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red · warm

#eb9488

a light, vivid red · warm · closest name: Dark Salmon

Token name suggestion: Morning Ember

RGB
235, 148, 136
HSL
7°, 71%, 73%
CMYK
0, 37, 42, 8
Luminance
0.4062

#eb9488 is a light vivid red, 7° on the wheel and 13/100 on the cool side. Put black text on it (9.12:1). As text it scores 2.30:1 on white — use #D93A24 instead. Nearest name is Dark Salmon, nearest Tailwind family is red.

hsl(7 71% 73%)rgb(235 148 136)Base step 300AAA inkWarm

At a glance

Every number on this page in one read: what #eb9488 is made of, how bright it looks, and which way it leans.

Hex
#eb9488
Hue
red
Saturation
71%
vivid
Lightness
73%
light
Brightness
92%
HSV value
Perceived
70%
weighted brightness
Luminance
0.4062
WCAG relative
Temperature
Warm
13/100 cool
Color family
Red
Tone
Vivid
Best ink
Black
9.12:1
Closest name
Dark Salmon
ΔE2000 5.7
Chroma
37.3
LCH, 0–130ish
OKLCH L
0.752
perceptual lightness
Tailwind
red
500 · ΔE 16.7
Web-safe
#FF9999
nearest of 216
Where it sits
Hue7° of 360°
Saturation71%
Lightness73%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #eb9488.

Temperature
Warm ← → Cool13% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red43%
Green52%
Blue4%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#eb9488
HEX (8-digit)#eb9488ff
RGBrgb(235, 148, 136)
RGBArgba(235, 148, 136, 1)
HSLhsl(7, 71%, 73%)
HSV / HSBhsv(7, 42%, 92%)
HWBhwb(7 53% 8%)
CMYKcmyk(0%, 37%, 42%, 8%)
LABlab(69.9 31.4 20.1)
LCHlch(69.9 37.3 32.7)
OKLCHoklch(0.752 0.107 28.4)
XYZ (D65)xyz(49.30, 40.62, 28.53)
Decimal15438984
Display P3color(display-p3 0.922 0.580 0.533)
Web-safe#FF9999

Copy-ready code

every platformclick to select
/* CSS */
color: #eb9488;
background-color: #eb9488;
/* CSS custom property */
--brand: #eb9488;
/* Tailwind (arbitrary) */
class="text-[#eb9488] bg-[#eb9488]"
/* SCSS */
$brand: #eb9488;
/* SwiftUI */
Color(red: 0.922, green: 0.580, blue: 0.533)
/* UIKit */
UIColor(red: 0.922, green: 0.580, blue: 0.533, alpha: 1)
/* Android XML */
<color name="brand">#EB9488</color>
/* Android Compose */
Color(0xFFEB9488)
/* Flutter */
Color(0xFFEB9488)
/* Python / OpenCV (BGR) */
(136, 148, 235)
/* Python / PIL (RGB) */
(235, 148, 136)
/* Java AWT */
new Color(235, 148, 136)
/* .NET */
Color.FromArgb(255, 235, 148, 136)
/* OpenGL / Unity (0–1) */
(0.9216f, 0.5804f, 0.5333f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{235,148,136}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #eb9488 85%, white);
border-color: color-mix(in oklab, #eb9488 40%, transparent);
/* theme-aware in one line */
color: light-dark(#6D1D12, #EED6D3);
/* relative colour syntax */
--hover: hsl(from #eb9488 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FCF4F3;
  --brand-100: #F8E9E7;
  --brand-200: #F3CEC9;
  --brand-300: #eb9488;
  --brand-400: #E77E6F;
  --brand-500: #DF523F;
  --brand-600: #D23823;
  --brand-700: #AF2F1D;
  --brand-800: #8C2618;
  --brand-900: #651F15;
  --brand-950: #3F130D;
  --brand: #eb9488;
  --brand-ink: #000000;
  --brand-surface: #FAF5F4;
  --brand-border: #EDC5C0;
  --brand-hover: #E67869;
  --brand-pressed: #E15D4B;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241614;
    --brand-ink: #EED6D3;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FCF4F3',
        100: '#F8E9E7',
        200: '#F3CEC9',
        300: '#eb9488',
        400: '#E77E6F',
        500: '#DF523F',
        600: '#D23823',
        700: '#AF2F1D',
        800: '#8C2618',
        900: '#651F15',
        950: '#3F130D',
        DEFAULT: '#eb9488',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FCF4F3,
  '100': #F8E9E7,
  '200': #F3CEC9,
  '300': #eb9488,
  '400': #E77E6F,
  '500': #DF523F,
  '600': #D23823,
  '700': #AF2F1D,
  '800': #8C2618,
  '900': #651F15,
  '950': #3F130D,
);
$brand-base: #eb9488;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FCF4F3", "$type": "color" },
      "100": { "$value": "#F8E9E7", "$type": "color" },
      "200": { "$value": "#F3CEC9", "$type": "color" },
      "300": { "$value": "#eb9488", "$type": "color" },
      "400": { "$value": "#E77E6F", "$type": "color" },
      "500": { "$value": "#DF523F", "$type": "color" },
      "600": { "$value": "#D23823", "$type": "color" },
      "700": { "$value": "#AF2F1D", "$type": "color" },
      "800": { "$value": "#8C2618", "$type": "color" },
      "900": { "$value": "#651F15", "$type": "color" },
      "950": { "$value": "#3F130D", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #eb9488 · 9.12:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.30:1
AA fail · AA large fail · AAA fail
Aa
Black text · 9.12:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #eb9488 as text scores 2.30:1 on white and 9.12:1 on black.
Best tinted ink on it, if plain black or white feels flat: #6D1D12 at 4.97:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#D93A24 · 4.58:1
AA on white−23% L
#D93A24
The quick fox
#A52C1C · 7.05:1
AAA on white−35% L
#A52C1C
The quick fox
#eb9488 · 9.12:1
AA on blackalready passes
#eb9488
The quick fox
#eb9488 · 9.12:1
AAA on blackalready passes
#eb9488

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #E47161 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#eb9488 on white: 2.30:1
AA ✗ fail · AA-large · AAA
Aa
#eb9488 on black: 9.12:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #eb9488 as text on that neutral, and that neutral as text on #eb9488.

NeutralRatioBoth directions
White2.30:1AaAa
Slate 502.20:1AaAa
Slate 1002.10:1AaAa
Slate 2001.87:1AaAa
Slate 3001.55:1AaAa
Slate 4001.11:1AaAa
Slate 5002.07:1AaAa
Slate 6003.29:1AaAa
Slate 7004.50:1AaAa
Slate 8006.36:1AaAa
Slate 9007.76:1AaAa
Black9.12:1AaAa
Colour vision deficiency
true color
protanopia · #A7A087
deuteranopia · #BCB287
tritanopia · #FC8891

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #eb9488 is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF4F3
#F8E9E7
#F3CEC9
#eb9488
#E77E6F
#DF523F
#D23823
#AF2F1D
#8C2618
#651F15
#3F130D
Base = 300Lightest = 50 · #FCF4F3Darkest = 950 · #3F130DText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.027 28.4);
  --brand-100: oklch(0.94 0.043 28.4);
  --brand-200: oklch(0.88 0.064 28.4);
  --brand-300: oklch(0.80 0.084 28.4);
  --brand-400: oklch(0.72 0.099 28.4);
  --brand-500: oklch(0.64 0.107 28.4);
  --brand-600: oklch(0.56 0.107 28.4);
  --brand-700: oklch(0.48 0.101 28.4);
  --brand-800: oklch(0.40 0.090 28.4);
  --brand-900: oklch(0.32 0.075 28.4);
  --brand-950: oklch(0.24 0.059 28.4);
}

Colors that work with #eb9488

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5F4
Tinted page background
Border#EDC5C0
Hairlines and dividers
Muted text#9B544B
Captions on the surface
Accent#19B39E
Second voice, not a rival
Dark variant#6D1D12
Hover, pressed, headers
Light variant#FBEBE9
Selected rows, tints
Dark surface#241614
Dark-mode background
Hover#E67869
One step down in lightness
Pressed#E15D4B
Two steps down
Disabled#F4EFEF
Chroma pulled out
Focus ring#F49F93
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #eb9488

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Status meaning — pair it with an icon or label, never colour alone
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #6D1D12
Safe as a 1px border on white
No — use #E47161

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

urgentappetisingboldphysical

Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The lightness keeps it airy and approachable.

Worth knowing

It is also the universal error colour. Use it as a brand accent and users may read a warning that is not there.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight27/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#88DFEB
Analogous left#EB88AD
Analogous right#EBC588
Split-complement 1#88EBC5
Split-complement 2#88ADEB
Triadic 1#88EB94
Triadic 2#9488EB
Tetradic#ADEB88
On the wheel
Base+30°−30°+120°+240°+180°7°

#eb9488 sits at 7°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red92.2%
Green58.0%
Blue53.3%
R · 0–255
235
0xeb
G · 0–255
148
0x94
B · 0–255
136
0x88

CMYK percentages

Cyan0.0%
Magenta37.0%
Yellow42.1%
Key (black)7.8%

Total ink coverage is 87%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#eb9488 text on a black background

contrast 9.12:1

Card sample

#eb9488 text on a white background

contrast 2.30:1

Card sample

#eb9488 on grey

2.10:1

#eb9488 on its own surface

2.13:1

#eb9488 on its dark surface

7.60:1

CSS3 live lab

Text font color

The quick brown fox

color: #eb9488;
Background color
Panel with #eb9488 background
background-color: #eb9488;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #eb9488;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(235, 148, 136, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(235, 148, 136, 0.45);
Border & gradient
Gradient panel
border: 3px solid #eb9488;
background: linear-gradient(135deg, #eb9488, #EBD688);
Gradient text

Gradient headline

background: linear-gradient(90deg, #eb9488, #E7EB88);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #eb9488;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #eb9488;
caret-color: #eb9488;
Left rule
Pull quote or callout
border-left: 4px solid #eb9488;
Ring + tint
Selected chip
background: #FBEBE9;
box-shadow: inset 0 0 0 2px #eb9488;
Conic badge
68%
background: conic-gradient(#eb9488 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #eb9488 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(235, 148, 136, 0.5)
rgb(235 148 136 / 50%)
#eb948880
hsl(7 71% 73% / 50%)
color-mix(in srgb, #eb9488 50%, transparent)
Alpha8-digit hexFlat on white
10%#eb94881a#FDF4F3
20%#eb948833#FBEAE7
40%#eb948866#F7D4CF
60%#eb948899#F3BFB8
80%#eb9488cc#EFA9A0

Gradients from #eb9488

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F4C3BC, #eb9488 45%, #6D1D12);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #eb9488, #E7D76E);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #eb9488, #88DFEB);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #F8DBD6 0%, #eb9488 45%, #6D1D12 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF5F4, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #F2B3D0 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #EFD9A2 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #6D1D12 0%, transparent 65%), #eb9488;

Monochromatic scale

Palettes built from #eb9488

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#eb9488 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 9.12:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#eb9488, answered

What color is #eb9488?

#eb9488 is a light vivid red, closest to Dark Salmon (ΔE2000 5.7). It sits at 7° on the hue wheel with 71% saturation and 73% lightness, which reads as warm.

What is the RGB value of #eb9488?

rgb(235, 148, 136) — 235 red, 148 green and 136 blue out of 255, or 92.2% / 58% / 53.3% by channel.

What is #eb9488 in HSL and HSV?

hsl(7, 71%, 73%) and hsv(7, 42%, 92%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #eb9488 a light or a dark color?

It is a mid-tone. Relative luminance is 0.4062 and perceived brightness is 70%, so black text on it reaches 9.12:1.

Should I use black or white text on #eb9488?

Black. It scores 9.12:1 against #eb9488, versus 2.30:1 for white — AAA at any size.

Is #eb9488 accessible on a white background?

#eb9488 on white scores 2.30:1, which fails WCAG AA at every size. Darken it to #D93A24 to reach 4.5:1, or #A52C1C for 7:1.

What is the complementary color of #eb9488?

#88DFEB sits directly opposite on the wheel. Softer options are the split-complements #88EBC5 and #88ADEB, which give the same contrast with far less vibration.

What colors go well with #eb9488?

For interface work: #FAF5F4 as the surface, #EDC5C0 for borders, #9B544B for secondary text, #19B39E as an accent and #6D1D12 for hover and pressed states. For a palette, the analogous pair #EB88AD and #EBC588 stays calm, while #88DFEB is the loudest partner.

What is #eb9488 in CMYK for printing?

cmyk(0%, 37%, 42%, 8%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #eb9488 warm or cool?

Warm — it scores 13 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #EBA988; nudged cooler, #EC869F.

Which Tailwind color is closest to #eb9488?

The red family — its 500 step is #ef4444, ΔE2000 16.7 away. That is a visible difference, so define #eb9488 as a custom token rather than reaching for the built-in.

How do I use #eb9488 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#eb9488] or text-[#eb9488], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #eb9488 with 50% opacity?

rgba(235, 148, 136, 0.5), or #eb948880 in eight-digit hex. Over white that composites to #F5CAC4; over black, #764A44.

Is #eb9488 a web-safe color?

No. The nearest web-safe colour is #FF9999, ΔE2000 5.4 away. The palette only matters for legacy displays and some email clients now.

What does the color #eb9488 mean?

As a red, it reads urgent, appetising, bold. Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #eb9488?

The safest is same-hue elevation: linear-gradient(135deg, #F4C3BC, #eb9488 45%, #6D1D12). For more colour, a short hue run to #E7D76E keeps it rich without turning muddy.

Work with #eb9488 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #eb9488 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.