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#ae3e21

a dark, vivid red · warm · closest name: Sienna

RGB
174, 62, 33
HSL
12°, 68%, 41%
CMYK
0, 64, 81, 32
Luminance
0.1255

At a glance

Every number on this page in one read: what #ae3e21 is made of, how bright it looks, and which way it leans.

Hex
#ae3e21
Hue
12°
red
Saturation
68%
vivid
Lightness
41%
dark
Brightness
68%
HSV value
Perceived
42%
weighted brightness
Luminance
0.1255
WCAG relative
Temperature
Warm
10/100 cool
Color family
Red
Tone
Vivid
Best ink
White
5.98:1
Closest name
Sienna
ΔE2000 6.5
Where it sits
Hue12° of 360°
Saturation68%
Lightness41%
Temperature
Warm ← → Cool10% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#ae3e21
RGBrgb(174, 62, 33)
HSLhsl(12, 68%, 41%)
CMYKcmyk(0%, 64%, 81%, 32%)
LABlab(42.1 44.3 40.9)
LCHlch(42.1 60.3 42.7)
OKLCHoklch(0.518 0.152 35.3)
Decimal11419169
Display P3color(display-p3 0.682 0.243 0.129)

Copy-ready code

/* CSS */
color: #ae3e21;
background-color: #ae3e21;
/* Tailwind (arbitrary) */
class="text-[#ae3e21] bg-[#ae3e21]"
/* SCSS */
$brand: #ae3e21;
/* SwiftUI */
Color(red: 0.682, green: 0.243, blue: 0.129)
/* Android */
Color.parseColor("#ae3e21")
/* Flutter */
Color(0xFFAE3E21)
/* Python / OpenCV (BGR) */
(33, 62, 174)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #ae3e21 · 5.98:1
Use #ffffffAA at every size, AAA for large text only.
Aa
White text · 5.98:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.51:1
AA fail · AA large pass · AAA fail
Reading the other direction: #ae3e21 as text scores 5.98:1 on white and 3.51:1 on black.

Accessibility — WCAG contrast

Aa
#ae3e21 on white: 5.98:1
AA ✓ pass · AA-large · AAA
Aa
#ae3e21 on black: 3.51:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #5E541D
deuteranopia · #7A6D1C
tritanopia · #C01F38

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ae3e21 is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF5F3
#F8EBE8
#F2D2CA
#EDB0A1
#E48972
#DB6242
#CE4927
#ae3e21
#89311A
#642717
#3E180E
Base = 700Lightest = 50 · #FBF5F3Darkest = 950 · #3E180E
:root {
  --brand-50: #FBF5F3;
  --brand-100: #F8EBE8;
  --brand-200: #F2D2CA;
  --brand-300: #EDB0A1;
  --brand-400: #E48972;
  --brand-500: #DB6242;
  --brand-600: #CE4927;
  --brand-700: #ae3e21;
  --brand-800: #89311A;
  --brand-900: #642717;
  --brand-950: #3E180E;
  --brand: #ae3e21;
  --brand-ink: #ffffff;
}

Colors that work with #ae3e21

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF6F4
Tinted page background
Border#EDC9C0
Hairlines and dividers
Muted text#9B5B4B
Captions on the surface
Accent#1DAFA9
Second voice, not a rival
Dark variant#6B2614
Hover, pressed, headers
Light variant#FBEDEA
Selected rows, tints
Dark surface#241714
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #ae3e21

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#2191AE
Analogous left#AE214B
Analogous right#AE8421
Split-complement 1#21AE84
Split-complement 2#214BAE
Triadic 1#21AE3E
Triadic 2#3E21AE
Tetradic#4BAE21

RGB percentages

Red68.2%
Green24.3%
Blue12.9%

CMYK percentages

Cyan0.0%
Magenta64.4%
Yellow81.0%
Key (black)31.8%

Color previews

#ae3e21 text on a black background

contrast 3.51:1

Card sample

#ae3e21 text on a white background

contrast 5.98:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #ae3e21;
Background color
Panel with #ae3e21 background
background-color: #ae3e21;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ae3e21;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(174, 62, 33, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(174, 62, 33, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ae3e21;
background: linear-gradient(135deg, #ae3e21, #AE9C21);

Monochromatic scale

Palettes built from #ae3e21

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ae3e21 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#ae3e21, answered

What color is #ae3e21?

#ae3e21 is a dark vivid red, closest to Sienna (ΔE2000 6.5). It sits at 12° on the hue wheel with 68% saturation and 41% lightness, which reads as warm.

What is the RGB value of #ae3e21?

rgb(174, 62, 33) — 174 red, 62 green and 33 blue out of 255, or 68.2% / 24.3% / 12.9% by channel.

Is #ae3e21 a light or a dark color?

It is a dark color. Relative luminance is 0.1255 and perceived brightness is 42%, so white text on it reaches 5.98:1.

Should I use black or white text on #ae3e21?

White. It scores 5.98:1 against #ae3e21, versus 3.51:1 for black — AA at any size.

What is the complementary color of #ae3e21?

#2191AE sits directly opposite on the wheel. Softer options are the split-complements #21AE84 and #214BAE, which give the same contrast with far less vibration.

What colors go well with #ae3e21?

For interface work: #FAF6F4 as the surface, #EDC9C0 for borders, #9B5B4B for secondary text, #1DAFA9 as an accent and #6B2614 for hover and pressed states. For a palette, the analogous pair #AE214B and #AE8421 stays calm, while #2191AE is the loudest partner.

What is #ae3e21 in CMYK for printing?

cmyk(0%, 64%, 81%, 32%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #ae3e21 warm or cool?

Warm — it scores 10 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #AE5121; nudged cooler, #B01F36.

Work with #ae3e21 in the Color Lab