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magenta / pink · neutral

#f0bdef

a light, vivid magenta / pink · neutral · closest name: Plum

Token name suggestion: Meadow Blossom

RGB
240, 189, 239
HSL
301°, 63%, 84%
CMYK
0, 21, 0, 6
Luminance
0.6115

#f0bdef is a light vivid magenta / pink, 301° on the wheel and 49/100 on the cool side. Put black text on it (13.23:1). As text it scores 1.59:1 on white — use #C82DC5 instead. Nearest name is Plum, nearest Tailwind family is pink.

hsl(301 63% 84%)rgb(240 189 239)Base step 200AAA inkNeutral

At a glance

Every number on this page in one read: what #f0bdef is made of, how bright it looks, and which way it leans.

Hex
#f0bdef
Hue
301°
magenta / pink
Saturation
63%
vivid
Lightness
84%
light
Brightness
94%
HSV value
Perceived
83%
weighted brightness
Luminance
0.6115
WCAG relative
Temperature
Neutral
49/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
13.23:1
Closest name
Plum
ΔE2000 7
Chroma
31.9
LCH, 0–130ish
OKLCH L
0.859
perceptual lightness
Tailwind
pink
500 · ΔE 25.2
Web-safe
#FFCCFF
nearest of 216
Where it sits
Hue301° of 360°
Saturation63%
Lightness84%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #f0bdef.

Temperature
Warm ← → Cool49% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red30%
Green60%
Blue10%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#f0bdef
HEX (8-digit)#f0bdefff
RGBrgb(240, 189, 239)
RGBArgba(240, 189, 239, 1)
HSLhsl(301, 63%, 84%)
HSV / HSBhsv(301, 21%, 94%)
HWBhwb(301 74% 6%)
CMYKcmyk(0%, 21%, 0%, 6%)
LABlab(82.5 26.5 -17.8)
LCHlch(82.5 31.9 326.2)
OKLCHoklch(0.859 0.087 326.9)
XYZ (D65)xyz(69.71, 61.15, 89.78)
Decimal15777263
Display P3color(display-p3 0.941 0.741 0.937)
Web-safe#FFCCFF

Copy-ready code

every platformclick to select
/* CSS */
color: #f0bdef;
background-color: #f0bdef;
/* CSS custom property */
--brand: #f0bdef;
/* Tailwind (arbitrary) */
class="text-[#f0bdef] bg-[#f0bdef]"
/* SCSS */
$brand: #f0bdef;
/* SwiftUI */
Color(red: 0.941, green: 0.741, blue: 0.937)
/* UIKit */
UIColor(red: 0.941, green: 0.741, blue: 0.937, alpha: 1)
/* Android XML */
<color name="brand">#F0BDEF</color>
/* Android Compose */
Color(0xFFF0BDEF)
/* Flutter */
Color(0xFFF0BDEF)
/* Python / OpenCV (BGR) */
(239, 189, 240)
/* Python / PIL (RGB) */
(240, 189, 239)
/* Java AWT */
new Color(240, 189, 239)
/* .NET */
Color.FromArgb(255, 240, 189, 239)
/* OpenGL / Unity (0–1) */
(0.9412f, 0.7412f, 0.9373f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{240,189,239}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #f0bdef 85%, white);
border-color: color-mix(in oklab, #f0bdef 40%, transparent);
/* theme-aware in one line */
color: light-dark(#681866, #EED3EE);
/* relative colour syntax */
--hover: hsl(from #f0bdef h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FBF4FB;
  --brand-100: #F7E8F7;
  --brand-200: #f0bdef;
  --brand-300: #EAA4E9;
  --brand-400: #E076DE;
  --brand-500: #D548D3;
  --brand-600: #C82DC4;
  --brand-700: #A626A4;
  --brand-800: #851E83;
  --brand-900: #611A5F;
  --brand-950: #3C103C;
  --brand: #f0bdef;
  --brand-ink: #000000;
  --brand-surface: #FAF4FA;
  --brand-border: #EDC0EC;
  --brand-hover: #E9A0E8;
  --brand-pressed: #E383E1;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241424;
    --brand-ink: #EED3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FBF4FB',
        100: '#F7E8F7',
        200: '#f0bdef',
        300: '#EAA4E9',
        400: '#E076DE',
        500: '#D548D3',
        600: '#C82DC4',
        700: '#A626A4',
        800: '#851E83',
        900: '#611A5F',
        950: '#3C103C',
        DEFAULT: '#f0bdef',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FBF4FB,
  '100': #F7E8F7,
  '200': #f0bdef,
  '300': #EAA4E9,
  '400': #E076DE,
  '500': #D548D3,
  '600': #C82DC4,
  '700': #A626A4,
  '800': #851E83,
  '900': #611A5F,
  '950': #3C103C,
);
$brand-base: #f0bdef;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FBF4FB", "$type": "color" },
      "100": { "$value": "#F7E8F7", "$type": "color" },
      "200": { "$value": "#f0bdef", "$type": "color" },
      "300": { "$value": "#EAA4E9", "$type": "color" },
      "400": { "$value": "#E076DE", "$type": "color" },
      "500": { "$value": "#D548D3", "$type": "color" },
      "600": { "$value": "#C82DC4", "$type": "color" },
      "700": { "$value": "#A626A4", "$type": "color" },
      "800": { "$value": "#851E83", "$type": "color" },
      "900": { "$value": "#611A5F", "$type": "color" },
      "950": { "$value": "#3C103C", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f0bdef · 13.23:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.59:1
AA fail · AA large fail · AAA fail
Aa
Black text · 13.23:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #f0bdef as text scores 1.59:1 on white and 13.23:1 on black.
Best tinted ink on it, if plain black or white feels flat: #681866 at 6.92:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#C82DC5 · 4.53:1
AA on white−36% L
#C82DC5
The quick fox
#962294 · 7.11:1
AAA on white−48% L
#962294
The quick fox
#f0bdef · 13.23:1
AA on blackalready passes
#f0bdef
The quick fox
#f0bdef · 13.23:1
AAA on blackalready passes
#f0bdef

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #DC66DA is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#f0bdef on white: 1.59:1
AA ✗ fail · AA-large · AAA
Aa
#f0bdef on black: 13.23:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #f0bdef as text on that neutral, and that neutral as text on #f0bdef.

NeutralRatioBoth directions
White1.59:1AaAa
Slate 501.52:1AaAa
Slate 1001.45:1AaAa
Slate 2001.29:1AaAa
Slate 3001.07:1AaAa
Slate 4001.62:1AaAa
Slate 5003.00:1AaAa
Slate 6004.77:1AaAa
Slate 7006.52:1AaAa
Slate 8009.22:1AaAa
Slate 90011.25:1AaAa
Black13.23:1AaAa
Colour vision deficiency
true color
protanopia · #BAC9F1
deuteranopia · #C5CFED
tritanopia · #F4C1CE

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f0bdef is pinned to step 200; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF4FB
#F7E8F7
#f0bdef
#EAA4E9
#E076DE
#D548D3
#C82DC4
#A626A4
#851E83
#611A5F
#3C103C
Base = 200Lightest = 50 · #FBF4FBDarkest = 950 · #3C103CText step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.022 326.9);
  --brand-100: oklch(0.94 0.035 326.9);
  --brand-200: oklch(0.88 0.052 326.9);
  --brand-300: oklch(0.80 0.068 326.9);
  --brand-400: oklch(0.72 0.081 326.9);
  --brand-500: oklch(0.64 0.087 326.9);
  --brand-600: oklch(0.56 0.087 326.9);
  --brand-700: oklch(0.48 0.082 326.9);
  --brand-800: oklch(0.40 0.073 326.9);
  --brand-900: oklch(0.32 0.061 326.9);
  --brand-950: oklch(0.24 0.048 326.9);
}

Colors that work with #f0bdef

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4FA
Tinted page background
Border#EDC0EC
Hairlines and dividers
Muted text#9B4B99
Captions on the surface
Accent#42AB21
Second voice, not a rival
Dark variant#681866
Hover, pressed, headers
Light variant#FAEAFA
Selected rows, tints
Dark surface#241424
Dark-mode background
Hover#E9A0E8
One step down in lightness
Pressed#E383E1
Two steps down
Disabled#F7F3F7
Chroma pulled out
Focus ring#F7CBF6
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #f0bdef

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #681866
Safe as a 1px border on white
No — use #DC66DA

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight16/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#BDF0BE
Analogous left#D7BDF0
Analogous right#F0BDD5
Split-complement 1#D5F0BD
Split-complement 2#BDF0D7
Triadic 1#EFF0BD
Triadic 2#BDEFF0
Tetradic#F0D7BD
On the wheel
Base+30°−30°+120°+240°+180°301°

#f0bdef sits at 301°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red94.1%
Green74.1%
Blue93.7%
R · 0–255
240
0xf0
G · 0–255
189
0xbd
B · 0–255
239
0xef

CMYK percentages

Cyan0.0%
Magenta21.2%
Yellow0.4%
Key (black)5.9%

Total ink coverage is 28%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#f0bdef text on a black background

contrast 13.23:1

Card sample

#f0bdef text on a white background

contrast 1.59:1

Card sample

#f0bdef on grey

1.45:1

#f0bdef on its own surface

1.47:1

#f0bdef on its dark surface

11.02:1

CSS3 live lab

Text font color

The quick brown fox

color: #f0bdef;
Background color
Panel with #f0bdef background
background-color: #f0bdef;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f0bdef;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(240, 189, 239, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(240, 189, 239, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f0bdef;
background: linear-gradient(135deg, #f0bdef, #F0BDCD);
Gradient text

Gradient headline

background: linear-gradient(90deg, #f0bdef, #F0BDC0);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #f0bdef;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #f0bdef;
caret-color: #f0bdef;
Left rule
Pull quote or callout
border-left: 4px solid #f0bdef;
Ring + tint
Selected chip
background: #FAEAFA;
box-shadow: inset 0 0 0 2px #f0bdef;
Conic badge
68%
background: conic-gradient(#f0bdef 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #f0bdef over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(240, 189, 239, 0.5)
rgb(240 189 239 / 50%)
#f0bdef80
hsl(301 63% 84% / 50%)
color-mix(in srgb, #f0bdef 50%, transparent)
Alpha8-digit hexFlat on white
10%#f0bdef1a#FEF8FD
20%#f0bdef33#FCF2FC
40%#f0bdef66#F9E5F9
60%#f0bdef99#F6D7F5
80%#f0bdefcc#F3CAF2

Gradients from #f0bdef

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FBEEFB, #f0bdef 45%, #681866);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #f0bdef, #EAA4B4);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #f0bdef, #BDF0BE);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FCF3FC 0%, #f0bdef 45%, #681866 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #EFE6F9 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #F6D6E2 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #681866 0%, transparent 65%), #f0bdef;

Monochromatic scale

Palettes built from #f0bdef

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f0bdef in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 13.23:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#f0bdef, answered

What color is #f0bdef?

#f0bdef is a light vivid magenta / pink, closest to Plum (ΔE2000 7). It sits at 301° on the hue wheel with 63% saturation and 84% lightness, which reads as neutral.

What is the RGB value of #f0bdef?

rgb(240, 189, 239) — 240 red, 189 green and 239 blue out of 255, or 94.1% / 74.1% / 93.7% by channel.

What is #f0bdef in HSL and HSV?

hsl(301, 63%, 84%) and hsv(301, 21%, 94%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #f0bdef a light or a dark color?

It is a light color. Relative luminance is 0.6115 and perceived brightness is 83%, so black text on it reaches 13.23:1.

Should I use black or white text on #f0bdef?

Black. It scores 13.23:1 against #f0bdef, versus 1.59:1 for white — AAA at any size.

Is #f0bdef accessible on a white background?

#f0bdef on white scores 1.59:1, which fails WCAG AA at every size. Darken it to #C82DC5 to reach 4.5:1, or #962294 for 7:1.

What is the complementary color of #f0bdef?

#BDF0BE sits directly opposite on the wheel. Softer options are the split-complements #D5F0BD and #BDF0D7, which give the same contrast with far less vibration.

What colors go well with #f0bdef?

For interface work: #FAF4FA as the surface, #EDC0EC for borders, #9B4B99 for secondary text, #42AB21 as an accent and #681866 for hover and pressed states. For a palette, the analogous pair #D7BDF0 and #F0BDD5 stays calm, while #BDF0BE is the loudest partner.

What is #f0bdef in CMYK for printing?

cmyk(0%, 21%, 0%, 6%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #f0bdef warm or cool?

Neutral — it scores 49 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F0BDDC; nudged cooler, #DFBCF1.

Which Tailwind color is closest to #f0bdef?

The pink family — its 500 step is #ec4899, ΔE2000 25.2 away. That is a visible difference, so define #f0bdef as a custom token rather than reaching for the built-in.

How do I use #f0bdef in Tailwind CSS?

Inline it as an arbitrary value with bg-[#f0bdef] or text-[#f0bdef], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #f0bdef with 50% opacity?

rgba(240, 189, 239, 0.5), or #f0bdef80 in eight-digit hex. Over white that composites to #F8DEF7; over black, #785F78.

Is #f0bdef a web-safe color?

No. The nearest web-safe colour is #FFCCFF, ΔE2000 3.5 away. The palette only matters for legacy displays and some email clients now.

What does the color #f0bdef mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #f0bdef?

The safest is same-hue elevation: linear-gradient(135deg, #FBEEFB, #f0bdef 45%, #681866). For more colour, a short hue run to #EAA4B4 keeps it rich without turning muddy.

Work with #f0bdef in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #f0bdef at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.