Skip to content
magenta / pink · neutral

#e347ce

a balanced, vivid magenta / pink · neutral · closest name: Orchid

Token name suggestion: Signal Peony

RGB
227, 71, 206
HSL
308°, 74%, 58%
CMYK
0, 69, 9, 11
Luminance
0.2529

#e347ce is a balanced vivid magenta / pink, 308° on the wheel and 45/100 on the cool side. Put black text on it (6.06:1). As text it scores 3.47:1 on white — large text only. Nearest name is Orchid, nearest Tailwind family is fuchsia.

hsl(308 74% 58%)rgb(227 71 206)Base step 500AA inkNeutral

At a glance

Every number on this page in one read: what #e347ce is made of, how bright it looks, and which way it leans.

Hex
#e347ce
Hue
308°
magenta / pink
Saturation
74%
vivid
Lightness
58%
balanced
Brightness
89%
HSV value
Perceived
60%
weighted brightness
Luminance
0.2529
WCAG relative
Temperature
Neutral
45/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
6.06:1
Closest name
Orchid
ΔE2000 6.7
Chroma
83.0
LCH, 0–130ish
OKLCH L
0.664
perceptual lightness
Tailwind
fuchsia
500 · ΔE 5.9
Web-safe
#CC33CC
nearest of 216
Where it sits
Hue308° of 360°
Saturation74%
Lightness58%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #e347ce.

Temperature
Warm ← → Cool45% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red65%
Green18%
Blue18%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#e347ce
HEX (8-digit)#e347ceff
RGBrgb(227, 71, 206)
RGBArgba(227, 71, 206, 1)
HSLhsl(308, 74%, 58%)
HSV / HSBhsv(308, 69%, 89%)
HWBhwb(308 28% 11%)
CMYKcmyk(0%, 69%, 9%, 11%)
LABlab(57.4 73.7 -38.3)
LCHlch(57.4 83.0 332.5)
OKLCHoklch(0.664 0.238 333.9)
XYZ (D65)xyz(45.07, 25.30, 60.89)
Decimal14895054
Display P3color(display-p3 0.890 0.278 0.808)
Web-safe#CC33CC

Copy-ready code

every platformclick to select
/* CSS */
color: #e347ce;
background-color: #e347ce;
/* CSS custom property */
--brand: #e347ce;
/* Tailwind (arbitrary) */
class="text-[#e347ce] bg-[#e347ce]"
/* SCSS */
$brand: #e347ce;
/* SwiftUI */
Color(red: 0.890, green: 0.278, blue: 0.808)
/* UIKit */
UIColor(red: 0.890, green: 0.278, blue: 0.808, alpha: 1)
/* Android XML */
<color name="brand">#E347CE</color>
/* Android Compose */
Color(0xFFE347CE)
/* Flutter */
Color(0xFFE347CE)
/* Python / OpenCV (BGR) */
(206, 71, 227)
/* Python / PIL (RGB) */
(227, 71, 206)
/* Java AWT */
new Color(227, 71, 206)
/* .NET */
Color.FromArgb(255, 227, 71, 206)
/* OpenGL / Unity (0–1) */
(0.8902f, 0.2784f, 0.8078f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{227,71,206}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #e347ce 85%, white);
border-color: color-mix(in oklab, #e347ce 40%, transparent);
/* theme-aware in one line */
color: light-dark(#6F1162, #EED3EA);
/* relative colour syntax */
--hover: hsl(from #e347ce h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FCF3FB;
  --brand-100: #F8E7F6;
  --brand-200: #F3C8EE;
  --brand-300: #F09EE5;
  --brand-400: #E96DD8;
  --brand-500: #e347ce;
  --brand-600: #D420BC;
  --brand-700: #B11B9D;
  --brand-800: #8E167D;
  --brand-900: #67145B;
  --brand-950: #400C39;
  --brand: #e347ce;
  --brand-ink: #000000;
  --brand-surface: #FAF4FA;
  --brand-border: #EDC0E7;
  --brand-hover: #DE28C6;
  --brand-pressed: #C51EAE;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241422;
    --brand-ink: #EED3EA;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FCF3FB',
        100: '#F8E7F6',
        200: '#F3C8EE',
        300: '#F09EE5',
        400: '#E96DD8',
        500: '#e347ce',
        600: '#D420BC',
        700: '#B11B9D',
        800: '#8E167D',
        900: '#67145B',
        950: '#400C39',
        DEFAULT: '#e347ce',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FCF3FB,
  '100': #F8E7F6,
  '200': #F3C8EE,
  '300': #F09EE5,
  '400': #E96DD8,
  '500': #e347ce,
  '600': #D420BC,
  '700': #B11B9D,
  '800': #8E167D,
  '900': #67145B,
  '950': #400C39,
);
$brand-base: #e347ce;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FCF3FB", "$type": "color" },
      "100": { "$value": "#F8E7F6", "$type": "color" },
      "200": { "$value": "#F3C8EE", "$type": "color" },
      "300": { "$value": "#F09EE5", "$type": "color" },
      "400": { "$value": "#E96DD8", "$type": "color" },
      "500": { "$value": "#e347ce", "$type": "color" },
      "600": { "$value": "#D420BC", "$type": "color" },
      "700": { "$value": "#B11B9D", "$type": "color" },
      "800": { "$value": "#8E167D", "$type": "color" },
      "900": { "$value": "#67145B", "$type": "color" },
      "950": { "$value": "#400C39", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #e347ce · 6.06:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 3.47:1
AA fail · AA large pass · AAA fail
Aa
Black text · 6.06:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #e347ce as text scores 3.47:1 on white and 6.06:1 on black.
Best tinted ink on it, if plain black or white feels flat: #6F1162 at 3.14:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#D220BA · 4.51:1
AA on white−11% L
#D220BA
The quick fox
#9D188B · 7.15:1
AAA on white−23% L
#9D188B
The quick fox
#e347ce · 6.06:1
AA on blackalready passes
#e347ce
The quick fox
#E761D5 · 7.07:1
AAA on black+6% L
#E761D5

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #E347CE is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#e347ce on white: 3.47:1
AA ✗ fail · AA-large · AAA
Aa
#e347ce on black: 6.06:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #e347ce as text on that neutral, and that neutral as text on #e347ce.

NeutralRatioBoth directions
White3.47:1AaAa
Slate 503.31:1AaAa
Slate 1003.16:1AaAa
Slate 2002.81:1AaAa
Slate 3002.33:1AaAa
Slate 4001.35:1AaAa
Slate 5001.37:1AaAa
Slate 6002.19:1AaAa
Slate 7002.99:1AaAa
Slate 8004.22:1AaAa
Slate 9005.15:1AaAa
Black6.06:1AaAa
Colour vision deficiency
true color
protanopia · #437BD2
deuteranopia · #7A92CA
tritanopia · #ED5485

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #e347ce is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3FB
#F8E7F6
#F3C8EE
#F09EE5
#E96DD8
#e347ce
#D420BC
#B11B9D
#8E167D
#67145B
#400C39
Base = 500Lightest = 50 · #FCF3FBDarkest = 950 · #400C39Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.059 333.9);
  --brand-100: oklch(0.94 0.095 333.9);
  --brand-200: oklch(0.88 0.143 333.9);
  --brand-300: oklch(0.80 0.185 333.9);
  --brand-400: oklch(0.72 0.219 333.9);
  --brand-500: oklch(0.64 0.238 333.9);
  --brand-600: oklch(0.56 0.238 333.9);
  --brand-700: oklch(0.48 0.224 333.9);
  --brand-800: oklch(0.40 0.200 333.9);
  --brand-900: oklch(0.32 0.166 333.9);
  --brand-950: oklch(0.24 0.131 333.9);
}

Colors that work with #e347ce

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4FA
Tinted page background
Border#EDC0E7
Hairlines and dividers
Muted text#9B4B90
Captions on the surface
Accent#29B517
Second voice, not a rival
Dark variant#6F1162
Hover, pressed, headers
Light variant#FCE9F9
Selected rows, tints
Dark surface#241422
Dark-mode background
Hover#DE28C6
One step down in lightness
Pressed#C51EAE
Two steps down
Disabled#D8C2D5
Chroma pulled out
Focus ring#EF4FDA
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #e347ce

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #6F1162
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight42/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#47E35C
Analogous left#AA47E3
Analogous right#E34780
Split-complement 1#80E347
Split-complement 2#47E3AA
Triadic 1#CEE347
Triadic 2#47CEE3
Tetradic#E3AA47
On the wheel
Base+30°−30°+120°+240°+180°308°

#e347ce sits at 308°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red89.0%
Green27.8%
Blue80.8%
R · 0–255
227
0xe3
G · 0–255
71
0x47
B · 0–255
206
0xce

CMYK percentages

Cyan0.0%
Magenta68.7%
Yellow9.3%
Key (black)11.0%

Total ink coverage is 89%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#e347ce text on a black background

contrast 6.06:1

Card sample

#e347ce text on a white background

contrast 3.47:1

Card sample

#e347ce on grey

3.16:1

#e347ce on its own surface

3.20:1

#e347ce on its dark surface

5.06:1

CSS3 live lab

Text font color

The quick brown fox

color: #e347ce;
Background color
Panel with #e347ce background
background-color: #e347ce;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #e347ce;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(227, 71, 206, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(227, 71, 206, 0.45);
Border & gradient
Gradient panel
border: 3px solid #e347ce;
background: linear-gradient(135deg, #e347ce, #E34766);
Gradient text

Gradient headline

background: linear-gradient(90deg, #e347ce, #E34F47);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #e347ce;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #e347ce;
caret-color: #e347ce;
Left rule
Pull quote or callout
border-left: 4px solid #e347ce;
Ring + tint
Selected chip
background: #FCE9F9;
box-shadow: inset 0 0 0 2px #e347ce;
Conic badge
68%
background: conic-gradient(#e347ce 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #e347ce over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(227, 71, 206, 0.5)
rgb(227 71 206 / 50%)
#e347ce80
hsl(308 74% 58% / 50%)
color-mix(in srgb, #e347ce 50%, transparent)
Alpha8-digit hexFlat on white
10%#e347ce1a#FCEDFA
20%#e347ce33#F9DAF5
40%#e347ce66#F4B5EB
60%#e347ce99#EE91E2
80%#e347cecc#E96CD8

Gradients from #e347ce

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #EB7CDC, #e347ce 45%, #6F1162);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #e347ce, #DF2C41);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #e347ce, #47E35C);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #EF97E3 0%, #e347ce 45%, #6F1162 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #B573EA 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #E76187 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #6F1162 0%, transparent 65%), #e347ce;

Monochromatic scale

Palettes built from #e347ce

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#e347ce in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 6.06:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#e347ce, answered

What color is #e347ce?

#e347ce is a balanced vivid magenta / pink, closest to Orchid (ΔE2000 6.7). It sits at 308° on the hue wheel with 74% saturation and 58% lightness, which reads as neutral.

What is the RGB value of #e347ce?

rgb(227, 71, 206) — 227 red, 71 green and 206 blue out of 255, or 89% / 27.8% / 80.8% by channel.

What is #e347ce in HSL and HSV?

hsl(308, 74%, 58%) and hsv(308, 69%, 89%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #e347ce a light or a dark color?

It is a mid-tone. Relative luminance is 0.2529 and perceived brightness is 60%, so black text on it reaches 6.06:1.

Should I use black or white text on #e347ce?

Black. It scores 6.06:1 against #e347ce, versus 3.47:1 for white — AA at any size.

Is #e347ce accessible on a white background?

#e347ce on white scores 3.47:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #D220BA to reach 4.5:1, or #9D188B for 7:1.

What is the complementary color of #e347ce?

#47E35C sits directly opposite on the wheel. Softer options are the split-complements #80E347 and #47E3AA, which give the same contrast with far less vibration.

What colors go well with #e347ce?

For interface work: #FAF4FA as the surface, #EDC0E7 for borders, #9B4B90 for secondary text, #29B517 as an accent and #6F1162 for hover and pressed states. For a palette, the analogous pair #AA47E3 and #E34780 stays calm, while #47E35C is the loudest partner.

What is #e347ce in CMYK for printing?

cmyk(0%, 69%, 9%, 11%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #e347ce warm or cool?

Neutral — it scores 45 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #E34795; nudged cooler, #C045E5.

Which Tailwind color is closest to #e347ce?

The fuchsia family — its 500 step is #d946ef, ΔE2000 5.9 away. That is a visible difference, so define #e347ce as a custom token rather than reaching for the built-in.

How do I use #e347ce in Tailwind CSS?

Inline it as an arbitrary value with bg-[#e347ce] or text-[#e347ce], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #e347ce with 50% opacity?

rgba(227, 71, 206, 0.5), or #e347ce80 in eight-digit hex. Over white that composites to #F1A3E7; over black, #722467.

Is #e347ce a web-safe color?

No. The nearest web-safe colour is #CC33CC, ΔE2000 6.4 away. The palette only matters for legacy displays and some email clients now.

What does the color #e347ce mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #e347ce?

The safest is same-hue elevation: linear-gradient(135deg, #EB7CDC, #e347ce 45%, #6F1162). For more colour, a short hue run to #DF2C41 keeps it rich without turning muddy.

Work with #e347ce in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #e347ce at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.