Skip to content
magenta / pink · neutral

#f64afb

a balanced, electric magenta / pink · neutral · closest name: Magenta

Token name suggestion: Atlas Ruby

RGB
246, 74, 251
HSL
298°, 96%, 64%
CMYK
2, 71, 0, 2
Luminance
0.3146

#f64afb is a balanced electric magenta / pink, 298° on the wheel and 51/100 on the cool side. Put black text on it (7.29:1). As text it scores 2.88:1 on white — use #CF05D5 instead. Nearest name is Magenta, nearest Tailwind family is fuchsia.

hsl(298 96% 64%)rgb(246 74 251)Base step 400AAA inkNeutral

At a glance

Every number on this page in one read: what #f64afb is made of, how bright it looks, and which way it leans.

Hex
#f64afb
Hue
298°
magenta / pink
Saturation
96%
electric
Lightness
64%
balanced
Brightness
98%
HSV value
Perceived
66%
weighted brightness
Luminance
0.3146
WCAG relative
Temperature
Neutral
51/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
7.29:1
Closest name
Magenta
ΔE2000 3.6
Chroma
99.9
LCH, 0–130ish
OKLCH L
0.716
perceptual lightness
Tailwind
fuchsia
500 · ΔE 5.3
Web-safe
#FF33FF
nearest of 216
Where it sits
Hue298° of 360°
Saturation96%
Lightness64%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #f64afb.

Temperature
Warm ← → Cool51% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red62%
Green16%
Blue22%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#f64afb
HEX (8-digit)#f64afbff
RGBrgb(246, 74, 251)
RGBArgba(246, 74, 251, 1)
HSLhsl(298, 96%, 64%)
HSV / HSBhsv(298, 71%, 98%)
HWBhwb(298 29% 2%)
CMYKcmyk(2%, 71%, 0%, 2%)
LABlab(62.9 83.7 -54.6)
LCHlch(62.9 99.9 326.9)
OKLCHoklch(0.716 0.277 326.8)
XYZ (D65)xyz(57.87, 31.46, 94.27)
Decimal16141051
Display P3color(display-p3 0.965 0.290 0.984)
Web-safe#FF33FF

Copy-ready code

every platformclick to select
/* CSS */
color: #f64afb;
background-color: #f64afb;
/* CSS custom property */
--brand: #f64afb;
/* Tailwind (arbitrary) */
class="text-[#f64afb] bg-[#f64afb]"
/* SCSS */
$brand: #f64afb;
/* SwiftUI */
Color(red: 0.965, green: 0.290, blue: 0.984)
/* UIKit */
UIColor(red: 0.965, green: 0.290, blue: 0.984, alpha: 1)
/* Android XML */
<color name="brand">#F64AFB</color>
/* Android Compose */
Color(0xFFF64AFB)
/* Flutter */
Color(0xFFF64AFB)
/* Python / OpenCV (BGR) */
(251, 74, 246)
/* Python / PIL (RGB) */
(246, 74, 251)
/* Java AWT */
new Color(246, 74, 251)
/* .NET */
Color.FromArgb(255, 246, 74, 251)
/* OpenGL / Unity (0–1) */
(0.9647f, 0.2902f, 0.9843f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{246,74,251}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #f64afb 85%, white);
border-color: color-mix(in oklab, #f64afb 40%, transparent);
/* theme-aware in one line */
color: light-dark(#79037D, #EDD3EE);
/* relative colour syntax */
--hover: hsl(from #f64afb h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FDF1FD;
  --brand-100: #FBE4FC;
  --brand-200: #F9C1FA;
  --brand-300: #FA91FD;
  --brand-400: #f64afb;
  --brand-500: #F423FA;
  --brand-600: #E905F0;
  --brand-700: #C204C8;
  --brand-800: #9B04A0;
  --brand-900: #700773;
  --brand-950: #460548;
  --brand: #f64afb;
  --brand-ink: #000000;
  --brand-surface: #FAF4FA;
  --brand-border: #EBC0ED;
  --brand-hover: #F427FA;
  --brand-pressed: #F105F8;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241424;
    --brand-ink: #EDD3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FDF1FD',
        100: '#FBE4FC',
        200: '#F9C1FA',
        300: '#FA91FD',
        400: '#f64afb',
        500: '#F423FA',
        600: '#E905F0',
        700: '#C204C8',
        800: '#9B04A0',
        900: '#700773',
        950: '#460548',
        DEFAULT: '#f64afb',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FDF1FD,
  '100': #FBE4FC,
  '200': #F9C1FA,
  '300': #FA91FD,
  '400': #f64afb,
  '500': #F423FA,
  '600': #E905F0,
  '700': #C204C8,
  '800': #9B04A0,
  '900': #700773,
  '950': #460548,
);
$brand-base: #f64afb;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FDF1FD", "$type": "color" },
      "100": { "$value": "#FBE4FC", "$type": "color" },
      "200": { "$value": "#F9C1FA", "$type": "color" },
      "300": { "$value": "#FA91FD", "$type": "color" },
      "400": { "$value": "#f64afb", "$type": "color" },
      "500": { "$value": "#F423FA", "$type": "color" },
      "600": { "$value": "#E905F0", "$type": "color" },
      "700": { "$value": "#C204C8", "$type": "color" },
      "800": { "$value": "#9B04A0", "$type": "color" },
      "900": { "$value": "#700773", "$type": "color" },
      "950": { "$value": "#460548", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f64afb · 7.29:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.88:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.29:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #f64afb as text scores 2.88:1 on white and 7.29:1 on black.
Best tinted ink on it, if plain black or white feels flat: #79037D at 3.44:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#CF05D5 · 4.53:1
AA on white−21% L
#CF05D5
The quick fox
#9A039E · 7.29:1
AAA on white−32% L
#9A039E
The quick fox
#f64afb · 7.29:1
AA on blackalready passes
#f64afb
The quick fox
#f64afb · 7.29:1
AAA on blackalready passes
#f64afb

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #F53BFB is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#f64afb on white: 2.88:1
AA ✗ fail · AA-large · AAA
Aa
#f64afb on black: 7.29:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #f64afb as text on that neutral, and that neutral as text on #f64afb.

NeutralRatioBoth directions
White2.88:1AaAa
Slate 502.75:1AaAa
Slate 1002.63:1AaAa
Slate 2002.34:1AaAa
Slate 3001.94:1AaAa
Slate 4001.12:1AaAa
Slate 5001.65:1AaAa
Slate 6002.63:1AaAa
Slate 7003.60:1AaAa
Slate 8005.08:1AaAa
Slate 9006.20:1AaAa
Black7.29:1AaAa
Colour vision deficiency
true color
protanopia · #208AFF
deuteranopia · #75A0F7
tritanopia · #FD669F

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f64afb is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1FD
#FBE4FC
#F9C1FA
#FA91FD
#f64afb
#F423FA
#E905F0
#C204C8
#9B04A0
#700773
#460548
Base = 400Lightest = 50 · #FDF1FDDarkest = 950 · #460548Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.069 326.8);
  --brand-100: oklch(0.94 0.111 326.8);
  --brand-200: oklch(0.88 0.166 326.8);
  --brand-300: oklch(0.80 0.216 326.8);
  --brand-400: oklch(0.72 0.254 326.8);
  --brand-500: oklch(0.64 0.277 326.8);
  --brand-600: oklch(0.56 0.277 326.8);
  --brand-700: oklch(0.48 0.260 326.8);
  --brand-800: oklch(0.40 0.232 326.8);
  --brand-900: oklch(0.32 0.194 326.8);
  --brand-950: oklch(0.24 0.152 326.8);
}

Colors that work with #f64afb

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4FA
Tinted page background
Border#EBC0ED
Hairlines and dividers
Muted text#994B9B
Captions on the surface
Accent#39CC00
Second voice, not a rival
Dark variant#79037D
Hover, pressed, headers
Light variant#FEE6FE
Selected rows, tints
Dark surface#241424
Dark-mode background
Hover#F427FA
One step down in lightness
Pressed#F105F8
Two steps down
Disabled#E2D3E3
Chroma pulled out
Focus ring#FA5AFF
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #f64afb

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #79037D
Safe as a 1px border on white
No — use #F53BFB

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight36/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#4FFB4A
Analogous left#9D4AFB
Analogous right#FB4AA7
Split-complement 1#A7FB4A
Split-complement 2#4AFB9D
Triadic 1#FBF64A
Triadic 2#4AFBF6
Tetradic#FB9D4A
On the wheel
Base+30°−30°+120°+240°+180°298°

#f64afb sits at 298°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red96.5%
Green29.0%
Blue98.4%
R · 0–255
246
0xf6
G · 0–255
74
0x4a
B · 0–255
251
0xfb

CMYK percentages

Cyan2.0%
Magenta70.5%
Yellow0.0%
Key (black)1.6%

Total ink coverage is 74%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#f64afb text on a black background

contrast 7.29:1

Card sample

#f64afb text on a white background

contrast 2.88:1

Card sample

#f64afb on grey

2.63:1

#f64afb on its own surface

2.66:1

#f64afb on its dark surface

6.07:1

CSS3 live lab

Text font color

The quick brown fox

color: #f64afb;
Background color
Panel with #f64afb background
background-color: #f64afb;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f64afb;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(246, 74, 251, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(246, 74, 251, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f64afb;
background: linear-gradient(135deg, #f64afb, #FB4A8A);
Gradient text

Gradient headline

background: linear-gradient(90deg, #f64afb, #FB4A5E);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #f64afb;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #f64afb;
caret-color: #f64afb;
Left rule
Pull quote or callout
border-left: 4px solid #f64afb;
Ring + tint
Selected chip
background: #FEE6FE;
box-shadow: inset 0 0 0 2px #f64afb;
Conic badge
68%
background: conic-gradient(#f64afb 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #f64afb over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(246, 74, 251, 0.5)
rgb(246 74 251 / 50%)
#f64afb80
hsl(298 96% 64% / 50%)
color-mix(in srgb, #f64afb 50%, transparent)
Alpha8-digit hexFlat on white
10%#f64afb1a#FEEDFF
20%#f64afb33#FDDBFE
40%#f64afb66#FBB7FD
60%#f64afb99#FA92FD
80%#f64afbcc#F86EFC

Gradients from #f64afb

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F986FC, #f64afb 45%, #79037D);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #f64afb, #FA2C65);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #f64afb, #4FFB4A);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FAA4FD 0%, #f64afb 45%, #79037D 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #AE7CFC 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FC68AA 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #79037D 0%, transparent 65%), #f64afb;

Monochromatic scale

Palettes built from #f64afb

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f64afb in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.29:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#f64afb, answered

What color is #f64afb?

#f64afb is a balanced electric magenta / pink, closest to Magenta (ΔE2000 3.6). It sits at 298° on the hue wheel with 96% saturation and 64% lightness, which reads as neutral.

What is the RGB value of #f64afb?

rgb(246, 74, 251) — 246 red, 74 green and 251 blue out of 255, or 96.5% / 29% / 98.4% by channel.

What is #f64afb in HSL and HSV?

hsl(298, 96%, 64%) and hsv(298, 71%, 98%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #f64afb a light or a dark color?

It is a mid-tone. Relative luminance is 0.3146 and perceived brightness is 66%, so black text on it reaches 7.29:1.

Should I use black or white text on #f64afb?

Black. It scores 7.29:1 against #f64afb, versus 2.88:1 for white — AAA at any size.

Is #f64afb accessible on a white background?

#f64afb on white scores 2.88:1, which fails WCAG AA at every size. Darken it to #CF05D5 to reach 4.5:1, or #9A039E for 7:1.

What is the complementary color of #f64afb?

#4FFB4A sits directly opposite on the wheel. Softer options are the split-complements #A7FB4A and #4AFB9D, which give the same contrast with far less vibration.

What colors go well with #f64afb?

For interface work: #FAF4FA as the surface, #EBC0ED for borders, #994B9B for secondary text, #39CC00 as an accent and #79037D for hover and pressed states. For a palette, the analogous pair #9D4AFB and #FB4AA7 stays calm, while #4FFB4A is the loudest partner.

What is #f64afb in CMYK for printing?

cmyk(2%, 71%, 0%, 2%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #f64afb warm or cool?

Neutral — it scores 51 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FB4ABF; nudged cooler, #B548FD.

Which Tailwind color is closest to #f64afb?

The fuchsia family — its 500 step is #d946ef, ΔE2000 5.3 away. That is a visible difference, so define #f64afb as a custom token rather than reaching for the built-in.

How do I use #f64afb in Tailwind CSS?

Inline it as an arbitrary value with bg-[#f64afb] or text-[#f64afb], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #f64afb with 50% opacity?

rgba(246, 74, 251, 0.5), or #f64afb80 in eight-digit hex. Over white that composites to #FBA5FD; over black, #7B257E.

Is #f64afb a web-safe color?

No. The nearest web-safe colour is #FF33FF, ΔE2000 1.7 away. The palette only matters for legacy displays and some email clients now.

What does the color #f64afb mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #f64afb?

The safest is same-hue elevation: linear-gradient(135deg, #F986FC, #f64afb 45%, #79037D). For more colour, a short hue run to #FA2C65 keeps it rich without turning muddy.

Work with #f64afb in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #f64afb at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.