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magenta / pink · neutral

#e4afdb

a light, vivid magenta / pink · neutral · closest name: Plum

Token name suggestion: Meadow Peony

RGB
228, 175, 219
HSL
310°, 50%, 79%
CMYK
0, 23, 4, 11
Luminance
0.5227

#e4afdb is a light vivid magenta / pink, 310° on the wheel and 44/100 on the cool side. Put black text on it (11.45:1). As text it scores 1.83:1 on white — use #C044AB instead. Nearest name is Plum, nearest Tailwind family is pink.

hsl(310 50% 79%)rgb(228 175 219)Base step 300AAA inkNeutral

At a glance

Every number on this page in one read: what #e4afdb is made of, how bright it looks, and which way it leans.

Hex
#e4afdb
Hue
310°
magenta / pink
Saturation
50%
vivid
Lightness
79%
light
Brightness
89%
HSV value
Perceived
77%
weighted brightness
Luminance
0.5227
WCAG relative
Temperature
Neutral
44/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
11.45:1
Closest name
Plum
ΔE2000 5
Chroma
30.2
LCH, 0–130ish
OKLCH L
0.816
perceptual lightness
Tailwind
pink
500 · ΔE 22.1
Web-safe
#CC99CC
nearest of 216
Where it sits
Hue310° of 360°
Saturation50%
Lightness79%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #e4afdb.

Temperature
Warm ← → Cool44% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red32%
Green59%
Blue10%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#e4afdb
HEX (8-digit)#e4afdbff
RGBrgb(228, 175, 219)
RGBArgba(228, 175, 219, 1)
HSLhsl(310, 50%, 79%)
HSV / HSBhsv(310, 23%, 89%)
HWBhwb(310 69% 11%)
CMYKcmyk(0%, 23%, 4%, 11%)
LABlab(77.4 26.4 -14.7)
LCHlch(77.4 30.2 330.9)
OKLCHoklch(0.816 0.084 332.3)
XYZ (D65)xyz(60.11, 52.27, 73.93)
Decimal14987227
Display P3color(display-p3 0.894 0.686 0.859)
Web-safe#CC99CC

Copy-ready code

every platformclick to select
/* CSS */
color: #e4afdb;
background-color: #e4afdb;
/* CSS custom property */
--brand: #e4afdb;
/* Tailwind (arbitrary) */
class="text-[#e4afdb] bg-[#e4afdb]"
/* SCSS */
$brand: #e4afdb;
/* SwiftUI */
Color(red: 0.894, green: 0.686, blue: 0.859)
/* UIKit */
UIColor(red: 0.894, green: 0.686, blue: 0.859, alpha: 1)
/* Android XML */
<color name="brand">#E4AFDB</color>
/* Android Compose */
Color(0xFFE4AFDB)
/* Flutter */
Color(0xFFE4AFDB)
/* Python / OpenCV (BGR) */
(219, 175, 228)
/* Python / PIL (RGB) */
(228, 175, 219)
/* Java AWT */
new Color(228, 175, 219)
/* .NET */
Color.FromArgb(255, 228, 175, 219)
/* OpenGL / Unity (0–1) */
(0.8941f, 0.6863f, 0.8588f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{228,175,219}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #e4afdb 85%, white);
border-color: color-mix(in oklab, #e4afdb 40%, transparent);
/* theme-aware in one line */
color: light-dark(#5F2055, #EED3E9);
/* relative colour syntax */
--hover: hsl(from #e4afdb h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FAF4F9;
  --brand-100: #F6EAF4;
  --brand-200: #ECCFE7;
  --brand-300: #e4afdb;
  --brand-400: #D581C6;
  --brand-500: #C657B3;
  --brand-600: #B73EA2;
  --brand-700: #983487;
  --brand-800: #7A296C;
  --brand-900: #592150;
  --brand-950: #381532;
  --brand: #e4afdb;
  --brand-ink: #000000;
  --brand-surface: #FAF4F9;
  --brand-border: #EAC2E4;
  --brand-hover: #DB94CF;
  --brand-pressed: #D27AC3;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241422;
    --brand-ink: #EED3E9;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FAF4F9',
        100: '#F6EAF4',
        200: '#ECCFE7',
        300: '#e4afdb',
        400: '#D581C6',
        500: '#C657B3',
        600: '#B73EA2',
        700: '#983487',
        800: '#7A296C',
        900: '#592150',
        950: '#381532',
        DEFAULT: '#e4afdb',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FAF4F9,
  '100': #F6EAF4,
  '200': #ECCFE7,
  '300': #e4afdb,
  '400': #D581C6,
  '500': #C657B3,
  '600': #B73EA2,
  '700': #983487,
  '800': #7A296C,
  '900': #592150,
  '950': #381532,
);
$brand-base: #e4afdb;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FAF4F9", "$type": "color" },
      "100": { "$value": "#F6EAF4", "$type": "color" },
      "200": { "$value": "#ECCFE7", "$type": "color" },
      "300": { "$value": "#e4afdb", "$type": "color" },
      "400": { "$value": "#D581C6", "$type": "color" },
      "500": { "$value": "#C657B3", "$type": "color" },
      "600": { "$value": "#B73EA2", "$type": "color" },
      "700": { "$value": "#983487", "$type": "color" },
      "800": { "$value": "#7A296C", "$type": "color" },
      "900": { "$value": "#592150", "$type": "color" },
      "950": { "$value": "#381532", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #e4afdb · 11.45:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.83:1
AA fail · AA large fail · AAA fail
Aa
Black text · 11.45:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #e4afdb as text scores 1.83:1 on white and 11.45:1 on black.
Best tinted ink on it, if plain black or white feels flat: #5F2055 at 6.28:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#C044AB · 4.51:1
AA on white−28% L
#C044AB
The quick fox
#913181 · 7.09:1
AAA on white−41% L
#913181
The quick fox
#e4afdb · 11.45:1
AA on blackalready passes
#e4afdb
The quick fox
#e4afdb · 11.45:1
AAA on blackalready passes
#e4afdb

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #CF72BF is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#e4afdb on white: 1.83:1
AA ✗ fail · AA-large · AAA
Aa
#e4afdb on black: 11.45:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #e4afdb as text on that neutral, and that neutral as text on #e4afdb.

NeutralRatioBoth directions
White1.83:1AaAa
Slate 501.75:1AaAa
Slate 1001.67:1AaAa
Slate 2001.49:1AaAa
Slate 3001.23:1AaAa
Slate 4001.40:1AaAa
Slate 5002.60:1AaAa
Slate 6004.13:1AaAa
Slate 7005.65:1AaAa
Slate 8007.98:1AaAa
Slate 9009.74:1AaAa
Black11.45:1AaAa
Colour vision deficiency
true color
protanopia · #AEBBDD
deuteranopia · #BAC2D9
tritanopia · #E9B2BE

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #e4afdb is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FAF4F9
#F6EAF4
#ECCFE7
#e4afdb
#D581C6
#C657B3
#B73EA2
#983487
#7A296C
#592150
#381532
Base = 300Lightest = 50 · #FAF4F9Darkest = 950 · #381532Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.021 332.3);
  --brand-100: oklch(0.94 0.034 332.3);
  --brand-200: oklch(0.88 0.051 332.3);
  --brand-300: oklch(0.80 0.066 332.3);
  --brand-400: oklch(0.72 0.078 332.3);
  --brand-500: oklch(0.64 0.084 332.3);
  --brand-600: oklch(0.56 0.084 332.3);
  --brand-700: oklch(0.48 0.079 332.3);
  --brand-800: oklch(0.40 0.071 332.3);
  --brand-900: oklch(0.32 0.059 332.3);
  --brand-950: oklch(0.24 0.046 332.3);
}

Colors that work with #e4afdb

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EAC2E4
Hairlines and dividers
Muted text#9B4B8D
Captions on the surface
Accent#379C30
Second voice, not a rival
Dark variant#5F2055
Hover, pressed, headers
Light variant#F9ECF6
Selected rows, tints
Dark surface#241422
Dark-mode background
Hover#DB94CF
One step down in lightness
Pressed#D27AC3
Two steps down
Disabled#F7F3F6
Chroma pulled out
Focus ring#EDBAE5
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #e4afdb

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #5F2055
Safe as a 1px border on white
No — use #CF72BF

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight21/100
  • TemperatureNeutral
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#AFE4B8
Analogous left#D2AFE4
Analogous right#E4AFC0
Split-complement 1#C0E4AF
Split-complement 2#AFE4D2
Triadic 1#DBE4AF
Triadic 2#AFDBE4
Tetradic#E4D2AF
On the wheel
Base+30°−30°+120°+240°+180°310°

#e4afdb sits at 310°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red89.4%
Green68.6%
Blue85.9%
R · 0–255
228
0xe4
G · 0–255
175
0xaf
B · 0–255
219
0xdb

CMYK percentages

Cyan0.0%
Magenta23.2%
Yellow3.9%
Key (black)10.6%

Total ink coverage is 38%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#e4afdb text on a black background

contrast 11.45:1

Card sample

#e4afdb text on a white background

contrast 1.83:1

Card sample

#e4afdb on grey

1.67:1

#e4afdb on its own surface

1.69:1

#e4afdb on its dark surface

9.56:1

CSS3 live lab

Text font color

The quick brown fox

color: #e4afdb;
Background color
Panel with #e4afdb background
background-color: #e4afdb;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #e4afdb;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(228, 175, 219, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(228, 175, 219, 0.45);
Border & gradient
Gradient panel
border: 3px solid #e4afdb;
background: linear-gradient(135deg, #e4afdb, #E4AFB8);
Gradient text

Gradient headline

background: linear-gradient(90deg, #e4afdb, #E4B4AF);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #e4afdb;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #e4afdb;
caret-color: #e4afdb;
Left rule
Pull quote or callout
border-left: 4px solid #e4afdb;
Ring + tint
Selected chip
background: #F9ECF6;
box-shadow: inset 0 0 0 2px #e4afdb;
Conic badge
68%
background: conic-gradient(#e4afdb 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #e4afdb over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(228, 175, 219, 0.5)
rgb(228 175 219 / 50%)
#e4afdb80
hsl(310 50% 79% / 50%)
color-mix(in srgb, #e4afdb 50%, transparent)
Alpha8-digit hexFlat on white
10%#e4afdb1a#FCF7FB
20%#e4afdb33#FAEFF8
40%#e4afdb66#F4DFF1
60%#e4afdb99#EFCFE9
80%#e4afdbcc#E9BFE2

Gradients from #e4afdb

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F3DDF0, #e4afdb 45%, #5F2055);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #e4afdb, #DC989E);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #e4afdb, #AFE4B8);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FBF4FA 0%, #e4afdb 45%, #5F2055 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #E5D5F1 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #ECC6CF 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #5F2055 0%, transparent 65%), #e4afdb;

Monochromatic scale

Palettes built from #e4afdb

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#e4afdb in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 11.45:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#e4afdb, answered

What color is #e4afdb?

#e4afdb is a light vivid magenta / pink, closest to Plum (ΔE2000 5). It sits at 310° on the hue wheel with 50% saturation and 79% lightness, which reads as neutral.

What is the RGB value of #e4afdb?

rgb(228, 175, 219) — 228 red, 175 green and 219 blue out of 255, or 89.4% / 68.6% / 85.9% by channel.

What is #e4afdb in HSL and HSV?

hsl(310, 50%, 79%) and hsv(310, 23%, 89%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #e4afdb a light or a dark color?

It is a light color. Relative luminance is 0.5227 and perceived brightness is 77%, so black text on it reaches 11.45:1.

Should I use black or white text on #e4afdb?

Black. It scores 11.45:1 against #e4afdb, versus 1.83:1 for white — AAA at any size.

Is #e4afdb accessible on a white background?

#e4afdb on white scores 1.83:1, which fails WCAG AA at every size. Darken it to #C044AB to reach 4.5:1, or #913181 for 7:1.

What is the complementary color of #e4afdb?

#AFE4B8 sits directly opposite on the wheel. Softer options are the split-complements #C0E4AF and #AFE4D2, which give the same contrast with far less vibration.

What colors go well with #e4afdb?

For interface work: #FAF4F9 as the surface, #EAC2E4 for borders, #9B4B8D for secondary text, #379C30 as an accent and #5F2055 for hover and pressed states. For a palette, the analogous pair #D2AFE4 and #E4AFC0 stays calm, while #AFE4B8 is the loudest partner.

What is #e4afdb in CMYK for printing?

cmyk(0%, 23%, 4%, 11%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #e4afdb warm or cool?

Neutral — it scores 44 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #E4AFC8; nudged cooler, #DAAEE5.

Which Tailwind color is closest to #e4afdb?

The pink family — its 500 step is #ec4899, ΔE2000 22.1 away. That is a visible difference, so define #e4afdb as a custom token rather than reaching for the built-in.

How do I use #e4afdb in Tailwind CSS?

Inline it as an arbitrary value with bg-[#e4afdb] or text-[#e4afdb], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #e4afdb with 50% opacity?

rgba(228, 175, 219, 0.5), or #e4afdb80 in eight-digit hex. Over white that composites to #F2D7ED; over black, #72586E.

Is #e4afdb a web-safe color?

No. The nearest web-safe colour is #CC99CC, ΔE2000 6.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #e4afdb mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #e4afdb?

The safest is same-hue elevation: linear-gradient(135deg, #F3DDF0, #e4afdb 45%, #5F2055). For more colour, a short hue run to #DC989E keeps it rich without turning muddy.

Work with #e4afdb in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #e4afdb at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.