5B
#2D1339
Base = 500Lightest = 50 · #F8F4FBDarkest = 950 · #2D1339Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.043 313.3);
  --brand-100: oklch(0.94 0.068 313.3);
  --brand-200: oklch(0.88 0.102 313.3);
  --brand-300: oklch(0.80 0.133 313.3);
  --brand-400: oklch(0.72 0.157 313.3);
  --brand-500: oklch(0.64 0.170 313.3);
  --brand-600: oklch(0.56 0.170 313.3);
  --brand-700: oklch(0.48 0.160 313.3);
  --brand-800: oklch(0.40 0.143 313.3);
  --brand-900: oklch(0.32 0.119 313.3);
  --brand-950: oklch(0.24 0.094 313.3);
}

Colors that work with #ac64d0

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F8F4FA
Tinted page background
Border#DDC0EC
Hairlines and dividers
Muted text#804B9B
Captions on the surface
Accent#70A12B
Second voice, not a rival
Dark variant#4B1E62
Hover, pressed, headers
Light variant#F5EBF9
Selected rows, tints
Dark surface#1F1424
Dark-mode background
Hover#9D49C8
One step down in lightness
Pressed#8B37B6
Two steps down
Disabled#D5C8DC
Chroma pulled out
Focus ring#B76BDE
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #ac64d0

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #4B1E62
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

creativepremiummodernimaginative

Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

Deep violets swallow detail on screens with poor gamma; check it on a cheap laptop panel.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight40/100
  • TemperatureCool
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#88D064
Analogous left#7664D0
Analogous right#D064BE
Split-complement 1#BED064
Split-complement 2#64D076
Triadic 1#D0AC64
Triadic 2#64D0AC
Tetradic#D07664
On the wheel
Base+30°−30°+120°+240°+180°280°

#ac64d0 sits at 280°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red67.5%
Green39.2%
Blue81.6%
R · 0–255
172
0xac
G · 0–255
100
0x64
B · 0–255
208
0xd0

CMYK percentages

Cyan17.3%
Magenta51.9%
Yellow0.0%
Key (black)18.4%

Total ink coverage is 88%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#ac64d0 text on a black background

contrast 5.49:1

Card sample

#ac64d0 text on a white background

contrast 3.83:1

Card sample

#ac64d0 on grey

3.49:1

#ac64d0 on its own surface

3.52:1

#ac64d0 on its dark surface

4.64:1

CSS3 live lab

Text font color

The quick brown fox

color: #ac64d0;
Background color
Panel with #ac64d0 background
background-color: #ac64d0;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ac64d0;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(172, 100, 208, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(172, 100, 208, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ac64d0;
background: linear-gradient(135deg, #ac64d0, #D064AC);
Gradient text

Gradient headline

background: linear-gradient(90deg, #ac64d0, #D06491);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #ac64d0;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #ac64d0;
caret-color: #ac64d0;
Left rule
Pull quote or callout
border-left: 4px solid #ac64d0;
Ring + tint
Selected chip
background: #F5EBF9;
box-shadow: inset 0 0 0 2px #ac64d0;
Conic badge
68%
background: conic-gradient(#ac64d0 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #ac64d0 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(172, 100, 208, 0.5)
rgb(172 100 208 / 50%)
#ac64d080
hsl(280 54% 60% / 50%)
color-mix(in srgb, #ac64d0 50%, transparent)
Alpha8-digit hexFlat on white
10%#ac64d01a#F7F0FA
20%#ac64d033#EEE0F6
40%#ac64d066#DEC1EC
60%#ac64d099#CDA2E3
80%#ac64d0cc#BD83D9

Gradients from #ac64d0

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #C593DE, #ac64d0 45%, #4B1E62);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #ac64d0, #C94D95);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #ac64d0, #88D064);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #D2AAE5 0%, #ac64d0 45%, #4B1E62 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F8F4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #928BDC 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #D77BC0 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #4B1E62 0%, transparent 65%), #ac64d0;

Monochromatic scale

Palettes built from #ac64d0

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ac64d0 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 5.49:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#ac64d0, answered

What color is #ac64d0?

#ac64d0 is a balanced vivid violet, closest to Medium Orchid (ΔE2000 3.7). It sits at 280° on the hue wheel with 54% saturation and 60% lightness, which reads as cool.

What is the RGB value of #ac64d0?

rgb(172, 100, 208) — 172 red, 100 green and 208 blue out of 255, or 67.5% / 39.2% / 81.6% by channel.

What is #ac64d0 in HSL and HSV?

hsl(280, 54%, 60%) and hsv(280, 52%, 82%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #ac64d0 a light or a dark color?

It is a mid-tone. Relative luminance is 0.2244 and perceived brightness is 55%, so black text on it reaches 5.49:1.

Should I use black or white text on #ac64d0?

Black. It scores 5.49:1 against #ac64d0, versus 3.83:1 for white — AA at any size.

Is #ac64d0 accessible on a white background?

#ac64d0 on white scores 3.83:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #A250CA to reach 4.5:1, or #7F32A6 for 7:1.

What is the complementary color of #ac64d0?

#88D064 sits directly opposite on the wheel. Softer options are the split-complements #BED064 and #64D076, which give the same contrast with far less vibration.

What colors go well with #ac64d0?

For interface work: #F8F4FA as the surface, #DDC0EC for borders, #804B9B for secondary text, #70A12B as an accent and #4B1E62 for hover and pressed states. For a palette, the analogous pair #7664D0 and #D064BE stays calm, while #88D064 is the loudest partner.

What is #ac64d0 in CMYK for printing?

cmyk(17%, 52%, 0%, 18%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #ac64d0 warm or cool?

Cool — it scores 61 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #D064CC; nudged cooler, #8462D2.

Which Tailwind color is closest to #ac64d0?

The purple family — its 500 step is #a855f7, ΔE2000 6.9 away. That is a visible difference, so define #ac64d0 as a custom token rather than reaching for the built-in.

How do I use #ac64d0 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#ac64d0] or text-[#ac64d0], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #ac64d0 with 50% opacity?

rgba(172, 100, 208, 0.5), or #ac64d080 in eight-digit hex. Over white that composites to #D6B2E8; over black, #563268.

Is #ac64d0 a web-safe color?

No. The nearest web-safe colour is #9966CC, ΔE2000 3.8 away. The palette only matters for legacy displays and some email clients now.

What does the color #ac64d0 mean?

As a violet, it reads creative, premium, modern. Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #ac64d0?

The safest is same-hue elevation: linear-gradient(135deg, #C593DE, #ac64d0 45%, #4B1E62). For more colour, a short hue run to #C94D95 keeps it rich without turning muddy.

Work with #ac64d0 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #ac64d0 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.