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magenta / pink · neutral

#af34a2

a dark, vivid magenta / pink · neutral · closest name: Medium Violet Red

Token name suggestion: Forest Fuchsia

RGB
175, 52, 162
HSL
306°, 54%, 45%
CMYK
0, 70, 7, 31
Luminance
0.1418

#af34a2 is a dark vivid magenta / pink, 306° on the wheel and 47/100 on the cool side. Put white text on it (5.47:1). As text it scores 5.47:1 on white — safe at any size. Nearest name is Medium Violet Red, nearest Tailwind family is fuchsia.

hsl(306 54% 45%)rgb(175 52 162)Base step 600AA inkNeutral

At a glance

Every number on this page in one read: what #af34a2 is made of, how bright it looks, and which way it leans.

Hex
#af34a2
Hue
306°
magenta / pink
Saturation
54%
vivid
Lightness
45%
dark
Brightness
69%
HSV value
Perceived
46%
weighted brightness
Luminance
0.1418
WCAG relative
Temperature
Neutral
47/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
White
5.47:1
Closest name
Medium Violet Red
ΔE2000 8.2
Chroma
70.0
LCH, 0–130ish
OKLCH L
0.548
perceptual lightness
Tailwind
fuchsia
500 · ΔE 14.7
Web-safe
#993399
nearest of 216
Where it sits
Hue306° of 360°
Saturation54%
Lightness45%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #af34a2.

Temperature
Warm ← → Cool47% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red64%
Green17%
Blue18%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#af34a2
HEX (8-digit)#af34a2ff
RGBrgb(175, 52, 162)
RGBArgba(175, 52, 162, 1)
HSLhsl(306, 54%, 45%)
HSV / HSBhsv(306, 70%, 69%)
HWBhwb(306 20% 31%)
CMYKcmyk(0%, 70%, 7%, 31%)
LABlab(44.5 61.4 -33.5)
LCHlch(44.5 70.0 331.4)
OKLCHoklch(0.548 0.199 332.5)
XYZ (D65)xyz(25.43, 14.18, 35.57)
Decimal11482274
Display P3color(display-p3 0.686 0.204 0.635)
Web-safe#993399

Copy-ready code

every platformclick to select
/* CSS */
color: #af34a2;
background-color: #af34a2;
/* CSS custom property */
--brand: #af34a2;
/* Tailwind (arbitrary) */
class="text-[#af34a2] bg-[#af34a2]"
/* SCSS */
$brand: #af34a2;
/* SwiftUI */
Color(red: 0.686, green: 0.204, blue: 0.635)
/* UIKit */
UIColor(red: 0.686, green: 0.204, blue: 0.635, alpha: 1)
/* Android XML */
<color name="brand">#AF34A2</color>
/* Android Compose */
Color(0xFFAF34A2)
/* Flutter */
Color(0xFFAF34A2)
/* Python / OpenCV (BGR) */
(162, 52, 175)
/* Python / PIL (RGB) */
(175, 52, 162)
/* Java AWT */
new Color(175, 52, 162)
/* .NET */
Color.FromArgb(255, 175, 52, 162)
/* OpenGL / Unity (0–1) */
(0.6863f, 0.2039f, 0.6353f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{175,52,162}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #af34a2 85%, white);
border-color: color-mix(in oklab, #af34a2 40%, transparent);
/* theme-aware in one line */
color: light-dark(#621D5B, #EED3EB);
/* relative colour syntax */
--hover: hsl(from #af34a2 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FBF4FA;
  --brand-100: #F6E9F5;
  --brand-200: #EECEEA;
  --brand-300: #E5A8DF;
  --brand-400: #D87DCF;
  --brand-500: #CC52BF;
  --brand-600: #af34a2;
  --brand-700: #9D2F92;
  --brand-800: #7E2575;
  --brand-900: #5C1F55;
  --brand-950: #391335;
  --brand: #af34a2;
  --brand-ink: #ffffff;
  --brand-surface: #FAF4FA;
  --brand-border: #ECC0E8;
  --brand-hover: #932C89;
  --brand-pressed: #78246F;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241423;
    --brand-ink: #EED3EB;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FBF4FA',
        100: '#F6E9F5',
        200: '#EECEEA',
        300: '#E5A8DF',
        400: '#D87DCF',
        500: '#CC52BF',
        600: '#af34a2',
        700: '#9D2F92',
        800: '#7E2575',
        900: '#5C1F55',
        950: '#391335',
        DEFAULT: '#af34a2',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FBF4FA,
  '100': #F6E9F5,
  '200': #EECEEA,
  '300': #E5A8DF,
  '400': #D87DCF,
  '500': #CC52BF,
  '600': #af34a2,
  '700': #9D2F92,
  '800': #7E2575,
  '900': #5C1F55,
  '950': #391335,
);
$brand-base: #af34a2;
$brand-ink: #ffffff;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FBF4FA", "$type": "color" },
      "100": { "$value": "#F6E9F5", "$type": "color" },
      "200": { "$value": "#EECEEA", "$type": "color" },
      "300": { "$value": "#E5A8DF", "$type": "color" },
      "400": { "$value": "#D87DCF", "$type": "color" },
      "500": { "$value": "#CC52BF", "$type": "color" },
      "600": { "$value": "#af34a2", "$type": "color" },
      "700": { "$value": "#9D2F92", "$type": "color" },
      "800": { "$value": "#7E2575", "$type": "color" },
      "900": { "$value": "#5C1F55", "$type": "color" },
      "950": { "$value": "#391335", "$type": "color" }
    },
    "brandInk": { "$value": "#ffffff", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #af34a2 · 5.47:1
Use #ffffffAA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 5.47:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.84:1
AA fail · AA large pass · AAA fail
Reading the other direction: #af34a2 as text scores 5.47:1 on white and 3.84:1 on black.
Best tinted ink on it, if plain black or white feels flat: #F9EBF8 at 4.76:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#af34a2 · 5.47:1
AA on whitealready passes
#af34a2
The quick fox
#932C89 · 7.09:1
AAA on white−7% L
#932C89
The quick fox
#C33AB4 · 4.58:1
AA on black+5% L
#C33AB4
The quick fox
#D673CB · 7.17:1
AAA on black+20% L
#D673CB

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #AF34A2 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#af34a2 on white: 5.47:1
AA ✓ pass · AA-large · AAA
Aa
#af34a2 on black: 3.84:1
AA ✗ fail · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #af34a2 as text on that neutral, and that neutral as text on #af34a2.

NeutralRatioBoth directions
White5.47:1AaAa
Slate 505.23:1AaAa
Slate 1005.00:1AaAa
Slate 2004.44:1AaAa
Slate 3003.69:1AaAa
Slate 4002.14:1AaAa
Slate 5001.15:1AaAa
Slate 6001.38:1AaAa
Slate 7001.89:1AaAa
Slate 8002.67:1AaAa
Slate 9003.26:1AaAa
Black3.84:1AaAa
Colour vision deficiency
true color
protanopia · #2E5EA5
deuteranopia · #5B6F9F
tritanopia · #B74067

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #af34a2 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF4FA
#F6E9F5
#EECEEA
#E5A8DF
#D87DCF
#CC52BF
#af34a2
#9D2F92
#7E2575
#5C1F55
#391335
Base = 600Lightest = 50 · #FBF4FADarkest = 950 · #391335Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.050 332.5);
  --brand-100: oklch(0.94 0.080 332.5);
  --brand-200: oklch(0.88 0.119 332.5);
  --brand-300: oklch(0.80 0.155 332.5);
  --brand-400: oklch(0.72 0.183 332.5);
  --brand-500: oklch(0.64 0.199 332.5);
  --brand-600: oklch(0.56 0.199 332.5);
  --brand-700: oklch(0.48 0.187 332.5);
  --brand-800: oklch(0.40 0.167 332.5);
  --brand-900: oklch(0.32 0.139 332.5);
  --brand-950: oklch(0.24 0.110 332.5);
}

Colors that work with #af34a2

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF4FA
Tinted page background
Border#ECC0E8
Hairlines and dividers
Muted text#9B4B92
Captions on the surface
Accent#3CA22A
Second voice, not a rival
Dark variant#621D5B
Hover, pressed, headers
Light variant#F9EBF8
Selected rows, tints
Dark surface#241423
Dark-mode background
Hover#932C89
One step down in lightness
Pressed#78246F
Two steps down
Disabled#BC97B8
Chroma pulled out
Focus ring#CB2CBA
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #af34a2

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Any size
Safe as a fill behind white type
Yes
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The low lightness adds weight and formality.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityHigh
  • EnergyMedium-high
  • Weight56/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#34AF41
Analogous left#7E34AF
Analogous right#AF3465
Split-complement 1#65AF34
Split-complement 2#34AF7E
Triadic 1#A2AF34
Triadic 2#34A2AF
Tetradic#AF7E34
On the wheel
Base+30°−30°+120°+240°+180°306°

#af34a2 sits at 306°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red68.6%
Green20.4%
Blue63.5%
R · 0–255
175
0xaf
G · 0–255
52
0x34
B · 0–255
162
0xa2

CMYK percentages

Cyan0.0%
Magenta70.3%
Yellow7.4%
Key (black)31.4%

Total ink coverage is 109%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#af34a2 text on a black background

contrast 3.84:1

Card sample

#af34a2 text on a white background

contrast 5.47:1

Card sample

#af34a2 on grey

5.00:1

#af34a2 on its own surface

5.05:1

#af34a2 on its dark surface

3.20:1

CSS3 live lab

Text font color

The quick brown fox

color: #af34a2;
Background color
Panel with #af34a2 background
background-color: #af34a2;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #af34a2;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(175, 52, 162, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(175, 52, 162, 0.45);
Border & gradient
Gradient panel
border: 3px solid #af34a2;
background: linear-gradient(135deg, #af34a2, #AF3450);
Gradient text

Gradient headline

background: linear-gradient(90deg, #af34a2, #AF3734);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #af34a2;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #af34a2;
caret-color: #af34a2;
Left rule
Pull quote or callout
border-left: 4px solid #af34a2;
Ring + tint
Selected chip
background: #F9EBF8;
box-shadow: inset 0 0 0 2px #af34a2;
Conic badge
68%
background: conic-gradient(#af34a2 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #af34a2 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(175, 52, 162, 0.5)
rgb(175 52 162 / 50%)
#af34a280
hsl(306 54% 45% / 50%)
color-mix(in srgb, #af34a2 50%, transparent)
Alpha8-digit hexFlat on white
10%#af34a21a#F7EBF6
20%#af34a233#EFD6EC
40%#af34a266#DFAEDA
60%#af34a299#CF85C7
80%#af34a2cc#BF5DB5

Gradients from #af34a2

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #CC54C0, #af34a2 45%, #621D5B);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #af34a2, #972D3C);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #af34a2, #34AF41);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #D36CC8 0%, #af34a2 45%, #621D5B 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #8E4CCA 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #C53C67 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #621D5B 0%, transparent 65%), #af34a2;

Monochromatic scale

Palettes built from #af34a2

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#af34a2 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Too dim on dark surfaces at 3.84:1 — lift it to #C33AB4 for body text, or reserve it for fills.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#af34a2, answered

What color is #af34a2?

#af34a2 is a dark vivid magenta / pink, closest to Medium Violet Red (ΔE2000 8.2). It sits at 306° on the hue wheel with 54% saturation and 45% lightness, which reads as neutral.

What is the RGB value of #af34a2?

rgb(175, 52, 162) — 175 red, 52 green and 162 blue out of 255, or 68.6% / 20.4% / 63.5% by channel.

What is #af34a2 in HSL and HSV?

hsl(306, 54%, 45%) and hsv(306, 70%, 69%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #af34a2 a light or a dark color?

It is a dark color. Relative luminance is 0.1418 and perceived brightness is 46%, so white text on it reaches 5.47:1.

Should I use black or white text on #af34a2?

White. It scores 5.47:1 against #af34a2, versus 3.84:1 for black — AA at any size.

Is #af34a2 accessible on a white background?

#af34a2 on white scores 5.47:1, which clears AA at every size but not AAA.

What is the complementary color of #af34a2?

#34AF41 sits directly opposite on the wheel. Softer options are the split-complements #65AF34 and #34AF7E, which give the same contrast with far less vibration.

What colors go well with #af34a2?

For interface work: #FAF4FA as the surface, #ECC0E8 for borders, #9B4B92 for secondary text, #3CA22A as an accent and #621D5B for hover and pressed states. For a palette, the analogous pair #7E34AF and #AF3465 stays calm, while #34AF41 is the loudest partner.

What is #af34a2 in CMYK for printing?

cmyk(0%, 70%, 7%, 31%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #af34a2 warm or cool?

Neutral — it scores 47 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #AF3475; nudged cooler, #9032B1.

Which Tailwind color is closest to #af34a2?

The fuchsia family — its 500 step is #d946ef, ΔE2000 14.7 away. That is a visible difference, so define #af34a2 as a custom token rather than reaching for the built-in.

How do I use #af34a2 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#af34a2] or text-[#af34a2], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #af34a2 with 50% opacity?

rgba(175, 52, 162, 0.5), or #af34a280 in eight-digit hex. Over white that composites to #D79AD1; over black, #581A51.

Is #af34a2 a web-safe color?

No. The nearest web-safe colour is #993399, ΔE2000 4.4 away. The palette only matters for legacy displays and some email clients now.

What does the color #af34a2 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #af34a2?

The safest is same-hue elevation: linear-gradient(135deg, #CC54C0, #af34a2 45%, #621D5B). For more colour, a short hue run to #972D3C keeps it rich without turning muddy.

Work with #af34a2 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #af34a2 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.