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red · warm

#d9adab

a light, soft red · warm · closest name: Rosy Brown

Token name suggestion: Meadow Cardinal

RGB
217, 173, 171
HSL
3°, 38%, 76%
CMYK
0, 20, 21, 15
Luminance
0.4758

#d9adab is a light soft red, 3° on the wheel and 15/100 on the cool side. Put black text on it (10.52:1). As text it scores 2.00:1 on white — use #B35B57 instead. Nearest name is Rosy Brown, nearest Tailwind family is rose.

hsl(3 38% 76%)rgb(217 173 171)Base step 300AAA inkWarm

At a glance

Every number on this page in one read: what #d9adab is made of, how bright it looks, and which way it leans.

Hex
#d9adab
Hue
red
Saturation
38%
soft
Lightness
76%
light
Brightness
85%
HSV value
Perceived
73%
weighted brightness
Luminance
0.4758
WCAG relative
Temperature
Warm
15/100 cool
Color family
Red
Tone
Soft
Best ink
Black
10.52:1
Closest name
Rosy Brown
ΔE2000 8.6
Chroma
17.3
LCH, 0–130ish
OKLCH L
0.787
perceptual lightness
Tailwind
rose
500 · ΔE 24.2
Web-safe
#CC9999
nearest of 216
Where it sits
Hue3° of 360°
Saturation38%
Lightness76%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #d9adab.

Temperature
Warm ← → Cool15% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red31%
Green63%
Blue6%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#d9adab
HEX (8-digit)#d9adabff
RGBrgb(217, 173, 171)
RGBArgba(217, 173, 171, 1)
HSLhsl(3, 38%, 76%)
HSV / HSBhsv(3, 21%, 85%)
HWBhwb(3 67% 15%)
CMYKcmyk(0%, 20%, 21%, 15%)
LABlab(74.6 15.7 7.1)
LCHlch(74.6 17.3 24.4)
OKLCHoklch(0.787 0.052 21.3)
XYZ (D65)xyz(50.91, 47.58, 45.02)
Decimal14265771
Display P3color(display-p3 0.851 0.678 0.671)
Web-safe#CC9999

Copy-ready code

every platformclick to select
/* CSS */
color: #d9adab;
background-color: #d9adab;
/* CSS custom property */
--brand: #d9adab;
/* Tailwind (arbitrary) */
class="text-[#d9adab] bg-[#d9adab]"
/* SCSS */
$brand: #d9adab;
/* SwiftUI */
Color(red: 0.851, green: 0.678, blue: 0.671)
/* UIKit */
UIColor(red: 0.851, green: 0.678, blue: 0.671, alpha: 1)
/* Android XML */
<color name="brand">#D9ADAB</color>
/* Android Compose */
Color(0xFFD9ADAB)
/* Flutter */
Color(0xFFD9ADAB)
/* Python / OpenCV (BGR) */
(171, 173, 217)
/* Python / PIL (RGB) */
(217, 173, 171)
/* Java AWT */
new Color(217, 173, 171)
/* .NET */
Color.FromArgb(255, 217, 173, 171)
/* OpenGL / Unity (0–1) */
(0.8510f, 0.6784f, 0.6706f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{217,173,171}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #d9adab 85%, white);
border-color: color-mix(in oklab, #d9adab 40%, transparent);
/* theme-aware in one line */
color: light-dark(#582A28, #ECD6D5);
/* relative colour syntax */
--hover: hsl(from #d9adab h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FAF5F5;
  --brand-100: #F4ECEB;
  --brand-200: #E9D4D3;
  --brand-300: #d9adab;
  --brand-400: #CB8E8B;
  --brand-500: #B96865;
  --brand-600: #A9504C;
  --brand-700: #8C4340;
  --brand-800: #703633;
  --brand-900: #522A28;
  --brand-950: #341A19;
  --brand: #d9adab;
  --brand-ink: #000000;
  --brand-surface: #FAF5F4;
  --brand-border: #E6C8C7;
  --brand-hover: #CE9592;
  --brand-pressed: #C37D7A;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241414;
    --brand-ink: #ECD6D5;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FAF5F5',
        100: '#F4ECEB',
        200: '#E9D4D3',
        300: '#d9adab',
        400: '#CB8E8B',
        500: '#B96865',
        600: '#A9504C',
        700: '#8C4340',
        800: '#703633',
        900: '#522A28',
        950: '#341A19',
        DEFAULT: '#d9adab',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FAF5F5,
  '100': #F4ECEB,
  '200': #E9D4D3,
  '300': #d9adab,
  '400': #CB8E8B,
  '500': #B96865,
  '600': #A9504C,
  '700': #8C4340,
  '800': #703633,
  '900': #522A28,
  '950': #341A19,
);
$brand-base: #d9adab;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FAF5F5", "$type": "color" },
      "100": { "$value": "#F4ECEB", "$type": "color" },
      "200": { "$value": "#E9D4D3", "$type": "color" },
      "300": { "$value": "#d9adab", "$type": "color" },
      "400": { "$value": "#CB8E8B", "$type": "color" },
      "500": { "$value": "#B96865", "$type": "color" },
      "600": { "$value": "#A9504C", "$type": "color" },
      "700": { "$value": "#8C4340", "$type": "color" },
      "800": { "$value": "#703633", "$type": "color" },
      "900": { "$value": "#522A28", "$type": "color" },
      "950": { "$value": "#341A19", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #d9adab · 10.52:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.00:1
AA fail · AA large fail · AAA fail
Aa
Black text · 10.52:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #d9adab as text scores 2.00:1 on white and 10.52:1 on black.
Best tinted ink on it, if plain black or white feels flat: #582A28 at 5.92:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#B35B57 · 4.61:1
AA on white−24% L
#B35B57
The quick fox
#89413E · 7.27:1
AAA on white−37% L
#89413E
The quick fox
#d9adab · 10.52:1
AA on blackalready passes
#d9adab
The quick fox
#d9adab · 10.52:1
AAA on blackalready passes
#d9adab

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #C4817D is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#d9adab on white: 2.00:1
AA ✗ fail · AA-large · AAA
Aa
#d9adab on black: 10.52:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #d9adab as text on that neutral, and that neutral as text on #d9adab.

NeutralRatioBoth directions
White2.00:1AaAa
Slate 501.91:1AaAa
Slate 1001.82:1AaAa
Slate 2001.62:1AaAa
Slate 3001.35:1AaAa
Slate 4001.28:1AaAa
Slate 5002.38:1AaAa
Slate 6003.79:1AaAa
Slate 7005.19:1AaAa
Slate 8007.33:1AaAa
Slate 9008.94:1AaAa
Black10.52:1AaAa
Colour vision deficiency
true color
protanopia · #B5B3AB
deuteranopia · #BFBBAA
tritanopia · #E3A9AD

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #d9adab is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FAF5F5
#F4ECEB
#E9D4D3
#d9adab
#CB8E8B
#B96865
#A9504C
#8C4340
#703633
#522A28
#341A19
Base = 300Lightest = 50 · #FAF5F5Darkest = 950 · #341A19Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.013 21.3);
  --brand-100: oklch(0.94 0.021 21.3);
  --brand-200: oklch(0.88 0.031 21.3);
  --brand-300: oklch(0.80 0.040 21.3);
  --brand-400: oklch(0.72 0.048 21.3);
  --brand-500: oklch(0.64 0.052 21.3);
  --brand-600: oklch(0.56 0.052 21.3);
  --brand-700: oklch(0.48 0.049 21.3);
  --brand-800: oklch(0.40 0.044 21.3);
  --brand-900: oklch(0.32 0.036 21.3);
  --brand-950: oklch(0.24 0.028 21.3);
}

Colors that work with #d9adab

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5F4
Tinted page background
Border#E6C8C7
Hairlines and dividers
Muted text#9B4E4B
Captions on the surface
Accent#3C907F
Second voice, not a rival
Dark variant#582A28
Hover, pressed, headers
Light variant#F7EEED
Selected rows, tints
Dark surface#241414
Dark-mode background
Hover#CE9592
One step down in lightness
Pressed#C37D7A
Two steps down
Disabled#F7F3F3
Chroma pulled out
Focus ring#E4B6B4
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #d9adab

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • White text placed on it
  • Status meaning — pair it with an icon or label, never colour alone
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #582A28
Safe as a 1px border on white
No — use #C4817D

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

urgentappetisingboldphysical

Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing.

The muted chroma softens the association — it reads considered rather than loud, which suits long-form and data-heavy screens. The lightness keeps it airy and approachable.

Worth knowing

It is also the universal error colour. Use it as a brand accent and users may read a warning that is not there.

Reads as
  • FormalityMedium
  • EnergyMedium
  • Weight24/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#ABD7D9
Analogous left#D9ABC0
Analogous right#D9C4AB
Split-complement 1#ABD9C4
Split-complement 2#ABC0D9
Triadic 1#ABD9AD
Triadic 2#ADABD9
Tetradic#C0D9AB
On the wheel
Base+30°−30°+120°+240°+180°3°

#d9adab sits at 3°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red85.1%
Green67.8%
Blue67.1%
R · 0–255
217
0xd9
G · 0–255
173
0xad
B · 0–255
171
0xab

CMYK percentages

Cyan0.0%
Magenta20.3%
Yellow21.2%
Key (black)14.9%

Total ink coverage is 56%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#d9adab text on a black background

contrast 10.52:1

Card sample

#d9adab text on a white background

contrast 2.00:1

Card sample

#d9adab on grey

1.82:1

#d9adab on its own surface

1.85:1

#d9adab on its dark surface

8.87:1

CSS3 live lab

Text font color

The quick brown fox

color: #d9adab;
Background color
Panel with #d9adab background
background-color: #d9adab;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #d9adab;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(217, 173, 171, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(217, 173, 171, 0.45);
Border & gradient
Gradient panel
border: 3px solid #d9adab;
background: linear-gradient(135deg, #d9adab, #D9CCAB);
Gradient text

Gradient headline

background: linear-gradient(90deg, #d9adab, #D9D7AB);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #d9adab;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #d9adab;
caret-color: #d9adab;
Left rule
Pull quote or callout
border-left: 4px solid #d9adab;
Ring + tint
Selected chip
background: #F7EEED;
box-shadow: inset 0 0 0 2px #d9adab;
Conic badge
68%
background: conic-gradient(#d9adab 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #d9adab over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(217, 173, 171, 0.5)
rgb(217 173 171 / 50%)
#d9adab80
hsl(3 38% 76% / 50%)
color-mix(in srgb, #d9adab 50%, transparent)
Alpha8-digit hexFlat on white
10%#d9adab1a#FBF7F7
20%#d9adab33#F7EFEE
40%#d9adab66#F0DEDD
60%#d9adab99#E8CECD
80%#d9adabcc#E1BDBC

Gradients from #d9adab

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #ECD6D5, #d9adab 45%, #582A28);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #d9adab, #CFC496);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #d9adab, #ABD7D9);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #F6EBEA 0%, #d9adab 45%, #582A28 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF5F4, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #E9CEDD 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #E3D6C0 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #582A28 0%, transparent 65%), #d9adab;

Monochromatic scale

Palettes built from #d9adab

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#d9adab in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 10.52:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#d9adab, answered

What color is #d9adab?

#d9adab is a light soft red, closest to Rosy Brown (ΔE2000 8.6). It sits at 3° on the hue wheel with 38% saturation and 76% lightness, which reads as warm.

What is the RGB value of #d9adab?

rgb(217, 173, 171) — 217 red, 173 green and 171 blue out of 255, or 85.1% / 67.8% / 67.1% by channel.

What is #d9adab in HSL and HSV?

hsl(3, 38%, 76%) and hsv(3, 21%, 85%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #d9adab a light or a dark color?

It is a mid-tone. Relative luminance is 0.4758 and perceived brightness is 73%, so black text on it reaches 10.52:1.

Should I use black or white text on #d9adab?

Black. It scores 10.52:1 against #d9adab, versus 2.00:1 for white — AAA at any size.

Is #d9adab accessible on a white background?

#d9adab on white scores 2.00:1, which fails WCAG AA at every size. Darken it to #B35B57 to reach 4.5:1, or #89413E for 7:1.

What is the complementary color of #d9adab?

#ABD7D9 sits directly opposite on the wheel. Softer options are the split-complements #ABD9C4 and #ABC0D9, which give the same contrast with far less vibration.

What colors go well with #d9adab?

For interface work: #FAF5F4 as the surface, #E6C8C7 for borders, #9B4E4B for secondary text, #3C907F as an accent and #582A28 for hover and pressed states. For a palette, the analogous pair #D9ABC0 and #D9C4AB stays calm, while #ABD7D9 is the loudest partner.

What is #d9adab in CMYK for printing?

cmyk(0%, 20%, 21%, 15%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #d9adab warm or cool?

Warm — it scores 15 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #D9BCAB; nudged cooler, #DAAABA.

Which Tailwind color is closest to #d9adab?

The rose family — its 500 step is #f43f5e, ΔE2000 24.2 away. That is a visible difference, so define #d9adab as a custom token rather than reaching for the built-in.

How do I use #d9adab in Tailwind CSS?

Inline it as an arbitrary value with bg-[#d9adab] or text-[#d9adab], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #d9adab with 50% opacity?

rgba(217, 173, 171, 0.5), or #d9adab80 in eight-digit hex. Over white that composites to #ECD6D5; over black, #6D5756.

Is #d9adab a web-safe color?

No. The nearest web-safe colour is #CC9999, ΔE2000 5.5 away. The palette only matters for legacy displays and some email clients now.

What does the color #d9adab mean?

As a red, it reads urgent, appetising, bold. Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing. At this moderate chroma the association is present but not shouted.

What gradient works with #d9adab?

The safest is same-hue elevation: linear-gradient(135deg, #ECD6D5, #d9adab 45%, #582A28). For more colour, a short hue run to #CFC496 keeps it rich without turning muddy.

Work with #d9adab in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #d9adab at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.