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red · warm

#df335b

a balanced, vivid red · warm · closest name: Crimson

Token name suggestion: Atlas Cherry

RGB
223, 51, 91
HSL
346°, 73%, 54%
CMYK
0, 77, 59, 13
Luminance
0.1881

#df335b is a balanced vivid red, 346° on the wheel and 24/100 on the cool side. Put black text on it (4.76:1). As text it scores 4.41:1 on white — large text only. Nearest name is Crimson, nearest Tailwind family is rose.

hsl(346 73% 54%)rgb(223 51 91)Base step 500AA inkWarm

At a glance

Every number on this page in one read: what #df335b is made of, how bright it looks, and which way it leans.

Hex
#df335b
Hue
346°
red
Saturation
73%
vivid
Lightness
54%
balanced
Brightness
87%
HSV value
Perceived
52%
weighted brightness
Luminance
0.1881
WCAG relative
Temperature
Warm
24/100 cool
Color family
Red
Tone
Vivid
Best ink
Black
4.76:1
Closest name
Crimson
ΔE2000 7
Chroma
69.5
LCH, 0–130ish
OKLCH L
0.599
perceptual lightness
Tailwind
rose
500 · ΔE 5.7
Web-safe
#CC3366
nearest of 216
Where it sits
Hue346° of 360°
Saturation73%
Lightness54%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #df335b.

Temperature
Warm ← → Cool24% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red83%
Green13%
Blue4%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#df335b
HEX (8-digit)#df335bff
RGBrgb(223, 51, 91)
RGBArgba(223, 51, 91, 1)
HSLhsl(346, 73%, 54%)
HSV / HSBhsv(346, 77%, 87%)
HWBhwb(346 20% 13%)
CMYKcmyk(0%, 77%, 59%, 13%)
LABlab(50.5 66.7 19.4)
LCHlch(50.5 69.5 16.2)
OKLCHoklch(0.599 0.206 13.4)
XYZ (D65)xyz(33.51, 18.82, 11.76)
Decimal14627675
Display P3color(display-p3 0.875 0.200 0.357)
Web-safe#CC3366

Copy-ready code

every platformclick to select
/* CSS */
color: #df335b;
background-color: #df335b;
/* CSS custom property */
--brand: #df335b;
/* Tailwind (arbitrary) */
class="text-[#df335b] bg-[#df335b]"
/* SCSS */
$brand: #df335b;
/* SwiftUI */
Color(red: 0.875, green: 0.200, blue: 0.357)
/* UIKit */
UIColor(red: 0.875, green: 0.200, blue: 0.357, alpha: 1)
/* Android XML */
<color name="brand">#DF335B</color>
/* Android Compose */
Color(0xFFDF335B)
/* Flutter */
Color(0xFFDF335B)
/* Python / OpenCV (BGR) */
(91, 51, 223)
/* Python / PIL (RGB) */
(223, 51, 91)
/* Java AWT */
new Color(223, 51, 91)
/* .NET */
Color.FromArgb(255, 223, 51, 91)
/* OpenGL / Unity (0–1) */
(0.8745f, 0.2000f, 0.3569f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{223,51,91}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #df335b 85%, white);
border-color: color-mix(in oklab, #df335b 40%, transparent);
/* theme-aware in one line */
color: light-dark(#6E1127, #EED3D9);
/* relative colour syntax */
--hover: hsl(from #df335b h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FCF3F5;
  --brand-100: #F8E7EB;
  --brand-200: #F3C9D3;
  --brand-300: #F09EB1;
  --brand-400: #E86E8A;
  --brand-500: #df335b;
  --brand-600: #D4214B;
  --brand-700: #B01C3E;
  --brand-800: #8D1632;
  --brand-900: #661427;
  --brand-950: #400D19;
  --brand: #df335b;
  --brand-ink: #000000;
  --brand-surface: #FAF4F6;
  --brand-border: #EDC0CA;
  --brand-hover: #CE2049;
  --brand-pressed: #AF1B3E;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241418;
    --brand-ink: #EED3D9;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FCF3F5',
        100: '#F8E7EB',
        200: '#F3C9D3',
        300: '#F09EB1',
        400: '#E86E8A',
        500: '#df335b',
        600: '#D4214B',
        700: '#B01C3E',
        800: '#8D1632',
        900: '#661427',
        950: '#400D19',
        DEFAULT: '#df335b',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FCF3F5,
  '100': #F8E7EB,
  '200': #F3C9D3,
  '300': #F09EB1,
  '400': #E86E8A,
  '500': #df335b,
  '600': #D4214B,
  '700': #B01C3E,
  '800': #8D1632,
  '900': #661427,
  '950': #400D19,
);
$brand-base: #df335b;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FCF3F5", "$type": "color" },
      "100": { "$value": "#F8E7EB", "$type": "color" },
      "200": { "$value": "#F3C9D3", "$type": "color" },
      "300": { "$value": "#F09EB1", "$type": "color" },
      "400": { "$value": "#E86E8A", "$type": "color" },
      "500": { "$value": "#df335b", "$type": "color" },
      "600": { "$value": "#D4214B", "$type": "color" },
      "700": { "$value": "#B01C3E", "$type": "color" },
      "800": { "$value": "#8D1632", "$type": "color" },
      "900": { "$value": "#661427", "$type": "color" },
      "950": { "$value": "#400D19", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #df335b · 4.76:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 4.41:1
AA fail · AA large pass · AAA fail
Aa
Black text · 4.76:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #df335b as text scores 4.41:1 on white and 4.76:1 on black.
Best tinted ink on it, if plain black or white feels flat: #6E1127 at 2.69:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#DE2E57 · 4.53:1
AA on white−1% L
#DE2E57
The quick fox
#AB1B3C · 7.11:1
AAA on white−15% L
#AB1B3C
The quick fox
#df335b · 4.76:1
AA on blackalready passes
#df335b
The quick fox
#E9718D · 7.21:1
AAA on black+14% L
#E9718D

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #DF335B is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#df335b on white: 4.41:1
AA ✗ fail · AA-large · AAA
Aa
#df335b on black: 4.76:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #df335b as text on that neutral, and that neutral as text on #df335b.

NeutralRatioBoth directions
White4.41:1AaAa
Slate 504.21:1AaAa
Slate 1004.03:1AaAa
Slate 2003.58:1AaAa
Slate 3002.97:1AaAa
Slate 4001.72:1AaAa
Slate 5001.08:1AaAa
Slate 6001.72:1AaAa
Slate 7002.35:1AaAa
Slate 8003.32:1AaAa
Slate 9004.05:1AaAa
Black4.76:1AaAa
Colour vision deficiency
true color
protanopia · #63625B
deuteranopia · #8F8556
tritanopia · #F40044

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #df335b is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3F5
#F8E7EB
#F3C9D3
#F09EB1
#E86E8A
#df335b
#D4214B
#B01C3E
#8D1632
#661427
#400D19
Base = 500Lightest = 50 · #FCF3F5Darkest = 950 · #400D19Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.052 13.4);
  --brand-100: oklch(0.94 0.083 13.4);
  --brand-200: oklch(0.88 0.124 13.4);
  --brand-300: oklch(0.80 0.161 13.4);
  --brand-400: oklch(0.72 0.190 13.4);
  --brand-500: oklch(0.64 0.206 13.4);
  --brand-600: oklch(0.56 0.206 13.4);
  --brand-700: oklch(0.48 0.194 13.4);
  --brand-800: oklch(0.40 0.173 13.4);
  --brand-900: oklch(0.32 0.144 13.4);
  --brand-950: oklch(0.24 0.114 13.4);
}

Colors that work with #df335b

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F6
Tinted page background
Border#EDC0CA
Hairlines and dividers
Muted text#9B4B5D
Captions on the surface
Accent#17B569
Second voice, not a rival
Dark variant#6E1127
Hover, pressed, headers
Light variant#FCE9ED
Selected rows, tints
Dark surface#241418
Dark-mode background
Hover#CE2049
One step down in lightness
Pressed#AF1B3E
Two steps down
Disabled#CFB3BA
Chroma pulled out
Focus ring#ED3A63
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #df335b

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Status meaning — pair it with an icon or label, never colour alone
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #6E1127
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

urgentappetisingboldphysical

Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

It is also the universal error colour. Use it as a brand accent and users may read a warning that is not there.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight46/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#33DFB7
Analogous left#DF33B1
Analogous right#DF6133
Split-complement 1#33DF61
Split-complement 2#33B1DF
Triadic 1#5BDF33
Triadic 2#335BDF
Tetradic#B1DF33
On the wheel
Base+30°−30°+120°+240°+180°346°

#df335b sits at 346°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red87.5%
Green20.0%
Blue35.7%
R · 0–255
223
0xdf
G · 0–255
51
0x33
B · 0–255
91
0x5b

CMYK percentages

Cyan0.0%
Magenta77.1%
Yellow59.2%
Key (black)12.5%

Total ink coverage is 149%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#df335b text on a black background

contrast 4.76:1

Card sample

#df335b text on a white background

contrast 4.41:1

Card sample

#df335b on grey

4.03:1

#df335b on its own surface

4.06:1

#df335b on its dark surface

4.01:1

CSS3 live lab

Text font color

The quick brown fox

color: #df335b;
Background color
Panel with #df335b background
background-color: #df335b;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #df335b;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(223, 51, 91, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(223, 51, 91, 0.45);
Border & gradient
Gradient panel
border: 3px solid #df335b;
background: linear-gradient(135deg, #df335b, #DF7D33);
Gradient text

Gradient headline

background: linear-gradient(90deg, #df335b, #DFA833);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #df335b;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #df335b;
caret-color: #df335b;
Left rule
Pull quote or callout
border-left: 4px solid #df335b;
Ring + tint
Selected chip
background: #FCE9ED;
box-shadow: inset 0 0 0 2px #df335b;
Conic badge
68%
background: conic-gradient(#df335b 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #df335b over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(223, 51, 91, 0.5)
rgb(223 51 91 / 50%)
#df335b80
hsl(346 73% 54% / 50%)
color-mix(in srgb, #df335b 50%, transparent)
Alpha8-digit hexFlat on white
10%#df335b1a#FCEBEF
20%#df335b33#F9D6DE
40%#df335b66#F2ADBD
60%#df335b99#EC859D
80%#df335bcc#E55C7C

Gradients from #df335b

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #E76886, #df335b 45%, #6E1127);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #df335b, #D27D21);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #df335b, #33DFB7);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #EB829B 0%, #df335b 45%, #6E1127 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F6, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #E65FCD 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #E3824D 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #6E1127 0%, transparent 65%), #df335b;

Monochromatic scale

Palettes built from #df335b

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#df335b in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 4.76:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#df335b, answered

What color is #df335b?

#df335b is a balanced vivid red, closest to Crimson (ΔE2000 7). It sits at 346° on the hue wheel with 73% saturation and 54% lightness, which reads as warm.

What is the RGB value of #df335b?

rgb(223, 51, 91) — 223 red, 51 green and 91 blue out of 255, or 87.5% / 20% / 35.7% by channel.

What is #df335b in HSL and HSV?

hsl(346, 73%, 54%) and hsv(346, 77%, 87%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #df335b a light or a dark color?

It is a mid-tone. Relative luminance is 0.1881 and perceived brightness is 52%, so black text on it reaches 4.76:1.

Should I use black or white text on #df335b?

Black. It scores 4.76:1 against #df335b, versus 4.41:1 for white — AA at any size.

Is #df335b accessible on a white background?

#df335b on white scores 4.41:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #DE2E57 to reach 4.5:1, or #AB1B3C for 7:1.

What is the complementary color of #df335b?

#33DFB7 sits directly opposite on the wheel. Softer options are the split-complements #33DF61 and #33B1DF, which give the same contrast with far less vibration.

What colors go well with #df335b?

For interface work: #FAF4F6 as the surface, #EDC0CA for borders, #9B4B5D for secondary text, #17B569 as an accent and #6E1127 for hover and pressed states. For a palette, the analogous pair #DF33B1 and #DF6133 stays calm, while #33DFB7 is the loudest partner.

What is #df335b in CMYK for printing?

cmyk(0%, 77%, 59%, 13%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #df335b warm or cool?

Warm — it scores 24 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #DF4A33; nudged cooler, #E1319B.

Which Tailwind color is closest to #df335b?

The rose family — its 500 step is #f43f5e, ΔE2000 5.7 away. That is a visible difference, so define #df335b as a custom token rather than reaching for the built-in.

How do I use #df335b in Tailwind CSS?

Inline it as an arbitrary value with bg-[#df335b] or text-[#df335b], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #df335b with 50% opacity?

rgba(223, 51, 91, 0.5), or #df335b80 in eight-digit hex. Over white that composites to #EF99AD; over black, #701A2E.

Is #df335b a web-safe color?

No. The nearest web-safe colour is #CC3366, ΔE2000 6.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #df335b mean?

As a red, it reads urgent, appetising, bold. Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #df335b?

The safest is same-hue elevation: linear-gradient(135deg, #E76886, #df335b 45%, #6E1127). For more colour, a short hue run to #D27D21 keeps it rich without turning muddy.

Work with #df335b in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #df335b at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.