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violet · cool

#ba74fe

a light, electric violet · cool · closest name: Medium Purple

Token name suggestion: Drift Iris

RGB
186, 116, 254
HSL
270°, 99%, 73%
CMYK
27, 54, 0, 0
Luminance
0.3009

#ba74fe is a light electric violet, 270° on the wheel and 66/100 on the cool side. Put black text on it (7.02:1). As text it scores 2.99:1 on white — use #9E3CFE instead. Nearest name is Medium Purple, nearest Tailwind family is purple.

hsl(270 99% 73%)rgb(186 116 254)Base step 300AAA inkCool

At a glance

Every number on this page in one read: what #ba74fe is made of, how bright it looks, and which way it leans.

Hex
#ba74fe
Hue
270°
violet
Saturation
99%
electric
Lightness
73%
light
Brightness
100%
HSV value
Perceived
63%
weighted brightness
Luminance
0.3009
WCAG relative
Temperature
Cool
66/100 cool
Color family
Violet
Tone
Electric
Best ink
Black
7.02:1
Closest name
Medium Purple
ΔE2000 8.1
Chroma
78.9
LCH, 0–130ish
OKLCH L
0.692
perceptual lightness
Tailwind
purple
500 · ΔE 8
Web-safe
#CC66FF
nearest of 216
Where it sits
Hue270° of 360°
Saturation99%
Lightness73%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #ba74fe.

Temperature
Warm ← → Cool66% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red35%
Green42%
Blue24%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#ba74fe
HEX (8-digit)#ba74feff
RGBrgb(186, 116, 254)
RGBArgba(186, 116, 254, 1)
HSLhsl(270, 99%, 73%)
HSV / HSBhsv(270, 54%, 100%)
HWBhwb(270 45% 0%)
CMYKcmyk(27%, 54%, 0%, 0%)
LABlab(61.7 52.9 -58.6)
LCHlch(61.7 78.9 312.1)
OKLCHoklch(0.692 0.202 305.1)
XYZ (D65)xyz(44.38, 30.09, 97.22)
Decimal12219646
Display P3color(display-p3 0.729 0.455 0.996)
Web-safe#CC66FF

Copy-ready code

every platformclick to select
/* CSS */
color: #ba74fe;
background-color: #ba74fe;
/* CSS custom property */
--brand: #ba74fe;
/* Tailwind (arbitrary) */
class="text-[#ba74fe] bg-[#ba74fe]"
/* SCSS */
$brand: #ba74fe;
/* SwiftUI */
Color(red: 0.729, green: 0.455, blue: 0.996)
/* UIKit */
UIColor(red: 0.729, green: 0.455, blue: 0.996, alpha: 1)
/* Android XML */
<color name="brand">#BA74FE</color>
/* Android Compose */
Color(0xFFBA74FE)
/* Flutter */
Color(0xFFBA74FE)
/* Python / OpenCV (BGR) */
(254, 116, 186)
/* Python / PIL (RGB) */
(186, 116, 254)
/* Java AWT */
new Color(186, 116, 254)
/* .NET */
Color.FromArgb(255, 186, 116, 254)
/* OpenGL / Unity (0–1) */
(0.7294f, 0.4549f, 0.9961f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{186,116,254}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #ba74fe 85%, white);
border-color: color-mix(in oklab, #ba74fe 40%, transparent);
/* theme-aware in one line */
color: light-dark(#41017F, #E1D3EE);
/* relative colour syntax */
--hover: hsl(from #ba74fe h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F7F1FE;
  --brand-100: #F0E3FC;
  --brand-200: #DEC0FB;
  --brand-300: #ba74fe;
  --brand-400: #AC58FE;
  --brand-500: #9020FD;
  --brand-600: #7C02F3;
  --brand-700: #6701CB;
  --brand-800: #5301A2;
  --brand-900: #3E0675;
  --brand-950: #270449;
  --brand: #ba74fe;
  --brand-ink: #000000;
  --brand-surface: #F7F4FA;
  --brand-border: #D6C0ED;
  --brand-hover: #A850FE;
  --brand-pressed: #972DFE;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #1C1424;
    --brand-ink: #E1D3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F7F1FE',
        100: '#F0E3FC',
        200: '#DEC0FB',
        300: '#ba74fe',
        400: '#AC58FE',
        500: '#9020FD',
        600: '#7C02F3',
        700: '#6701CB',
        800: '#5301A2',
        900: '#3E0675',
        950: '#270449',
        DEFAULT: '#ba74fe',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F7F1FE,
  '100': #F0E3FC,
  '200': #DEC0FB,
  '300': #ba74fe,
  '400': #AC58FE,
  '500': #9020FD,
  '600': #7C02F3,
  '700': #6701CB,
  '800': #5301A2,
  '900': #3E0675,
  '950': #270449,
);
$brand-base: #ba74fe;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F7F1FE", "$type": "color" },
      "100": { "$value": "#F0E3FC", "$type": "color" },
      "200": { "$value": "#DEC0FB", "$type": "color" },
      "300": { "$value": "#ba74fe", "$type": "color" },
      "400": { "$value": "#AC58FE", "$type": "color" },
      "500": { "$value": "#9020FD", "$type": "color" },
      "600": { "$value": "#7C02F3", "$type": "color" },
      "700": { "$value": "#6701CB", "$type": "color" },
      "800": { "$value": "#5301A2", "$type": "color" },
      "900": { "$value": "#3E0675", "$type": "color" },
      "950": { "$value": "#270449", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #ba74fe · 7.02:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.99:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.02:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #ba74fe as text scores 2.99:1 on white and 7.02:1 on black.
Best tinted ink on it, if plain black or white feels flat: #41017F at 4.57:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#9E3CFE · 4.63:1
AA on white−11% L
#9E3CFE
The quick fox
#7602E6 · 7.19:1
AAA on white−27% L
#7602E6
The quick fox
#ba74fe · 7.02:1
AA on blackalready passes
#ba74fe
The quick fox
#ba74fe · 7.02:1
AAA on blackalready passes
#ba74fe

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #B76FFE is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#ba74fe on white: 2.99:1
AA ✗ fail · AA-large · AAA
Aa
#ba74fe on black: 7.02:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #ba74fe as text on that neutral, and that neutral as text on #ba74fe.

NeutralRatioBoth directions
White2.99:1AaAa
Slate 502.86:1AaAa
Slate 1002.73:1AaAa
Slate 2002.43:1AaAa
Slate 3002.02:1AaAa
Slate 4001.17:1AaAa
Slate 5001.59:1AaAa
Slate 6002.53:1AaAa
Slate 7003.46:1AaAa
Slate 8004.89:1AaAa
Slate 9005.97:1AaAa
Black7.02:1AaAa
Colour vision deficiency
true color
protanopia · #4393FF
deuteranopia · #5B95FB
tritanopia · #AE8EAE

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ba74fe is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F7F1FE
#F0E3FC
#DEC0FB
#ba74fe
#AC58FE
#9020FD
#7C02F3
#6701CB
#5301A2
#3E0675
#270449
Base = 300Lightest = 50 · #F7F1FEDarkest = 950 · #270449Text step on white = 500
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.050 305.1);
  --brand-100: oklch(0.94 0.081 305.1);
  --brand-200: oklch(0.88 0.121 305.1);
  --brand-300: oklch(0.80 0.157 305.1);
  --brand-400: oklch(0.72 0.186 305.1);
  --brand-500: oklch(0.64 0.202 305.1);
  --brand-600: oklch(0.56 0.202 305.1);
  --brand-700: oklch(0.48 0.190 305.1);
  --brand-800: oklch(0.40 0.170 305.1);
  --brand-900: oklch(0.32 0.141 305.1);
  --brand-950: oklch(0.24 0.111 305.1);
}

Colors that work with #ba74fe

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F7F4FA
Tinted page background
Border#D6C0ED
Hairlines and dividers
Muted text#734B9B
Captions on the surface
Accent#98CC00
Second voice, not a rival
Dark variant#41017F
Hover, pressed, headers
Light variant#F2E6FF
Selected rows, tints
Dark surface#1C1424
Dark-mode background
Hover#A850FE
One step down in lightness
Pressed#972DFE
Two steps down
Disabled#F1EEF4
Chroma pulled out
Focus ring#C487FF
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #ba74fe

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #41017F
Safe as a 1px border on white
No — use #B76FFE

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

creativepremiummodernimaginative

Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The lightness keeps it airy and approachable.

Worth knowing

Deep violets swallow detail on screens with poor gamma; check it on a cheap laptop panel.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight28/100
  • TemperatureCool
  • ApproachabilityReserved

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#B8FE74
Analogous left#7574FE
Analogous right#FE74FD
Split-complement 1#FDFE74
Split-complement 2#74FE75
Triadic 1#FEBA74
Triadic 2#74FEBA
Tetradic#FE7574
On the wheel
Base+30°−30°+120°+240°+180°270°

#ba74fe sits at 270°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red72.9%
Green45.5%
Blue99.6%
R · 0–255
186
0xba
G · 0–255
116
0x74
B · 0–255
254
0xfe

CMYK percentages

Cyan26.8%
Magenta54.3%
Yellow0.0%
Key (black)0.4%

Total ink coverage is 82%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#ba74fe text on a black background

contrast 7.02:1

Card sample

#ba74fe text on a white background

contrast 2.99:1

Card sample

#ba74fe on grey

2.73:1

#ba74fe on its own surface

2.75:1

#ba74fe on its dark surface

5.97:1

CSS3 live lab

Text font color

The quick brown fox

color: #ba74fe;
Background color
Panel with #ba74fe background
background-color: #ba74fe;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ba74fe;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(186, 116, 254, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(186, 116, 254, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ba74fe;
background: linear-gradient(135deg, #ba74fe, #FE74E6);
Gradient text

Gradient headline

background: linear-gradient(90deg, #ba74fe, #FE74C3);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #ba74fe;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #ba74fe;
caret-color: #ba74fe;
Left rule
Pull quote or callout
border-left: 4px solid #ba74fe;
Ring + tint
Selected chip
background: #F2E6FF;
box-shadow: inset 0 0 0 2px #ba74fe;
Conic badge
68%
background: conic-gradient(#ba74fe 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #ba74fe over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(186, 116, 254, 0.5)
rgb(186 116 254 / 50%)
#ba74fe80
hsl(270 99% 73% / 50%)
color-mix(in srgb, #ba74fe 50%, transparent)
Alpha8-digit hexFlat on white
10%#ba74fe1a#F8F1FF
20%#ba74fe33#F1E3FF
40%#ba74fe66#E3C7FF
60%#ba74fe99#D6ACFE
80%#ba74fecc#C890FE

Gradients from #ba74fe

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #D8B1FE, #ba74fe 45%, #41017F);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #ba74fe, #FE55D3);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #ba74fe, #B8FE74);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #E7CFFF 0%, #ba74fe 45%, #41017F 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F7F4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #A6ADFE 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FE92F5 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #41017F 0%, transparent 65%), #ba74fe;

Monochromatic scale

Palettes built from #ba74fe

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ba74fe in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.02:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#ba74fe, answered

What color is #ba74fe?

#ba74fe is a light electric violet, closest to Medium Purple (ΔE2000 8.1). It sits at 270° on the hue wheel with 99% saturation and 73% lightness, which reads as cool.

What is the RGB value of #ba74fe?

rgb(186, 116, 254) — 186 red, 116 green and 254 blue out of 255, or 72.9% / 45.5% / 99.6% by channel.

What is #ba74fe in HSL and HSV?

hsl(270, 99%, 73%) and hsv(270, 54%, 100%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #ba74fe a light or a dark color?

It is a mid-tone. Relative luminance is 0.3009 and perceived brightness is 63%, so black text on it reaches 7.02:1.

Should I use black or white text on #ba74fe?

Black. It scores 7.02:1 against #ba74fe, versus 2.99:1 for white — AAA at any size.

Is #ba74fe accessible on a white background?

#ba74fe on white scores 2.99:1, which fails WCAG AA at every size. Darken it to #9E3CFE to reach 4.5:1, or #7602E6 for 7:1.

What is the complementary color of #ba74fe?

#B8FE74 sits directly opposite on the wheel. Softer options are the split-complements #FDFE74 and #74FE75, which give the same contrast with far less vibration.

What colors go well with #ba74fe?

For interface work: #F7F4FA as the surface, #D6C0ED for borders, #734B9B for secondary text, #98CC00 as an accent and #41017F for hover and pressed states. For a palette, the analogous pair #7574FE and #FE74FD stays calm, while #B8FE74 is the loudest partner.

What is #ba74fe in CMYK for printing?

cmyk(27%, 54%, 0%, 0%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #ba74fe warm or cool?

Cool — it scores 66 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #ED74FE; nudged cooler, #8673FF.

Which Tailwind color is closest to #ba74fe?

The purple family — its 500 step is #a855f7, ΔE2000 8 away. That is a visible difference, so define #ba74fe as a custom token rather than reaching for the built-in.

How do I use #ba74fe in Tailwind CSS?

Inline it as an arbitrary value with bg-[#ba74fe] or text-[#ba74fe], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #ba74fe with 50% opacity?

rgba(186, 116, 254, 0.5), or #ba74fe80 in eight-digit hex. Over white that composites to #DDBAFF; over black, #5D3A7F.

Is #ba74fe a web-safe color?

No. The nearest web-safe colour is #CC66FF, ΔE2000 3.9 away. The palette only matters for legacy displays and some email clients now.

What does the color #ba74fe mean?

As a violet, it reads creative, premium, modern. Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #ba74fe?

The safest is same-hue elevation: linear-gradient(135deg, #D8B1FE, #ba74fe 45%, #41017F). For more colour, a short hue run to #FE55D3 keeps it rich without turning muddy.

Work with #ba74fe in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #ba74fe at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.