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#df40da

a balanced, vivid magenta / pink · neutral · closest name: Magenta

RGB
223, 64, 218
HSL
302°, 71%, 56%
CMYK
0, 71, 2, 13
Luminance
0.2442

At a glance

Every number on this page in one read: what #df40da is made of, how bright it looks, and which way it leans.

Hex
#df40da
Hue
302°
magenta / pink
Saturation
71%
vivid
Lightness
56%
balanced
Brightness
87%
HSV value
Perceived
59%
weighted brightness
Luminance
0.2442
WCAG relative
Temperature
Neutral
49/100 cool
Color family
Magenta / pink
Tone
Vivid
Best ink
Black
5.88:1
Closest name
Magenta
ΔE2000 5.7
Where it sits
Hue302° of 360°
Saturation71%
Lightness56%
Temperature
Warm ← → Cool49% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#df40da
RGBrgb(223, 64, 218)
HSLhsl(302, 71%, 56%)
CMYKcmyk(0%, 71%, 2%, 13%)
LABlab(56.5 76.9 -46.5)
LCHlch(56.5 89.9 328.9)
OKLCHoklch(0.658 0.252 329.3)
Decimal14631130
Display P3color(display-p3 0.875 0.251 0.855)

Copy-ready code

/* CSS */
color: #df40da;
background-color: #df40da;
/* Tailwind (arbitrary) */
class="text-[#df40da] bg-[#df40da]"
/* SCSS */
$brand: #df40da;
/* SwiftUI */
Color(red: 0.875, green: 0.251, blue: 0.855)
/* Android */
Color.parseColor("#df40da")
/* Flutter */
Color(0xFFDF40DA)
/* Python / OpenCV (BGR) */
(218, 64, 223)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #df40da · 5.88:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 3.57:1
AA fail · AA large pass · AAA fail
Aa
Black text · 5.88:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #df40da as text scores 3.57:1 on white and 5.88:1 on black.

Accessibility — WCAG contrast

Aa
#df40da on white: 3.57:1
AA ✗ fail · AA-large · AAA
Aa
#df40da on black: 5.88:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #2A7ADE
deuteranopia · #6E8FD6
tritanopia · #E75689

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #df40da is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3FB
#F8E7F8
#F3C9F1
#EF9FEC
#E76FE3
#df40da
#D223CC
#AF1DAA
#8C1788
#651563
#3F0D3E
Base = 500Lightest = 50 · #FCF3FBDarkest = 950 · #3F0D3E
:root {
  --brand-50: #FCF3FB;
  --brand-100: #F8E7F8;
  --brand-200: #F3C9F1;
  --brand-300: #EF9FEC;
  --brand-400: #E76FE3;
  --brand-500: #df40da;
  --brand-600: #D223CC;
  --brand-700: #AF1DAA;
  --brand-800: #8C1788;
  --brand-900: #651563;
  --brand-950: #3F0D3E;
  --brand: #df40da;
  --brand-ink: #000000;
}

Colors that work with #df40da

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4FA
Tinted page background
Border#EDC0EB
Hairlines and dividers
Muted text#9B4B98
Captions on the surface
Accent#3AB21A
Second voice, not a rival
Dark variant#6D126A
Hover, pressed, headers
Light variant#FBE9FB
Selected rows, tints
Dark surface#241424
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #df40da

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#40DF45
Analogous left#9540DF
Analogous right#DF408B
Split-complement 1#8BDF40
Split-complement 2#40DF95
Triadic 1#DADF40
Triadic 2#40DADF
Tetradic#DF9540

RGB percentages

Red87.5%
Green25.1%
Blue85.5%

CMYK percentages

Cyan0.0%
Magenta71.3%
Yellow2.2%
Key (black)12.5%

Color previews

#df40da text on a black background

contrast 5.88:1

Card sample

#df40da text on a white background

contrast 3.57:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #df40da;
Background color
Panel with #df40da background
background-color: #df40da;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #df40da;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(223, 64, 218, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(223, 64, 218, 0.45);
Border & gradient
Gradient panel
border: 3px solid #df40da;
background: linear-gradient(135deg, #df40da, #DF4070);

Monochromatic scale

Palettes built from #df40da

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#df40da in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Converts to four-color process without much drama. Proof it anyway.

#df40da, answered

What color is #df40da?

#df40da is a balanced vivid magenta / pink, closest to Magenta (ΔE2000 5.7). It sits at 302° on the hue wheel with 71% saturation and 56% lightness, which reads as neutral.

What is the RGB value of #df40da?

rgb(223, 64, 218) — 223 red, 64 green and 218 blue out of 255, or 87.5% / 25.1% / 85.5% by channel.

Is #df40da a light or a dark color?

It is a mid-tone. Relative luminance is 0.2442 and perceived brightness is 59%, so black text on it reaches 5.88:1.

Should I use black or white text on #df40da?

Black. It scores 5.88:1 against #df40da, versus 3.57:1 for white — AA at any size.

What is the complementary color of #df40da?

#40DF45 sits directly opposite on the wheel. Softer options are the split-complements #8BDF40 and #40DF95, which give the same contrast with far less vibration.

What colors go well with #df40da?

For interface work: #FAF4FA as the surface, #EDC0EB for borders, #9B4B98 for secondary text, #3AB21A as an accent and #6D126A for hover and pressed states. For a palette, the analogous pair #9540DF and #DF408B stays calm, while #40DF45 is the loudest partner.

What is #df40da in CMYK for printing?

cmyk(0%, 71%, 2%, 13%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #df40da warm or cool?

Neutral — it scores 49 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #DF40A0; nudged cooler, #AB3EE1.

Work with #df40da in the Color Lab