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magenta / pink · neutral

#efeaf0

a pale, soft magenta / pink · neutral · closest name: Ghost White

Token name suggestion: Whisper Ruby

RGB
239, 234, 240
HSL
290°, 17%, 93%
CMYK
0, 3, 0, 6
Luminance
0.8349

#efeaf0 is a pale soft magenta / pink, 290° on the wheel and 53/100 on the cool side. Put black text on it (17.70:1). As text it scores 1.19:1 on white — use #8D6A94 instead. Nearest name is Ghost White, nearest Tailwind family is yellow.

hsl(290 17% 93%)rgb(239 234 240)Base step 100AAA inkNeutral

At a glance

Every number on this page in one read: what #efeaf0 is made of, how bright it looks, and which way it leans.

Hex
#efeaf0
Hue
290°
magenta / pink
Saturation
17%
soft
Lightness
93%
pale
Brightness
94%
HSV value
Perceived
93%
weighted brightness
Luminance
0.8349
WCAG relative
Temperature
Neutral
53/100 cool
Color family
Magenta / pink
Tone
Soft
Best ink
Black
17.70:1
Closest name
Ghost White
ΔE2000 3.6
Chroma
3.6
LCH, 0–130ish
OKLCH L
0.943
perceptual lightness
Tailwind
yellow
500 · ΔE 34.3
Web-safe
#FFFFFF
nearest of 216
Where it sits
Hue290° of 360°
Saturation17%
Lightness93%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #efeaf0.

Temperature
Warm ← → Cool53% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red22%
Green70%
Blue8%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#efeaf0
HEX (8-digit)#efeaf0ff
RGBrgb(239, 234, 240)
RGBArgba(239, 234, 240, 1)
HSLhsl(290, 17%, 93%)
HSV / HSBhsv(290, 3%, 94%)
HWBhwb(290 92% 6%)
CMYKcmyk(0%, 3%, 0%, 6%)
LABlab(93.2 2.7 -2.3)
LCHlch(93.2 3.6 320.0)
OKLCHoklch(0.943 0.010 320.5)
XYZ (D65)xyz(80.75, 83.49, 94.28)
Decimal15723248
Display P3color(display-p3 0.937 0.918 0.941)
Web-safe#FFFFFF

Copy-ready code

every platformclick to select
/* CSS */
color: #efeaf0;
background-color: #efeaf0;
/* CSS custom property */
--brand: #efeaf0;
/* Tailwind (arbitrary) */
class="text-[#efeaf0] bg-[#efeaf0]"
/* SCSS */
$brand: #efeaf0;
/* SwiftUI */
Color(red: 0.937, green: 0.918, blue: 0.941)
/* UIKit */
UIColor(red: 0.937, green: 0.918, blue: 0.941, alpha: 1)
/* Android XML */
<color name="brand">#EFEAF0</color>
/* Android Compose */
Color(0xFFEFEAF0)
/* Flutter */
Color(0xFFEFEAF0)
/* Python / OpenCV (BGR) */
(240, 234, 239)
/* Python / PIL (RGB) */
(239, 234, 240)
/* Java AWT */
new Color(239, 234, 240)
/* .NET */
Color.FromArgb(255, 239, 234, 240)
/* OpenGL / Unity (0–1) */
(0.9373f, 0.9176f, 0.9412f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{239,234,240}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #efeaf0 85%, white);
border-color: color-mix(in oklab, #efeaf0 40%, transparent);
/* theme-aware in one line */
color: light-dark(#47354A, #E4DBE6);
/* relative colour syntax */
--hover: hsl(from #efeaf0 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F8F6F8;
  --brand-100: #efeaf0;
  --brand-200: #E1D9E3;
  --brand-300: #CDBED0;
  --brand-400: #B49DB9;
  --brand-500: #9B7CA2;
  --brand-600: #88668F;
  --brand-700: #715577;
  --brand-800: #5B445F;
  --brand-900: #433447;
  --brand-950: #2A202C;
  --brand: #efeaf0;
  --brand-ink: #000000;
  --brand-surface: #F8F6F9;
  --brand-border: #DBCFDD;
  --brand-hover: #DFD5E1;
  --brand-pressed: #CFC0D2;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #1F1721;
    --brand-ink: #E4DBE6;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F8F6F8',
        100: '#efeaf0',
        200: '#E1D9E3',
        300: '#CDBED0',
        400: '#B49DB9',
        500: '#9B7CA2',
        600: '#88668F',
        700: '#715577',
        800: '#5B445F',
        900: '#433447',
        950: '#2A202C',
        DEFAULT: '#efeaf0',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F8F6F8,
  '100': #efeaf0,
  '200': #E1D9E3,
  '300': #CDBED0,
  '400': #B49DB9,
  '500': #9B7CA2,
  '600': #88668F,
  '700': #715577,
  '800': #5B445F,
  '900': #433447,
  '950': #2A202C,
);
$brand-base: #efeaf0;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F8F6F8", "$type": "color" },
      "100": { "$value": "#efeaf0", "$type": "color" },
      "200": { "$value": "#E1D9E3", "$type": "color" },
      "300": { "$value": "#CDBED0", "$type": "color" },
      "400": { "$value": "#B49DB9", "$type": "color" },
      "500": { "$value": "#9B7CA2", "$type": "color" },
      "600": { "$value": "#88668F", "$type": "color" },
      "700": { "$value": "#715577", "$type": "color" },
      "800": { "$value": "#5B445F", "$type": "color" },
      "900": { "$value": "#433447", "$type": "color" },
      "950": { "$value": "#2A202C", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #efeaf0 · 17.70:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.19:1
AA fail · AA large fail · AAA fail
Aa
Black text · 17.70:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #efeaf0 as text scores 1.19:1 on white and 17.70:1 on black.
Best tinted ink on it, if plain black or white feels flat: #47354A at 9.43:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#8D6A94 · 4.54:1
AA on white−43% L
#8D6A94
The quick fox
#694E6E · 7.20:1
AAA on white−56% L
#694E6E
The quick fox
#efeaf0 · 17.70:1
AA on blackalready passes
#efeaf0
The quick fox
#efeaf0 · 17.70:1
AAA on blackalready passes
#efeaf0

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #A68BAC is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#efeaf0 on white: 1.19:1
AA ✗ fail · AA-large · AAA
Aa
#efeaf0 on black: 17.70:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #efeaf0 as text on that neutral, and that neutral as text on #efeaf0.

NeutralRatioBoth directions
White1.19:1AaAa
Slate 501.13:1AaAa
Slate 1001.08:1AaAa
Slate 2001.04:1AaAa
Slate 3001.25:1AaAa
Slate 4002.16:1AaAa
Slate 5004.01:1AaAa
Slate 6006.39:1AaAa
Slate 7008.73:1AaAa
Slate 80012.33:1AaAa
Slate 90015.05:1AaAa
Black17.70:1AaAa
Colour vision deficiency
true color
protanopia · #EAEBF0
deuteranopia · #EAECF0
tritanopia · #EFEBEC

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #efeaf0 is pinned to step 100; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F8F6F8
#efeaf0
#E1D9E3
#CDBED0
#B49DB9
#9B7CA2
#88668F
#715577
#5B445F
#433447
#2A202C
Base = 100Lightest = 50 · #F8F6F8Darkest = 950 · #2A202CText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.002 320.5);
  --brand-100: oklch(0.94 0.004 320.5);
  --brand-200: oklch(0.88 0.006 320.5);
  --brand-300: oklch(0.80 0.007 320.5);
  --brand-400: oklch(0.72 0.009 320.5);
  --brand-500: oklch(0.64 0.010 320.5);
  --brand-600: oklch(0.56 0.010 320.5);
  --brand-700: oklch(0.48 0.009 320.5);
  --brand-800: oklch(0.40 0.008 320.5);
  --brand-900: oklch(0.32 0.007 320.5);
  --brand-950: oklch(0.24 0.005 320.5);
}

Colors that work with #efeaf0

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F8F6F9
Tinted page background
Border#DBCFDD
Hairlines and dividers
Muted text#806086
Captions on the surface
Accent#607D4F
Second voice, not a rival
Dark variant#47354A
Hover, pressed, headers
Light variant#F4F0F4
Selected rows, tints
Dark surface#1F1721
Dark-mode background
Hover#DFD5E1
One step down in lightness
Pressed#CFC0D2
Two steps down
Disabled#F6F3F7
Chroma pulled out
Focus ring#EEE5F0
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #efeaf0

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Charts, tags and secondary surfaces
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #47354A
Safe as a 1px border on white
No — use #A68BAC

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

The muted chroma softens the association — it reads considered rather than loud, which suits long-form and data-heavy screens. The high lightness makes it recede — a surface colour rather than a statement.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium
  • Weight7/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#EBF0EA
Analogous left#ECEAF0
Analogous right#F0EAEE
Split-complement 1#EEF0EA
Split-complement 2#EAF0EC
Triadic 1#F0EFEA
Triadic 2#EAF0EF
Tetradic#F0ECEA
On the wheel
Base+30°−30°+120°+240°+180°290°

#efeaf0 sits at 290°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red93.7%
Green91.8%
Blue94.1%
R · 0–255
239
0xef
G · 0–255
234
0xea
B · 0–255
240
0xf0

CMYK percentages

Cyan0.4%
Magenta2.5%
Yellow0.0%
Key (black)5.9%

Total ink coverage is 9%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#efeaf0 text on a black background

contrast 17.70:1

Card sample

#efeaf0 text on a white background

contrast 1.19:1

Card sample

#efeaf0 on grey

1.08:1

#efeaf0 on its own surface

1.10:1

#efeaf0 on its dark surface

14.71:1

CSS3 live lab

Text font color

The quick brown fox

color: #efeaf0;
Background color
Panel with #efeaf0 background
background-color: #efeaf0;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #efeaf0;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(239, 234, 240, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(239, 234, 240, 0.45);
Border & gradient
Gradient panel
border: 3px solid #efeaf0;
background: linear-gradient(135deg, #efeaf0, #F0EAED);
Gradient text

Gradient headline

background: linear-gradient(90deg, #efeaf0, #F0EAEB);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #efeaf0;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #efeaf0;
caret-color: #efeaf0;
Left rule
Pull quote or callout
border-left: 4px solid #efeaf0;
Ring + tint
Selected chip
background: #F4F0F4;
box-shadow: inset 0 0 0 2px #efeaf0;
Conic badge
68%
background: conic-gradient(#efeaf0 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #efeaf0 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(239, 234, 240, 0.5)
rgb(239 234 240 / 50%)
#efeaf080
hsl(290 17% 93% / 50%)
color-mix(in srgb, #efeaf0 50%, transparent)
Alpha8-digit hexFlat on white
10%#efeaf01a#FDFDFE
20%#efeaf033#FCFBFC
40%#efeaf066#F9F7F9
60%#efeaf099#F5F2F6
80%#efeaf0cc#F2EEF3

Gradients from #efeaf0

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F6F3F7, #efeaf0 45%, #47354A);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #efeaf0, #E3D8DD);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #efeaf0, #EBF0EA);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #F8F6F9 0%, #efeaf0 45%, #47354A 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F8F6F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #FFFFFF 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FDFCFC 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #47354A 0%, transparent 65%), #efeaf0;

Monochromatic scale

Palettes built from #efeaf0

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#efeaf0 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Very light tints can drop out on uncoated stock; check it at 100% size before signing off.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 17.70:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#efeaf0, answered

What color is #efeaf0?

#efeaf0 is a pale soft magenta / pink, closest to Ghost White (ΔE2000 3.6). It sits at 290° on the hue wheel with 17% saturation and 93% lightness, which reads as neutral.

What is the RGB value of #efeaf0?

rgb(239, 234, 240) — 239 red, 234 green and 240 blue out of 255, or 93.7% / 91.8% / 94.1% by channel.

What is #efeaf0 in HSL and HSV?

hsl(290, 17%, 93%) and hsv(290, 3%, 94%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #efeaf0 a light or a dark color?

It is a light color. Relative luminance is 0.8349 and perceived brightness is 93%, so black text on it reaches 17.70:1.

Should I use black or white text on #efeaf0?

Black. It scores 17.70:1 against #efeaf0, versus 1.19:1 for white — AAA at any size.

Is #efeaf0 accessible on a white background?

#efeaf0 on white scores 1.19:1, which fails WCAG AA at every size. Darken it to #8D6A94 to reach 4.5:1, or #694E6E for 7:1.

What is the complementary color of #efeaf0?

#EBF0EA sits directly opposite on the wheel. Softer options are the split-complements #EEF0EA and #EAF0EC, which give the same contrast with far less vibration.

What colors go well with #efeaf0?

For interface work: #F8F6F9 as the surface, #DBCFDD for borders, #806086 for secondary text, #607D4F as an accent and #47354A for hover and pressed states. For a palette, the analogous pair #ECEAF0 and #F0EAEE stays calm, while #EBF0EA is the loudest partner.

What is #efeaf0 in CMYK for printing?

cmyk(0%, 3%, 0%, 6%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #efeaf0 warm or cool?

Neutral — it scores 53 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F0EAEF; nudged cooler, #EDEAF0.

Which Tailwind color is closest to #efeaf0?

The yellow family — its 500 step is #eab308, ΔE2000 34.3 away. That is a visible difference, so define #efeaf0 as a custom token rather than reaching for the built-in.

How do I use #efeaf0 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#efeaf0] or text-[#efeaf0], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #efeaf0 with 50% opacity?

rgba(239, 234, 240, 0.5), or #efeaf080 in eight-digit hex. Over white that composites to #F7F5F8; over black, #787578.

Is #efeaf0 a web-safe color?

No. The nearest web-safe colour is #FFFFFF, ΔE2000 5.8 away. The palette only matters for legacy displays and some email clients now.

What does the color #efeaf0 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this moderate chroma the association is present but not shouted.

What gradient works with #efeaf0?

The safest is same-hue elevation: linear-gradient(135deg, #F6F3F7, #efeaf0 45%, #47354A). For more colour, a short hue run to #E3D8DD keeps it rich without turning muddy.

Work with #efeaf0 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #efeaf0 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.