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violet · cool

#e7bdf9

a pale, electric violet · cool · closest name: Plum

Token name suggestion: Frost Amethyst

RGB
231, 189, 249
HSL
282°, 83%, 86%
CMYK
7, 24, 0, 2
Luminance
0.6022

#e7bdf9 is a pale electric violet, 282° on the wheel and 60/100 on the cool side. Put black text on it (13.04:1). As text it scores 1.61:1 on white — use #B431EC instead. Nearest name is Plum, nearest Tailwind family is fuchsia.

hsl(282 83% 86%)rgb(231 189 249)Base step 200AAA inkCool

At a glance

Every number on this page in one read: what #e7bdf9 is made of, how bright it looks, and which way it leans.

Hex
#e7bdf9
Hue
282°
violet
Saturation
83%
electric
Lightness
86%
pale
Brightness
98%
HSV value
Perceived
82%
weighted brightness
Luminance
0.6022
WCAG relative
Temperature
Cool
60/100 cool
Color family
Violet
Tone
Electric
Best ink
Black
13.04:1
Closest name
Plum
ΔE2000 7.3
Chroma
35.0
LCH, 0–130ish
OKLCH L
0.854
perceptual lightness
Tailwind
fuchsia
500 · ΔE 24.7
Web-safe
#FFCCFF
nearest of 216
Where it sits
Hue282° of 360°
Saturation83%
Lightness86%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #e7bdf9.

Temperature
Warm ← → Cool60% cool

Reads cool. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red28%
Green60%
Blue11%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#e7bdf9
HEX (8-digit)#e7bdf9ff
RGBrgb(231, 189, 249)
RGBArgba(231, 189, 249, 1)
HSLhsl(282, 83%, 86%)
HSV / HSBhsv(282, 24%, 98%)
HWBhwb(282 74% 2%)
CMYKcmyk(7%, 24%, 0%, 2%)
LABlab(82.0 25.5 -24.0)
LCHlch(82.0 35.0 316.8)
OKLCHoklch(0.854 0.093 315.6)
XYZ (D65)xyz(68.25, 60.22, 97.63)
Decimal15187449
Display P3color(display-p3 0.906 0.741 0.976)
Web-safe#FFCCFF

Copy-ready code

every platformclick to select
/* CSS */
color: #e7bdf9;
background-color: #e7bdf9;
/* CSS custom property */
--brand: #e7bdf9;
/* Tailwind (arbitrary) */
class="text-[#e7bdf9] bg-[#e7bdf9]"
/* SCSS */
$brand: #e7bdf9;
/* SwiftUI */
Color(red: 0.906, green: 0.741, blue: 0.976)
/* UIKit */
UIColor(red: 0.906, green: 0.741, blue: 0.976, alpha: 1)
/* Android XML */
<color name="brand">#E7BDF9</color>
/* Android Compose */
Color(0xFFE7BDF9)
/* Flutter */
Color(0xFFE7BDF9)
/* Python / OpenCV (BGR) */
(249, 189, 231)
/* Python / PIL (RGB) */
(231, 189, 249)
/* Java AWT */
new Color(231, 189, 249)
/* .NET */
Color.FromArgb(255, 231, 189, 249)
/* OpenGL / Unity (0–1) */
(0.9059f, 0.7412f, 0.9765f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{231,189,249}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #e7bdf9 85%, white);
border-color: color-mix(in oklab, #e7bdf9 40%, transparent);
/* theme-aware in one line */
color: light-dark(#550B75, #E6D3EE);
/* relative colour syntax */
--hover: hsl(from #e7bdf9 h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #F9F2FC;
  --brand-100: #F4E6FA;
  --brand-200: #e7bdf9;
  --brand-300: #DA98F6;
  --brand-400: #C765F1;
  --brand-500: #B431EC;
  --brand-600: #A314E0;
  --brand-700: #8811BB;
  --brand-800: #6D0E96;
  --brand-900: #500E6C;
  --brand-950: #320944;
  --brand: #e7bdf9;
  --brand-ink: #000000;
  --brand-surface: #F9F4FA;
  --brand-border: #DFC0ED;
  --brand-hover: #DB9CF6;
  --brand-pressed: #CF7CF3;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #1F1424;
    --brand-ink: #E6D3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#F9F2FC',
        100: '#F4E6FA',
        200: '#e7bdf9',
        300: '#DA98F6',
        400: '#C765F1',
        500: '#B431EC',
        600: '#A314E0',
        700: '#8811BB',
        800: '#6D0E96',
        900: '#500E6C',
        950: '#320944',
        DEFAULT: '#e7bdf9',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #F9F2FC,
  '100': #F4E6FA,
  '200': #e7bdf9,
  '300': #DA98F6,
  '400': #C765F1,
  '500': #B431EC,
  '600': #A314E0,
  '700': #8811BB,
  '800': #6D0E96,
  '900': #500E6C,
  '950': #320944,
);
$brand-base: #e7bdf9;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#F9F2FC", "$type": "color" },
      "100": { "$value": "#F4E6FA", "$type": "color" },
      "200": { "$value": "#e7bdf9", "$type": "color" },
      "300": { "$value": "#DA98F6", "$type": "color" },
      "400": { "$value": "#C765F1", "$type": "color" },
      "500": { "$value": "#B431EC", "$type": "color" },
      "600": { "$value": "#A314E0", "$type": "color" },
      "700": { "$value": "#8811BB", "$type": "color" },
      "800": { "$value": "#6D0E96", "$type": "color" },
      "900": { "$value": "#500E6C", "$type": "color" },
      "950": { "$value": "#320944", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #e7bdf9 · 13.04:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.61:1
AA fail · AA large fail · AAA fail
Aa
Black text · 13.04:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #e7bdf9 as text scores 1.61:1 on white and 13.04:1 on black.
Best tinted ink on it, if plain black or white feels flat: #550B75 at 7.71:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#B431EC · 4.57:1
AA on white−30% L
#B431EC
The quick fox
#8B11BF · 7.17:1
AAA on white−45% L
#8B11BF
The quick fox
#e7bdf9 · 13.04:1
AA on blackalready passes
#e7bdf9
The quick fox
#e7bdf9 · 13.04:1
AAA on blackalready passes
#e7bdf9

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #C869F1 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#e7bdf9 on white: 1.61:1
AA ✗ fail · AA-large · AAA
Aa
#e7bdf9 on black: 13.04:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #e7bdf9 as text on that neutral, and that neutral as text on #e7bdf9.

NeutralRatioBoth directions
White1.61:1AaAa
Slate 501.54:1AaAa
Slate 1001.47:1AaAa
Slate 2001.31:1AaAa
Slate 3001.08:1AaAa
Slate 4001.59:1AaAa
Slate 5002.96:1AaAa
Slate 6004.71:1AaAa
Slate 7006.43:1AaAa
Slate 8009.09:1AaAa
Slate 90011.09:1AaAa
Black13.04:1AaAa
Colour vision deficiency
true color
protanopia · #B5C9FB
deuteranopia · #BECDF7
tritanopia · #E6C4D2

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #e7bdf9 is pinned to step 200; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#F9F2FC
#F4E6FA
#e7bdf9
#DA98F6
#C765F1
#B431EC
#A314E0
#8811BB
#6D0E96
#500E6C
#320944
Base = 200Lightest = 50 · #F9F2FCDarkest = 950 · #320944Text step on white = 500
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.023 315.6);
  --brand-100: oklch(0.94 0.037 315.6);
  --brand-200: oklch(0.88 0.056 315.6);
  --brand-300: oklch(0.80 0.073 315.6);
  --brand-400: oklch(0.72 0.086 315.6);
  --brand-500: oklch(0.64 0.093 315.6);
  --brand-600: oklch(0.56 0.093 315.6);
  --brand-700: oklch(0.48 0.087 315.6);
  --brand-800: oklch(0.40 0.078 315.6);
  --brand-900: oklch(0.32 0.065 315.6);
  --brand-950: oklch(0.24 0.051 315.6);
}

Colors that work with #e7bdf9

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#F9F4FA
Tinted page background
Border#DFC0ED
Hairlines and dividers
Muted text#834B9B
Captions on the surface
Accent#6EBE0E
Second voice, not a rival
Dark variant#550B75
Hover, pressed, headers
Light variant#F6E8FD
Selected rows, tints
Dark surface#1F1424
Dark-mode background
Hover#DB9CF6
One step down in lightness
Pressed#CF7CF3
Two steps down
Disabled#F6F3F7
Chroma pulled out
Focus ring#EFCDFD
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #e7bdf9

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #550B75
Safe as a 1px border on white
No — use #C869F1

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

creativepremiummodernimaginative

Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The high lightness makes it recede — a surface colour rather than a statement.

Worth knowing

Deep violets swallow detail on screens with poor gamma; check it on a cheap laptop panel.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight14/100
  • TemperatureCool
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#CFF9BD
Analogous left#C9BDF9
Analogous right#F9BDED
Split-complement 1#EDF9BD
Split-complement 2#BDF9C9
Triadic 1#F9E7BD
Triadic 2#BDF9E7
Tetradic#F9C9BD
On the wheel
Base+30°−30°+120°+240°+180°282°

#e7bdf9 sits at 282°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red90.6%
Green74.1%
Blue97.6%
R · 0–255
231
0xe7
G · 0–255
189
0xbd
B · 0–255
249
0xf9

CMYK percentages

Cyan7.2%
Magenta24.1%
Yellow0.0%
Key (black)2.4%

Total ink coverage is 34%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#e7bdf9 text on a black background

contrast 13.04:1

Card sample

#e7bdf9 text on a white background

contrast 1.61:1

Card sample

#e7bdf9 on grey

1.47:1

#e7bdf9 on its own surface

1.48:1

#e7bdf9 on its dark surface

11.02:1

CSS3 live lab

Text font color

The quick brown fox

color: #e7bdf9;
Background color
Panel with #e7bdf9 background
background-color: #e7bdf9;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #e7bdf9;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(231, 189, 249, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(231, 189, 249, 0.45);
Border & gradient
Gradient panel
border: 3px solid #e7bdf9;
background: linear-gradient(135deg, #e7bdf9, #F9BDE3);
Gradient text

Gradient headline

background: linear-gradient(90deg, #e7bdf9, #F9BDD4);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #e7bdf9;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #e7bdf9;
caret-color: #e7bdf9;
Left rule
Pull quote or callout
border-left: 4px solid #e7bdf9;
Ring + tint
Selected chip
background: #F6E8FD;
box-shadow: inset 0 0 0 2px #e7bdf9;
Conic badge
68%
background: conic-gradient(#e7bdf9 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #e7bdf9 over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(231, 189, 249, 0.5)
rgb(231 189 249 / 50%)
#e7bdf980
hsl(282 83% 86% / 50%)
color-mix(in srgb, #e7bdf9 50%, transparent)
Alpha8-digit hexFlat on white
10%#e7bdf91a#FDF8FE
20%#e7bdf933#FAF2FE
40%#e7bdf966#F5E5FD
60%#e7bdf999#F1D7FB
80%#e7bdf9cc#ECCAFA

Gradients from #e7bdf9

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F8ECFD, #e7bdf9 45%, #550B75);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #e7bdf9, #F6A1D0);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #e7bdf9, #CFF9BD);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FAF1FE 0%, #e7bdf9 45%, #550B75 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #F9F4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #EEECFD 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FCD9F2 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #550B75 0%, transparent 65%), #e7bdf9;

Monochromatic scale

Palettes built from #e7bdf9

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#e7bdf9 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Creative toolsFintechBeautyLuxury
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 13.04:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#e7bdf9, answered

What color is #e7bdf9?

#e7bdf9 is a pale electric violet, closest to Plum (ΔE2000 7.3). It sits at 282° on the hue wheel with 83% saturation and 86% lightness, which reads as cool.

What is the RGB value of #e7bdf9?

rgb(231, 189, 249) — 231 red, 189 green and 249 blue out of 255, or 90.6% / 74.1% / 97.6% by channel.

What is #e7bdf9 in HSL and HSV?

hsl(282, 83%, 86%) and hsv(282, 24%, 98%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #e7bdf9 a light or a dark color?

It is a light color. Relative luminance is 0.6022 and perceived brightness is 82%, so black text on it reaches 13.04:1.

Should I use black or white text on #e7bdf9?

Black. It scores 13.04:1 against #e7bdf9, versus 1.61:1 for white — AAA at any size.

Is #e7bdf9 accessible on a white background?

#e7bdf9 on white scores 1.61:1, which fails WCAG AA at every size. Darken it to #B431EC to reach 4.5:1, or #8B11BF for 7:1.

What is the complementary color of #e7bdf9?

#CFF9BD sits directly opposite on the wheel. Softer options are the split-complements #EDF9BD and #BDF9C9, which give the same contrast with far less vibration.

What colors go well with #e7bdf9?

For interface work: #F9F4FA as the surface, #DFC0ED for borders, #834B9B for secondary text, #6EBE0E as an accent and #550B75 for hover and pressed states. For a palette, the analogous pair #C9BDF9 and #F9BDED stays calm, while #CFF9BD is the loudest partner.

What is #e7bdf9 in CMYK for printing?

cmyk(7%, 24%, 0%, 2%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #e7bdf9 warm or cool?

Cool — it scores 60 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F9BDF5; nudged cooler, #D1BCFA.

Which Tailwind color is closest to #e7bdf9?

The fuchsia family — its 500 step is #d946ef, ΔE2000 24.7 away. That is a visible difference, so define #e7bdf9 as a custom token rather than reaching for the built-in.

How do I use #e7bdf9 in Tailwind CSS?

Inline it as an arbitrary value with bg-[#e7bdf9] or text-[#e7bdf9], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #e7bdf9 with 50% opacity?

rgba(231, 189, 249, 0.5), or #e7bdf980 in eight-digit hex. Over white that composites to #F3DEFC; over black, #745F7D.

Is #e7bdf9 a web-safe color?

No. The nearest web-safe colour is #FFCCFF, ΔE2000 5.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #e7bdf9 mean?

As a violet, it reads creative, premium, modern. Violet sits between the warmth of red and the calm of blue, so it reads as inventive without reading as risky. Current shorthand for software craft. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #e7bdf9?

The safest is same-hue elevation: linear-gradient(135deg, #F8ECFD, #e7bdf9 45%, #550B75). For more colour, a short hue run to #F6A1D0 keeps it rich without turning muddy.

Work with #e7bdf9 in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #e7bdf9 at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.