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#f02428

a balanced, electric red · warm · closest name: Red

RGB
240, 36, 40
HSL
359°, 87%, 54%
CMYK
0, 85, 83, 6
Luminance
0.1994

At a glance

Every number on this page in one read: what #f02428 is made of, how bright it looks, and which way it leans.

Hex
#f02428
Hue
359°
red
Saturation
87%
electric
Lightness
54%
balanced
Brightness
94%
HSV value
Perceived
53%
weighted brightness
Luminance
0.1994
WCAG relative
Temperature
Warm
17/100 cool
Color family
Red
Tone
Electric
Best ink
Black
4.99:1
Closest name
Red
ΔE2000 5.3
Where it sits
Hue359° of 360°
Saturation87%
Lightness54%
Temperature
Warm ← → Cool17% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#f02428
RGBrgb(240, 36, 40)
HSLhsl(359, 87%, 54%)
CMYKcmyk(0%, 85%, 83%, 6%)
LABlab(51.8 72.8 50.9)
LCHlch(51.8 88.8 34.9)
OKLCHoklch(0.613 0.233 27.1)
Decimal15737896
Display P3color(display-p3 0.941 0.141 0.157)

Copy-ready code

/* CSS */
color: #f02428;
background-color: #f02428;
/* Tailwind (arbitrary) */
class="text-[#f02428] bg-[#f02428]"
/* SCSS */
$brand: #f02428;
/* SwiftUI */
Color(red: 0.941, green: 0.141, blue: 0.157)
/* Android */
Color.parseColor("#f02428")
/* Flutter */
Color(0xFFF02428)
/* Python / OpenCV (BGR) */
(40, 36, 240)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f02428 · 4.99:1
Use #000000AA at every size, AAA for large text only.
Aa
White text · 4.21:1
AA fail · AA large pass · AAA fail
Aa
Black text · 4.99:1 · recommended
AA pass · AA large pass · AAA fail
Reading the other direction: #f02428 as text scores 4.21:1 on white and 4.99:1 on black.

Accessibility — WCAG contrast

Aa
#f02428 on white: 4.21:1
AA ✗ fail · AA-large · AAA
Aa
#f02428 on black: 4.99:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #6B6025
deuteranopia · #9C8B1B
tritanopia · #FF002A

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f02428 is pinned to step 500; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF2F2
#FAE5E6
#F7C4C5
#F89698
#F46164
#f02428
#E51014
#BF0D11
#990A0D
#6E0C0E
#450809
Base = 500Lightest = 50 · #FDF2F2Darkest = 950 · #450809
:root {
  --brand-50: #FDF2F2;
  --brand-100: #FAE5E6;
  --brand-200: #F7C4C5;
  --brand-300: #F89698;
  --brand-400: #F46164;
  --brand-500: #f02428;
  --brand-600: #E51014;
  --brand-700: #BF0D11;
  --brand-800: #990A0D;
  --brand-900: #6E0C0E;
  --brand-950: #450809;
  --brand: #f02428;
  --brand-ink: #000000;
}

Colors that work with #f02428

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F4
Tinted page background
Border#EDC0C1
Hairlines and dividers
Muted text#9B4B4C
Captions on the surface
Accent#09C391
Second voice, not a rival
Dark variant#77080A
Hover, pressed, headers
Light variant#FDE7E8
Selected rows, tints
Dark surface#241414
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #f02428

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Headings from 24px up on white
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Brand accents, badges and data highlights
Use with care
  • Small text on white — under 4.5:1
  • Full-page backgrounds — tiring over long sessions
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#24F0EC
Analogous left#F0248E
Analogous right#F08624
Split-complement 1#24F086
Split-complement 2#248EF0
Triadic 1#28F024
Triadic 2#2428F0
Tetradic#8EF024

RGB percentages

Red94.1%
Green14.1%
Blue15.7%

CMYK percentages

Cyan0.0%
Magenta85.0%
Yellow83.3%
Key (black)5.9%

Color previews

#f02428 text on a black background

contrast 4.99:1

Card sample

#f02428 text on a white background

contrast 4.21:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #f02428;
Background color
Panel with #f02428 background
background-color: #f02428;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f02428;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(240, 36, 40, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(240, 36, 40, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f02428;
background: linear-gradient(135deg, #f02428, #F0A824);

Monochromatic scale

Palettes built from #f02428

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f02428 in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
Food and drinkEntertainmentRetailSport
Common UI roles
ButtonsLinksFocus statesCharts
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#f02428, answered

What color is #f02428?

#f02428 is a balanced electric red, closest to Red (ΔE2000 5.3). It sits at 359° on the hue wheel with 87% saturation and 54% lightness, which reads as warm.

What is the RGB value of #f02428?

rgb(240, 36, 40) — 240 red, 36 green and 40 blue out of 255, or 94.1% / 14.1% / 15.7% by channel.

Is #f02428 a light or a dark color?

It is a mid-tone. Relative luminance is 0.1994 and perceived brightness is 53%, so black text on it reaches 4.99:1.

Should I use black or white text on #f02428?

Black. It scores 4.99:1 against #f02428, versus 4.21:1 for white — AA at any size.

What is the complementary color of #f02428?

#24F0EC sits directly opposite on the wheel. Softer options are the split-complements #24F086 and #248EF0, which give the same contrast with far less vibration.

What colors go well with #f02428?

For interface work: #FAF4F4 as the surface, #EDC0C1 for borders, #9B4B4C for secondary text, #09C391 as an accent and #77080A for hover and pressed states. For a palette, the analogous pair #F0248E and #F08624 stays calm, while #24F0EC is the loudest partner.

What is #f02428 in CMYK for printing?

cmyk(0%, 85%, 83%, 6%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #f02428 warm or cool?

Warm — it scores 17 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F05024; nudged cooler, #F22272.

Work with #f02428 in the Color Lab