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#bc0749

a dark, electric magenta / pink · warm · closest name: Crimson

RGB
188, 7, 73
HSL
338°, 93%, 38%
CMYK
0, 96, 61, 26
Luminance
0.1132

At a glance

Every number on this page in one read: what #bc0749 is made of, how bright it looks, and which way it leans.

Hex
#bc0749
Hue
338°
magenta / pink
Saturation
93%
electric
Lightness
38%
dark
Brightness
74%
HSV value
Perceived
42%
weighted brightness
Luminance
0.1132
WCAG relative
Temperature
Warm
29/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
White
6.43:1
Closest name
Crimson
ΔE2000 10.2
Where it sits
Hue338° of 360°
Saturation93%
Lightness38%
Temperature
Warm ← → Cool29% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#bc0749
RGBrgb(188, 7, 73)
HSLhsl(338, 93%, 38%)
CMYKcmyk(0%, 96%, 61%, 26%)
LABlab(40.1 65.2 15.4)
LCHlch(40.1 67.0 13.3)
OKLCHoklch(0.510 0.201 10.9)
Decimal12322633
Display P3color(display-p3 0.737 0.027 0.286)

Copy-ready code

/* CSS */
color: #bc0749;
background-color: #bc0749;
/* Tailwind (arbitrary) */
class="text-[#bc0749] bg-[#bc0749]"
/* SCSS */
$brand: #bc0749;
/* SwiftUI */
Color(red: 0.737, green: 0.027, blue: 0.286)
/* Android */
Color.parseColor("#bc0749")
/* Flutter */
Color(0xFFBC0749)
/* Python / OpenCV (BGR) */
(73, 7, 188)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #bc0749 · 6.43:1
Use #ffffffAA at every size, AAA for large text only.
Aa
White text · 6.43:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 3.26:1
AA fail · AA large pass · AAA fail
Reading the other direction: #bc0749 as text scores 6.43:1 on white and 3.26:1 on black.

Accessibility — WCAG contrast

Aa
#bc0749 on white: 6.43:1
AA ✓ pass · AA-large · AAA
Aa
#bc0749 on black: 3.26:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #48494A
deuteranopia · #736A45
tritanopia · #CE002B

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #bc0749 is pinned to step 700; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF2F6
#FBE4ED
#F9C2D6
#FB93B9
#F95D96
#F72773
#EC095C
#bc0749
#9D063D
#71092F
#47061D
Base = 700Lightest = 50 · #FDF2F6Darkest = 950 · #47061D
:root {
  --brand-50: #FDF2F6;
  --brand-100: #FBE4ED;
  --brand-200: #F9C2D6;
  --brand-300: #FB93B9;
  --brand-400: #F95D96;
  --brand-500: #F72773;
  --brand-600: #EC095C;
  --brand-700: #bc0749;
  --brand-800: #9D063D;
  --brand-900: #71092F;
  --brand-950: #47061D;
  --brand: #bc0749;
  --brand-ink: #ffffff;
}

Colors that work with #bc0749

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF4F7
Tinted page background
Border#EDC0D0
Hairlines and dividers
Muted text#9B4B68
Captions on the surface
Accent#03C950
Second voice, not a rival
Dark variant#7B0530
Hover, pressed, headers
Light variant#FEE6EF
Selected rows, tints
Dark surface#24141A
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #bc0749

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Headers, footers and dark-mode surfaces
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Black text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#07BC7A
Analogous left#BC07A3
Analogous right#BC1F07
Split-complement 1#07BC1F
Split-complement 2#07A3BC
Triadic 1#49BC07
Triadic 2#0749BC
Tetradic#A3BC07

RGB percentages

Red73.7%
Green2.7%
Blue28.6%

CMYK percentages

Cyan0.0%
Magenta96.3%
Yellow61.2%
Key (black)26.3%

Color previews

#bc0749 text on a black background

contrast 3.26:1

Card sample

#bc0749 text on a white background

contrast 6.43:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #bc0749;
Background color
Panel with #bc0749 background
background-color: #bc0749;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #bc0749;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(188, 7, 73, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(188, 7, 73, 0.45);
Border & gradient
Gradient panel
border: 3px solid #bc0749;
background: linear-gradient(135deg, #bc0749, #BC3E07);

Monochromatic scale

Palettes built from #bc0749

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#bc0749 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#bc0749, answered

What color is #bc0749?

#bc0749 is a dark electric magenta / pink, closest to Crimson (ΔE2000 10.2). It sits at 338° on the hue wheel with 93% saturation and 38% lightness, which reads as warm.

What is the RGB value of #bc0749?

rgb(188, 7, 73) — 188 red, 7 green and 73 blue out of 255, or 73.7% / 2.7% / 28.6% by channel.

Is #bc0749 a light or a dark color?

It is a dark color. Relative luminance is 0.1132 and perceived brightness is 42%, so white text on it reaches 6.43:1.

Should I use black or white text on #bc0749?

White. It scores 6.43:1 against #bc0749, versus 3.26:1 for black — AA at any size.

What is the complementary color of #bc0749?

#07BC7A sits directly opposite on the wheel. Softer options are the split-complements #07BC1F and #07A3BC, which give the same contrast with far less vibration.

What colors go well with #bc0749?

For interface work: #FAF4F7 as the surface, #EDC0D0 for borders, #9B4B68 for secondary text, #03C950 as an accent and #7B0530 for hover and pressed states. For a palette, the analogous pair #BC07A3 and #BC1F07 stays calm, while #07BC7A is the loudest partner.

What is #bc0749 in CMYK for printing?

cmyk(0%, 96%, 61%, 26%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #bc0749 warm or cool?

Warm — it scores 29 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #BC0707; nudged cooler, #BE058C.

Work with #bc0749 in the Color Lab