#ad002c
a dark, electric magenta / pink · warm · closest name: firebrick
RGB
173, 0, 44
HSL
345°, 100%, 34%
CMYK
0, 100, 75, 32
Luminance
0.0907
Every format
| HEX | #ad002c |
| RGB | rgb(173, 0, 44) |
| HSL | hsl(345, 100%, 34%) |
| CMYK | cmyk(0%, 100%, 75%, 32%) |
| LAB | lab(36.1 60.8 28.1) |
| LCH | lch(36.1 67.0 24.8) |
| OKLCH | oklch(0.473 0.190 19.6) |
Copy-ready code
/* CSS */
color: #ad002c;
background-color: #ad002c;
/* Tailwind (arbitrary) */
class="text-[#ad002c] bg-[#ad002c]"
/* SCSS */
$brand: #ad002c;
/* SwiftUI */
Color(red: 0.678, green: 0.000, blue: 0.173)
/* Android */
Color.parseColor("#ad002c")Accessibility — WCAG contrast
Aa
#ad002c on white: 7.46:1
AA ✓ pass · AA-large ✓ · AAA ✓
Aa
#ad002c on black: 2.81:1
AA ✗ fail · AA-large ✗ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green0.0%
Blue17.3%
CMYK percentages
Cyan0.0%
Magenta100.0%
Yellow74.6%
Key (black)32.2%
Color previews
#ad002c text on a black background
contrast 2.81:1
Card sample
#ad002c text on a white background
contrast 7.46:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad002c;
Background color
Panel with #ad002c background
background-color: #ad002c;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad002c;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 0, 44, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 0, 44, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad002c; background: linear-gradient(135deg, #ad002c, #AD4700);