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magenta / pink · warm

#e2d1da

a pale, soft magenta / pink · warm · closest name: Lavender Blush

Token name suggestion: Chalk Blossom

RGB
226, 209, 218
HSL
328°, 23%, 85%
CMYK
0, 8, 4, 11
Luminance
0.6683

#e2d1da is a pale soft magenta / pink, 328° on the wheel and 40/100 on the cool side. Put black text on it (14.37:1). As text it scores 1.46:1 on white — use #9D6382 instead. Nearest name is Lavender Blush, nearest Tailwind family is zinc.

hsl(328 23% 85%)rgb(226 209 218)Base step 200AAA inkWarm

At a glance

Every number on this page in one read: what #e2d1da is made of, how bright it looks, and which way it leans.

Hex
#e2d1da
Hue
328°
magenta / pink
Saturation
23%
soft
Lightness
85%
pale
Brightness
89%
HSV value
Perceived
84%
weighted brightness
Luminance
0.6683
WCAG relative
Temperature
Warm
40/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
Black
14.37:1
Closest name
Lavender Blush
ΔE2000 6.9
Chroma
7.8
LCH, 0–130ish
OKLCH L
0.877
perceptual lightness
Tailwind
zinc
500 · ΔE 31
Web-safe
#CCCCCC
nearest of 216
Where it sits
Hue328° of 360°
Saturation23%
Lightness85%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #e2d1da.

Temperature
Warm ← → Cool40% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red24%
Green68%
Blue8%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#e2d1da
HEX (8-digit)#e2d1daff
RGBrgb(226, 209, 218)
RGBArgba(226, 209, 218, 1)
HSLhsl(328, 23%, 85%)
HSV / HSBhsv(328, 8%, 89%)
HWBhwb(328 82% 11%)
CMYKcmyk(0%, 8%, 4%, 11%)
LABlab(85.4 7.4 -2.3)
LCHlch(85.4 7.8 342.7)
OKLCHoklch(0.877 0.022 344.3)
XYZ (D65)xyz(66.82, 66.83, 75.70)
Decimal14864858
Display P3color(display-p3 0.886 0.820 0.855)
Web-safe#CCCCCC

Copy-ready code

every platformclick to select
/* CSS */
color: #e2d1da;
background-color: #e2d1da;
/* CSS custom property */
--brand: #e2d1da;
/* Tailwind (arbitrary) */
class="text-[#e2d1da] bg-[#e2d1da]"
/* SCSS */
$brand: #e2d1da;
/* SwiftUI */
Color(red: 0.886, green: 0.820, blue: 0.855)
/* UIKit */
UIColor(red: 0.886, green: 0.820, blue: 0.855, alpha: 1)
/* Android XML */
<color name="brand">#E2D1DA</color>
/* Android Compose */
Color(0xFFE2D1DA)
/* Flutter */
Color(0xFFE2D1DA)
/* Python / OpenCV (BGR) */
(218, 209, 226)
/* Python / PIL (RGB) */
(226, 209, 218)
/* Java AWT */
new Color(226, 209, 218)
/* .NET */
Color.FromArgb(255, 226, 209, 218)
/* OpenGL / Unity (0–1) */
(0.8863f, 0.8196f, 0.8549f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{226,209,218}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #e2d1da 85%, white);
border-color: color-mix(in oklab, #e2d1da 40%, transparent);
/* theme-aware in one line */
color: light-dark(#4E3141, #E7D9E1);
/* relative colour syntax */
--hover: hsl(from #e2d1da h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F9F6F7;
  --brand-100: #F2EDF0;
  --brand-200: #e2d1da;
  --brand-300: #D4BAC8;
  --brand-400: #BE98AC;
  --brand-500: #A87590;
  --brand-600: #965F7C;
  --brand-700: #7D4F67;
  --brand-800: #643F53;
  --brand-900: #4A303E;
  --brand-950: #2E1E27;
  --brand: #e2d1da;
  --brand-ink: #000000;
  --brand-surface: #F9F6F7;
  --brand-border: #DFCDD7;
  --brand-hover: #D4BBC8;
  --brand-pressed: #C6A5B7;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #22161C;
    --brand-ink: #E7D9E1;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F9F6F7',
        100: '#F2EDF0',
        200: '#e2d1da',
        300: '#D4BAC8',
        400: '#BE98AC',
        500: '#A87590',
        600: '#965F7C',
        700: '#7D4F67',
        800: '#643F53',
        900: '#4A303E',
        950: '#2E1E27',
        DEFAULT: '#e2d1da',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F9F6F7,
  '100': #F2EDF0,
  '200': #e2d1da,
  '300': #D4BAC8,
  '400': #BE98AC,
  '500': #A87590,
  '600': #965F7C,
  '700': #7D4F67,
  '800': #643F53,
  '900': #4A303E,
  '950': #2E1E27,
);
$brand-base: #e2d1da;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F9F6F7", "$type": "color" },
      "100": { "$value": "#F2EDF0", "$type": "color" },
      "200": { "$value": "#e2d1da", "$type": "color" },
      "300": { "$value": "#D4BAC8", "$type": "color" },
      "400": { "$value": "#BE98AC", "$type": "color" },
      "500": { "$value": "#A87590", "$type": "color" },
      "600": { "$value": "#965F7C", "$type": "color" },
      "700": { "$value": "#7D4F67", "$type": "color" },
      "800": { "$value": "#643F53", "$type": "color" },
      "900": { "$value": "#4A303E", "$type": "color" },
      "950": { "$value": "#2E1E27", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #e2d1da · 14.37:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.46:1
AA fail · AA large fail · AAA fail
Aa
Black text · 14.37:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #e2d1da as text scores 1.46:1 on white and 14.37:1 on black.
Best tinted ink on it, if plain black or white feels flat: #4E3141 at 7.81:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#9D6382 · 4.62:1
AA on white−35% L
#9D6382
The quick fox
#784B63 · 7.03:1
AAA on white−47% L
#784B63
The quick fox
#e2d1da · 14.37:1
AA on blackalready passes
#e2d1da
The quick fox
#e2d1da · 14.37:1
AAA on blackalready passes
#e2d1da

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #B3869E is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#e2d1da on white: 1.46:1
AA ✗ fail · AA-large · AAA
Aa
#e2d1da on black: 14.37:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #e2d1da as text on that neutral, and that neutral as text on #e2d1da.

NeutralRatioBoth directions
White1.46:1AaAa
Slate 501.40:1AaAa
Slate 1001.33:1AaAa
Slate 2001.19:1AaAa
Slate 3001.02:1AaAa
Slate 4001.75:1AaAa
Slate 5003.26:1AaAa
Slate 6005.18:1AaAa
Slate 7007.08:1AaAa
Slate 80010.01:1AaAa
Slate 90012.21:1AaAa
Black14.37:1AaAa
Colour vision deficiency
true color
protanopia · #D2D4DA
deuteranopia · #D5D6DA
tritanopia · #E5D1D4

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #e2d1da is pinned to step 200; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F9F6F7
#F2EDF0
#e2d1da
#D4BAC8
#BE98AC
#A87590
#965F7C
#7D4F67
#643F53
#4A303E
#2E1E27
Base = 200Lightest = 50 · #F9F6F7Darkest = 950 · #2E1E27Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.006 344.3);
  --brand-100: oklch(0.94 0.009 344.3);
  --brand-200: oklch(0.88 0.013 344.3);
  --brand-300: oklch(0.80 0.017 344.3);
  --brand-400: oklch(0.72 0.021 344.3);
  --brand-500: oklch(0.64 0.022 344.3);
  --brand-600: oklch(0.56 0.022 344.3);
  --brand-700: oklch(0.48 0.021 344.3);
  --brand-800: oklch(0.40 0.019 344.3);
  --brand-900: oklch(0.32 0.016 344.3);
  --brand-950: oklch(0.24 0.012 344.3);
}

Colors that work with #e2d1da

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F9F6F7
Tinted page background
Border#DFCDD7
Hairlines and dividers
Muted text#8D5974
Captions on the surface
Accent#4A8255
Second voice, not a rival
Dark variant#4E3141
Hover, pressed, headers
Light variant#F5EFF2
Selected rows, tints
Dark surface#22161C
Dark-mode background
Hover#D4BBC8
One step down in lightness
Pressed#C6A5B7
Two steps down
Disabled#F7F3F5
Chroma pulled out
Focus ring#EDDBE4
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #e2d1da

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #4E3141
Safe as a 1px border on white
No — use #B3869E

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

The muted chroma softens the association — it reads considered rather than loud, which suits long-form and data-heavy screens. The high lightness makes it recede — a surface colour rather than a statement.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium
  • Weight15/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#D1E2D9
Analogous left#E2D1E2
Analogous right#E2D1D2
Split-complement 1#D2E2D1
Split-complement 2#D1E2E2
Triadic 1#DAE2D1
Triadic 2#D1DAE2
Tetradic#E2E2D1
On the wheel
Base+30°−30°+120°+240°+180°328°

#e2d1da sits at 328°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red88.6%
Green82.0%
Blue85.5%
R · 0–255
226
0xe2
G · 0–255
209
0xd1
B · 0–255
218
0xda

CMYK percentages

Cyan0.0%
Magenta7.5%
Yellow3.5%
Key (black)11.4%

Total ink coverage is 22%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#e2d1da text on a black background

contrast 14.37:1

Card sample

#e2d1da text on a white background

contrast 1.46:1

Card sample

#e2d1da on grey

1.33:1

#e2d1da on its own surface

1.36:1

#e2d1da on its dark surface

11.98:1

CSS3 live lab

Text font color

The quick brown fox

color: #e2d1da;
Background color
Panel with #e2d1da background
background-color: #e2d1da;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #e2d1da;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(226, 209, 218, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(226, 209, 218, 0.45);
Border & gradient
Gradient panel
border: 3px solid #e2d1da;
background: linear-gradient(135deg, #e2d1da, #E2D3D1);
Gradient text

Gradient headline

background: linear-gradient(90deg, #e2d1da, #E2D8D1);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #e2d1da;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #e2d1da;
caret-color: #e2d1da;
Left rule
Pull quote or callout
border-left: 4px solid #e2d1da;
Ring + tint
Selected chip
background: #F5EFF2;
box-shadow: inset 0 0 0 2px #e2d1da;
Conic badge
68%
background: conic-gradient(#e2d1da 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #e2d1da over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(226, 209, 218, 0.5)
rgb(226 209 218 / 50%)
#e2d1da80
hsl(328 23% 85% / 50%)
color-mix(in srgb, #e2d1da 50%, transparent)
Alpha8-digit hexFlat on white
10%#e2d1da1a#FCFAFB
20%#e2d1da33#F9F6F8
40%#e2d1da66#F3EDF0
60%#e2d1da99#EEE3E9
80%#e2d1dacc#E8DAE1

Gradients from #e2d1da

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F7F2F5, #e2d1da 45%, #4E3141);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #e2d1da, #D6C4BE);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #e2d1da, #D1E2D9);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #F9F6F7 0%, #e2d1da 45%, #4E3141 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F9F6F7, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #F5F0F6 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #EEE4E4 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #4E3141 0%, transparent 65%), #e2d1da;

Monochromatic scale

Palettes built from #e2d1da

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#e2d1da in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Very light tints can drop out on uncoated stock; check it at 100% size before signing off.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 14.37:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#e2d1da, answered

What color is #e2d1da?

#e2d1da is a pale soft magenta / pink, closest to Lavender Blush (ΔE2000 6.9). It sits at 328° on the hue wheel with 23% saturation and 85% lightness, which reads as warm.

What is the RGB value of #e2d1da?

rgb(226, 209, 218) — 226 red, 209 green and 218 blue out of 255, or 88.6% / 82% / 85.5% by channel.

What is #e2d1da in HSL and HSV?

hsl(328, 23%, 85%) and hsv(328, 8%, 89%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #e2d1da a light or a dark color?

It is a light color. Relative luminance is 0.6683 and perceived brightness is 84%, so black text on it reaches 14.37:1.

Should I use black or white text on #e2d1da?

Black. It scores 14.37:1 against #e2d1da, versus 1.46:1 for white — AAA at any size.

Is #e2d1da accessible on a white background?

#e2d1da on white scores 1.46:1, which fails WCAG AA at every size. Darken it to #9D6382 to reach 4.5:1, or #784B63 for 7:1.

What is the complementary color of #e2d1da?

#D1E2D9 sits directly opposite on the wheel. Softer options are the split-complements #D2E2D1 and #D1E2E2, which give the same contrast with far less vibration.

What colors go well with #e2d1da?

For interface work: #F9F6F7 as the surface, #DFCDD7 for borders, #8D5974 for secondary text, #4A8255 as an accent and #4E3141 for hover and pressed states. For a palette, the analogous pair #E2D1E2 and #E2D1D2 stays calm, while #D1E2D9 is the loudest partner.

What is #e2d1da in CMYK for printing?

cmyk(0%, 8%, 4%, 11%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #e2d1da warm or cool?

Warm — it scores 40 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #E2D1D4; nudged cooler, #E3D0E1.

Which Tailwind color is closest to #e2d1da?

The zinc family — its 500 step is #71717a, ΔE2000 31 away. That is a visible difference, so define #e2d1da as a custom token rather than reaching for the built-in.

How do I use #e2d1da in Tailwind CSS?

Inline it as an arbitrary value with bg-[#e2d1da] or text-[#e2d1da], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #e2d1da with 50% opacity?

rgba(226, 209, 218, 0.5), or #e2d1da80 in eight-digit hex. Over white that composites to #F1E8ED; over black, #71696D.

Is #e2d1da a web-safe color?

No. The nearest web-safe colour is #CCCCCC, ΔE2000 9.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #e2d1da mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this moderate chroma the association is present but not shouted.

What gradient works with #e2d1da?

The safest is same-hue elevation: linear-gradient(135deg, #F7F2F5, #e2d1da 45%, #4E3141). For more colour, a short hue run to #D6C4BE keeps it rich without turning muddy.

Work with #e2d1da in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #e2d1da at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.