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red · warm

#ecb7ad

a light, vivid red · warm · closest name: Light Pink

Token name suggestion: Linen Cherry

RGB
236, 183, 173
HSL
10°, 62%, 80%
CMYK
0, 23, 27, 8
Luminance
0.5472

#ecb7ad is a light vivid red, 10° on the wheel and 11/100 on the cool side. Put black text on it (11.94:1). As text it scores 1.76:1 on white — use #CC482F instead. Nearest name is Light Pink, nearest Tailwind family is orange.

hsl(10 62% 80%)rgb(236 183 173)Base step 300AAA inkWarm

At a glance

Every number on this page in one read: what #ecb7ad is made of, how bright it looks, and which way it leans.

Hex
#ecb7ad
Hue
10°
red
Saturation
62%
vivid
Lightness
80%
light
Brightness
93%
HSV value
Perceived
78%
weighted brightness
Luminance
0.5472
WCAG relative
Temperature
Warm
11/100 cool
Color family
Red
Tone
Vivid
Best ink
Black
11.94:1
Closest name
Light Pink
ΔE2000 8.8
Chroma
21.7
LCH, 0–130ish
OKLCH L
0.825
perceptual lightness
Tailwind
orange
500 · ΔE 23.6
Web-safe
#FFCC99
nearest of 216
Where it sits
Hue10° of 360°
Saturation62%
Lightness80%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #ecb7ad.

Temperature
Warm ← → Cool11% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red33%
Green62%
Blue6%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#ecb7ad
HEX (8-digit)#ecb7adff
RGBrgb(236, 183, 173)
RGBArgba(236, 183, 173, 1)
HSLhsl(10, 62%, 80%)
HSV / HSBhsv(10, 27%, 93%)
HWBhwb(10 68% 7%)
CMYKcmyk(0%, 23%, 27%, 8%)
LABlab(78.9 17.7 12.5)
LCHlch(78.9 21.7 35.1)
OKLCHoklch(0.825 0.064 30.7)
XYZ (D65)xyz(59.07, 54.72, 46.98)
Decimal15513517
Display P3color(display-p3 0.925 0.718 0.678)
Web-safe#FFCC99

Copy-ready code

every platformclick to select
/* CSS */
color: #ecb7ad;
background-color: #ecb7ad;
/* CSS custom property */
--brand: #ecb7ad;
/* Tailwind (arbitrary) */
class="text-[#ecb7ad] bg-[#ecb7ad]"
/* SCSS */
$brand: #ecb7ad;
/* SwiftUI */
Color(red: 0.925, green: 0.718, blue: 0.678)
/* UIKit */
UIColor(red: 0.925, green: 0.718, blue: 0.678, alpha: 1)
/* Android XML */
<color name="brand">#ECB7AD</color>
/* Android Compose */
Color(0xFFECB7AD)
/* Flutter */
Color(0xFFECB7AD)
/* Python / OpenCV (BGR) */
(173, 183, 236)
/* Python / PIL (RGB) */
(236, 183, 173)
/* Java AWT */
new Color(236, 183, 173)
/* .NET */
Color.FromArgb(255, 236, 183, 173)
/* OpenGL / Unity (0–1) */
(0.9255f, 0.7176f, 0.6784f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{236,183,173}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #ecb7ad 85%, white);
border-color: color-mix(in oklab, #ecb7ad 40%, transparent);
/* theme-aware in one line */
color: light-dark(#682518, #EED7D3);
/* relative colour syntax */
--hover: hsl(from #ecb7ad h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FBF5F4;
  --brand-100: #F7EBE8;
  --brand-200: #F0D1CC;
  --brand-300: #ecb7ad;
  --brand-400: #DF8776;
  --brand-500: #D55F49;
  --brand-600: #C7462E;
  --brand-700: #A63B26;
  --brand-800: #852F1F;
  --brand-900: #60251A;
  --brand-950: #3C1710;
  --brand: #ecb7ad;
  --brand-ink: #000000;
  --brand-surface: #FAF5F4;
  --brand-border: #EDC7C0;
  --brand-hover: #E59E90;
  --brand-pressed: #DF8473;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241614;
    --brand-ink: #EED7D3;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FBF5F4',
        100: '#F7EBE8',
        200: '#F0D1CC',
        300: '#ecb7ad',
        400: '#DF8776',
        500: '#D55F49',
        600: '#C7462E',
        700: '#A63B26',
        800: '#852F1F',
        900: '#60251A',
        950: '#3C1710',
        DEFAULT: '#ecb7ad',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FBF5F4,
  '100': #F7EBE8,
  '200': #F0D1CC,
  '300': #ecb7ad,
  '400': #DF8776,
  '500': #D55F49,
  '600': #C7462E,
  '700': #A63B26,
  '800': #852F1F,
  '900': #60251A,
  '950': #3C1710,
);
$brand-base: #ecb7ad;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FBF5F4", "$type": "color" },
      "100": { "$value": "#F7EBE8", "$type": "color" },
      "200": { "$value": "#F0D1CC", "$type": "color" },
      "300": { "$value": "#ecb7ad", "$type": "color" },
      "400": { "$value": "#DF8776", "$type": "color" },
      "500": { "$value": "#D55F49", "$type": "color" },
      "600": { "$value": "#C7462E", "$type": "color" },
      "700": { "$value": "#A63B26", "$type": "color" },
      "800": { "$value": "#852F1F", "$type": "color" },
      "900": { "$value": "#60251A", "$type": "color" },
      "950": { "$value": "#3C1710", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #ecb7ad · 11.94:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.76:1
AA fail · AA large fail · AAA fail
Aa
Black text · 11.94:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #ecb7ad as text scores 1.76:1 on white and 11.94:1 on black.
Best tinted ink on it, if plain black or white feels flat: #682518 at 6.40:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#CC482F · 4.63:1
AA on white−31% L
#CC482F
The quick fox
#9A3624 · 7.17:1
AAA on white−43% L
#9A3624
The quick fox
#ecb7ad · 11.94:1
AA on blackalready passes
#ecb7ad
The quick fox
#ecb7ad · 11.94:1
AAA on blackalready passes
#ecb7ad

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #DC7967 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#ecb7ad on white: 1.76:1
AA ✗ fail · AA-large · AAA
Aa
#ecb7ad on black: 11.94:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #ecb7ad as text on that neutral, and that neutral as text on #ecb7ad.

NeutralRatioBoth directions
White1.76:1AaAa
Slate 501.68:1AaAa
Slate 1001.60:1AaAa
Slate 2001.43:1AaAa
Slate 3001.18:1AaAa
Slate 4001.46:1AaAa
Slate 5002.71:1AaAa
Slate 6004.31:1AaAa
Slate 7005.89:1AaAa
Slate 8008.32:1AaAa
Slate 90010.15:1AaAa
Black11.94:1AaAa
Colour vision deficiency
true color
protanopia · #C2BDAC
deuteranopia · #CEC7AD
tritanopia · #F8B0B4

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #ecb7ad is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FBF5F4
#F7EBE8
#F0D1CC
#ecb7ad
#DF8776
#D55F49
#C7462E
#A63B26
#852F1F
#60251A
#3C1710
Base = 300Lightest = 50 · #FBF5F4Darkest = 950 · #3C1710Text step on white = 600
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.016 30.7);
  --brand-100: oklch(0.94 0.025 30.7);
  --brand-200: oklch(0.88 0.038 30.7);
  --brand-300: oklch(0.80 0.050 30.7);
  --brand-400: oklch(0.72 0.058 30.7);
  --brand-500: oklch(0.64 0.064 30.7);
  --brand-600: oklch(0.56 0.064 30.7);
  --brand-700: oklch(0.48 0.060 30.7);
  --brand-800: oklch(0.40 0.053 30.7);
  --brand-900: oklch(0.32 0.044 30.7);
  --brand-950: oklch(0.24 0.035 30.7);
}

Colors that work with #ecb7ad

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF5F4
Tinted page background
Border#EDC7C0
Hairlines and dividers
Muted text#9B574B
Captions on the surface
Accent#22AA9D
Second voice, not a rival
Dark variant#682518
Hover, pressed, headers
Light variant#FAEDEA
Selected rows, tints
Dark surface#241614
Dark-mode background
Hover#E59E90
One step down in lightness
Pressed#DF8473
Two steps down
Disabled#F7F3F3
Chroma pulled out
Focus ring#F4C3BA
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #ecb7ad

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Status meaning — pair it with an icon or label, never colour alone
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #682518
Safe as a 1px border on white
No — use #DC7967

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

urgentappetisingboldphysical

Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing.

This is a confident chroma: strong enough to lead a brand, restrained enough to live in an interface all day. The lightness keeps it airy and approachable.

Worth knowing

It is also the universal error colour. Use it as a brand accent and users may read a warning that is not there.

Reads as
  • FormalityMedium
  • EnergyMedium-high
  • Weight20/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#ADE2EC
Analogous left#ECADC3
Analogous right#ECD6AD
Split-complement 1#ADECD6
Split-complement 2#ADC3EC
Triadic 1#ADECB7
Triadic 2#B7ADEC
Tetradic#C3ECAD
On the wheel
Base+30°−30°+120°+240°+180°10°

#ecb7ad sits at 10°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red92.5%
Green71.8%
Blue67.8%
R · 0–255
236
0xec
G · 0–255
183
0xb7
B · 0–255
173
0xad

CMYK percentages

Cyan0.0%
Magenta22.5%
Yellow26.7%
Key (black)7.5%

Total ink coverage is 57%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#ecb7ad text on a black background

contrast 11.94:1

Card sample

#ecb7ad text on a white background

contrast 1.76:1

Card sample

#ecb7ad on grey

1.60:1

#ecb7ad on its own surface

1.63:1

#ecb7ad on its dark surface

9.95:1

CSS3 live lab

Text font color

The quick brown fox

color: #ecb7ad;
Background color
Panel with #ecb7ad background
background-color: #ecb7ad;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #ecb7ad;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(236, 183, 173, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(236, 183, 173, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ecb7ad;
background: linear-gradient(135deg, #ecb7ad, #ECE1AD);
Gradient text

Gradient headline

background: linear-gradient(90deg, #ecb7ad, #E7ECAD);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #ecb7ad;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #ecb7ad;
caret-color: #ecb7ad;
Left rule
Pull quote or callout
border-left: 4px solid #ecb7ad;
Ring + tint
Selected chip
background: #FAEDEA;
box-shadow: inset 0 0 0 2px #ecb7ad;
Conic badge
68%
background: conic-gradient(#ecb7ad 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #ecb7ad over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(236, 183, 173, 0.5)
rgb(236 183 173 / 50%)
#ecb7ad80
hsl(10 62% 80% / 50%)
color-mix(in srgb, #ecb7ad 50%, transparent)
Alpha8-digit hexFlat on white
10%#ecb7ad1a#FDF8F7
20%#ecb7ad33#FBF1EF
40%#ecb7ad66#F7E2DE
60%#ecb7ad99#F4D4CE
80%#ecb7adcc#F0C5BD

Gradients from #ecb7ad

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #F8E3DF, #ecb7ad 45%, #682518);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #ecb7ad, #E6DF94);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #ecb7ad, #ADE2EC);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FCF4F3 0%, #ecb7ad 45%, #682518 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF5F4, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #F6D6E4 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #F2E6C6 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #682518 0%, transparent 65%), #ecb7ad;

Monochromatic scale

Palettes built from #ecb7ad

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#ecb7ad in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Converts to four-color process without much drama. Proof it anyway.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 11.94:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#ecb7ad, answered

What color is #ecb7ad?

#ecb7ad is a light vivid red, closest to Light Pink (ΔE2000 8.8). It sits at 10° on the hue wheel with 62% saturation and 80% lightness, which reads as warm.

What is the RGB value of #ecb7ad?

rgb(236, 183, 173) — 236 red, 183 green and 173 blue out of 255, or 92.5% / 71.8% / 67.8% by channel.

What is #ecb7ad in HSL and HSV?

hsl(10, 62%, 80%) and hsv(10, 27%, 93%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #ecb7ad a light or a dark color?

It is a light color. Relative luminance is 0.5472 and perceived brightness is 78%, so black text on it reaches 11.94:1.

Should I use black or white text on #ecb7ad?

Black. It scores 11.94:1 against #ecb7ad, versus 1.76:1 for white — AAA at any size.

Is #ecb7ad accessible on a white background?

#ecb7ad on white scores 1.76:1, which fails WCAG AA at every size. Darken it to #CC482F to reach 4.5:1, or #9A3624 for 7:1.

What is the complementary color of #ecb7ad?

#ADE2EC sits directly opposite on the wheel. Softer options are the split-complements #ADECD6 and #ADC3EC, which give the same contrast with far less vibration.

What colors go well with #ecb7ad?

For interface work: #FAF5F4 as the surface, #EDC7C0 for borders, #9B574B for secondary text, #22AA9D as an accent and #682518 for hover and pressed states. For a palette, the analogous pair #ECADC3 and #ECD6AD stays calm, while #ADE2EC is the loudest partner.

What is #ecb7ad in CMYK for printing?

cmyk(0%, 23%, 27%, 8%). This is a screen-to-ink approximation — ask your printer for a proof before committing to a run.

Is #ecb7ad warm or cool?

Warm — it scores 11 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #ECC4AD; nudged cooler, #EDACBA.

Which Tailwind color is closest to #ecb7ad?

The orange family — its 500 step is #f97316, ΔE2000 23.6 away. That is a visible difference, so define #ecb7ad as a custom token rather than reaching for the built-in.

How do I use #ecb7ad in Tailwind CSS?

Inline it as an arbitrary value with bg-[#ecb7ad] or text-[#ecb7ad], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #ecb7ad with 50% opacity?

rgba(236, 183, 173, 0.5), or #ecb7ad80 in eight-digit hex. Over white that composites to #F6DBD6; over black, #765C57.

Is #ecb7ad a web-safe color?

No. The nearest web-safe colour is #FFCC99, ΔE2000 15.2 away. The palette only matters for legacy displays and some email clients now.

What does the color #ecb7ad mean?

As a red, it reads urgent, appetising, bold. Red arrives before the rest of the page does. It raises attention and appetite, which is why it runs food, sport and clearance pricing. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #ecb7ad?

The safest is same-hue elevation: linear-gradient(135deg, #F8E3DF, #ecb7ad 45%, #682518). For more colour, a short hue run to #E6DF94 keeps it rich without turning muddy.

Work with #ecb7ad in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #ecb7ad at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.