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#d23521

a balanced, vivid red · warm · closest name: Red

RGB
210, 53, 33
HSL
7°, 73%, 48%
CMYK
0, 75, 84, 18
Luminance
0.1636

At a glance

Every number on this page in one read: what #d23521 is made of, how bright it looks, and which way it leans.

Hex
#d23521
Hue
red
Saturation
73%
vivid
Lightness
48%
balanced
Brightness
82%
HSV value
Perceived
48%
weighted brightness
Luminance
0.1636
WCAG relative
Temperature
Warm
13/100 cool
Color family
Red
Tone
Vivid
Best ink
White
4.92:1
Closest name
Red
ΔE2000 8
Where it sits
Hue7° of 360°
Saturation73%
Lightness48%
Temperature
Warm ← → Cool13% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#d23521
RGBrgb(210, 53, 33)
HSLhsl(7, 73%, 48%)
CMYKcmyk(0%, 75%, 84%, 18%)
LABlab(47.5 59.7 48.2)
LCHlch(47.5 76.8 38.9)
OKLCHoklch(0.570 0.197 30.9)
Decimal13776161
Display P3color(display-p3 0.824 0.208 0.129)

Copy-ready code

/* CSS */
color: #d23521;
background-color: #d23521;
/* Tailwind (arbitrary) */
class="text-[#d23521] bg-[#d23521]"
/* SCSS */
$brand: #d23521;
/* SwiftUI */
Color(red: 0.824, green: 0.208, blue: 0.129)
/* Android */
Color.parseColor("#d23521")
/* Flutter */
Color(0xFFD23521)
/* Python / OpenCV (BGR) */
(33, 53, 210)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#ffffff on #d23521 · 4.92:1
Use #ffffffAA at every size, AAA for large text only.
Aa
White text · 4.92:1 · recommended
AA pass · AA large pass · AAA fail
Aa
Black text · 4.27:1
AA fail · AA large pass · AAA fail
Reading the other direction: #d23521 as text scores 4.92:1 on white and 4.27:1 on black.

Accessibility — WCAG contrast

Aa
#d23521 on white: 4.92:1
AA ✓ pass · AA-large · AAA
Aa
#d23521 on black: 4.27:1
AA ✗ fail · AA-large · AAA
true color
protanopia · #665A1C
deuteranopia · #8C7D17
tritanopia · #E80032

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #d23521 is pinned to step 600; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF4F3
#F8E9E7
#F3CDC9
#F0A79E
#E87B6E
#E0503D
#d23521
#B02D1C
#8D2416
#661E14
#40120D
Base = 600Lightest = 50 · #FCF4F3Darkest = 950 · #40120D
:root {
  --brand-50: #FCF4F3;
  --brand-100: #F8E9E7;
  --brand-200: #F3CDC9;
  --brand-300: #F0A79E;
  --brand-400: #E87B6E;
  --brand-500: #E0503D;
  --brand-600: #d23521;
  --brand-700: #B02D1C;
  --brand-800: #8D2416;
  --brand-900: #661E14;
  --brand-950: #40120D;
  --brand: #d23521;
  --brand-ink: #ffffff;
}

Colors that work with #d23521

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#ffffff
White wins here
Surface#FAF5F4
Tinted page background
Border#EDC5C0
Hairlines and dividers
Muted text#9B544B
Captions on the surface
Accent#17B59F
Second voice, not a rival
Dark variant#6E1C11
Hover, pressed, headers
Light variant#FCEBE9
Selected rows, tints
Dark surface#241614
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #d23521

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Body text and links on white
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#21BED2
Analogous left#D22165
Analogous right#D28D21
Split-complement 1#21D28D
Split-complement 2#2165D2
Triadic 1#21D235
Triadic 2#3521D2
Tetradic#65D221

RGB percentages

Red82.4%
Green20.8%
Blue12.9%

CMYK percentages

Cyan0.0%
Magenta74.8%
Yellow84.3%
Key (black)17.6%

Color previews

#d23521 text on a black background

contrast 4.27:1

Card sample

#d23521 text on a white background

contrast 4.92:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #d23521;
Background color
Panel with #d23521 background
background-color: #d23521;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #d23521;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(210, 53, 33, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(210, 53, 33, 0.45);
Border & gradient
Gradient panel
border: 3px solid #d23521;
background: linear-gradient(135deg, #d23521, #D2AB21);

Monochromatic scale

Palettes built from #d23521

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#d23521 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#d23521, answered

What color is #d23521?

#d23521 is a balanced vivid red, closest to Red (ΔE2000 8). It sits at 7° on the hue wheel with 73% saturation and 48% lightness, which reads as warm.

What is the RGB value of #d23521?

rgb(210, 53, 33) — 210 red, 53 green and 33 blue out of 255, or 82.4% / 20.8% / 12.9% by channel.

Is #d23521 a light or a dark color?

It is a dark color. Relative luminance is 0.1636 and perceived brightness is 48%, so white text on it reaches 4.92:1.

Should I use black or white text on #d23521?

White. It scores 4.92:1 against #d23521, versus 4.27:1 for black — AA at any size.

What is the complementary color of #d23521?

#21BED2 sits directly opposite on the wheel. Softer options are the split-complements #21D28D and #2165D2, which give the same contrast with far less vibration.

What colors go well with #d23521?

For interface work: #FAF5F4 as the surface, #EDC5C0 for borders, #9B544B for secondary text, #17B59F as an accent and #6E1C11 for hover and pressed states. For a palette, the analogous pair #D22165 and #D28D21 stays calm, while #21BED2 is the loudest partner.

What is #d23521 in CMYK for printing?

cmyk(0%, 75%, 84%, 18%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #d23521 warm or cool?

Warm — it scores 13 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #D25421; nudged cooler, #D41F4D.

Work with #d23521 in the Color Lab