Skip to content
magenta / pink · warm

#cc97ac

a light, soft magenta / pink · warm · closest name: Rosy Brown

Token name suggestion: Morning Peony

RGB
204, 151, 172
HSL
336°, 34%, 70%
CMYK
0, 26, 16, 20
Luminance
0.3795

#cc97ac is a light soft magenta / pink, 336° on the wheel and 30/100 on the cool side. Put black text on it (8.59:1). As text it scores 2.44:1 on white — use #AE597B instead. Nearest name is Rosy Brown, nearest Tailwind family is pink.

hsl(336 34% 70%)rgb(204 151 172)Base step 400AAA inkWarm

At a glance

Every number on this page in one read: what #cc97ac is made of, how bright it looks, and which way it leans.

Hex
#cc97ac
Hue
336°
magenta / pink
Saturation
34%
soft
Lightness
70%
light
Brightness
80%
HSV value
Perceived
67%
weighted brightness
Luminance
0.3795
WCAG relative
Temperature
Warm
30/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
Black
8.59:1
Closest name
Rosy Brown
ΔE2000 8.5
Chroma
23.3
LCH, 0–130ish
OKLCH L
0.733
perceptual lightness
Tailwind
pink
500 · ΔE 17.7
Web-safe
#CC9999
nearest of 216
Where it sits
Hue336° of 360°
Saturation34%
Lightness70%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #cc97ac.

Temperature
Warm ← → Cool30% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red34%
Green58%
Blue8%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#cc97ac
HEX (8-digit)#cc97acff
RGBrgb(204, 151, 172)
RGBArgba(204, 151, 172, 1)
HSLhsl(336, 34%, 70%)
HSV / HSBhsv(336, 26%, 80%)
HWBhwb(336 59% 20%)
CMYKcmyk(0%, 26%, 16%, 20%)
LABlab(68.0 23.1 -3.1)
LCHlch(68.0 23.3 352.3)
OKLCHoklch(0.733 0.069 353.4)
XYZ (D65)xyz(43.41, 37.95, 44.06)
Decimal13408172
Display P3color(display-p3 0.800 0.592 0.675)
Web-safe#CC9999

Copy-ready code

every platformclick to select
/* CSS */
color: #cc97ac;
background-color: #cc97ac;
/* CSS custom property */
--brand: #cc97ac;
/* Tailwind (arbitrary) */
class="text-[#cc97ac] bg-[#cc97ac]"
/* SCSS */
$brand: #cc97ac;
/* SwiftUI */
Color(red: 0.800, green: 0.592, blue: 0.675)
/* UIKit */
UIColor(red: 0.800, green: 0.592, blue: 0.675, alpha: 1)
/* Android XML */
<color name="brand">#CC97AC</color>
/* Android Compose */
Color(0xFFCC97AC)
/* Flutter */
Color(0xFFCC97AC)
/* Python / OpenCV (BGR) */
(172, 151, 204)
/* Python / PIL (RGB) */
(204, 151, 172)
/* Java AWT */
new Color(204, 151, 172)
/* .NET */
Color.FromArgb(255, 204, 151, 172)
/* OpenGL / Unity (0–1) */
(0.8000f, 0.5922f, 0.6745f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{204,151,172}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #cc97ac 85%, white);
border-color: color-mix(in oklab, #cc97ac 40%, transparent);
/* theme-aware in one line */
color: light-dark(#562A3B, #EBD6DE);
/* relative colour syntax */
--hover: hsl(from #cc97ac h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F9F5F7;
  --brand-100: #F4ECEF;
  --brand-200: #E8D4DC;
  --brand-300: #DAB4C3;
  --brand-400: #cc97ac;
  --brand-500: #B56887;
  --brand-600: #A45172;
  --brand-700: #89435F;
  --brand-800: #6E364C;
  --brand-900: #502A39;
  --brand-950: #321A24;
  --brand: #cc97ac;
  --brand-ink: #000000;
  --brand-surface: #FAF5F7;
  --brand-border: #E4C8D3;
  --brand-hover: #C07F99;
  --brand-pressed: #B56786;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141A;
    --brand-ink: #EBD6DE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F9F5F7',
        100: '#F4ECEF',
        200: '#E8D4DC',
        300: '#DAB4C3',
        400: '#cc97ac',
        500: '#B56887',
        600: '#A45172',
        700: '#89435F',
        800: '#6E364C',
        900: '#502A39',
        950: '#321A24',
        DEFAULT: '#cc97ac',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F9F5F7,
  '100': #F4ECEF,
  '200': #E8D4DC,
  '300': #DAB4C3,
  '400': #cc97ac,
  '500': #B56887,
  '600': #A45172,
  '700': #89435F,
  '800': #6E364C,
  '900': #502A39,
  '950': #321A24,
);
$brand-base: #cc97ac;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F9F5F7", "$type": "color" },
      "100": { "$value": "#F4ECEF", "$type": "color" },
      "200": { "$value": "#E8D4DC", "$type": "color" },
      "300": { "$value": "#DAB4C3", "$type": "color" },
      "400": { "$value": "#cc97ac", "$type": "color" },
      "500": { "$value": "#B56887", "$type": "color" },
      "600": { "$value": "#A45172", "$type": "color" },
      "700": { "$value": "#89435F", "$type": "color" },
      "800": { "$value": "#6E364C", "$type": "color" },
      "900": { "$value": "#502A39", "$type": "color" },
      "950": { "$value": "#321A24", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #cc97ac · 8.59:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.44:1
AA fail · AA large fail · AAA fail
Aa
Black text · 8.59:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #cc97ac as text scores 2.44:1 on white and 8.59:1 on black.
Best tinted ink on it, if plain black or white feels flat: #562A3B at 4.80:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#AE597B · 4.65:1
AA on white−18% L
#AE597B
The quick fox
#88425E · 7.03:1
AAA on white−30% L
#88425E
The quick fox
#cc97ac · 8.59:1
AA on blackalready passes
#cc97ac
The quick fox
#cc97ac · 8.59:1
AAA on blackalready passes
#cc97ac

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #C2829C is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#cc97ac on white: 2.44:1
AA ✗ fail · AA-large · AAA
Aa
#cc97ac on black: 8.59:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #cc97ac as text on that neutral, and that neutral as text on #cc97ac.

NeutralRatioBoth directions
White2.44:1AaAa
Slate 502.34:1AaAa
Slate 1002.23:1AaAa
Slate 2001.98:1AaAa
Slate 3001.65:1AaAa
Slate 4001.05:1AaAa
Slate 5001.95:1AaAa
Slate 6003.10:1AaAa
Slate 7004.24:1AaAa
Slate 8005.98:1AaAa
Slate 9007.30:1AaAa
Black8.59:1AaAa
Colour vision deficiency
true color
protanopia · #9CA0AD
deuteranopia · #A8A9AB
tritanopia · #D4959E

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #cc97ac is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F9F5F7
#F4ECEF
#E8D4DC
#DAB4C3
#cc97ac
#B56887
#A45172
#89435F
#6E364C
#502A39
#321A24
Base = 400Lightest = 50 · #F9F5F7Darkest = 950 · #321A24Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.017 353.4);
  --brand-100: oklch(0.94 0.028 353.4);
  --brand-200: oklch(0.88 0.041 353.4);
  --brand-300: oklch(0.80 0.054 353.4);
  --brand-400: oklch(0.72 0.063 353.4);
  --brand-500: oklch(0.64 0.069 353.4);
  --brand-600: oklch(0.56 0.069 353.4);
  --brand-700: oklch(0.48 0.065 353.4);
  --brand-800: oklch(0.40 0.058 353.4);
  --brand-900: oklch(0.32 0.048 353.4);
  --brand-950: oklch(0.24 0.038 353.4);
}

Colors that work with #cc97ac

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5F7
Tinted page background
Border#E4C8D3
Hairlines and dividers
Muted text#9A4C6B
Captions on the surface
Accent#3F8D5B
Second voice, not a rival
Dark variant#562A3B
Hover, pressed, headers
Light variant#F7EEF1
Selected rows, tints
Dark surface#24141A
Dark-mode background
Hover#C07F99
One step down in lightness
Pressed#B56786
Two steps down
Disabled#EEE5E9
Chroma pulled out
Focus ring#D99EB6
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #cc97ac

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #562A3B
Safe as a 1px border on white
No — use #C2829C

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

The muted chroma softens the association — it reads considered rather than loud, which suits long-form and data-heavy screens. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium
  • Weight30/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#97CCB7
Analogous left#CC97C7
Analogous right#CC9C97
Split-complement 1#97CC9C
Split-complement 2#97C7CC
Triadic 1#ACCC97
Triadic 2#97ACCC
Tetradic#C7CC97
On the wheel
Base+30°−30°+120°+240°+180°336°

#cc97ac sits at 336°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red80.0%
Green59.2%
Blue67.5%
R · 0–255
204
0xcc
G · 0–255
151
0x97
B · 0–255
172
0xac

CMYK percentages

Cyan0.0%
Magenta26.0%
Yellow15.7%
Key (black)20.0%

Total ink coverage is 62%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#cc97ac text on a black background

contrast 8.59:1

Card sample

#cc97ac text on a white background

contrast 2.44:1

Card sample

#cc97ac on grey

2.23:1

#cc97ac on its own surface

2.27:1

#cc97ac on its dark surface

7.22:1

CSS3 live lab

Text font color

The quick brown fox

color: #cc97ac;
Background color
Panel with #cc97ac background
background-color: #cc97ac;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #cc97ac;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(204, 151, 172, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(204, 151, 172, 0.45);
Border & gradient
Gradient panel
border: 3px solid #cc97ac;
background: linear-gradient(135deg, #cc97ac, #CCA597);
Gradient text

Gradient headline

background: linear-gradient(90deg, #cc97ac, #CCB397);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #cc97ac;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #cc97ac;
caret-color: #cc97ac;
Left rule
Pull quote or callout
border-left: 4px solid #cc97ac;
Ring + tint
Selected chip
background: #F7EEF1;
box-shadow: inset 0 0 0 2px #cc97ac;
Conic badge
68%
background: conic-gradient(#cc97ac 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #cc97ac over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(204, 151, 172, 0.5)
rgb(204 151 172 / 50%)
#cc97ac80
hsl(336 34% 70% / 50%)
color-mix(in srgb, #cc97ac 50%, transparent)
Alpha8-digit hexFlat on white
10%#cc97ac1a#FAF5F7
20%#cc97ac33#F5EAEE
40%#cc97ac66#EBD5DE
60%#cc97ac99#E0C1CD
80%#cc97accc#D6ACBD

Gradients from #cc97ac

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #E0C0CD, #cc97ac 45%, #562A3B);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #cc97ac, #C29982);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #cc97ac, #97CCB7);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #EAD5DD 0%, #cc97ac 45%, #562A3B 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF5F7, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #DDB9DC 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #D6B3AC 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #562A3B 0%, transparent 65%), #cc97ac;

Monochromatic scale

Palettes built from #cc97ac

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#cc97ac in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 8.59:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#cc97ac, answered

What color is #cc97ac?

#cc97ac is a light soft magenta / pink, closest to Rosy Brown (ΔE2000 8.5). It sits at 336° on the hue wheel with 34% saturation and 70% lightness, which reads as warm.

What is the RGB value of #cc97ac?

rgb(204, 151, 172) — 204 red, 151 green and 172 blue out of 255, or 80% / 59.2% / 67.5% by channel.

What is #cc97ac in HSL and HSV?

hsl(336, 34%, 70%) and hsv(336, 26%, 80%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #cc97ac a light or a dark color?

It is a mid-tone. Relative luminance is 0.3795 and perceived brightness is 67%, so black text on it reaches 8.59:1.

Should I use black or white text on #cc97ac?

Black. It scores 8.59:1 against #cc97ac, versus 2.44:1 for white — AAA at any size.

Is #cc97ac accessible on a white background?

#cc97ac on white scores 2.44:1, which fails WCAG AA at every size. Darken it to #AE597B to reach 4.5:1, or #88425E for 7:1.

What is the complementary color of #cc97ac?

#97CCB7 sits directly opposite on the wheel. Softer options are the split-complements #97CC9C and #97C7CC, which give the same contrast with far less vibration.

What colors go well with #cc97ac?

For interface work: #FAF5F7 as the surface, #E4C8D3 for borders, #9A4C6B for secondary text, #3F8D5B as an accent and #562A3B for hover and pressed states. For a palette, the analogous pair #CC97C7 and #CC9C97 stays calm, while #97CCB7 is the loudest partner.

What is #cc97ac in CMYK for printing?

cmyk(0%, 26%, 16%, 20%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #cc97ac warm or cool?

Warm — it scores 30 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #CC9799; nudged cooler, #CE95C0.

Which Tailwind color is closest to #cc97ac?

The pink family — its 500 step is #ec4899, ΔE2000 17.7 away. That is a visible difference, so define #cc97ac as a custom token rather than reaching for the built-in.

How do I use #cc97ac in Tailwind CSS?

Inline it as an arbitrary value with bg-[#cc97ac] or text-[#cc97ac], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #cc97ac with 50% opacity?

rgba(204, 151, 172, 0.5), or #cc97ac80 in eight-digit hex. Over white that composites to #E6CBD6; over black, #664C56.

Is #cc97ac a web-safe color?

No. The nearest web-safe colour is #CC9999, ΔE2000 7.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #cc97ac mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this moderate chroma the association is present but not shouted.

What gradient works with #cc97ac?

The safest is same-hue elevation: linear-gradient(135deg, #E0C0CD, #cc97ac 45%, #562A3B). For more colour, a short hue run to #C29982 keeps it rich without turning muddy.

Work with #cc97ac in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #cc97ac at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.