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magenta / pink · warm

#f348c2

a balanced, electric magenta / pink · warm · closest name: Orchid

Token name suggestion: Signal Fuchsia

RGB
243, 72, 194
HSL
317°, 88%, 62%
CMYK
0, 70, 20, 5
Luminance
0.2758

#f348c2 is a balanced electric magenta / pink, 317° on the wheel and 40/100 on the cool side. Put black text on it (6.52:1). As text it scores 3.22:1 on white — large text only. Nearest name is Orchid, nearest Tailwind family is pink.

hsl(317 88% 62%)rgb(243 72 194)Base step 400AA inkWarm

At a glance

Every number on this page in one read: what #f348c2 is made of, how bright it looks, and which way it leans.

Hex
#f348c2
Hue
317°
magenta / pink
Saturation
88%
electric
Lightness
62%
balanced
Brightness
95%
HSV value
Perceived
62%
weighted brightness
Luminance
0.2758
WCAG relative
Temperature
Warm
40/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
6.52:1
Closest name
Orchid
ΔE2000 7.5
Chroma
80.5
LCH, 0–130ish
OKLCH L
0.682
perceptual lightness
Tailwind
pink
500 · ΔE 7.5
Web-safe
#FF33CC
nearest of 216
Where it sits
Hue317° of 360°
Saturation88%
Lightness62%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #f348c2.

Temperature
Warm ← → Cool40% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red69%
Green17%
Blue14%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#f348c2
HEX (8-digit)#f348c2ff
RGBrgb(243, 72, 194)
RGBArgba(243, 72, 194, 1)
HSLhsl(317, 88%, 62%)
HSV / HSBhsv(317, 70%, 95%)
HWBhwb(317 28% 5%)
CMYKcmyk(0%, 70%, 20%, 5%)
LABlab(59.5 75.5 -27.9)
LCHlch(59.5 80.5 339.7)
OKLCHoklch(0.682 0.238 341.7)
XYZ (D65)xyz(49.02, 27.59, 53.77)
Decimal15943874
Display P3color(display-p3 0.953 0.282 0.761)
Web-safe#FF33CC

Copy-ready code

every platformclick to select
/* CSS */
color: #f348c2;
background-color: #f348c2;
/* CSS custom property */
--brand: #f348c2;
/* Tailwind (arbitrary) */
class="text-[#f348c2] bg-[#f348c2]"
/* SCSS */
$brand: #f348c2;
/* SwiftUI */
Color(red: 0.953, green: 0.282, blue: 0.761)
/* UIKit */
UIColor(red: 0.953, green: 0.282, blue: 0.761, alpha: 1)
/* Android XML */
<color name="brand">#F348C2</color>
/* Android Compose */
Color(0xFFF348C2)
/* Flutter */
Color(0xFFF348C2)
/* Python / OpenCV (BGR) */
(194, 72, 243)
/* Python / PIL (RGB) */
(243, 72, 194)
/* Java AWT */
new Color(243, 72, 194)
/* .NET */
Color.FromArgb(255, 243, 72, 194)
/* OpenGL / Unity (0–1) */
(0.9529f, 0.2824f, 0.7608f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{243,72,194}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #f348c2 85%, white);
border-color: color-mix(in oklab, #f348c2 40%, transparent);
/* theme-aware in one line */
color: light-dark(#780858, #EED3E6);
/* relative colour syntax */
--hover: hsl(from #f348c2 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FDF2FA;
  --brand-100: #FAE5F4;
  --brand-200: #F8C4E9;
  --brand-300: #F896DC;
  --brand-400: #f348c2;
  --brand-500: #F12CB9;
  --brand-600: #E60FA8;
  --brand-700: #BF0D8C;
  --brand-800: #990A70;
  --brand-900: #6F0C52;
  --brand-950: #450733;
  --brand: #f348c2;
  --brand-ink: #000000;
  --brand-surface: #FAF4F9;
  --brand-border: #EDC0E0;
  --brand-hover: #F127B7;
  --brand-pressed: #E50FA7;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241420;
    --brand-ink: #EED3E6;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FDF2FA',
        100: '#FAE5F4',
        200: '#F8C4E9',
        300: '#F896DC',
        400: '#f348c2',
        500: '#F12CB9',
        600: '#E60FA8',
        700: '#BF0D8C',
        800: '#990A70',
        900: '#6F0C52',
        950: '#450733',
        DEFAULT: '#f348c2',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FDF2FA,
  '100': #FAE5F4,
  '200': #F8C4E9,
  '300': #F896DC,
  '400': #f348c2,
  '500': #F12CB9,
  '600': #E60FA8,
  '700': #BF0D8C,
  '800': #990A70,
  '900': #6F0C52,
  '950': #450733,
);
$brand-base: #f348c2;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FDF2FA", "$type": "color" },
      "100": { "$value": "#FAE5F4", "$type": "color" },
      "200": { "$value": "#F8C4E9", "$type": "color" },
      "300": { "$value": "#F896DC", "$type": "color" },
      "400": { "$value": "#f348c2", "$type": "color" },
      "500": { "$value": "#F12CB9", "$type": "color" },
      "600": { "$value": "#E60FA8", "$type": "color" },
      "700": { "$value": "#BF0D8C", "$type": "color" },
      "800": { "$value": "#990A70", "$type": "color" },
      "900": { "$value": "#6F0C52", "$type": "color" },
      "950": { "$value": "#450733", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f348c2 · 6.52:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 3.22:1
AA fail · AA large pass · AAA fail
Aa
Black text · 6.52:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #f348c2 as text scores 3.22:1 on white and 6.52:1 on black.
Best tinted ink on it, if plain black or white feels flat: #780858 at 3.30:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#DB0EA0 · 4.58:1
AA on white−16% L
#DB0EA0
The quick fox
#A70B7A · 7.07:1
AAA on white−27% L
#A70B7A
The quick fox
#f348c2 · 6.52:1
AA on blackalready passes
#f348c2
The quick fox
#F457C7 · 7.03:1
AAA on black+3% L
#F457C7

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #F348C2 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#f348c2 on white: 3.22:1
AA ✗ fail · AA-large · AAA
Aa
#f348c2 on black: 6.52:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #f348c2 as text on that neutral, and that neutral as text on #f348c2.

NeutralRatioBoth directions
White3.22:1AaAa
Slate 503.08:1AaAa
Slate 1002.94:1AaAa
Slate 2002.61:1AaAa
Slate 3002.17:1AaAa
Slate 4001.26:1AaAa
Slate 5001.48:1AaAa
Slate 6002.35:1AaAa
Slate 7003.21:1AaAa
Slate 8004.54:1AaAa
Slate 9005.54:1AaAa
Black6.52:1AaAa
Colour vision deficiency
true color
protanopia · #567EC5
deuteranopia · #8C99BE
tritanopia · #FF4B7F

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f348c2 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF2FA
#FAE5F4
#F8C4E9
#F896DC
#f348c2
#F12CB9
#E60FA8
#BF0D8C
#990A70
#6F0C52
#450733
Base = 400Lightest = 50 · #FDF2FADarkest = 950 · #450733Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.060 341.7);
  --brand-100: oklch(0.94 0.095 341.7);
  --brand-200: oklch(0.88 0.143 341.7);
  --brand-300: oklch(0.80 0.186 341.7);
  --brand-400: oklch(0.72 0.219 341.7);
  --brand-500: oklch(0.64 0.238 341.7);
  --brand-600: oklch(0.56 0.238 341.7);
  --brand-700: oklch(0.48 0.224 341.7);
  --brand-800: oklch(0.40 0.200 341.7);
  --brand-900: oklch(0.32 0.167 341.7);
  --brand-950: oklch(0.24 0.131 341.7);
}

Colors that work with #f348c2

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EDC0E0
Hairlines and dividers
Muted text#9B4B84
Captions on the surface
Accent#08C410
Second voice, not a rival
Dark variant#780858
Hover, pressed, headers
Light variant#FDE7F7
Selected rows, tints
Dark surface#241420
Dark-mode background
Hover#F127B7
One step down in lightness
Pressed#E50FA7
Two steps down
Disabled#DFCDDA
Chroma pulled out
Focus ring#FD53CC
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #f348c2

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #780858
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight38/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#48F379
Analogous left#CF48F3
Analogous right#F3486D
Split-complement 1#6DF348
Split-complement 2#48F3CF
Triadic 1#C2F348
Triadic 2#48C2F3
Tetradic#F3CF48
On the wheel
Base+30°−30°+120°+240°+180°317°

#f348c2 sits at 317°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red95.3%
Green28.2%
Blue76.1%
R · 0–255
243
0xf3
G · 0–255
72
0x48
B · 0–255
194
0xc2

CMYK percentages

Cyan0.0%
Magenta70.4%
Yellow20.2%
Key (black)4.7%

Total ink coverage is 95%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#f348c2 text on a black background

contrast 6.52:1

Card sample

#f348c2 text on a white background

contrast 3.22:1

Card sample

#f348c2 on grey

2.94:1

#f348c2 on its own surface

2.97:1

#f348c2 on its dark surface

5.45:1

CSS3 live lab

Text font color

The quick brown fox

color: #f348c2;
Background color
Panel with #f348c2 background
background-color: #f348c2;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f348c2;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(243, 72, 194, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(243, 72, 194, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f348c2;
background: linear-gradient(135deg, #f348c2, #F34850);
Gradient text

Gradient headline

background: linear-gradient(90deg, #f348c2, #F36B48);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #f348c2;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #f348c2;
caret-color: #f348c2;
Left rule
Pull quote or callout
border-left: 4px solid #f348c2;
Ring + tint
Selected chip
background: #FDE7F7;
box-shadow: inset 0 0 0 2px #f348c2;
Conic badge
68%
background: conic-gradient(#f348c2 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #f348c2 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(243, 72, 194, 0.5)
rgb(243 72 194 / 50%)
#f348c280
hsl(317 88% 62% / 50%)
color-mix(in srgb, #f348c2 50%, transparent)
Alpha8-digit hexFlat on white
10%#f348c21a#FEEDF9
20%#f348c233#FDDAF3
40%#f348c266#FAB6E7
60%#f348c299#F891DA
80%#f348c2cc#F56DCE

Gradients from #f348c2

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F782D5, #f348c2 45%, #780858);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #f348c2, #F1332B);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #f348c2, #48F379);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #F99EDF 0%, #f348c2 45%, #780858 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #D178F6 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #F56578 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #780858 0%, transparent 65%), #f348c2;

Monochromatic scale

Palettes built from #f348c2

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f348c2 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 6.52:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#f348c2, answered

What color is #f348c2?

#f348c2 is a balanced electric magenta / pink, closest to Orchid (ΔE2000 7.5). It sits at 317° on the hue wheel with 88% saturation and 62% lightness, which reads as warm.

What is the RGB value of #f348c2?

rgb(243, 72, 194) — 243 red, 72 green and 194 blue out of 255, or 95.3% / 28.2% / 76.1% by channel.

What is #f348c2 in HSL and HSV?

hsl(317, 88%, 62%) and hsv(317, 70%, 95%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #f348c2 a light or a dark color?

It is a mid-tone. Relative luminance is 0.2758 and perceived brightness is 62%, so black text on it reaches 6.52:1.

Should I use black or white text on #f348c2?

Black. It scores 6.52:1 against #f348c2, versus 3.22:1 for white — AA at any size.

Is #f348c2 accessible on a white background?

#f348c2 on white scores 3.22:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #DB0EA0 to reach 4.5:1, or #A70B7A for 7:1.

What is the complementary color of #f348c2?

#48F379 sits directly opposite on the wheel. Softer options are the split-complements #6DF348 and #48F3CF, which give the same contrast with far less vibration.

What colors go well with #f348c2?

For interface work: #FAF4F9 as the surface, #EDC0E0 for borders, #9B4B84 for secondary text, #08C410 as an accent and #780858 for hover and pressed states. For a palette, the analogous pair #CF48F3 and #F3486D stays calm, while #48F379 is the loudest partner.

What is #f348c2 in CMYK for printing?

cmyk(0%, 70%, 20%, 5%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #f348c2 warm or cool?

Warm — it scores 40 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F34883; nudged cooler, #E746F5.

Which Tailwind color is closest to #f348c2?

The pink family — its 500 step is #ec4899, ΔE2000 7.5 away. That is a visible difference, so define #f348c2 as a custom token rather than reaching for the built-in.

How do I use #f348c2 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#f348c2] or text-[#f348c2], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #f348c2 with 50% opacity?

rgba(243, 72, 194, 0.5), or #f348c280 in eight-digit hex. Over white that composites to #F9A4E1; over black, #7A2461.

Is #f348c2 a web-safe color?

No. The nearest web-safe colour is #FF33CC, ΔE2000 2.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #f348c2 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #f348c2?

The safest is same-hue elevation: linear-gradient(135deg, #F782D5, #f348c2 45%, #780858). For more colour, a short hue run to #F1332B keeps it rich without turning muddy.

Work with #f348c2 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #f348c2 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.