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magenta / pink · neutral

#af97aa

a balanced, muted magenta / pink · neutral · closest name: Rosy Brown

Token name suggestion: Signal Peony

RGB
175, 151, 170
HSL
313°, 13%, 64%
CMYK
0, 14, 3, 31
Luminance
0.3415

#af97aa is a balanced muted magenta / pink, 313° on the wheel and 47/100 on the cool side. Put black text on it (7.83:1). As text it scores 2.68:1 on white — use #8D6C86 instead. Nearest name is Rosy Brown, nearest Tailwind family is zinc.

hsl(313 13% 64%)rgb(175 151 170)Base step 400AAA inkNeutral

At a glance

Every number on this page in one read: what #af97aa is made of, how bright it looks, and which way it leans.

Hex
#af97aa
Hue
313°
magenta / pink
Saturation
13%
muted
Lightness
64%
balanced
Brightness
69%
HSV value
Perceived
63%
weighted brightness
Luminance
0.3415
WCAG relative
Temperature
Neutral
47/100 cool
Color family
Magenta / pink
Tone
Muted
Best ink
Black
7.83:1
Closest name
Rosy Brown
ΔE2000 9.9
Chroma
13.9
LCH, 0–130ish
OKLCH L
0.704
perceptual lightness
Tailwind
zinc
500 · ΔE 19.1
Web-safe
#999999
nearest of 216
Where it sits
Hue313° of 360°
Saturation13%
Lightness64%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #af97aa.

Temperature
Warm ← → Cool47% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red27%
Green65%
Blue8%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#af97aa
HEX (8-digit)#af97aaff
RGBrgb(175, 151, 170)
RGBArgba(175, 151, 170, 1)
HSLhsl(313, 13%, 64%)
HSV / HSBhsv(313, 14%, 69%)
HWBhwb(313 59% 31%)
CMYKcmyk(0%, 14%, 3%, 31%)
LABlab(65.1 12.3 -6.6)
LCHlch(65.1 13.9 331.7)
OKLCHoklch(0.704 0.039 333.1)
XYZ (D65)xyz(36.00, 34.15, 42.72)
Decimal11507626
Display P3color(display-p3 0.686 0.592 0.667)
Web-safe#999999

Copy-ready code

every platformclick to select
/* CSS */
color: #af97aa;
background-color: #af97aa;
/* CSS custom property */
--brand: #af97aa;
/* Tailwind (arbitrary) */
class="text-[#af97aa] bg-[#af97aa]"
/* SCSS */
$brand: #af97aa;
/* SwiftUI */
Color(red: 0.686, green: 0.592, blue: 0.667)
/* UIKit */
UIColor(red: 0.686, green: 0.592, blue: 0.667, alpha: 1)
/* Android XML */
<color name="brand">#AF97AA</color>
/* Android Compose */
Color(0xFFAF97AA)
/* Flutter */
Color(0xFFAF97AA)
/* Python / OpenCV (BGR) */
(170, 151, 175)
/* Python / PIL (RGB) */
(175, 151, 170)
/* Java AWT */
new Color(175, 151, 170)
/* .NET */
Color.FromArgb(255, 175, 151, 170)
/* OpenGL / Unity (0–1) */
(0.6863f, 0.5922f, 0.6667f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{175,151,170}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #af97aa 85%, white);
border-color: color-mix(in oklab, #af97aa 40%, transparent);
/* theme-aware in one line */
color: light-dark(#483745, #E4DCE3);
/* relative colour syntax */
--hover: hsl(from #af97aa h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F8F7F8;
  --brand-100: #F1EEF1;
  --brand-200: #E2DAE0;
  --brand-300: #CEC0CB;
  --brand-400: #af97aa;
  --brand-500: #9D8097;
  --brand-600: #8A6A84;
  --brand-700: #73596E;
  --brand-800: #5C4758;
  --brand-900: #453641;
  --brand-950: #2B2229;
  --brand: #af97aa;
  --brand-ink: #000000;
  --brand-surface: #F8F6F8;
  --brand-border: #DCD1D9;
  --brand-hover: #9F8399;
  --brand-pressed: #906F89;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #20181E;
    --brand-ink: #E4DCE3;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F8F7F8',
        100: '#F1EEF1',
        200: '#E2DAE0',
        300: '#CEC0CB',
        400: '#af97aa',
        500: '#9D8097',
        600: '#8A6A84',
        700: '#73596E',
        800: '#5C4758',
        900: '#453641',
        950: '#2B2229',
        DEFAULT: '#af97aa',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F8F7F8,
  '100': #F1EEF1,
  '200': #E2DAE0,
  '300': #CEC0CB,
  '400': #af97aa,
  '500': #9D8097,
  '600': #8A6A84,
  '700': #73596E,
  '800': #5C4758,
  '900': #453641,
  '950': #2B2229,
);
$brand-base: #af97aa;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F8F7F8", "$type": "color" },
      "100": { "$value": "#F1EEF1", "$type": "color" },
      "200": { "$value": "#E2DAE0", "$type": "color" },
      "300": { "$value": "#CEC0CB", "$type": "color" },
      "400": { "$value": "#af97aa", "$type": "color" },
      "500": { "$value": "#9D8097", "$type": "color" },
      "600": { "$value": "#8A6A84", "$type": "color" },
      "700": { "$value": "#73596E", "$type": "color" },
      "800": { "$value": "#5C4758", "$type": "color" },
      "900": { "$value": "#453641", "$type": "color" },
      "950": { "$value": "#2B2229", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #af97aa · 7.83:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.68:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.83:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #af97aa as text scores 2.68:1 on white and 7.83:1 on black.
Best tinted ink on it, if plain black or white feels flat: #483745 at 4.10:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#8D6C86 · 4.54:1
AA on white−15% L
#8D6C86
The quick fox
#675062 · 7.24:1
AAA on white−28% L
#675062
The quick fox
#af97aa · 7.83:1
AA on blackalready passes
#af97aa
The quick fox
#af97aa · 7.83:1
AAA on blackalready passes
#af97aa

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #A68BA0 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#af97aa on white: 2.68:1
AA ✗ fail · AA-large · AAA
Aa
#af97aa on black: 7.83:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #af97aa as text on that neutral, and that neutral as text on #af97aa.

NeutralRatioBoth directions
White2.68:1AaAa
Slate 502.56:1AaAa
Slate 1002.45:1AaAa
Slate 2002.18:1AaAa
Slate 3001.81:1AaAa
Slate 4001.05:1AaAa
Slate 5001.77:1AaAa
Slate 6002.83:1AaAa
Slate 7003.86:1AaAa
Slate 8005.45:1AaAa
Slate 9006.66:1AaAa
Black7.83:1AaAa
Colour vision deficiency
true color
protanopia · #979CAB
deuteranopia · #9C9FA9
tritanopia · #B2989D

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #af97aa is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F8F7F8
#F1EEF1
#E2DAE0
#CEC0CB
#af97aa
#9D8097
#8A6A84
#73596E
#5C4758
#453641
#2B2229
Base = 400Lightest = 50 · #F8F7F8Darkest = 950 · #2B2229Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.010 333.1);
  --brand-100: oklch(0.94 0.016 333.1);
  --brand-200: oklch(0.88 0.023 333.1);
  --brand-300: oklch(0.80 0.030 333.1);
  --brand-400: oklch(0.72 0.036 333.1);
  --brand-500: oklch(0.64 0.039 333.1);
  --brand-600: oklch(0.56 0.039 333.1);
  --brand-700: oklch(0.48 0.036 333.1);
  --brand-800: oklch(0.40 0.033 333.1);
  --brand-900: oklch(0.32 0.027 333.1);
  --brand-950: oklch(0.24 0.021 333.1);
}

Colors that work with #af97aa

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F8F6F8
Tinted page background
Border#DCD1D9
Hairlines and dividers
Muted text#82647B
Captions on the surface
Accent#577854
Second voice, not a rival
Dark variant#483745
Hover, pressed, headers
Light variant#F4F1F3
Selected rows, tints
Dark surface#20181E
Dark-mode background
Hover#9F8399
One step down in lightness
Pressed#906F89
Two steps down
Disabled#E0D6DE
Chroma pulled out
Focus ring#C09AB8
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #af97aa

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Borders, dividers and quiet backgrounds
  • Long-form reading surfaces
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #483745
Safe as a 1px border on white
No — use #A68BA0

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

With almost no chroma left, the family association is barely present; treat it as a neutral that happens to lean this way. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyLow
  • Weight36/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#97AF9C
Analogous left#A897AF
Analogous right#AF979E
Split-complement 1#9EAF97
Split-complement 2#97AFA8
Triadic 1#AAAF97
Triadic 2#97AAAF
Tetradic#AFA897
On the wheel
Base+30°−30°+120°+240°+180°313°

#af97aa sits at 313°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red68.6%
Green59.2%
Blue66.7%
R · 0–255
175
0xaf
G · 0–255
151
0x97
B · 0–255
170
0xaa

CMYK percentages

Cyan0.0%
Magenta13.7%
Yellow2.9%
Key (black)31.4%

Total ink coverage is 48%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#af97aa text on a black background

contrast 7.83:1

Card sample

#af97aa text on a white background

contrast 2.68:1

Card sample

#af97aa on grey

2.45:1

#af97aa on its own surface

2.49:1

#af97aa on its dark surface

6.47:1

CSS3 live lab

Text font color

The quick brown fox

color: #af97aa;
Background color
Panel with #af97aa background
background-color: #af97aa;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #af97aa;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(175, 151, 170, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(175, 151, 170, 0.45);
Border & gradient
Gradient panel
border: 3px solid #af97aa;
background: linear-gradient(135deg, #af97aa, #AF979A);
Gradient text

Gradient headline

background: linear-gradient(90deg, #af97aa, #AF9A97);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #af97aa;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #af97aa;
caret-color: #af97aa;
Left rule
Pull quote or callout
border-left: 4px solid #af97aa;
Ring + tint
Selected chip
background: #F4F1F3;
box-shadow: inset 0 0 0 2px #af97aa;
Conic badge
68%
background: conic-gradient(#af97aa 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #af97aa over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(175, 151, 170, 0.5)
rgb(175 151 170 / 50%)
#af97aa80
hsl(313 13% 64% / 50%)
color-mix(in srgb, #af97aa 50%, transparent)
Alpha8-digit hexFlat on white
10%#af97aa1a#F7F5F7
20%#af97aa33#EFEAEE
40%#af97aa66#DFD5DD
60%#af97aa99#CFC1CC
80%#af97aacc#BFACBB

Gradients from #af97aa

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #CABAC6, #af97aa 45%, #483745);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #af97aa, #A28687);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #af97aa, #97AF9C);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #D7CBD4 0%, #af97aa 45%, #483745 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F8F6F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #BFB4C5 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #BCA8AC 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #483745 0%, transparent 65%), #af97aa;

Monochromatic scale

Palettes built from #af97aa

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#af97aa in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
BackgroundsBordersBody textDividers
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.83:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#af97aa, answered

What color is #af97aa?

#af97aa is a balanced muted magenta / pink, closest to Rosy Brown (ΔE2000 9.9). It sits at 313° on the hue wheel with 13% saturation and 64% lightness, which reads as neutral.

What is the RGB value of #af97aa?

rgb(175, 151, 170) — 175 red, 151 green and 170 blue out of 255, or 68.6% / 59.2% / 66.7% by channel.

What is #af97aa in HSL and HSV?

hsl(313, 13%, 64%) and hsv(313, 14%, 69%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #af97aa a light or a dark color?

It is a mid-tone. Relative luminance is 0.3415 and perceived brightness is 63%, so black text on it reaches 7.83:1.

Should I use black or white text on #af97aa?

Black. It scores 7.83:1 against #af97aa, versus 2.68:1 for white — AAA at any size.

Is #af97aa accessible on a white background?

#af97aa on white scores 2.68:1, which fails WCAG AA at every size. Darken it to #8D6C86 to reach 4.5:1, or #675062 for 7:1.

What is the complementary color of #af97aa?

#97AF9C sits directly opposite on the wheel. Softer options are the split-complements #9EAF97 and #97AFA8, which give the same contrast with far less vibration.

What colors go well with #af97aa?

For interface work: #F8F6F8 as the surface, #DCD1D9 for borders, #82647B for secondary text, #577854 as an accent and #483745 for hover and pressed states. For a palette, the analogous pair #A897AF and #AF979E stays calm, while #97AF9C is the loudest partner.

What is #af97aa in CMYK for printing?

cmyk(0%, 14%, 3%, 31%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #af97aa warm or cool?

Neutral — it scores 47 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #AF97A1; nudged cooler, #AC95B1.

Which Tailwind color is closest to #af97aa?

The zinc family — its 500 step is #71717a, ΔE2000 19.1 away. That is a visible difference, so define #af97aa as a custom token rather than reaching for the built-in.

How do I use #af97aa in Tailwind CSS?

Inline it as an arbitrary value with bg-[#af97aa] or text-[#af97aa], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #af97aa with 50% opacity?

rgba(175, 151, 170, 0.5), or #af97aa80 in eight-digit hex. Over white that composites to #D7CBD5; over black, #584C55.

Is #af97aa a web-safe color?

No. The nearest web-safe colour is #999999, ΔE2000 13.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #af97aa mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this low chroma the association is faint; it behaves more like a neutral.

What gradient works with #af97aa?

The safest is same-hue elevation: linear-gradient(135deg, #CABAC6, #af97aa 45%, #483745). For more colour, a short hue run to #A28687 keeps it rich without turning muddy.

Work with #af97aa in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #af97aa at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.