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magenta / pink · neutral

#ec7eef

a light, electric magenta / pink · neutral · closest name: Violet

Token name suggestion: Meadow Ruby

RGB
236, 126, 239
HSL
298°, 78%, 72%
CMYK
1, 47, 0, 6
Luminance
0.3899

#ec7eef is a light electric magenta / pink, 298° on the wheel and 51/100 on the cool side. Put black text on it (8.80:1). As text it scores 2.39:1 on white — use #CA1ACF instead. Nearest name is Violet, nearest Tailwind family is fuchsia.

hsl(298 78% 72%)rgb(236 126 239)Base step 400AAA inkNeutral

At a glance

Every number on this page in one read: what #ec7eef is made of, how bright it looks, and which way it leans.

Hex
#ec7eef
Hue
298°
magenta / pink
Saturation
78%
electric
Lightness
72%
light
Brightness
94%
HSV value
Perceived
71%
weighted brightness
Luminance
0.3899
WCAG relative
Temperature
Neutral
51/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
8.80:1
Closest name
Violet
ΔE2000 1
Chroma
69.8
LCH, 0–130ish
OKLCH L
0.754
perceptual lightness
Tailwind
fuchsia
500 · ΔE 11.1
Web-safe
#FF66FF
nearest of 216
Where it sits
Hue298° of 360°
Saturation78%
Lightness72%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #ec7eef.

Temperature
Warm ← → Cool51% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red46%
Green38%
Blue16%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#ec7eef
HEX (8-digit)#ec7eefff
RGBrgb(236, 126, 239)
RGBArgba(236, 126, 239, 1)
HSLhsl(298, 78%, 72%)
HSV / HSBhsv(298, 47%, 94%)
HWBhwb(298 49% 6%)
CMYKcmyk(1%, 47%, 0%, 6%)
LABlab(68.7 57.9 -38.9)
LCHlch(68.7 69.8 326.1)
OKLCHoklch(0.754 0.192 326.3)
XYZ (D65)xyz(57.63, 38.99, 86.13)
Decimal15498991
Display P3color(display-p3 0.925 0.494 0.937)
Web-safe#FF66FF

Copy-ready code

every platformclick to select
/* CSS */
color: #ec7eef;
background-color: #ec7eef;
/* CSS custom property */
--brand: #ec7eef;
/* Tailwind (arbitrary) */
class="text-[#ec7eef] bg-[#ec7eef]"
/* SCSS */
$brand: #ec7eef;
/* SwiftUI */
Color(red: 0.925, green: 0.494, blue: 0.937)
/* UIKit */
UIColor(red: 0.925, green: 0.494, blue: 0.937, alpha: 1)
/* Android XML */
<color name="brand">#EC7EEF</color>
/* Android Compose */
Color(0xFFEC7EEF)
/* Flutter */
Color(0xFFEC7EEF)
/* Python / OpenCV (BGR) */
(239, 126, 236)
/* Python / PIL (RGB) */
(236, 126, 239)
/* Java AWT */
new Color(236, 126, 239)
/* .NET */
Color.FromArgb(255, 236, 126, 239)
/* OpenGL / Unity (0–1) */
(0.9255f, 0.4941f, 0.9373f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{236,126,239}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #ec7eef 85%, white);
border-color: color-mix(in oklab, #ec7eef 40%, transparent);
/* theme-aware in one line */
color: light-dark(#6F0E71, #EDD3EE);
/* relative colour syntax */
--hover: hsl(from #ec7eef h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FCF3FC;
  --brand-100: #F9E6F9;
  --brand-200: #F3C7F5;
  --brand-300: #F09BF3;
  --brand-400: #ec7eef;
  --brand-500: #E237E6;
  --brand-600: #D51BDA;
  --brand-700: #B117B5;
  --brand-800: #8E1291;
  --brand-900: #671169;
  --brand-950: #400B42;
  --brand: #ec7eef;
  --brand-ink: #000000;
  --brand-surface: #FAF4FA;
  --brand-border: #EBC0ED;
  --brand-hover: #E75EEB;
  --brand-pressed: #E33FE7;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241424;
    --brand-ink: #EDD3EE;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FCF3FC',
        100: '#F9E6F9',
        200: '#F3C7F5',
        300: '#F09BF3',
        400: '#ec7eef',
        500: '#E237E6',
        600: '#D51BDA',
        700: '#B117B5',
        800: '#8E1291',
        900: '#671169',
        950: '#400B42',
        DEFAULT: '#ec7eef',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FCF3FC,
  '100': #F9E6F9,
  '200': #F3C7F5,
  '300': #F09BF3,
  '400': #ec7eef,
  '500': #E237E6,
  '600': #D51BDA,
  '700': #B117B5,
  '800': #8E1291,
  '900': #671169,
  '950': #400B42,
);
$brand-base: #ec7eef;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FCF3FC", "$type": "color" },
      "100": { "$value": "#F9E6F9", "$type": "color" },
      "200": { "$value": "#F3C7F5", "$type": "color" },
      "300": { "$value": "#F09BF3", "$type": "color" },
      "400": { "$value": "#ec7eef", "$type": "color" },
      "500": { "$value": "#E237E6", "$type": "color" },
      "600": { "$value": "#D51BDA", "$type": "color" },
      "700": { "$value": "#B117B5", "$type": "color" },
      "800": { "$value": "#8E1291", "$type": "color" },
      "900": { "$value": "#671169", "$type": "color" },
      "950": { "$value": "#400B42", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #ec7eef · 8.80:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.39:1
AA fail · AA large fail · AAA fail
Aa
Black text · 8.80:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #ec7eef as text scores 2.39:1 on white and 8.80:1 on black.
Best tinted ink on it, if plain black or white feels flat: #6F0E71 at 4.45:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#CA1ACF · 4.61:1
AA on white−26% L
#CA1ACF
The quick fox
#99139D · 7.16:1
AAA on white−37% L
#99139D
The quick fox
#ec7eef · 8.80:1
AA on blackalready passes
#ec7eef
The quick fox
#ec7eef · 8.80:1
AAA on blackalready passes
#ec7eef

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #E655EA is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#ec7eef on white: 2.39:1
AA ✗ fail · AA-large · AAA
Aa
#ec7eef on black: 8.80:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #ec7eef as text on that neutral, and that neutral as text on #ec7eef.

NeutralRatioBoth directions
White2.39:1AaAa
Slate 502.28:1AaAa
Slate 1002.18:1AaAa
Slate 2001.94:1AaAa
Slate 3001.61:1AaAa
Slate 4001.07:1AaAa
Slate 5001.99:1AaAa
Slate 6003.17:1AaAa
Slate 7004.34:1AaAa
Slate 8006.13:1AaAa
Slate 9007.48:1AaAa
Black8.80:1AaAa
Colour vision deficiency
true color
protanopia · #739FF3
deuteranopia · #93ADEC
tritanopia · #F18AAC

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ec7eef is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3FC
#F9E6F9
#F3C7F5
#F09BF3
#ec7eef
#E237E6
#D51BDA
#B117B5
#8E1291
#671169
#400B42
Base = 400Lightest = 50 · #FCF3FCDarkest = 950 · #400B42Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.048 326.3);
  --brand-100: oklch(0.94 0.077 326.3);
  --brand-200: oklch(0.88 0.115 326.3);
  --brand-300: oklch(0.80 0.150 326.3);
  --brand-400: oklch(0.72 0.177 326.3);
  --brand-500: oklch(0.64 0.192 326.3);
  --brand-600: oklch(0.56 0.192 326.3);
  --brand-700: oklch(0.48 0.181 326.3);
  --brand-800: oklch(0.40 0.161 326.3);
  --brand-900: oklch(0.32 0.135 326.3);
  --brand-950: oklch(0.24 0.106 326.3);
}

Colors that work with #ec7eef

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4FA
Tinted page background
Border#EBC0ED
Hairlines and dividers
Muted text#994B9B
Captions on the surface
Accent#41BA12
Second voice, not a rival
Dark variant#6F0E71
Hover, pressed, headers
Light variant#FCE8FC
Selected rows, tints
Dark surface#241424
Dark-mode background
Hover#E75EEB
One step down in lightness
Pressed#E33FE7
Two steps down
Disabled#F2EBF2
Chroma pulled out
Focus ring#F58AF7
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #ec7eef

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #6F0E71
Safe as a 1px border on white
No — use #E655EA

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight28/100
  • TemperatureNeutral
  • ApproachabilityBalanced

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#81EF7E
Analogous left#B47EEF
Analogous right#EF7EBA
Split-complement 1#BAEF7E
Split-complement 2#7EEFB4
Triadic 1#EFEC7E
Triadic 2#7EEFEC
Tetradic#EFB47E
On the wheel
Base+30°−30°+120°+240°+180°298°

#ec7eef sits at 298°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red92.5%
Green49.4%
Blue93.7%
R · 0–255
236
0xec
G · 0–255
126
0x7e
B · 0–255
239
0xef

CMYK percentages

Cyan1.3%
Magenta47.3%
Yellow0.0%
Key (black)6.3%

Total ink coverage is 55%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#ec7eef text on a black background

contrast 8.80:1

Card sample

#ec7eef text on a white background

contrast 2.39:1

Card sample

#ec7eef on grey

2.18:1

#ec7eef on its own surface

2.20:1

#ec7eef on its dark surface

7.33:1

CSS3 live lab

Text font color

The quick brown fox

color: #ec7eef;
Background color
Panel with #ec7eef background
background-color: #ec7eef;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ec7eef;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(236, 126, 239, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(236, 126, 239, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ec7eef;
background: linear-gradient(135deg, #ec7eef, #EF7EA7);
Gradient text

Gradient headline

background: linear-gradient(90deg, #ec7eef, #EF7E8B);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #ec7eef;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #ec7eef;
caret-color: #ec7eef;
Left rule
Pull quote or callout
border-left: 4px solid #ec7eef;
Ring + tint
Selected chip
background: #FCE8FC;
box-shadow: inset 0 0 0 2px #ec7eef;
Conic badge
68%
background: conic-gradient(#ec7eef 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #ec7eef over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(236, 126, 239, 0.5)
rgb(236 126 239 / 50%)
#ec7eef80
hsl(298 78% 72% / 50%)
color-mix(in srgb, #ec7eef 50%, transparent)
Alpha8-digit hexFlat on white
10%#ec7eef1a#FDF2FD
20%#ec7eef33#FBE5FC
40%#ec7eef66#F7CBF9
60%#ec7eef99#F4B2F5
80%#ec7eefcc#F098F2

Gradients from #ec7eef

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F4B5F6, #ec7eef 45%, #6F0E71);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #ec7eef, #EC6389);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #ec7eef, #81EF7E);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #F8D0F9 0%, #ec7eef 45%, #6F0E71 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4FA, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #C8ACF5 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #F299C1 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #6F0E71 0%, transparent 65%), #ec7eef;

Monochromatic scale

Palettes built from #ec7eef

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ec7eef in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 8.80:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#ec7eef, answered

What color is #ec7eef?

#ec7eef is a light electric magenta / pink, closest to Violet (ΔE2000 1). It sits at 298° on the hue wheel with 78% saturation and 72% lightness, which reads as neutral.

What is the RGB value of #ec7eef?

rgb(236, 126, 239) — 236 red, 126 green and 239 blue out of 255, or 92.5% / 49.4% / 93.7% by channel.

What is #ec7eef in HSL and HSV?

hsl(298, 78%, 72%) and hsv(298, 47%, 94%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #ec7eef a light or a dark color?

It is a mid-tone. Relative luminance is 0.3899 and perceived brightness is 71%, so black text on it reaches 8.80:1.

Should I use black or white text on #ec7eef?

Black. It scores 8.80:1 against #ec7eef, versus 2.39:1 for white — AAA at any size.

Is #ec7eef accessible on a white background?

#ec7eef on white scores 2.39:1, which fails WCAG AA at every size. Darken it to #CA1ACF to reach 4.5:1, or #99139D for 7:1.

What is the complementary color of #ec7eef?

#81EF7E sits directly opposite on the wheel. Softer options are the split-complements #BAEF7E and #7EEFB4, which give the same contrast with far less vibration.

What colors go well with #ec7eef?

For interface work: #FAF4FA as the surface, #EBC0ED for borders, #994B9B for secondary text, #41BA12 as an accent and #6F0E71 for hover and pressed states. For a palette, the analogous pair #B47EEF and #EF7EBA stays calm, while #81EF7E is the loudest partner.

What is #ec7eef in CMYK for printing?

cmyk(1%, 47%, 0%, 6%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #ec7eef warm or cool?

Neutral — it scores 51 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #EF7EC9; nudged cooler, #C37DF0.

Which Tailwind color is closest to #ec7eef?

The fuchsia family — its 500 step is #d946ef, ΔE2000 11.1 away. That is a visible difference, so define #ec7eef as a custom token rather than reaching for the built-in.

How do I use #ec7eef in Tailwind CSS?

Inline it as an arbitrary value with bg-[#ec7eef] or text-[#ec7eef], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #ec7eef with 50% opacity?

rgba(236, 126, 239, 0.5), or #ec7eef80 in eight-digit hex. Over white that composites to #F6BFF7; over black, #763F78.

Is #ec7eef a web-safe color?

No. The nearest web-safe colour is #FF66FF, ΔE2000 4.6 away. The palette only matters for legacy displays and some email clients now.

What does the color #ec7eef mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #ec7eef?

The safest is same-hue elevation: linear-gradient(135deg, #F4B5F6, #ec7eef 45%, #6F0E71). For more colour, a short hue run to #EC6389 keeps it rich without turning muddy.

Work with #ec7eef in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #ec7eef at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.