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orange · warm

#ff6608

a balanced, electric orange · warm · closest name: Orange Red

Token name suggestion: True Clay

RGB
255, 102, 8
HSL
23°, 100%, 52%
CMYK
0, 60, 97, 0
Luminance
0.3078

#ff6608 is a balanced electric orange, 23° on the wheel and 4/100 on the cool side. Put black text on it (7.16:1). As text it scores 2.93:1 on white — use #CA4D00 instead. Nearest name is Orange Red, nearest Tailwind family is orange.

hsl(23 100% 52%)rgb(255 102 8)Base step 600AAA inkWarm

At a glance

Every number on this page in one read: what #ff6608 is made of, how bright it looks, and which way it leans.

Hex
#ff6608
Hue
23°
orange
Saturation
100%
electric
Lightness
52%
balanced
Brightness
100%
HSV value
Perceived
63%
weighted brightness
Luminance
0.3078
WCAG relative
Temperature
Warm
4/100 cool
Color family
Orange
Tone
Electric
Best ink
Black
7.16:1
Closest name
Orange Red
ΔE2000 6.9
Chroma
89.0
LCH, 0–130ish
OKLCH L
0.696
perceptual lightness
Tailwind
orange
500 · ΔE 3.3
Web-safe
#FF6600
nearest of 216
Where it sits
Hue23° of 360°
Saturation100%
Lightness52%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #ff6608.

Temperature
Warm ← → Cool4% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red69%
Green31%
Blue0%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#ff6608
HEX (8-digit)#ff6608ff
RGBrgb(255, 102, 8)
RGBArgba(255, 102, 8, 1)
HSLhsl(23, 100%, 52%)
HSV / HSBhsv(23, 97%, 100%)
HWBhwb(23 3% 0%)
CMYKcmyk(0%, 60%, 97%, 0%)
LABlab(62.3 55.1 70.0)
LCHlch(62.3 89.0 51.8)
OKLCHoklch(0.696 0.204 43.1)
XYZ (D65)xyz(46.04, 30.79, 3.75)
Decimal16737800
Display P3color(display-p3 1.000 0.400 0.031)
Web-safe#FF6600

Copy-ready code

every platformclick to select
/* CSS */
color: #ff6608;
background-color: #ff6608;
/* CSS custom property */
--brand: #ff6608;
/* Tailwind (arbitrary) */
class="text-[#ff6608] bg-[#ff6608]"
/* SCSS */
$brand: #ff6608;
/* SwiftUI */
Color(red: 1.000, green: 0.400, blue: 0.031)
/* UIKit */
UIColor(red: 1.000, green: 0.400, blue: 0.031, alpha: 1)
/* Android XML */
<color name="brand">#FF6608</color>
/* Android Compose */
Color(0xFFFF6608)
/* Flutter */
Color(0xFFFF6608)
/* Python / OpenCV (BGR) */
(8, 102, 255)
/* Python / PIL (RGB) */
(255, 102, 8)
/* Java AWT */
new Color(255, 102, 8)
/* .NET */
Color.FromArgb(255, 255, 102, 8)
/* OpenGL / Unity (0–1) */
(1.0000f, 0.4000f, 0.0314f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{255,102,8}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #ff6608 85%, white);
border-color: color-mix(in oklab, #ff6608 40%, transparent);
/* theme-aware in one line */
color: light-dark(#803000, #EEDDD3);
/* relative colour syntax */
--hover: hsl(from #ff6608 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FEF6F1;
  --brand-100: #FCEDE3;
  --brand-200: #FCD7C0;
  --brand-300: #FFB98F;
  --brand-400: #FF9757;
  --brand-500: #FF741F;
  --brand-600: #ff6608;
  --brand-700: #CC4E00;
  --brand-800: #A33E00;
  --brand-900: #763005;
  --brand-950: #491E03;
  --brand: #ff6608;
  --brand-ink: #000000;
  --brand-surface: #FAF7F4;
  --brand-border: #EDD1C0;
  --brand-hover: #E35600;
  --brand-pressed: #C04900;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241A14;
    --brand-ink: #EEDDD3;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FEF6F1',
        100: '#FCEDE3',
        200: '#FCD7C0',
        300: '#FFB98F',
        400: '#FF9757',
        500: '#FF741F',
        600: '#ff6608',
        700: '#CC4E00',
        800: '#A33E00',
        900: '#763005',
        950: '#491E03',
        DEFAULT: '#ff6608',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FEF6F1,
  '100': #FCEDE3,
  '200': #FCD7C0,
  '300': #FFB98F,
  '400': #FF9757,
  '500': #FF741F,
  '600': #ff6608,
  '700': #CC4E00,
  '800': #A33E00,
  '900': #763005,
  '950': #491E03,
);
$brand-base: #ff6608;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FEF6F1", "$type": "color" },
      "100": { "$value": "#FCEDE3", "$type": "color" },
      "200": { "$value": "#FCD7C0", "$type": "color" },
      "300": { "$value": "#FFB98F", "$type": "color" },
      "400": { "$value": "#FF9757", "$type": "color" },
      "500": { "$value": "#FF741F", "$type": "color" },
      "600": { "$value": "#ff6608", "$type": "color" },
      "700": { "$value": "#CC4E00", "$type": "color" },
      "800": { "$value": "#A33E00", "$type": "color" },
      "900": { "$value": "#763005", "$type": "color" },
      "950": { "$value": "#491E03", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #ff6608 · 7.16:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.93:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.16:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #ff6608 as text scores 2.93:1 on white and 7.16:1 on black.
Best tinted ink on it, if plain black or white feels flat: #803000 at 3.06:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#CA4D00 · 4.59:1
AA on white−12% L
#CA4D00
The quick fox
#973900 · 7.24:1
AAA on white−22% L
#973900
The quick fox
#ff6608 · 7.16:1
AA on blackalready passes
#ff6608
The quick fox
#ff6608 · 7.16:1
AAA on blackalready passes
#ff6608

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #FD6000 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#ff6608 on white: 2.93:1
AA ✗ fail · AA-large · AAA
Aa
#ff6608 on black: 7.16:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #ff6608 as text on that neutral, and that neutral as text on #ff6608.

NeutralRatioBoth directions
White2.93:1AaAa
Slate 502.80:1AaAa
Slate 1002.68:1AaAa
Slate 2002.38:1AaAa
Slate 3001.98:1AaAa
Slate 4001.14:1AaAa
Slate 5001.62:1AaAa
Slate 6002.58:1AaAa
Slate 7003.53:1AaAa
Slate 8004.98:1AaAa
Slate 9006.08:1AaAa
Black7.16:1AaAa
Colour vision deficiency
true color
protanopia · #938100
deuteranopia · #B8A400
tritanopia · #FF3C58

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ff6608 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FEF6F1
#FCEDE3
#FCD7C0
#FFB98F
#FF9757
#FF741F
#ff6608
#CC4E00
#A33E00
#763005
#491E03
Base = 600Lightest = 50 · #FEF6F1Darkest = 950 · #491E03Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.051 43.1);
  --brand-100: oklch(0.94 0.081 43.1);
  --brand-200: oklch(0.88 0.122 43.1);
  --brand-300: oklch(0.80 0.159 43.1);
  --brand-400: oklch(0.72 0.187 43.1);
  --brand-500: oklch(0.64 0.204 43.1);
  --brand-600: oklch(0.56 0.204 43.1);
  --brand-700: oklch(0.48 0.191 43.1);
  --brand-800: oklch(0.40 0.171 43.1);
  --brand-900: oklch(0.32 0.143 43.1);
  --brand-950: oklch(0.24 0.112 43.1);
}

Colors that work with #ff6608

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF7F4
Tinted page background
Border#EDD1C0
Hairlines and dividers
Muted text#9B694B
Captions on the surface
Accent#00B1CC
Second voice, not a rival
Dark variant#803000
Hover, pressed, headers
Light variant#FFEFE5
Selected rows, tints
Dark surface#241A14
Dark-mode background
Hover#E35600
One step down in lightness
Pressed#C04900
Two steps down
Disabled#CAB8AD
Chroma pulled out
Focus ring#FF731D
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #ff6608

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #803000
Safe as a 1px border on white
No — use #FD6000

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

friendlyenergeticaffordablesocial

Orange is red with the aggression taken out — approachable, active, and strongly associated with buying and doing.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The mid lightness keeps it versatile in both themes.

Worth knowing

Hard to make feel premium, and it collides with the "caution" band in status systems.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight48/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#08A1FF
Analogous left#FF0826
Analogous right#FFE108
Split-complement 1#08FFE1
Split-complement 2#0826FF
Triadic 1#08FF66
Triadic 2#6608FF
Tetradic#26FF08
On the wheel
Base+30°−30°+120°+240°+180°23°

#ff6608 sits at 23°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red100.0%
Green40.0%
Blue3.1%
R · 0–255
255
0xff
G · 0–255
102
0x66
B · 0–255
8
0x08

CMYK percentages

Cyan0.0%
Magenta60.0%
Yellow96.9%
Key (black)0.0%

Total ink coverage is 157%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#ff6608 text on a black background

contrast 7.16:1

Card sample

#ff6608 text on a white background

contrast 2.93:1

Card sample

#ff6608 on grey

2.68:1

#ff6608 on its own surface

2.75:1

#ff6608 on its dark surface

5.80:1

CSS3 live lab

Text font color

The quick brown fox

color: #ff6608;
Background color
Panel with #ff6608 background
background-color: #ff6608;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ff6608;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(255, 102, 8, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(255, 102, 8, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ff6608;
background: linear-gradient(135deg, #ff6608, #F3FF08);
Gradient text

Gradient headline

background: linear-gradient(90deg, #ff6608, #B6FF08);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #ff6608;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #ff6608;
caret-color: #ff6608;
Left rule
Pull quote or callout
border-left: 4px solid #ff6608;
Ring + tint
Selected chip
background: #FFEFE5;
box-shadow: inset 0 0 0 2px #ff6608;
Conic badge
68%
background: conic-gradient(#ff6608 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #ff6608 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(255, 102, 8, 0.5)
rgb(255 102 8 / 50%)
#ff660880
hsl(23 100% 52% / 50%)
color-mix(in srgb, #ff6608 50%, transparent)
Alpha8-digit hexFlat on white
10%#ff66081a#FFF0E6
20%#ff660833#FFE0CE
40%#ff660866#FFC29C
60%#ff660899#FFA36B
80%#ff6608cc#FF8539

Gradients from #ff6608

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FF8C45, #ff6608 45%, #803000);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #ff6608, #CAE900);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #ff6608, #08A1FF);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FF9F64 0%, #ff6608 45%, #803000 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF7F4, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #FF3B63 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FFF727 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #803000 0%, transparent 65%), #ff6608;

Monochromatic scale

Palettes built from #ff6608

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ff6608 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
E-commerceFood deliveryLogisticsCreator tools
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.16:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#ff6608, answered

What color is #ff6608?

#ff6608 is a balanced electric orange, closest to Orange Red (ΔE2000 6.9). It sits at 23° on the hue wheel with 100% saturation and 52% lightness, which reads as warm.

What is the RGB value of #ff6608?

rgb(255, 102, 8) — 255 red, 102 green and 8 blue out of 255, or 100% / 40% / 3.1% by channel.

What is #ff6608 in HSL and HSV?

hsl(23, 100%, 52%) and hsv(23, 97%, 100%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #ff6608 a light or a dark color?

It is a mid-tone. Relative luminance is 0.3078 and perceived brightness is 63%, so black text on it reaches 7.16:1.

Should I use black or white text on #ff6608?

Black. It scores 7.16:1 against #ff6608, versus 2.93:1 for white — AAA at any size.

Is #ff6608 accessible on a white background?

#ff6608 on white scores 2.93:1, which fails WCAG AA at every size. Darken it to #CA4D00 to reach 4.5:1, or #973900 for 7:1.

What is the complementary color of #ff6608?

#08A1FF sits directly opposite on the wheel. Softer options are the split-complements #08FFE1 and #0826FF, which give the same contrast with far less vibration.

What colors go well with #ff6608?

For interface work: #FAF7F4 as the surface, #EDD1C0 for borders, #9B694B for secondary text, #00B1CC as an accent and #803000 for hover and pressed states. For a palette, the analogous pair #FF0826 and #FFE108 stays calm, while #08A1FF is the loudest partner.

What is #ff6608 in CMYK for printing?

cmyk(0%, 60%, 97%, 0%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #ff6608 warm or cool?

Warm — it scores 4 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FF7B22; nudged cooler, #FF0B08.

Which Tailwind color is closest to #ff6608?

The orange family — its 500 step is #f97316, ΔE2000 3.3 away. That is a visible difference, so define #ff6608 as a custom token rather than reaching for the built-in.

How do I use #ff6608 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#ff6608] or text-[#ff6608], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #ff6608 with 50% opacity?

rgba(255, 102, 8, 0.5), or #ff660880 in eight-digit hex. Over white that composites to #FFB384; over black, #803304.

Is #ff6608 a web-safe color?

No. The nearest web-safe colour is #FF6600, ΔE2000 0.5 away. The palette only matters for legacy displays and some email clients now.

What does the color #ff6608 mean?

As a orange, it reads friendly, energetic, affordable. Orange is red with the aggression taken out — approachable, active, and strongly associated with buying and doing. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #ff6608?

The safest is same-hue elevation: linear-gradient(135deg, #FF8C45, #ff6608 45%, #803000). For more colour, a short hue run to #CAE900 keeps it rich without turning muddy.

Work with #ff6608 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #ff6608 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.