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magenta / pink · warm

#f95ac3

a light, electric magenta / pink · warm · closest name: Hot Pink

Token name suggestion: Meadow Ruby

RGB
249, 90, 195
HSL
320°, 93%, 67%
CMYK
0, 64, 22, 2
Luminance
0.3139

#f95ac3 is a light electric magenta / pink, 320° on the wheel and 39/100 on the cool side. Put black text on it (7.28:1). As text it scores 2.89:1 on white — use #E00897 instead. Nearest name is Hot Pink, nearest Tailwind family is pink.

hsl(320 93% 67%)rgb(249 90 195)Base step 400AAA inkWarm

At a glance

Every number on this page in one read: what #f95ac3 is made of, how bright it looks, and which way it leans.

Hex
#f95ac3
Hue
320°
magenta / pink
Saturation
93%
electric
Lightness
67%
light
Brightness
98%
HSV value
Perceived
65%
weighted brightness
Luminance
0.3139
WCAG relative
Temperature
Warm
39/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
7.28:1
Closest name
Hot Pink
ΔE2000 5.3
Chroma
74.3
LCH, 0–130ish
OKLCH L
0.709
perceptual lightness
Tailwind
pink
500 · ΔE 7.8
Web-safe
#FF66CC
nearest of 216
Where it sits
Hue320° of 360°
Saturation93%
Lightness67%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #f95ac3.

Temperature
Warm ← → Cool39% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red64%
Green23%
Blue13%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#f95ac3
HEX (8-digit)#f95ac3ff
RGBrgb(249, 90, 195)
RGBArgba(249, 90, 195, 1)
HSLhsl(320, 93%, 67%)
HSV / HSBhsv(320, 64%, 98%)
HWBhwb(320 35% 2%)
CMYKcmyk(0%, 64%, 22%, 2%)
LABlab(62.8 70.6 -23.3)
LCHlch(62.8 74.3 341.8)
OKLCHoklch(0.709 0.221 343.7)
XYZ (D65)xyz(52.58, 31.40, 54.91)
Decimal16341699
Display P3color(display-p3 0.976 0.353 0.765)
Web-safe#FF66CC

Copy-ready code

every platformclick to select
/* CSS */
color: #f95ac3;
background-color: #f95ac3;
/* CSS custom property */
--brand: #f95ac3;
/* Tailwind (arbitrary) */
class="text-[#f95ac3] bg-[#f95ac3]"
/* SCSS */
$brand: #f95ac3;
/* SwiftUI */
Color(red: 0.976, green: 0.353, blue: 0.765)
/* UIKit */
UIColor(red: 0.976, green: 0.353, blue: 0.765, alpha: 1)
/* Android XML */
<color name="brand">#F95AC3</color>
/* Android Compose */
Color(0xFFF95AC3)
/* Flutter */
Color(0xFFF95AC3)
/* Python / OpenCV (BGR) */
(195, 90, 249)
/* Python / PIL (RGB) */
(249, 90, 195)
/* Java AWT */
new Color(249, 90, 195)
/* .NET */
Color.FromArgb(255, 249, 90, 195)
/* OpenGL / Unity (0–1) */
(0.9765f, 0.3529f, 0.7647f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{249,90,195}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #f95ac3 85%, white);
border-color: color-mix(in oklab, #f95ac3 40%, transparent);
/* theme-aware in one line */
color: light-dark(#7B0453, #EED3E5);
/* relative colour syntax */
--hover: hsl(from #f95ac3 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FDF2F9;
  --brand-100: #FBE4F3;
  --brand-200: #F9C2E7;
  --brand-300: #FB93D8;
  --brand-400: #f95ac3;
  --brand-500: #F726B0;
  --brand-600: #EC099F;
  --brand-700: #C50784;
  --brand-800: #9D066A;
  --brand-900: #72094E;
  --brand-950: #470631;
  --brand: #f95ac3;
  --brand-ink: #000000;
  --brand-surface: #FAF4F8;
  --brand-border: #EDC0DD;
  --brand-hover: #F838B6;
  --brand-pressed: #F715AA;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141F;
    --brand-ink: #EED3E5;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FDF2F9',
        100: '#FBE4F3',
        200: '#F9C2E7',
        300: '#FB93D8',
        400: '#f95ac3',
        500: '#F726B0',
        600: '#EC099F',
        700: '#C50784',
        800: '#9D066A',
        900: '#72094E',
        950: '#470631',
        DEFAULT: '#f95ac3',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FDF2F9,
  '100': #FBE4F3,
  '200': #F9C2E7,
  '300': #FB93D8,
  '400': #f95ac3,
  '500': #F726B0,
  '600': #EC099F,
  '700': #C50784,
  '800': #9D066A,
  '900': #72094E,
  '950': #470631,
);
$brand-base: #f95ac3;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FDF2F9", "$type": "color" },
      "100": { "$value": "#FBE4F3", "$type": "color" },
      "200": { "$value": "#F9C2E7", "$type": "color" },
      "300": { "$value": "#FB93D8", "$type": "color" },
      "400": { "$value": "#f95ac3", "$type": "color" },
      "500": { "$value": "#F726B0", "$type": "color" },
      "600": { "$value": "#EC099F", "$type": "color" },
      "700": { "$value": "#C50784", "$type": "color" },
      "800": { "$value": "#9D066A", "$type": "color" },
      "900": { "$value": "#72094E", "$type": "color" },
      "950": { "$value": "#470631", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f95ac3 · 7.28:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.89:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.28:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #f95ac3 as text scores 2.89:1 on white and 7.28:1 on black.
Best tinted ink on it, if plain black or white feels flat: #7B0453 at 3.67:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#E00897 · 4.52:1
AA on white−21% L
#E00897
The quick fox
#AA0672 · 7.05:1
AAA on white−32% L
#AA0672
The quick fox
#f95ac3 · 7.28:1
AA on blackalready passes
#f95ac3
The quick fox
#f95ac3 · 7.28:1
AAA on blackalready passes
#f95ac3

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #F950BF is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#f95ac3 on white: 2.89:1
AA ✗ fail · AA-large · AAA
Aa
#f95ac3 on black: 7.28:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #f95ac3 as text on that neutral, and that neutral as text on #f95ac3.

NeutralRatioBoth directions
White2.89:1AaAa
Slate 502.76:1AaAa
Slate 1002.63:1AaAa
Slate 2002.34:1AaAa
Slate 3001.94:1AaAa
Slate 4001.13:1AaAa
Slate 5001.65:1AaAa
Slate 6002.63:1AaAa
Slate 7003.59:1AaAa
Slate 8005.07:1AaAa
Slate 9006.19:1AaAa
Black7.28:1AaAa
Colour vision deficiency
true color
protanopia · #6987C6
deuteranopia · #97A2BF
tritanopia · #FF5A87

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f95ac3 is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF2F9
#FBE4F3
#F9C2E7
#FB93D8
#f95ac3
#F726B0
#EC099F
#C50784
#9D066A
#72094E
#470631
Base = 400Lightest = 50 · #FDF2F9Darkest = 950 · #470631Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.055 343.7);
  --brand-100: oklch(0.94 0.088 343.7);
  --brand-200: oklch(0.88 0.133 343.7);
  --brand-300: oklch(0.80 0.172 343.7);
  --brand-400: oklch(0.72 0.203 343.7);
  --brand-500: oklch(0.64 0.221 343.7);
  --brand-600: oklch(0.56 0.221 343.7);
  --brand-700: oklch(0.48 0.208 343.7);
  --brand-800: oklch(0.40 0.186 343.7);
  --brand-900: oklch(0.32 0.155 343.7);
  --brand-950: oklch(0.24 0.121 343.7);
}

Colors that work with #f95ac3

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F8
Tinted page background
Border#EDC0DD
Hairlines and dividers
Muted text#9B4B80
Captions on the surface
Accent#04C816
Second voice, not a rival
Dark variant#7B0453
Hover, pressed, headers
Light variant#FEE6F6
Selected rows, tints
Dark surface#24141F
Dark-mode background
Hover#F838B6
One step down in lightness
Pressed#F715AA
Two steps down
Disabled#E8DBE4
Chroma pulled out
Focus ring#FF69CC
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #f95ac3

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #7B0453
Safe as a 1px border on white
No — use #F950BF

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight34/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#5AF990
Analogous left#E05AF9
Analogous right#F95A74
Split-complement 1#74F95A
Split-complement 2#5AF9E0
Triadic 1#C3F95A
Triadic 2#5AC3F9
Tetradic#F9E05A
On the wheel
Base+30°−30°+120°+240°+180°320°

#f95ac3 sits at 320°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red97.6%
Green35.3%
Blue76.5%
R · 0–255
249
0xf9
G · 0–255
90
0x5a
B · 0–255
195
0xc3

CMYK percentages

Cyan0.0%
Magenta63.9%
Yellow21.7%
Key (black)2.4%

Total ink coverage is 88%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#f95ac3 text on a black background

contrast 7.28:1

Card sample

#f95ac3 text on a white background

contrast 2.89:1

Card sample

#f95ac3 on grey

2.63:1

#f95ac3 on its own surface

2.66:1

#f95ac3 on its dark surface

6.09:1

CSS3 live lab

Text font color

The quick brown fox

color: #f95ac3;
Background color
Panel with #f95ac3 background
background-color: #f95ac3;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f95ac3;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(249, 90, 195, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(249, 90, 195, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f95ac3;
background: linear-gradient(135deg, #f95ac3, #F95B5A);
Gradient text

Gradient headline

background: linear-gradient(90deg, #f95ac3, #F9835A);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #f95ac3;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #f95ac3;
caret-color: #f95ac3;
Left rule
Pull quote or callout
border-left: 4px solid #f95ac3;
Ring + tint
Selected chip
background: #FEE6F6;
box-shadow: inset 0 0 0 2px #f95ac3;
Conic badge
68%
background: conic-gradient(#f95ac3 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #f95ac3 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(249, 90, 195, 0.5)
rgb(249 90 195 / 50%)
#f95ac380
hsl(320 93% 67% / 50%)
color-mix(in srgb, #f95ac3 50%, transparent)
Alpha8-digit hexFlat on white
10%#f95ac31a#FEEFF9
20%#f95ac333#FEDEF3
40%#f95ac366#FDBDE7
60%#f95ac399#FB9CDB
80%#f95ac3cc#FA7BCF

Gradients from #f95ac3

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FB95D8, #f95ac3 45%, #7B0453);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #f95ac3, #F84D3D);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #f95ac3, #5AF990);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FCB3E3 0%, #f95ac3 45%, #7B0453 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #E08BFB 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FA7882 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #7B0453 0%, transparent 65%), #f95ac3;

Monochromatic scale

Palettes built from #f95ac3

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f95ac3 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.28:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#f95ac3, answered

What color is #f95ac3?

#f95ac3 is a light electric magenta / pink, closest to Hot Pink (ΔE2000 5.3). It sits at 320° on the hue wheel with 93% saturation and 67% lightness, which reads as warm.

What is the RGB value of #f95ac3?

rgb(249, 90, 195) — 249 red, 90 green and 195 blue out of 255, or 97.6% / 35.3% / 76.5% by channel.

What is #f95ac3 in HSL and HSV?

hsl(320, 93%, 67%) and hsv(320, 64%, 98%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #f95ac3 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3139 and perceived brightness is 65%, so black text on it reaches 7.28:1.

Should I use black or white text on #f95ac3?

Black. It scores 7.28:1 against #f95ac3, versus 2.89:1 for white — AAA at any size.

Is #f95ac3 accessible on a white background?

#f95ac3 on white scores 2.89:1, which fails WCAG AA at every size. Darken it to #E00897 to reach 4.5:1, or #AA0672 for 7:1.

What is the complementary color of #f95ac3?

#5AF990 sits directly opposite on the wheel. Softer options are the split-complements #74F95A and #5AF9E0, which give the same contrast with far less vibration.

What colors go well with #f95ac3?

For interface work: #FAF4F8 as the surface, #EDC0DD for borders, #9B4B80 for secondary text, #04C816 as an accent and #7B0453 for hover and pressed states. For a palette, the analogous pair #E05AF9 and #F95A74 stays calm, while #5AF990 is the loudest partner.

What is #f95ac3 in CMYK for printing?

cmyk(0%, 64%, 22%, 2%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #f95ac3 warm or cool?

Warm — it scores 39 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F95A89; nudged cooler, #F658FB.

Which Tailwind color is closest to #f95ac3?

The pink family — its 500 step is #ec4899, ΔE2000 7.8 away. That is a visible difference, so define #f95ac3 as a custom token rather than reaching for the built-in.

How do I use #f95ac3 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#f95ac3] or text-[#f95ac3], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #f95ac3 with 50% opacity?

rgba(249, 90, 195, 0.5), or #f95ac380 in eight-digit hex. Over white that composites to #FCADE1; over black, #7D2D62.

Is #f95ac3 a web-safe color?

No. The nearest web-safe colour is #FF66CC, ΔE2000 2.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #f95ac3 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #f95ac3?

The safest is same-hue elevation: linear-gradient(135deg, #FB95D8, #f95ac3 45%, #7B0453). For more colour, a short hue run to #F84D3D keeps it rich without turning muddy.

Work with #f95ac3 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #f95ac3 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.