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magenta / pink · warm

#ffeef9

a pale, electric magenta / pink · warm · closest name: Lavender Blush

Token name suggestion: Frost Ruby

RGB
255, 238, 249
HSL
321°, 100%, 97%
CMYK
0, 7, 2, 0
Luminance
0.8925

#ffeef9 is a pale electric magenta / pink, 321° on the wheel and 38/100 on the cool side. Put black text on it (18.85:1). As text it scores 1.11:1 on white — use #DF0090 instead. Nearest name is Lavender Blush, nearest Tailwind family is pink.

hsl(321 100% 97%)rgb(255 238 249)Base step 50AAA inkWarm

At a glance

Every number on this page in one read: what #ffeef9 is made of, how bright it looks, and which way it leans.

Hex
#ffeef9
Hue
321°
magenta / pink
Saturation
100%
electric
Lightness
97%
pale
Brightness
100%
HSV value
Perceived
96%
weighted brightness
Luminance
0.8925
WCAG relative
Temperature
Warm
38/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
18.85:1
Closest name
Lavender Blush
ΔE2000 2.7
Chroma
8.3
LCH, 0–130ish
OKLCH L
0.966
perceptual lightness
Tailwind
pink
500 · ΔE 36
Web-safe
#FFFFFF
nearest of 216
Where it sits
Hue321° of 360°
Saturation100%
Lightness97%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #ffeef9.

Temperature
Warm ← → Cool38% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red24%
Green69%
Blue8%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#ffeef9
HEX (8-digit)#ffeef9ff
RGBrgb(255, 238, 249)
RGBArgba(255, 238, 249, 1)
HSLhsl(321, 100%, 97%)
HSV / HSBhsv(321, 7%, 100%)
HWBhwb(321 93% 0%)
CMYKcmyk(0%, 7%, 2%, 0%)
LABlab(95.7 7.6 -3.2)
LCHlch(95.7 8.3 337.0)
OKLCHoklch(0.966 0.023 338.6)
XYZ (D65)xyz(88.91, 89.25, 102.15)
Decimal16772857
Display P3color(display-p3 1.000 0.933 0.976)
Web-safe#FFFFFF

Copy-ready code

every platformclick to select
/* CSS */
color: #ffeef9;
background-color: #ffeef9;
/* CSS custom property */
--brand: #ffeef9;
/* Tailwind (arbitrary) */
class="text-[#ffeef9] bg-[#ffeef9]"
/* SCSS */
$brand: #ffeef9;
/* SwiftUI */
Color(red: 1.000, green: 0.933, blue: 0.976)
/* UIKit */
UIColor(red: 1.000, green: 0.933, blue: 0.976, alpha: 1)
/* Android XML */
<color name="brand">#FFEEF9</color>
/* Android Compose */
Color(0xFFFFEEF9)
/* Flutter */
Color(0xFFFFEEF9)
/* Python / OpenCV (BGR) */
(249, 238, 255)
/* Python / PIL (RGB) */
(255, 238, 249)
/* Java AWT */
new Color(255, 238, 249)
/* .NET */
Color.FromArgb(255, 255, 238, 249)
/* OpenGL / Unity (0–1) */
(1.0000f, 0.9333f, 0.9765f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{255,238,249}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #ffeef9 85%, white);
border-color: color-mix(in oklab, #ffeef9 40%, transparent);
/* theme-aware in one line */
color: light-dark(#800052, #EED3E4);
/* relative colour syntax */
--hover: hsl(from #ffeef9 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #ffeef9;
  --brand-100: #FCE3F3;
  --brand-200: #FCC0E7;
  --brand-300: #FF8FD7;
  --brand-400: #FF57C4;
  --brand-500: #FF1FB0;
  --brand-600: #F5009E;
  --brand-700: #CC0084;
  --brand-800: #A3006A;
  --brand-900: #76054E;
  --brand-950: #490331;
  --brand: #ffeef9;
  --brand-ink: #000000;
  --brand-surface: #FAF4F8;
  --brand-border: #EDC0DD;
  --brand-hover: #FFCAEC;
  --brand-pressed: #FFA7E0;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141F;
    --brand-ink: #EED3E4;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#ffeef9',
        100: '#FCE3F3',
        200: '#FCC0E7',
        300: '#FF8FD7',
        400: '#FF57C4',
        500: '#FF1FB0',
        600: '#F5009E',
        700: '#CC0084',
        800: '#A3006A',
        900: '#76054E',
        950: '#490331',
        DEFAULT: '#ffeef9',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #ffeef9,
  '100': #FCE3F3,
  '200': #FCC0E7,
  '300': #FF8FD7,
  '400': #FF57C4,
  '500': #FF1FB0,
  '600': #F5009E,
  '700': #CC0084,
  '800': #A3006A,
  '900': #76054E,
  '950': #490331,
);
$brand-base: #ffeef9;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#ffeef9", "$type": "color" },
      "100": { "$value": "#FCE3F3", "$type": "color" },
      "200": { "$value": "#FCC0E7", "$type": "color" },
      "300": { "$value": "#FF8FD7", "$type": "color" },
      "400": { "$value": "#FF57C4", "$type": "color" },
      "500": { "$value": "#FF1FB0", "$type": "color" },
      "600": { "$value": "#F5009E", "$type": "color" },
      "700": { "$value": "#CC0084", "$type": "color" },
      "800": { "$value": "#A3006A", "$type": "color" },
      "900": { "$value": "#76054E", "$type": "color" },
      "950": { "$value": "#490331", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #ffeef9 · 18.85:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.11:1
AA fail · AA large fail · AAA fail
Aa
Black text · 18.85:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #ffeef9 as text scores 1.11:1 on white and 18.85:1 on black.
Best tinted ink on it, if plain black or white feels flat: #800052 at 9.24:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#DF0090 · 4.63:1
AA on white−53% L
#DF0090
The quick fox
#AC006F · 7.04:1
AAA on white−63% L
#AC006F
The quick fox
#ffeef9 · 18.85:1
AA on blackalready passes
#ffeef9
The quick fox
#ffeef9 · 18.85:1
AAA on blackalready passes
#ffeef9

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #FF4BBF is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#ffeef9 on white: 1.11:1
AA ✗ fail · AA-large · AAA
Aa
#ffeef9 on black: 18.85:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #ffeef9 as text on that neutral, and that neutral as text on #ffeef9.

NeutralRatioBoth directions
White1.11:1AaAa
Slate 501.06:1AaAa
Slate 1001.02:1AaAa
Slate 2001.11:1AaAa
Slate 3001.33:1AaAa
Slate 4002.30:1AaAa
Slate 5004.27:1AaAa
Slate 6006.80:1AaAa
Slate 7009.29:1AaAa
Slate 80013.13:1AaAa
Slate 90016.02:1AaAa
Black18.85:1AaAa
Colour vision deficiency
true color
protanopia · #EEF1F9
deuteranopia · #F2F3F8
tritanopia · #FFEEF1

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ffeef9 is pinned to step 50; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#ffeef9
#FCE3F3
#FCC0E7
#FF8FD7
#FF57C4
#FF1FB0
#F5009E
#CC0084
#A3006A
#76054E
#490331
Base = 50Lightest = 50 · #ffeef9Darkest = 950 · #490331Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.006 338.6);
  --brand-100: oklch(0.94 0.009 338.6);
  --brand-200: oklch(0.88 0.014 338.6);
  --brand-300: oklch(0.80 0.018 338.6);
  --brand-400: oklch(0.72 0.021 338.6);
  --brand-500: oklch(0.64 0.023 338.6);
  --brand-600: oklch(0.56 0.023 338.6);
  --brand-700: oklch(0.48 0.022 338.6);
  --brand-800: oklch(0.40 0.019 338.6);
  --brand-900: oklch(0.32 0.016 338.6);
  --brand-950: oklch(0.24 0.013 338.6);
}

Colors that work with #ffeef9

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F8
Tinted page background
Border#EDC0DD
Hairlines and dividers
Muted text#9B4B7F
Captions on the surface
Accent#00CC18
Second voice, not a rival
Dark variant#800052
Hover, pressed, headers
Light variant#FFE5F6
Selected rows, tints
Dark surface#24141F
Dark-mode background
Hover#FFCAEC
One step down in lightness
Pressed#FFA7E0
Two steps down
Disabled#F7F3F5
Chroma pulled out
Focus ring#FFD6F1
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #ffeef9

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #800052
Safe as a 1px border on white
No — use #FF4BBF

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The high lightness makes it recede — a surface colour rather than a statement.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight3/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#EEFFF4
Analogous left#FDEEFF
Analogous right#FFEEF1
Split-complement 1#F1FFEE
Split-complement 2#EEFFFD
Triadic 1#F9FFEE
Triadic 2#EEF9FF
Tetradic#FFFDEE
On the wheel
Base+30°−30°+120°+240°+180°321°

#ffeef9 sits at 321°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red100.0%
Green93.3%
Blue97.6%
R · 0–255
255
0xff
G · 0–255
238
0xee
B · 0–255
249
0xf9

CMYK percentages

Cyan0.0%
Magenta6.7%
Yellow2.4%
Key (black)0.0%

Total ink coverage is 9%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#ffeef9 text on a black background

contrast 18.85:1

Card sample

#ffeef9 text on a white background

contrast 1.11:1

Card sample

#ffeef9 on grey

1.02:1

#ffeef9 on its own surface

1.03:1

#ffeef9 on its dark surface

15.78:1

CSS3 live lab

Text font color

The quick brown fox

color: #ffeef9;
Background color
Panel with #ffeef9 background
background-color: #ffeef9;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ffeef9;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(255, 238, 249, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(255, 238, 249, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ffeef9;
background: linear-gradient(135deg, #ffeef9, #FFEFEE);
Gradient text

Gradient headline

background: linear-gradient(90deg, #ffeef9, #FFF3EE);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #ffeef9;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #ffeef9;
caret-color: #ffeef9;
Left rule
Pull quote or callout
border-left: 4px solid #ffeef9;
Ring + tint
Selected chip
background: #FFE5F6;
box-shadow: inset 0 0 0 2px #ffeef9;
Conic badge
68%
background: conic-gradient(#ffeef9 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #ffeef9 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(255, 238, 249, 0.5)
rgb(255 238 249 / 50%)
#ffeef980
hsl(321 100% 97% / 50%)
color-mix(in srgb, #ffeef9 50%, transparent)
Alpha8-digit hexFlat on white
10%#ffeef91a#FFFDFE
20%#ffeef933#FFFCFE
40%#ffeef966#FFF8FD
60%#ffeef999#FFF5FB
80%#ffeef9cc#FFF1FA

Gradients from #ffeef9

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FFEBF8, #ffeef9 45%, #800052);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #ffeef9, #FFD4D0);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #ffeef9, #EEFFF4);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FFF0FA 0%, #ffeef9 45%, #800052 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #FFFFFF 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FFFFFF 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #800052 0%, transparent 65%), #ffeef9;

Monochromatic scale

Palettes built from #ffeef9

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ffeef9 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Very light values are indistinguishable from white on a dim phone screen outdoors. Give it a border if the boundary matters.

In dark mode

Usable as-is on a dark surface at 18.85:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#ffeef9, answered

What color is #ffeef9?

#ffeef9 is a pale electric magenta / pink, closest to Lavender Blush (ΔE2000 2.7). It sits at 321° on the hue wheel with 100% saturation and 97% lightness, which reads as warm.

What is the RGB value of #ffeef9?

rgb(255, 238, 249) — 255 red, 238 green and 249 blue out of 255, or 100% / 93.3% / 97.6% by channel.

What is #ffeef9 in HSL and HSV?

hsl(321, 100%, 97%) and hsv(321, 7%, 100%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #ffeef9 a light or a dark color?

It is a light color. Relative luminance is 0.8925 and perceived brightness is 96%, so black text on it reaches 18.85:1.

Should I use black or white text on #ffeef9?

Black. It scores 18.85:1 against #ffeef9, versus 1.11:1 for white — AAA at any size.

Is #ffeef9 accessible on a white background?

#ffeef9 on white scores 1.11:1, which fails WCAG AA at every size. Darken it to #DF0090 to reach 4.5:1, or #AC006F for 7:1.

What is the complementary color of #ffeef9?

#EEFFF4 sits directly opposite on the wheel. Softer options are the split-complements #F1FFEE and #EEFFFD, which give the same contrast with far less vibration.

What colors go well with #ffeef9?

For interface work: #FAF4F8 as the surface, #EDC0DD for borders, #9B4B7F for secondary text, #00CC18 as an accent and #800052 for hover and pressed states. For a palette, the analogous pair #FDEEFF and #FFEEF1 stays calm, while #EEFFF4 is the loudest partner.

What is #ffeef9 in CMYK for printing?

cmyk(0%, 7%, 2%, 0%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #ffeef9 warm or cool?

Warm — it scores 38 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FFEEF3; nudged cooler, #FFEEFF.

Which Tailwind color is closest to #ffeef9?

The pink family — its 500 step is #ec4899, ΔE2000 36 away. That is a visible difference, so define #ffeef9 as a custom token rather than reaching for the built-in.

How do I use #ffeef9 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#ffeef9] or text-[#ffeef9], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #ffeef9 with 50% opacity?

rgba(255, 238, 249, 0.5), or #ffeef980 in eight-digit hex. Over white that composites to #FFF7FC; over black, #80777D.

Is #ffeef9 a web-safe color?

No. The nearest web-safe colour is #FFFFFF, ΔE2000 9.7 away. The palette only matters for legacy displays and some email clients now.

What does the color #ffeef9 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #ffeef9?

The safest is same-hue elevation: linear-gradient(135deg, #FFEBF8, #ffeef9 45%, #800052). For more colour, a short hue run to #FFD4D0 keeps it rich without turning muddy.

Work with #ffeef9 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #ffeef9 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.