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red · warm

#fec4b4

a pale, electric red · warm · closest name: Pink

Token name suggestion: Whisper Ember

RGB
254, 196, 180
HSL
13°, 97%, 85%
CMYK
0, 23, 29, 0
Luminance
0.6385

#fec4b4 is a pale electric red, 13° on the wheel and 9/100 on the cool side. Put black text on it (13.77:1). As text it scores 1.53:1 on white — use #DE3203 instead. Nearest name is Pink, nearest Tailwind family is orange.

hsl(13 97% 85%)rgb(254 196 180)Base step 200AAA inkWarm

At a glance

Every number on this page in one read: what #fec4b4 is made of, how bright it looks, and which way it leans.

Hex
#fec4b4
Hue
13°
red
Saturation
97%
electric
Lightness
85%
pale
Brightness
100%
HSV value
Perceived
84%
weighted brightness
Luminance
0.6385
WCAG relative
Temperature
Warm
9/100 cool
Color family
Red
Tone
Electric
Best ink
Black
13.77:1
Closest name
Pink
ΔE2000 10.3
Chroma
24.5
LCH, 0–130ish
OKLCH L
0.868
perceptual lightness
Tailwind
orange
500 · ΔE 23.8
Web-safe
#FFCCCC
nearest of 216
Where it sits
Hue13° of 360°
Saturation97%
Lightness85%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #fec4b4.

Temperature
Warm ← → Cool9% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red33%
Green62%
Blue5%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#fec4b4
HEX (8-digit)#fec4b4ff
RGBrgb(254, 196, 180)
RGBArgba(254, 196, 180, 1)
HSLhsl(13, 97%, 85%)
HSV / HSBhsv(13, 29%, 100%)
HWBhwb(13 71% 0%)
CMYKcmyk(0%, 23%, 29%, 0%)
LABlab(83.9 18.5 16.0)
LCHlch(83.9 24.5 40.9)
OKLCHoklch(0.868 0.070 36.0)
XYZ (D65)xyz(68.85, 63.85, 51.87)
Decimal16696500
Display P3color(display-p3 0.996 0.769 0.706)
Web-safe#FFCCCC

Copy-ready code

every platformclick to select
/* CSS */
color: #fec4b4;
background-color: #fec4b4;
/* CSS custom property */
--brand: #fec4b4;
/* Tailwind (arbitrary) */
class="text-[#fec4b4] bg-[#fec4b4]"
/* SCSS */
$brand: #fec4b4;
/* SwiftUI */
Color(red: 0.996, green: 0.769, blue: 0.706)
/* UIKit */
UIColor(red: 0.996, green: 0.769, blue: 0.706, alpha: 1)
/* Android XML */
<color name="brand">#FEC4B4</color>
/* Android Compose */
Color(0xFFFEC4B4)
/* Flutter */
Color(0xFFFEC4B4)
/* Python / OpenCV (BGR) */
(180, 196, 254)
/* Python / PIL (RGB) */
(254, 196, 180)
/* Java AWT */
new Color(254, 196, 180)
/* .NET */
Color.FromArgb(255, 254, 196, 180)
/* OpenGL / Unity (0–1) */
(0.9961f, 0.7686f, 0.7059f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{254,196,180}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #fec4b4 85%, white);
border-color: color-mix(in oklab, #fec4b4 40%, transparent);
/* theme-aware in one line */
color: light-dark(#7E1D02, #EED9D3);
/* relative colour syntax */
--hover: hsl(from #fec4b4 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FDF4F1;
  --brand-100: #FCE9E4;
  --brand-200: #fec4b4;
  --brand-300: #FEA890;
  --brand-400: #FD7C59;
  --brand-500: #FC5122;
  --brand-600: #F23703;
  --brand-700: #C92E03;
  --brand-800: #A12502;
  --brand-900: #741E06;
  --brand-950: #491304;
  --brand: #fec4b4;
  --brand-ink: #000000;
  --brand-surface: #FAF6F4;
  --brand-border: #EDC9C0;
  --brand-hover: #FEA891;
  --brand-pressed: #FD8D6E;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241714;
    --brand-ink: #EED9D3;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FDF4F1',
        100: '#FCE9E4',
        200: '#fec4b4',
        300: '#FEA890',
        400: '#FD7C59',
        500: '#FC5122',
        600: '#F23703',
        700: '#C92E03',
        800: '#A12502',
        900: '#741E06',
        950: '#491304',
        DEFAULT: '#fec4b4',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FDF4F1,
  '100': #FCE9E4,
  '200': #fec4b4,
  '300': #FEA890,
  '400': #FD7C59,
  '500': #FC5122,
  '600': #F23703,
  '700': #C92E03,
  '800': #A12502,
  '900': #741E06,
  '950': #491304,
);
$brand-base: #fec4b4;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FDF4F1", "$type": "color" },
      "100": { "$value": "#FCE9E4", "$type": "color" },
      "200": { "$value": "#fec4b4", "$type": "color" },
      "300": { "$value": "#FEA890", "$type": "color" },
      "400": { "$value": "#FD7C59", "$type": "color" },
      "500": { "$value": "#FC5122", "$type": "color" },
      "600": { "$value": "#F23703", "$type": "color" },
      "700": { "$value": "#C92E03", "$type": "color" },
      "800": { "$value": "#A12502", "$type": "color" },
      "900": { "$value": "#741E06", "$type": "color" },
      "950": { "$value": "#491304", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fec4b4 · 13.77:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.53:1
AA fail · AA large fail · AAA fail
Aa
Black text · 13.77:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fec4b4 as text scores 1.53:1 on white and 13.77:1 on black.
Best tinted ink on it, if plain black or white feels flat: #7E1D02 at 6.67:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#DE3203 · 4.60:1
AA on white−41% L
#DE3203
The quick fox
#A72602 · 7.19:1
AAA on white−52% L
#A72602
The quick fox
#fec4b4 · 13.77:1
AA on blackalready passes
#fec4b4
The quick fox
#fec4b4 · 13.77:1
AAA on blackalready passes
#fec4b4

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #FC6136 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#fec4b4 on white: 1.53:1
AA ✗ fail · AA-large · AAA
Aa
#fec4b4 on black: 13.77:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #fec4b4 as text on that neutral, and that neutral as text on #fec4b4.

NeutralRatioBoth directions
White1.53:1AaAa
Slate 501.46:1AaAa
Slate 1001.39:1AaAa
Slate 2001.24:1AaAa
Slate 3001.03:1AaAa
Slate 4001.68:1AaAa
Slate 5003.12:1AaAa
Slate 6004.97:1AaAa
Slate 7006.79:1AaAa
Slate 8009.59:1AaAa
Slate 90011.71:1AaAa
Black13.77:1AaAa
Colour vision deficiency
true color
protanopia · #D1CAB3
deuteranopia · #DFD6B4
tritanopia · #FFBCC0

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fec4b4 is pinned to step 200; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF4F1
#FCE9E4
#fec4b4
#FEA890
#FD7C59
#FC5122
#F23703
#C92E03
#A12502
#741E06
#491304
Base = 200Lightest = 50 · #FDF4F1Darkest = 950 · #491304Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.018 36.0);
  --brand-100: oklch(0.94 0.028 36.0);
  --brand-200: oklch(0.88 0.042 36.0);
  --brand-300: oklch(0.80 0.055 36.0);
  --brand-400: oklch(0.72 0.065 36.0);
  --brand-500: oklch(0.64 0.070 36.0);
  --brand-600: oklch(0.56 0.070 36.0);
  --brand-700: oklch(0.48 0.066 36.0);
  --brand-800: oklch(0.40 0.059 36.0);
  --brand-900: oklch(0.32 0.049 36.0);
  --brand-950: oklch(0.24 0.039 36.0);
}

Colors that work with #fec4b4

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF6F4
Tinted page background
Border#EDC9C0
Hairlines and dividers
Muted text#9B5C4B
Captions on the surface
Accent#00CCC4
Second voice, not a rival
Dark variant#7E1D02
Hover, pressed, headers
Light variant#FFEBE6
Selected rows, tints
Dark surface#241714
Dark-mode background
Hover#FEA891
One step down in lightness
Pressed#FD8D6E
Two steps down
Disabled#F7F4F3
Chroma pulled out
Focus ring#FFD3C7
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #fec4b4

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Status meaning — pair it with an icon or label, never colour alone
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #7E1D02
Safe as a 1px border on white
No — use #FC6136

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

urgentappetisingboldphysical

Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The high lightness makes it recede — a surface colour rather than a statement.

Worth knowing

It is also the universal error colour. Use it as a brand accent and users may read a warning that is not there.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight15/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#B4EEFE
Analogous left#FEB4C9
Analogous right#FEE9B4
Split-complement 1#B4FEE9
Split-complement 2#B4C9FE
Triadic 1#B4FEC4
Triadic 2#C4B4FE
Tetradic#C9FEB4
On the wheel
Base+30°−30°+120°+240°+180°13°

#fec4b4 sits at 13°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red99.6%
Green76.9%
Blue70.6%
R · 0–255
254
0xfe
G · 0–255
196
0xc4
B · 0–255
180
0xb4

CMYK percentages

Cyan0.0%
Magenta22.8%
Yellow29.1%
Key (black)0.4%

Total ink coverage is 52%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#fec4b4 text on a black background

contrast 13.77:1

Card sample

#fec4b4 text on a white background

contrast 1.53:1

Card sample

#fec4b4 on grey

1.39:1

#fec4b4 on its own surface

1.42:1

#fec4b4 on its dark surface

11.40:1

CSS3 live lab

Text font color

The quick brown fox

color: #fec4b4;
Background color
Panel with #fec4b4 background
background-color: #fec4b4;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fec4b4;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(254, 196, 180, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(254, 196, 180, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fec4b4;
background: linear-gradient(135deg, #fec4b4, #FEF5B4);
Gradient text

Gradient headline

background: linear-gradient(90deg, #fec4b4, #F4FEB4);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #fec4b4;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #fec4b4;
caret-color: #fec4b4;
Left rule
Pull quote or callout
border-left: 4px solid #fec4b4;
Ring + tint
Selected chip
background: #FFEBE6;
box-shadow: inset 0 0 0 2px #fec4b4;
Conic badge
68%
background: conic-gradient(#fec4b4 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #fec4b4 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(254, 196, 180, 0.5)
rgb(254 196 180 / 50%)
#fec4b480
hsl(13 97% 85% / 50%)
color-mix(in srgb, #fec4b4 50%, transparent)
Alpha8-digit hexFlat on white
10%#fec4b41a#FFF9F8
20%#fec4b433#FFF3F0
40%#fec4b466#FFE7E1
60%#fec4b499#FEDCD2
80%#fec4b4cc#FED0C3

Gradients from #fec4b4

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FFEFEB, #fec4b4 45%, #7E1D02);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #fec4b4, #FEFA96);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #fec4b4, #B4EEFE);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FFF3F0 0%, #fec4b4 45%, #7E1D02 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF6F4, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #FFE6EF 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FEF6D2 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #7E1D02 0%, transparent 65%), #fec4b4;

Monochromatic scale

Palettes built from #fec4b4

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fec4b4 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 13.77:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#fec4b4, answered

What color is #fec4b4?

#fec4b4 is a pale electric red, closest to Pink (ΔE2000 10.3). It sits at 13° on the hue wheel with 97% saturation and 85% lightness, which reads as warm.

What is the RGB value of #fec4b4?

rgb(254, 196, 180) — 254 red, 196 green and 180 blue out of 255, or 99.6% / 76.9% / 70.6% by channel.

What is #fec4b4 in HSL and HSV?

hsl(13, 97%, 85%) and hsv(13, 29%, 100%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #fec4b4 a light or a dark color?

It is a light color. Relative luminance is 0.6385 and perceived brightness is 84%, so black text on it reaches 13.77:1.

Should I use black or white text on #fec4b4?

Black. It scores 13.77:1 against #fec4b4, versus 1.53:1 for white — AAA at any size.

Is #fec4b4 accessible on a white background?

#fec4b4 on white scores 1.53:1, which fails WCAG AA at every size. Darken it to #DE3203 to reach 4.5:1, or #A72602 for 7:1.

What is the complementary color of #fec4b4?

#B4EEFE sits directly opposite on the wheel. Softer options are the split-complements #B4FEE9 and #B4C9FE, which give the same contrast with far less vibration.

What colors go well with #fec4b4?

For interface work: #FAF6F4 as the surface, #EDC9C0 for borders, #9B5C4B for secondary text, #00CCC4 as an accent and #7E1D02 for hover and pressed states. For a palette, the analogous pair #FEB4C9 and #FEE9B4 stays calm, while #B4EEFE is the loudest partner.

What is #fec4b4 in CMYK for printing?

cmyk(0%, 23%, 29%, 0%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fec4b4 warm or cool?

Warm — it scores 9 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FED0B4; nudged cooler, #FFB3BF.

Which Tailwind color is closest to #fec4b4?

The orange family — its 500 step is #f97316, ΔE2000 23.8 away. That is a visible difference, so define #fec4b4 as a custom token rather than reaching for the built-in.

How do I use #fec4b4 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#fec4b4] or text-[#fec4b4], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #fec4b4 with 50% opacity?

rgba(254, 196, 180, 0.5), or #fec4b480 in eight-digit hex. Over white that composites to #FFE2DA; over black, #7F625A.

Is #fec4b4 a web-safe color?

No. The nearest web-safe colour is #FFCCCC, ΔE2000 6.5 away. The palette only matters for legacy displays and some email clients now.

What does the color #fec4b4 mean?

As a red, it reads urgent, appetising, bold. Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #fec4b4?

The safest is same-hue elevation: linear-gradient(135deg, #FFEFEB, #fec4b4 45%, #7E1D02). For more colour, a short hue run to #FEFA96 keeps it rich without turning muddy.

Work with #fec4b4 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #fec4b4 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.