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magenta / pink · warm

#cf489d

a balanced, vivid magenta / pink · warm · closest name: Medium Violet Red

Token name suggestion: Studio Fuchsia

RGB
207, 72, 157
HSL
322°, 58%, 55%
CMYK
0, 65, 24, 19
Luminance
0.2033

#cf489d is a balanced vivid magenta / pink, 322° on the wheel and 38/100 on the cool side. Put black text on it (5.07:1). As text it scores 4.14:1 on white — large text only. Nearest name is Medium Violet Red, nearest Tailwind family is pink.

hsl(322 58% 55%)rgb(207 72 157)Base step 500AA inkWarm

At a glance

Every number on this page in one read: what #cf489d is made of, how bright it looks, and which way it leans.

Hex
#cf489d
Hue
322°
magenta / pink
Saturation
58%
vivid
Lightness
55%
balanced
Brightness
81%
HSV value
Perceived
54%
weighted brightness
Luminance
0.2033
WCAG relative
Temperature
Warm
38/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
5.07:1
Closest name
Medium Violet Red
ΔE2000 8
Chroma
64.0
LCH, 0–130ish
OKLCH L
0.613
perceptual lightness
Tailwind
pink
500 · ΔE 6.5
Web-safe
#CC3399
nearest of 216
Where it sits
Hue322° of 360°
Saturation58%
Lightness55%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #cf489d.

Temperature
Warm ← → Cool38% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red65%
Green23%
Blue12%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#cf489d
HEX (8-digit)#cf489dff
RGBrgb(207, 72, 157)
RGBArgba(207, 72, 157, 1)
HSLhsl(322, 58%, 55%)
HSV / HSBhsv(322, 65%, 81%)
HWBhwb(322 28% 19%)
CMYKcmyk(0%, 65%, 24%, 19%)
LABlab(52.2 61.4 -18.1)
LCHlch(52.2 64.0 343.6)
OKLCHoklch(0.613 0.191 345.5)
XYZ (D65)xyz(34.14, 20.34, 34.02)
Decimal13584541
Display P3color(display-p3 0.812 0.282 0.616)
Web-safe#CC3399

Copy-ready code

every platformclick to select
/* CSS */
color: #cf489d;
background-color: #cf489d;
/* CSS custom property */
--brand: #cf489d;
/* Tailwind (arbitrary) */
class="text-[#cf489d] bg-[#cf489d]"
/* SCSS */
$brand: #cf489d;
/* SwiftUI */
Color(red: 0.812, green: 0.282, blue: 0.616)
/* UIKit */
UIColor(red: 0.812, green: 0.282, blue: 0.616, alpha: 1)
/* Android XML */
<color name="brand">#CF489D</color>
/* Android Compose */
Color(0xFFCF489D)
/* Flutter */
Color(0xFFCF489D)
/* Python / OpenCV (BGR) */
(157, 72, 207)
/* Python / PIL (RGB) */
(207, 72, 157)
/* Java AWT */
new Color(207, 72, 157)
/* .NET */
Color.FromArgb(255, 207, 72, 157)
/* OpenGL / Unity (0–1) */
(0.8118f, 0.2824f, 0.6157f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{207,72,157}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #cf489d 85%, white);
border-color: color-mix(in oklab, #cf489d 40%, transparent);
/* theme-aware in one line */
color: light-dark(#651B49, #EED3E4);
/* relative colour syntax */
--hover: hsl(from #cf489d h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FBF4F8;
  --brand-100: #F7E9F2;
  --brand-200: #EFCDE2;
  --brand-300: #E8A6CF;
  --brand-400: #DC7AB8;
  --brand-500: #cf489d;
  --brand-600: #C2338D;
  --brand-700: #A22A75;
  --brand-800: #81225E;
  --brand-900: #5E1C46;
  --brand-950: #3B122C;
  --brand: #cf489d;
  --brand-ink: #000000;
  --brand-surface: #FAF4F8;
  --brand-border: #EDC0DC;
  --brand-hover: #C1338C;
  --brand-pressed: #A42B78;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141E;
    --brand-ink: #EED3E4;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FBF4F8',
        100: '#F7E9F2',
        200: '#EFCDE2',
        300: '#E8A6CF',
        400: '#DC7AB8',
        500: '#cf489d',
        600: '#C2338D',
        700: '#A22A75',
        800: '#81225E',
        900: '#5E1C46',
        950: '#3B122C',
        DEFAULT: '#cf489d',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FBF4F8,
  '100': #F7E9F2,
  '200': #EFCDE2,
  '300': #E8A6CF,
  '400': #DC7AB8,
  '500': #cf489d,
  '600': #C2338D,
  '700': #A22A75,
  '800': #81225E,
  '900': #5E1C46,
  '950': #3B122C,
);
$brand-base: #cf489d;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FBF4F8", "$type": "color" },
      "100": { "$value": "#F7E9F2", "$type": "color" },
      "200": { "$value": "#EFCDE2", "$type": "color" },
      "300": { "$value": "#E8A6CF", "$type": "color" },
      "400": { "$value": "#DC7AB8", "$type": "color" },
      "500": { "$value": "#cf489d", "$type": "color" },
      "600": { "$value": "#C2338D", "$type": "color" },
      "700": { "$value": "#A22A75", "$type": "color" },
      "800": { "$value": "#81225E", "$type": "color" },
      "900": { "$value": "#5E1C46", "$type": "color" },
      "950": { "$value": "#3B122C", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #cf489d · 5.07:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 4.14:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.07:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #cf489d as text scores 4.14:1 on white and 5.07:1 on black.
Best tinted ink on it, if plain black or white feels flat: #651B49 at 2.81:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#CC3C97 · 4.51:1
AA on white−3% L
#CC3C97
The quick fox
#9C2972 · 7.06:1
AAA on white−16% L
#9C2972
The quick fox
#cf489d · 5.07:1
AA on blackalready passes
#cf489d
The quick fox
#DB74B5 · 7.18:1
AAA on black+11% L
#DB74B5

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #CF489D is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#cf489d on white: 4.14:1
AA ✗ fail · AA-large · AAA
Aa
#cf489d on black: 5.07:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #cf489d as text on that neutral, and that neutral as text on #cf489d.

NeutralRatioBoth directions
White4.14:1AaAa
Slate 503.96:1AaAa
Slate 1003.78:1AaAa
Slate 2003.36:1AaAa
Slate 3002.79:1AaAa
Slate 4001.62:1AaAa
Slate 5001.15:1AaAa
Slate 6001.83:1AaAa
Slate 7002.50:1AaAa
Slate 8003.53:1AaAa
Slate 9004.31:1AaAa
Black5.07:1AaAa
Colour vision deficiency
true color
protanopia · #566EA0
deuteranopia · #7E859A
tritanopia · #DC466C

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #cf489d is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF4F8
#F7E9F2
#EFCDE2
#E8A6CF
#DC7AB8
#cf489d
#C2338D
#A22A75
#81225E
#5E1C46
#3B122C
Base = 500Lightest = 50 · #FBF4F8Darkest = 950 · #3B122CText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.048 345.5);
  --brand-100: oklch(0.94 0.077 345.5);
  --brand-200: oklch(0.88 0.115 345.5);
  --brand-300: oklch(0.80 0.149 345.5);
  --brand-400: oklch(0.72 0.176 345.5);
  --brand-500: oklch(0.64 0.191 345.5);
  --brand-600: oklch(0.56 0.191 345.5);
  --brand-700: oklch(0.48 0.180 345.5);
  --brand-800: oklch(0.40 0.161 345.5);
  --brand-900: oklch(0.32 0.134 345.5);
  --brand-950: oklch(0.24 0.105 345.5);
}

Colors that work with #cf489d

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F8
Tinted page background
Border#EDC0DC
Hairlines and dividers
Muted text#9B4B7D
Captions on the surface
Accent#26A636
Second voice, not a rival
Dark variant#651B49
Hover, pressed, headers
Light variant#FAEBF4
Selected rows, tints
Dark surface#24141E
Dark-mode background
Hover#C1338C
One step down in lightness
Pressed#A42B78
Two steps down
Disabled#D1B7C7
Chroma pulled out
Focus ring#DE4EA8
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #cf489d

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #651B49
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight45/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#48CF7A
Analogous left#BD48CF
Analogous right#CF485A
Split-complement 1#5ACF48
Split-complement 2#48CFBD
Triadic 1#9DCF48
Triadic 2#489DCF
Tetradic#CFBD48
On the wheel
Base+30°−30°+120°+240°+180°322°

#cf489d sits at 322°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red81.2%
Green28.2%
Blue61.6%
R · 0–255
207
0xcf
G · 0–255
72
0x48
B · 0–255
157
0x9d

CMYK percentages

Cyan0.0%
Magenta65.2%
Yellow24.2%
Key (black)18.8%

Total ink coverage is 108%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#cf489d text on a black background

contrast 5.07:1

Card sample

#cf489d text on a white background

contrast 4.14:1

Card sample

#cf489d on grey

3.78:1

#cf489d on its own surface

3.82:1

#cf489d on its dark surface

4.24:1

CSS3 live lab

Text font color

The quick brown fox

color: #cf489d;
Background color
Panel with #cf489d background
background-color: #cf489d;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #cf489d;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(207, 72, 157, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(207, 72, 157, 0.45);
Border & gradient
Gradient panel
border: 3px solid #cf489d;
background: linear-gradient(135deg, #cf489d, #CF4D48);
Gradient text

Gradient headline

background: linear-gradient(90deg, #cf489d, #CF6F48);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #cf489d;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #cf489d;
caret-color: #cf489d;
Left rule
Pull quote or callout
border-left: 4px solid #cf489d;
Ring + tint
Selected chip
background: #FAEBF4;
box-shadow: inset 0 0 0 2px #cf489d;
Conic badge
68%
background: conic-gradient(#cf489d 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #cf489d over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(207, 72, 157, 0.5)
rgb(207 72 157 / 50%)
#cf489d80
hsl(322 58% 55% / 50%)
color-mix(in srgb, #cf489d 50%, transparent)
Alpha8-digit hexFlat on white
10%#cf489d1a#FAEDF5
20%#cf489d33#F5DAEB
40%#cf489d66#ECB6D8
60%#cf489d99#E291C4
80%#cf489dcc#D96DB1

Gradients from #cf489d

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #DC78B7, #cf489d 45%, #651B49);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #cf489d, #C54534);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #cf489d, #48CF7A);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #E291C4 0%, #cf489d 45%, #651B49 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #C370DA 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #D56066 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #651B49 0%, transparent 65%), #cf489d;

Monochromatic scale

Palettes built from #cf489d

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#cf489d in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 5.07:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#cf489d, answered

What color is #cf489d?

#cf489d is a balanced vivid magenta / pink, closest to Medium Violet Red (ΔE2000 8). It sits at 322° on the hue wheel with 58% saturation and 55% lightness, which reads as warm.

What is the RGB value of #cf489d?

rgb(207, 72, 157) — 207 red, 72 green and 157 blue out of 255, or 81.2% / 28.2% / 61.6% by channel.

What is #cf489d in HSL and HSV?

hsl(322, 58%, 55%) and hsv(322, 65%, 81%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #cf489d a light or a dark color?

It is a mid-tone. Relative luminance is 0.2033 and perceived brightness is 54%, so black text on it reaches 5.07:1.

Should I use black or white text on #cf489d?

Black. It scores 5.07:1 against #cf489d, versus 4.14:1 for white — AA at any size.

Is #cf489d accessible on a white background?

#cf489d on white scores 4.14:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #CC3C97 to reach 4.5:1, or #9C2972 for 7:1.

What is the complementary color of #cf489d?

#48CF7A sits directly opposite on the wheel. Softer options are the split-complements #5ACF48 and #48CFBD, which give the same contrast with far less vibration.

What colors go well with #cf489d?

For interface work: #FAF4F8 as the surface, #EDC0DC for borders, #9B4B7D for secondary text, #26A636 as an accent and #651B49 for hover and pressed states. For a palette, the analogous pair #BD48CF and #CF485A stays calm, while #48CF7A is the loudest partner.

What is #cf489d in CMYK for printing?

cmyk(0%, 65%, 24%, 19%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #cf489d warm or cool?

Warm — it scores 38 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #CF486C; nudged cooler, #D146D1.

Which Tailwind color is closest to #cf489d?

The pink family — its 500 step is #ec4899, ΔE2000 6.5 away. That is a visible difference, so define #cf489d as a custom token rather than reaching for the built-in.

How do I use #cf489d in Tailwind CSS?

Inline it as an arbitrary value with bg-[#cf489d] or text-[#cf489d], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #cf489d with 50% opacity?

rgba(207, 72, 157, 0.5), or #cf489d80 in eight-digit hex. Over white that composites to #E7A4CE; over black, #68244F.

Is #cf489d a web-safe color?

No. The nearest web-safe colour is #CC3399, ΔE2000 3.7 away. The palette only matters for legacy displays and some email clients now.

What does the color #cf489d mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #cf489d?

The safest is same-hue elevation: linear-gradient(135deg, #DC78B7, #cf489d 45%, #651B49). For more colour, a short hue run to #C54534 keeps it rich without turning muddy.

Work with #cf489d in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #cf489d at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.