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magenta / pink · neutral

#af34bc

a balanced, vivid magenta / pink · neutral · closest name: Dark Orchid

Token name suggestion: True Fuchsia

RGB
175, 52, 188
HSL
294°, 57%, 47%
CMYK
7, 72, 0, 26
Luminance
0.1520

#af34bc is a balanced vivid magenta / pink, 294° on the wheel and 53/100 on the cool side. Put white text on it (5.20:1). As text it scores 5.20:1 on white — safe at any size. Nearest name is Dark Orchid, nearest Tailwind family is purple.

hsl(294 57% 47%)rgb(175 52 188)Base step 600AA inkNeutral

At a glance

Every number on this page in one read: what #af34bc is made of, how bright it looks, and which way it leans.

Hex
#af34bc
Hue
294°
magenta / pink
Saturation
57%
vivid
Lightness
47%
balanced
Brightness
74%
HSV value
Perceived
48%
weighted brightness
Luminance
0.1520
WCAG relative
Temperature
Neutral
53/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
White
5.20:1
Closest name
Dark Orchid
ΔE2000 5.6
Chroma
80.6
LCH, 0–130ish
OKLCH L
0.562
perceptual lightness
Tailwind
purple
500 · ΔE 11.4
Web-safe
#9933CC
nearest of 216
Where it sits
Hue294° of 360°
Saturation57%
Lightness47%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #af34bc.

Temperature
Warm ← → Cool53% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red60%
Green16%
Blue24%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#af34bc
HEX (8-digit)#af34bcff
RGBrgb(175, 52, 188)
RGBArgba(175, 52, 188, 1)
HSLhsl(294, 57%, 47%)
HSV / HSBhsv(294, 72%, 74%)
HWBhwb(294 20% 26%)
CMYKcmyk(7%, 72%, 0%, 26%)
LABlab(45.9 65.8 -46.5)
LCHlch(45.9 80.6 324.7)
OKLCHoklch(0.562 0.220 323.8)
XYZ (D65)xyz(27.98, 15.20, 49.03)
Decimal11482300
Display P3color(display-p3 0.686 0.204 0.737)
Web-safe#9933CC

Copy-ready code

every platformclick to select
/* CSS */
color: #af34bc;
background-color: #af34bc;
/* CSS custom property */
--brand: #af34bc;
/* Tailwind (arbitrary) */
class="text-[#af34bc] bg-[#af34bc]"
/* SCSS */
$brand: #af34bc;
/* SwiftUI */
Color(red: 0.686, green: 0.204, blue: 0.737)
/* UIKit */
UIColor(red: 0.686, green: 0.204, blue: 0.737, alpha: 1)
/* Android XML */
<color name="brand">#AF34BC</color>
/* Android Compose */
Color(0xFFAF34BC)
/* Flutter */
Color(0xFFAF34BC)
/* Python / OpenCV (BGR) */
(188, 52, 175)
/* Python / PIL (RGB) */
(175, 52, 188)
/* Java AWT */
new Color(175, 52, 188)
/* .NET */
Color.FromArgb(255, 175, 52, 188)
/* OpenGL / Unity (0–1) */
(0.6863f, 0.2039f, 0.7373f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{175,52,188}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #af34bc 85%, white);
border-color: color-mix(in oklab, #af34bc 40%, transparent);
/* theme-aware in one line */
color: light-dark(#5D1C64, #ECD3EE);
/* relative colour syntax */
--hover: hsl(from #af34bc h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FAF4FB;
  --brand-100: #F5E9F6;
  --brand-200: #EBCDEE;
  --brand-300: #E1A7E7;
  --brand-400: #D17BDB;
  --brand-500: #C24FCE;
  --brand-600: #af34bc;
  --brand-700: #952CA0;
  --brand-800: #772380;
  --brand-900: #571D5D;
  --brand-950: #36123A;
  --brand: #af34bc;
  --brand-ink: #ffffff;
  --brand-surface: #FAF4FA;
  --brand-border: #E8C0ED;
  --brand-hover: #952CA0;
  --brand-pressed: #7B2584;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #231424;
    --brand-ink: #ECD3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FAF4FB',
        100: '#F5E9F6',
        200: '#EBCDEE',
        300: '#E1A7E7',
        400: '#D17BDB',
        500: '#C24FCE',
        600: '#af34bc',
        700: '#952CA0',
        800: '#772380',
        900: '#571D5D',
        950: '#36123A',
        DEFAULT: '#af34bc',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FAF4FB,
  '100': #F5E9F6,
  '200': #EBCDEE,
  '300': #E1A7E7,
  '400': #D17BDB,
  '500': #C24FCE,
  '600': #af34bc,
  '700': #952CA0,
  '800': #772380,
  '900': #571D5D,
  '950': #36123A,
);
$brand-base: #af34bc;
$brand-ink: #ffffff;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FAF4FB", "$type": "color" },
      "100": { "$value": "#F5E9F6", "$type": "color" },
      "200": { "$value": "#EBCDEE", "$type": "color" },
      "300": { "$value": "#E1A7E7", "$type": "color" },
      "400": { "$value": "#D17BDB", "$type": "color" },
      "500": { "$value": "#C24FCE", "$type": "color" },
      "600": { "$value": "#af34bc", "$type": "color" },
      "700": { "$value": "#952CA0", "$type": "color" },
      "800": { "$value": "#772380", "$type": "color" },
      "900": { "$value": "#571D5D", "$type": "color" },
      "950": { "$value": "#36123A", "$type": "color" }
    },
    "brandInk": { "$value": "#ffffff", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #af34bc · 5.20:1
Use #ffffffAA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 5.20:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 4.04:1
AA fail · AA large pass · AAA fail
Reading the other direction: #af34bc as text scores 5.20:1 on white and 4.04:1 on black.
Best tinted ink on it, if plain black or white feels flat: #F8EBF9 at 4.52:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#af34bc · 5.20:1
AA on whitealready passes
#af34bc
The quick fox
#8E2A98 · 7.16:1
AAA on white−9% L
#8E2A98
The quick fox
#BC3CC9 · 4.63:1
AA on black+4% L
#BC3CC9
The quick fox
#CF74D8 · 7.14:1
AAA on black+18% L
#CF74D8

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #AF34BC is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#af34bc on white: 5.20:1
AA ✓ pass · AA-large · AAA
Aa
#af34bc on black: 4.04:1
AA ✗ fail · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #af34bc as text on that neutral, and that neutral as text on #af34bc.

NeutralRatioBoth directions
White5.20:1AaAa
Slate 504.97:1AaAa
Slate 1004.74:1AaAa
Slate 2004.22:1AaAa
Slate 3003.50:1AaAa
Slate 4002.03:1AaAa
Slate 5001.09:1AaAa
Slate 6001.46:1AaAa
Slate 7001.99:1AaAa
Slate 8002.81:1AaAa
Slate 9003.43:1AaAa
Black4.04:1AaAa
Colour vision deficiency
true color
protanopia · #0063C0
deuteranopia · #4C72B9
tritanopia · #B24C75

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #af34bc is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FAF4FB
#F5E9F6
#EBCDEE
#E1A7E7
#D17BDB
#C24FCE
#af34bc
#952CA0
#772380
#571D5D
#36123A
Base = 600Lightest = 50 · #FAF4FBDarkest = 950 · #36123AText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.055 323.8);
  --brand-100: oklch(0.94 0.088 323.8);
  --brand-200: oklch(0.88 0.132 323.8);
  --brand-300: oklch(0.80 0.171 323.8);
  --brand-400: oklch(0.72 0.202 323.8);
  --brand-500: oklch(0.64 0.220 323.8);
  --brand-600: oklch(0.56 0.220 323.8);
  --brand-700: oklch(0.48 0.206 323.8);
  --brand-800: oklch(0.40 0.184 323.8);
  --brand-900: oklch(0.32 0.154 323.8);
  --brand-950: oklch(0.24 0.121 323.8);
}

Colors that work with #af34bc

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF4FA
Tinted page background
Border#E8C0ED
Hairlines and dividers
Muted text#934B9B
Captions on the surface
Accent#53A428
Second voice, not a rival
Dark variant#5D1C64
Hover, pressed, headers
Light variant#F8EBF9
Selected rows, tints
Dark surface#231424
Dark-mode background
Hover#952CA0
One step down in lightness
Pressed#7B2584
Two steps down
Disabled#BE9FC2
Chroma pulled out
Focus ring#C62FD5
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #af34bc

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Any size
Safe as a fill behind white type
Yes
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight53/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#41BC34
Analogous left#6B34BC
Analogous right#BC3485
Split-complement 1#85BC34
Split-complement 2#34BC6B
Triadic 1#BCAF34
Triadic 2#34BCAF
Tetradic#BC6B34
On the wheel
Base+30°−30°+120°+240°+180°294°

#af34bc sits at 294°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red68.6%
Green20.4%
Blue73.7%
R · 0–255
175
0xaf
G · 0–255
52
0x34
B · 0–255
188
0xbc

CMYK percentages

Cyan6.9%
Magenta72.3%
Yellow0.0%
Key (black)26.3%

Total ink coverage is 106%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#af34bc text on a black background

contrast 4.04:1

Card sample

#af34bc text on a white background

contrast 5.20:1

Card sample

#af34bc on grey

4.74:1

#af34bc on its own surface

4.80:1

#af34bc on its dark surface

3.38:1

CSS3 live lab

Text font color

The quick brown fox

color: #af34bc;
Background color
Panel with #af34bc background
background-color: #af34bc;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #af34bc;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(175, 52, 188, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(175, 52, 188, 0.45);
Border & gradient
Gradient panel
border: 3px solid #af34bc;
background: linear-gradient(135deg, #af34bc, #BC346E);
Gradient text

Gradient headline

background: linear-gradient(90deg, #af34bc, #BC344C);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #af34bc;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #af34bc;
caret-color: #af34bc;
Left rule
Pull quote or callout
border-left: 4px solid #af34bc;
Ring + tint
Selected chip
background: #F8EBF9;
box-shadow: inset 0 0 0 2px #af34bc;
Conic badge
68%
background: conic-gradient(#af34bc 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #af34bc over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(175, 52, 188, 0.5)
rgb(175 52 188 / 50%)
#af34bc80
hsl(294 57% 47% / 50%)
color-mix(in srgb, #af34bc 50%, transparent)
Alpha8-digit hexFlat on white
10%#af34bc1a#F7EBF8
20%#af34bc33#EFD6F2
40%#af34bc66#DFAEE4
60%#af34bc99#CF85D7
80%#af34bccc#BF5DC9

Gradients from #af34bc

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #C75CD2, #af34bc 45%, #5D1C64);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #af34bc, #A42D56);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #af34bc, #41BC34);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #CF74D8 0%, #af34bc 45%, #5D1C64 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #7B54D0 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #CB4489 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #5D1C64 0%, transparent 65%), #af34bc;

Monochromatic scale

Palettes built from #af34bc

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#af34bc in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Too dim on dark surfaces at 4.04:1 — lift it to #BC3CC9 for body text, or reserve it for fills.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#af34bc, answered

What color is #af34bc?

#af34bc is a balanced vivid magenta / pink, closest to Dark Orchid (ΔE2000 5.6). It sits at 294° on the hue wheel with 57% saturation and 47% lightness, which reads as neutral.

What is the RGB value of #af34bc?

rgb(175, 52, 188) — 175 red, 52 green and 188 blue out of 255, or 68.6% / 20.4% / 73.7% by channel.

What is #af34bc in HSL and HSV?

hsl(294, 57%, 47%) and hsv(294, 72%, 74%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #af34bc a light or a dark color?

It is a dark color. Relative luminance is 0.1520 and perceived brightness is 48%, so white text on it reaches 5.20:1.

Should I use black or white text on #af34bc?

White. It scores 5.20:1 against #af34bc, versus 4.04:1 for black — AA at any size.

Is #af34bc accessible on a white background?

#af34bc on white scores 5.20:1, which clears AA at every size but not AAA.

What is the complementary color of #af34bc?

#41BC34 sits directly opposite on the wheel. Softer options are the split-complements #85BC34 and #34BC6B, which give the same contrast with far less vibration.

What colors go well with #af34bc?

For interface work: #FAF4FA as the surface, #E8C0ED for borders, #934B9B for secondary text, #53A428 as an accent and #5D1C64 for hover and pressed states. For a palette, the analogous pair #6B34BC and #BC3485 stays calm, while #41BC34 is the loudest partner.

What is #af34bc in CMYK for printing?

cmyk(7%, 72%, 0%, 26%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #af34bc warm or cool?

Neutral — it scores 53 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #BC3497; nudged cooler, #7E32BF.

Which Tailwind color is closest to #af34bc?

The purple family — its 500 step is #a855f7, ΔE2000 11.4 away. That is a visible difference, so define #af34bc as a custom token rather than reaching for the built-in.

How do I use #af34bc in Tailwind CSS?

Inline it as an arbitrary value with bg-[#af34bc] or text-[#af34bc], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #af34bc with 50% opacity?

rgba(175, 52, 188, 0.5), or #af34bc80 in eight-digit hex. Over white that composites to #D79ADE; over black, #581A5E.

Is #af34bc a web-safe color?

No. The nearest web-safe colour is #9933CC, ΔE2000 5.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #af34bc mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #af34bc?

The safest is same-hue elevation: linear-gradient(135deg, #C75CD2, #af34bc 45%, #5D1C64). For more colour, a short hue run to #A42D56 keeps it rich without turning muddy.

Work with #af34bc in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #af34bc at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.