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magenta / pink · neutral

#cd48b2

a balanced, vivid magenta / pink · neutral · closest name: Medium Orchid

Token name suggestion: Signal Fuchsia

RGB
205, 72, 178
HSL
312°, 57%, 54%
CMYK
0, 65, 13, 20
Luminance
0.2083

#cd48b2 is a balanced vivid magenta / pink, 312° on the wheel and 43/100 on the cool side. Put black text on it (5.17:1). As text it scores 4.07:1 on white — large text only. Nearest name is Medium Orchid, nearest Tailwind family is fuchsia.

hsl(312 57% 54%)rgb(205 72 178)Base step 500AA inkNeutral

At a glance

Every number on this page in one read: what #cd48b2 is made of, how bright it looks, and which way it leans.

Hex
#cd48b2
Hue
312°
magenta / pink
Saturation
57%
vivid
Lightness
54%
balanced
Brightness
80%
HSV value
Perceived
54%
weighted brightness
Luminance
0.2083
WCAG relative
Temperature
Neutral
43/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
5.17:1
Closest name
Medium Orchid
ΔE2000 7.7
Chroma
70.3
LCH, 0–130ish
OKLCH L
0.620
perceptual lightness
Tailwind
fuchsia
500 · ΔE 9.5
Web-safe
#CC3399
nearest of 216
Where it sits
Hue312° of 360°
Saturation57%
Lightness54%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #cd48b2.

Temperature
Warm ← → Cool43% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red62%
Green22%
Blue15%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#cd48b2
HEX (8-digit)#cd48b2ff
RGBrgb(205, 72, 178)
RGBArgba(205, 72, 178, 1)
HSLhsl(312, 57%, 54%)
HSV / HSBhsv(312, 65%, 80%)
HWBhwb(312 28% 20%)
CMYKcmyk(0%, 65%, 13%, 20%)
LABlab(52.8 63.8 -29.6)
LCHlch(52.8 70.3 335.1)
OKLCHoklch(0.620 0.204 336.8)
XYZ (D65)xyz(35.53, 20.83, 44.26)
Decimal13453490
Display P3color(display-p3 0.804 0.282 0.698)
Web-safe#CC3399

Copy-ready code

every platformclick to select
/* CSS */
color: #cd48b2;
background-color: #cd48b2;
/* CSS custom property */
--brand: #cd48b2;
/* Tailwind (arbitrary) */
class="text-[#cd48b2] bg-[#cd48b2]"
/* SCSS */
$brand: #cd48b2;
/* SwiftUI */
Color(red: 0.804, green: 0.282, blue: 0.698)
/* UIKit */
UIColor(red: 0.804, green: 0.282, blue: 0.698, alpha: 1)
/* Android XML */
<color name="brand">#CD48B2</color>
/* Android Compose */
Color(0xFFCD48B2)
/* Flutter */
Color(0xFFCD48B2)
/* Python / OpenCV (BGR) */
(178, 72, 205)
/* Python / PIL (RGB) */
(205, 72, 178)
/* Java AWT */
new Color(205, 72, 178)
/* .NET */
Color.FromArgb(255, 205, 72, 178)
/* OpenGL / Unity (0–1) */
(0.8039f, 0.2824f, 0.6980f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{205,72,178}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #cd48b2 85%, white);
border-color: color-mix(in oklab, #cd48b2 40%, transparent);
/* theme-aware in one line */
color: light-dark(#641B55, #EED3E9);
/* relative colour syntax */
--hover: hsl(from #cd48b2 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FBF4F9;
  --brand-100: #F7E9F4;
  --brand-200: #EFCDE8;
  --brand-300: #E7A7DA;
  --brand-400: #DB7BC7;
  --brand-500: #cd48b2;
  --brand-600: #C035A4;
  --brand-700: #A02C89;
  --brand-800: #80236D;
  --brand-900: #5D1D50;
  --brand-950: #3A1232;
  --brand: #cd48b2;
  --brand-ink: #000000;
  --brand-surface: #FAF4F9;
  --brand-border: #EDC0E4;
  --brand-hover: #BD34A1;
  --brand-pressed: #A12C8A;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241421;
    --brand-ink: #EED3E9;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FBF4F9',
        100: '#F7E9F4',
        200: '#EFCDE8',
        300: '#E7A7DA',
        400: '#DB7BC7',
        500: '#cd48b2',
        600: '#C035A4',
        700: '#A02C89',
        800: '#80236D',
        900: '#5D1D50',
        950: '#3A1232',
        DEFAULT: '#cd48b2',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FBF4F9,
  '100': #F7E9F4,
  '200': #EFCDE8,
  '300': #E7A7DA,
  '400': #DB7BC7,
  '500': #cd48b2,
  '600': #C035A4,
  '700': #A02C89,
  '800': #80236D,
  '900': #5D1D50,
  '950': #3A1232,
);
$brand-base: #cd48b2;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FBF4F9", "$type": "color" },
      "100": { "$value": "#F7E9F4", "$type": "color" },
      "200": { "$value": "#EFCDE8", "$type": "color" },
      "300": { "$value": "#E7A7DA", "$type": "color" },
      "400": { "$value": "#DB7BC7", "$type": "color" },
      "500": { "$value": "#cd48b2", "$type": "color" },
      "600": { "$value": "#C035A4", "$type": "color" },
      "700": { "$value": "#A02C89", "$type": "color" },
      "800": { "$value": "#80236D", "$type": "color" },
      "900": { "$value": "#5D1D50", "$type": "color" },
      "950": { "$value": "#3A1232", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #cd48b2 · 5.17:1
Use #000000AA at every size, AAA for large text only.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 4.07:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.17:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #cd48b2 as text scores 4.07:1 on white and 5.17:1 on black.
Best tinted ink on it, if plain black or white feels flat: #641B55 at 2.82:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#C938AB · 4.53:1
AA on white−4% L
#C938AB
The quick fox
#95297F · 7.24:1
AAA on white−17% L
#95297F
The quick fox
#cd48b2 · 5.17:1
AA on blackalready passes
#cd48b2
The quick fox
#D870C3 · 7.03:1
AAA on black+10% L
#D870C3

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #CD48B2 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#cd48b2 on white: 4.07:1
AA ✗ fail · AA-large · AAA
Aa
#cd48b2 on black: 5.17:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #cd48b2 as text on that neutral, and that neutral as text on #cd48b2.

NeutralRatioBoth directions
White4.07:1AaAa
Slate 503.89:1AaAa
Slate 1003.71:1AaAa
Slate 2003.30:1AaAa
Slate 3002.74:1AaAa
Slate 4001.59:1AaAa
Slate 5001.17:1AaAa
Slate 6001.86:1AaAa
Slate 7002.55:1AaAa
Slate 8003.60:1AaAa
Slate 9004.39:1AaAa
Black5.17:1AaAa
Colour vision deficiency
true color
protanopia · #4B71B5
deuteranopia · #7585AF
tritanopia · #D74F77

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #cd48b2 is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF4F9
#F7E9F4
#EFCDE8
#E7A7DA
#DB7BC7
#cd48b2
#C035A4
#A02C89
#80236D
#5D1D50
#3A1232
Base = 500Lightest = 50 · #FBF4F9Darkest = 950 · #3A1232Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.051 336.8);
  --brand-100: oklch(0.94 0.081 336.8);
  --brand-200: oklch(0.88 0.122 336.8);
  --brand-300: oklch(0.80 0.159 336.8);
  --brand-400: oklch(0.72 0.187 336.8);
  --brand-500: oklch(0.64 0.204 336.8);
  --brand-600: oklch(0.56 0.204 336.8);
  --brand-700: oklch(0.48 0.191 336.8);
  --brand-800: oklch(0.40 0.171 336.8);
  --brand-900: oklch(0.32 0.143 336.8);
  --brand-950: oklch(0.24 0.112 336.8);
}

Colors that work with #cd48b2

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EDC0E4
Hairlines and dividers
Muted text#9B4B8B
Captions on the surface
Accent#2DA527
Second voice, not a rival
Dark variant#641B55
Hover, pressed, headers
Light variant#FAEBF7
Selected rows, tints
Dark surface#241421
Dark-mode background
Hover#BD34A1
One step down in lightness
Pressed#A12C8A
Two steps down
Disabled#D0B5CA
Chroma pulled out
Focus ring#DC4DBF
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #cd48b2

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
  • Chart series and data categories
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
24px / 18.66px bold
Safe as a fill behind white type
No — use #641B55
Safe as a 1px border on white
Yes

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The mid lightness keeps it versatile in both themes.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight46/100
  • TemperatureNeutral
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#48CD63
Analogous left#A648CD
Analogous right#CD486F
Split-complement 1#6FCD48
Split-complement 2#48CDA6
Triadic 1#B2CD48
Triadic 2#48B2CD
Tetradic#CDA648
On the wheel
Base+30°−30°+120°+240°+180°312°

#cd48b2 sits at 312°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red80.4%
Green28.2%
Blue69.8%
R · 0–255
205
0xcd
G · 0–255
72
0x48
B · 0–255
178
0xb2

CMYK percentages

Cyan0.0%
Magenta64.9%
Yellow13.2%
Key (black)19.6%

Total ink coverage is 98%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#cd48b2 text on a black background

contrast 5.17:1

Card sample

#cd48b2 text on a white background

contrast 4.07:1

Card sample

#cd48b2 on grey

3.71:1

#cd48b2 on its own surface

3.75:1

#cd48b2 on its dark surface

4.32:1

CSS3 live lab

Text font color

The quick brown fox

color: #cd48b2;
Background color
Panel with #cd48b2 background
background-color: #cd48b2;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #cd48b2;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(205, 72, 178, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(205, 72, 178, 0.45);
Border & gradient
Gradient panel
border: 3px solid #cd48b2;
background: linear-gradient(135deg, #cd48b2, #CD4859);
Gradient text

Gradient headline

background: linear-gradient(90deg, #cd48b2, #CD5848);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #cd48b2;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #cd48b2;
caret-color: #cd48b2;
Left rule
Pull quote or callout
border-left: 4px solid #cd48b2;
Ring + tint
Selected chip
background: #FAEBF7;
box-shadow: inset 0 0 0 2px #cd48b2;
Conic badge
68%
background: conic-gradient(#cd48b2 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #cd48b2 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(205, 72, 178, 0.5)
rgb(205 72 178 / 50%)
#cd48b280
hsl(312 57% 54% / 50%)
color-mix(in srgb, #cd48b2 50%, transparent)
Alpha8-digit hexFlat on white
10%#cd48b21a#FAEDF7
20%#cd48b233#F5DAF0
40%#cd48b266#EBB6E0
60%#cd48b299#E191D1
80%#cd48b2cc#D76DC1

Gradients from #cd48b2

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #DA78C6, #cd48b2 45%, #641B55);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #cd48b2, #C1353B);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #cd48b2, #48CD63);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #E190D0 0%, #cd48b2 45%, #641B55 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #B070D8 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #D46079 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #641B55 0%, transparent 65%), #cd48b2;

Monochromatic scale

Palettes built from #cd48b2

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#cd48b2 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 5.17:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#cd48b2, answered

What color is #cd48b2?

#cd48b2 is a balanced vivid magenta / pink, closest to Medium Orchid (ΔE2000 7.7). It sits at 312° on the hue wheel with 57% saturation and 54% lightness, which reads as neutral.

What is the RGB value of #cd48b2?

rgb(205, 72, 178) — 205 red, 72 green and 178 blue out of 255, or 80.4% / 28.2% / 69.8% by channel.

What is #cd48b2 in HSL and HSV?

hsl(312, 57%, 54%) and hsv(312, 65%, 80%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #cd48b2 a light or a dark color?

It is a mid-tone. Relative luminance is 0.2083 and perceived brightness is 54%, so black text on it reaches 5.17:1.

Should I use black or white text on #cd48b2?

Black. It scores 5.17:1 against #cd48b2, versus 4.07:1 for white — AA at any size.

Is #cd48b2 accessible on a white background?

#cd48b2 on white scores 4.07:1, which only clears AA for large text — 18.66px bold or 24px regular and up. Darken it to #C938AB to reach 4.5:1, or #95297F for 7:1.

What is the complementary color of #cd48b2?

#48CD63 sits directly opposite on the wheel. Softer options are the split-complements #6FCD48 and #48CDA6, which give the same contrast with far less vibration.

What colors go well with #cd48b2?

For interface work: #FAF4F9 as the surface, #EDC0E4 for borders, #9B4B8B for secondary text, #2DA527 as an accent and #641B55 for hover and pressed states. For a palette, the analogous pair #A648CD and #CD486F stays calm, while #48CD63 is the loudest partner.

What is #cd48b2 in CMYK for printing?

cmyk(0%, 65%, 13%, 20%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #cd48b2 warm or cool?

Neutral — it scores 43 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #CD4881; nudged cooler, #B946CF.

Which Tailwind color is closest to #cd48b2?

The fuchsia family — its 500 step is #d946ef, ΔE2000 9.5 away. That is a visible difference, so define #cd48b2 as a custom token rather than reaching for the built-in.

How do I use #cd48b2 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#cd48b2] or text-[#cd48b2], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #cd48b2 with 50% opacity?

rgba(205, 72, 178, 0.5), or #cd48b280 in eight-digit hex. Over white that composites to #E6A4D9; over black, #672459.

Is #cd48b2 a web-safe color?

No. The nearest web-safe colour is #CC3399, ΔE2000 5.4 away. The palette only matters for legacy displays and some email clients now.

What does the color #cd48b2 mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #cd48b2?

The safest is same-hue elevation: linear-gradient(135deg, #DA78C6, #cd48b2 45%, #641B55). For more colour, a short hue run to #C1353B keeps it rich without turning muddy.

Work with #cd48b2 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #cd48b2 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.