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magenta / pink · neutral

#cd9ac1

a light, soft magenta / pink · neutral · closest name: Plum

Token name suggestion: Linen Ruby

RGB
205, 154, 193
HSL
314°, 34%, 70%
CMYK
0, 25, 6, 20
Luminance
0.3994

#cd9ac1 is a light soft magenta / pink, 314° on the wheel and 42/100 on the cool side. Put black text on it (8.99:1). As text it scores 2.34:1 on white — use #AD5999 instead. Nearest name is Plum, nearest Tailwind family is pink.

hsl(314 34% 70%)rgb(205 154 193)Base step 400AAA inkNeutral

At a glance

Every number on this page in one read: what #cd9ac1 is made of, how bright it looks, and which way it leans.

Hex
#cd9ac1
Hue
314°
magenta / pink
Saturation
34%
soft
Lightness
70%
light
Brightness
80%
HSV value
Perceived
69%
weighted brightness
Luminance
0.3994
WCAG relative
Temperature
Neutral
42/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
Black
8.99:1
Closest name
Plum
ΔE2000 5.9
Chroma
28.3
LCH, 0–130ish
OKLCH L
0.746
perceptual lightness
Tailwind
pink
500 · ΔE 18.2
Web-safe
#CC99CC
nearest of 216
Where it sits
Hue314° of 360°
Saturation34%
Lightness70%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #cd9ac1.

Temperature
Warm ← → Cool42% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red32%
Green58%
Blue10%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#cd9ac1
HEX (8-digit)#cd9ac1ff
RGBrgb(205, 154, 193)
RGBArgba(205, 154, 193, 1)
HSLhsl(314, 34%, 70%)
HSV / HSBhsv(314, 25%, 80%)
HWBhwb(314 60% 20%)
CMYKcmyk(0%, 25%, 6%, 20%)
LABlab(69.4 25.4 -12.7)
LCHlch(69.4 28.3 333.4)
OKLCHoklch(0.746 0.080 335.0)
XYZ (D65)xyz(46.36, 39.94, 55.71)
Decimal13474497
Display P3color(display-p3 0.804 0.604 0.757)
Web-safe#CC99CC

Copy-ready code

every platformclick to select
/* CSS */
color: #cd9ac1;
background-color: #cd9ac1;
/* CSS custom property */
--brand: #cd9ac1;
/* Tailwind (arbitrary) */
class="text-[#cd9ac1] bg-[#cd9ac1]"
/* SCSS */
$brand: #cd9ac1;
/* SwiftUI */
Color(red: 0.804, green: 0.604, blue: 0.757)
/* UIKit */
UIColor(red: 0.804, green: 0.604, blue: 0.757, alpha: 1)
/* Android XML */
<color name="brand">#CD9AC1</color>
/* Android Compose */
Color(0xFFCD9AC1)
/* Flutter */
Color(0xFFCD9AC1)
/* Python / OpenCV (BGR) */
(193, 154, 205)
/* Python / PIL (RGB) */
(205, 154, 193)
/* Java AWT */
new Color(205, 154, 193)
/* .NET */
Color.FromArgb(255, 205, 154, 193)
/* OpenGL / Unity (0–1) */
(0.8039f, 0.6039f, 0.7569f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{205,154,193}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #cd9ac1 85%, white);
border-color: color-mix(in oklab, #cd9ac1 40%, transparent);
/* theme-aware in one line */
color: light-dark(#552A4B, #EBD6E6);
/* relative colour syntax */
--hover: hsl(from #cd9ac1 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F9F5F8;
  --brand-100: #F4ECF2;
  --brand-200: #E8D4E3;
  --brand-300: #DAB4D1;
  --brand-400: #cd9ac1;
  --brand-500: #B569A3;
  --brand-600: #A45190;
  --brand-700: #884478;
  --brand-800: #6D3660;
  --brand-900: #502A47;
  --brand-950: #321A2D;
  --brand: #cd9ac1;
  --brand-ink: #000000;
  --brand-surface: #FAF5F9;
  --brand-border: #E4C8DE;
  --brand-hover: #C182B2;
  --brand-pressed: #B56AA4;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241421;
    --brand-ink: #EBD6E6;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F9F5F8',
        100: '#F4ECF2',
        200: '#E8D4E3',
        300: '#DAB4D1',
        400: '#cd9ac1',
        500: '#B569A3',
        600: '#A45190',
        700: '#884478',
        800: '#6D3660',
        900: '#502A47',
        950: '#321A2D',
        DEFAULT: '#cd9ac1',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F9F5F8,
  '100': #F4ECF2,
  '200': #E8D4E3,
  '300': #DAB4D1,
  '400': #cd9ac1,
  '500': #B569A3,
  '600': #A45190,
  '700': #884478,
  '800': #6D3660,
  '900': #502A47,
  '950': #321A2D,
);
$brand-base: #cd9ac1;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F9F5F8", "$type": "color" },
      "100": { "$value": "#F4ECF2", "$type": "color" },
      "200": { "$value": "#E8D4E3", "$type": "color" },
      "300": { "$value": "#DAB4D1", "$type": "color" },
      "400": { "$value": "#cd9ac1", "$type": "color" },
      "500": { "$value": "#B569A3", "$type": "color" },
      "600": { "$value": "#A45190", "$type": "color" },
      "700": { "$value": "#884478", "$type": "color" },
      "800": { "$value": "#6D3660", "$type": "color" },
      "900": { "$value": "#502A47", "$type": "color" },
      "950": { "$value": "#321A2D", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #cd9ac1 · 8.99:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.34:1
AA fail · AA large fail · AAA fail
Aa
Black text · 8.99:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #cd9ac1 as text scores 2.34:1 on white and 8.99:1 on black.
Best tinted ink on it, if plain black or white feels flat: #552A4B at 4.94:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#AD5999 · 4.50:1
AA on white−19% L
#AD5999
The quick fox
#834173 · 7.07:1
AAA on white−32% L
#834173
The quick fox
#cd9ac1 · 8.99:1
AA on blackalready passes
#cd9ac1
The quick fox
#cd9ac1 · 8.99:1
AAA on blackalready passes
#cd9ac1

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #C07FB0 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#cd9ac1 on white: 2.34:1
AA ✗ fail · AA-large · AAA
Aa
#cd9ac1 on black: 8.99:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #cd9ac1 as text on that neutral, and that neutral as text on #cd9ac1.

NeutralRatioBoth directions
White2.34:1AaAa
Slate 502.23:1AaAa
Slate 1002.13:1AaAa
Slate 2001.90:1AaAa
Slate 3001.57:1AaAa
Slate 4001.10:1AaAa
Slate 5002.04:1AaAa
Slate 6003.24:1AaAa
Slate 7004.43:1AaAa
Slate 8006.26:1AaAa
Slate 9007.64:1AaAa
Black8.99:1AaAa
Colour vision deficiency
true color
protanopia · #9AA5C3
deuteranopia · #A6ACBF
tritanopia · #D29CA7

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #cd9ac1 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F9F5F8
#F4ECF2
#E8D4E3
#DAB4D1
#cd9ac1
#B569A3
#A45190
#884478
#6D3660
#502A47
#321A2D
Base = 400Lightest = 50 · #F9F5F8Darkest = 950 · #321A2DText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.020 335.0);
  --brand-100: oklch(0.94 0.032 335.0);
  --brand-200: oklch(0.88 0.048 335.0);
  --brand-300: oklch(0.80 0.062 335.0);
  --brand-400: oklch(0.72 0.073 335.0);
  --brand-500: oklch(0.64 0.080 335.0);
  --brand-600: oklch(0.56 0.080 335.0);
  --brand-700: oklch(0.48 0.075 335.0);
  --brand-800: oklch(0.40 0.067 335.0);
  --brand-900: oklch(0.32 0.056 335.0);
  --brand-950: oklch(0.24 0.044 335.0);
}

Colors that work with #cd9ac1

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5F9
Tinted page background
Border#E4C8DE
Hairlines and dividers
Muted text#9A4C87
Captions on the surface
Accent#418C40
Second voice, not a rival
Dark variant#552A4B
Hover, pressed, headers
Light variant#F7EEF5
Selected rows, tints
Dark surface#241421
Dark-mode background
Hover#C182B2
One step down in lightness
Pressed#B56AA4
Two steps down
Disabled#F0E7EE
Chroma pulled out
Focus ring#DAA1CD
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #cd9ac1

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #552A4B
Safe as a 1px border on white
No — use #C07FB0

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

The muted chroma softens the association — it reads considered rather than loud, which suits long-form and data-heavy screens. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium
  • Weight30/100
  • TemperatureNeutral
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#9ACDA6
Analogous left#C09ACD
Analogous right#CD9AA8
Split-complement 1#A8CD9A
Split-complement 2#9ACDC0
Triadic 1#C1CD9A
Triadic 2#9AC1CD
Tetradic#CDC09A
On the wheel
Base+30°−30°+120°+240°+180°314°

#cd9ac1 sits at 314°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red80.4%
Green60.4%
Blue75.7%
R · 0–255
205
0xcd
G · 0–255
154
0x9a
B · 0–255
193
0xc1

CMYK percentages

Cyan0.0%
Magenta24.9%
Yellow5.9%
Key (black)19.6%

Total ink coverage is 50%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#cd9ac1 text on a black background

contrast 8.99:1

Card sample

#cd9ac1 text on a white background

contrast 2.34:1

Card sample

#cd9ac1 on grey

2.13:1

#cd9ac1 on its own surface

2.17:1

#cd9ac1 on its dark surface

7.51:1

CSS3 live lab

Text font color

The quick brown fox

color: #cd9ac1;
Background color
Panel with #cd9ac1 background
background-color: #cd9ac1;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #cd9ac1;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(205, 154, 193, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(205, 154, 193, 0.45);
Border & gradient
Gradient panel
border: 3px solid #cd9ac1;
background: linear-gradient(135deg, #cd9ac1, #CD9A9F);
Gradient text

Gradient headline

background: linear-gradient(90deg, #cd9ac1, #CDA29A);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #cd9ac1;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #cd9ac1;
caret-color: #cd9ac1;
Left rule
Pull quote or callout
border-left: 4px solid #cd9ac1;
Ring + tint
Selected chip
background: #F7EEF5;
box-shadow: inset 0 0 0 2px #cd9ac1;
Conic badge
68%
background: conic-gradient(#cd9ac1 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #cd9ac1 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(205, 154, 193, 0.5)
rgb(205 154 193 / 50%)
#cd9ac180
hsl(314 34% 70% / 50%)
color-mix(in srgb, #cd9ac1 50%, transparent)
Alpha8-digit hexFlat on white
10%#cd9ac11a#FAF5F9
20%#cd9ac133#F5EBF3
40%#cd9ac166#EBD7E6
60%#cd9ac199#E1C2DA
80%#cd9ac1cc#D7AECD

Gradients from #cd9ac1

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #E1C3DA, #cd9ac1 45%, #552A4B);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #cd9ac1, #C38686);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #cd9ac1, #9ACDA6);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #EBD7E7 0%, #cd9ac1 45%, #552A4B 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF5F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #D2BCDE 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #D7AEB6 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #552A4B 0%, transparent 65%), #cd9ac1;

Monochromatic scale

Palettes built from #cd9ac1

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#cd9ac1 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 8.99:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#cd9ac1, answered

What color is #cd9ac1?

#cd9ac1 is a light soft magenta / pink, closest to Plum (ΔE2000 5.9). It sits at 314° on the hue wheel with 34% saturation and 70% lightness, which reads as neutral.

What is the RGB value of #cd9ac1?

rgb(205, 154, 193) — 205 red, 154 green and 193 blue out of 255, or 80.4% / 60.4% / 75.7% by channel.

What is #cd9ac1 in HSL and HSV?

hsl(314, 34%, 70%) and hsv(314, 25%, 80%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #cd9ac1 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3994 and perceived brightness is 69%, so black text on it reaches 8.99:1.

Should I use black or white text on #cd9ac1?

Black. It scores 8.99:1 against #cd9ac1, versus 2.34:1 for white — AAA at any size.

Is #cd9ac1 accessible on a white background?

#cd9ac1 on white scores 2.34:1, which fails WCAG AA at every size. Darken it to #AD5999 to reach 4.5:1, or #834173 for 7:1.

What is the complementary color of #cd9ac1?

#9ACDA6 sits directly opposite on the wheel. Softer options are the split-complements #A8CD9A and #9ACDC0, which give the same contrast with far less vibration.

What colors go well with #cd9ac1?

For interface work: #FAF5F9 as the surface, #E4C8DE for borders, #9A4C87 for secondary text, #418C40 as an accent and #552A4B for hover and pressed states. For a palette, the analogous pair #C09ACD and #CD9AA8 stays calm, while #9ACDA6 is the loudest partner.

What is #cd9ac1 in CMYK for printing?

cmyk(0%, 25%, 6%, 20%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #cd9ac1 warm or cool?

Neutral — it scores 42 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #CD9AAE; nudged cooler, #C798CF.

Which Tailwind color is closest to #cd9ac1?

The pink family — its 500 step is #ec4899, ΔE2000 18.2 away. That is a visible difference, so define #cd9ac1 as a custom token rather than reaching for the built-in.

How do I use #cd9ac1 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#cd9ac1] or text-[#cd9ac1], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #cd9ac1 with 50% opacity?

rgba(205, 154, 193, 0.5), or #cd9ac180 in eight-digit hex. Over white that composites to #E6CDE0; over black, #674D61.

Is #cd9ac1 a web-safe color?

No. The nearest web-safe colour is #CC99CC, ΔE2000 3.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #cd9ac1 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this moderate chroma the association is present but not shouted.

What gradient works with #cd9ac1?

The safest is same-hue elevation: linear-gradient(135deg, #E1C3DA, #cd9ac1 45%, #552A4B). For more colour, a short hue run to #C38686 keeps it rich without turning muddy.

Work with #cd9ac1 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #cd9ac1 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.