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magenta / pink · neutral

#f5b4eb

a light, electric magenta / pink · neutral · closest name: Plum

Token name suggestion: Meadow Fuchsia

RGB
245, 180, 235
HSL
309°, 77%, 83%
CMYK
0, 27, 4, 4
Luminance
0.5805

#f5b4eb is a light electric magenta / pink, 309° on the wheel and 45/100 on the cool side. Put black text on it (12.61:1). As text it scores 1.67:1 on white — use #D01CB5 instead. Nearest name is Plum, nearest Tailwind family is pink.

hsl(309 77% 83%)rgb(245 180 235)Base step 200AAA inkNeutral

At a glance

Every number on this page in one read: what #f5b4eb is made of, how bright it looks, and which way it leans.

Hex
#f5b4eb
Hue
309°
magenta / pink
Saturation
77%
electric
Lightness
83%
light
Brightness
96%
HSV value
Perceived
82%
weighted brightness
Luminance
0.5805
WCAG relative
Temperature
Neutral
45/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
12.61:1
Closest name
Plum
ΔE2000 5.7
Chroma
37.0
LCH, 0–130ish
OKLCH L
0.847
perceptual lightness
Tailwind
pink
500 · ΔE 23
Web-safe
#FFCCFF
nearest of 216
Where it sits
Hue309° of 360°
Saturation77%
Lightness83%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #f5b4eb.

Temperature
Warm ← → Cool45% cool

Reads neutral. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red33%
Green56%
Blue10%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#f5b4eb
HEX (8-digit)#f5b4ebff
RGBrgb(245, 180, 235)
RGBArgba(245, 180, 235, 1)
HSLhsl(309, 77%, 83%)
HSV / HSBhsv(309, 27%, 96%)
HWBhwb(309 71% 4%)
CMYKcmyk(0%, 27%, 4%, 4%)
LABlab(80.8 32.2 -18.1)
LCHlch(80.8 37.0 330.6)
OKLCHoklch(0.847 0.103 331.9)
XYZ (D65)xyz(68.97, 58.06, 86.15)
Decimal16102635
Display P3color(display-p3 0.961 0.706 0.922)
Web-safe#FFCCFF

Copy-ready code

every platformclick to select
/* CSS */
color: #f5b4eb;
background-color: #f5b4eb;
/* CSS custom property */
--brand: #f5b4eb;
/* Tailwind (arbitrary) */
class="text-[#f5b4eb] bg-[#f5b4eb]"
/* SCSS */
$brand: #f5b4eb;
/* SwiftUI */
Color(red: 0.961, green: 0.706, blue: 0.922)
/* UIKit */
UIColor(red: 0.961, green: 0.706, blue: 0.922, alpha: 1)
/* Android XML */
<color name="brand">#F5B4EB</color>
/* Android Compose */
Color(0xFFF5B4EB)
/* Flutter */
Color(0xFFF5B4EB)
/* Python / OpenCV (BGR) */
(235, 180, 245)
/* Python / PIL (RGB) */
(245, 180, 235)
/* Java AWT */
new Color(245, 180, 235)
/* .NET */
Color.FromArgb(255, 245, 180, 235)
/* OpenGL / Unity (0–1) */
(0.9608f, 0.7059f, 0.9216f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{245,180,235}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #f5b4eb 85%, white);
border-color: color-mix(in oklab, #f5b4eb 40%, transparent);
/* theme-aware in one line */
color: light-dark(#710F62, #EED3EA);
/* relative colour syntax */
--hover: hsl(from #f5b4eb h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FCF3FB;
  --brand-100: #F9E7F6;
  --brand-200: #f5b4eb;
  --brand-300: #F29CE5;
  --brand-400: #EB6AD7;
  --brand-500: #E539CA;
  --brand-600: #D81DBB;
  --brand-700: #B4189C;
  --brand-800: #90137D;
  --brand-900: #68125B;
  --brand-950: #410B39;
  --brand: #f5b4eb;
  --brand-ink: #000000;
  --brand-surface: #FAF4F9;
  --brand-border: #EDC0E6;
  --brand-hover: #F194E3;
  --brand-pressed: #ED75DA;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #241422;
    --brand-ink: #EED3EA;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FCF3FB',
        100: '#F9E7F6',
        200: '#f5b4eb',
        300: '#F29CE5',
        400: '#EB6AD7',
        500: '#E539CA',
        600: '#D81DBB',
        700: '#B4189C',
        800: '#90137D',
        900: '#68125B',
        950: '#410B39',
        DEFAULT: '#f5b4eb',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FCF3FB,
  '100': #F9E7F6,
  '200': #f5b4eb,
  '300': #F29CE5,
  '400': #EB6AD7,
  '500': #E539CA,
  '600': #D81DBB,
  '700': #B4189C,
  '800': #90137D,
  '900': #68125B,
  '950': #410B39,
);
$brand-base: #f5b4eb;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FCF3FB", "$type": "color" },
      "100": { "$value": "#F9E7F6", "$type": "color" },
      "200": { "$value": "#f5b4eb", "$type": "color" },
      "300": { "$value": "#F29CE5", "$type": "color" },
      "400": { "$value": "#EB6AD7", "$type": "color" },
      "500": { "$value": "#E539CA", "$type": "color" },
      "600": { "$value": "#D81DBB", "$type": "color" },
      "700": { "$value": "#B4189C", "$type": "color" },
      "800": { "$value": "#90137D", "$type": "color" },
      "900": { "$value": "#68125B", "$type": "color" },
      "950": { "$value": "#410B39", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #f5b4eb · 12.61:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 1.67:1
AA fail · AA large fail · AAA fail
Aa
Black text · 12.61:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #f5b4eb as text scores 1.67:1 on white and 12.61:1 on black.
Best tinted ink on it, if plain black or white feels flat: #710F62 at 6.48:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#D01CB5 · 4.65:1
AA on white−37% L
#D01CB5
The quick fox
#9F158A · 7.12:1
AAA on white−48% L
#9F158A
The quick fox
#f5b4eb · 12.61:1
AA on blackalready passes
#f5b4eb
The quick fox
#f5b4eb · 12.61:1
AAA on blackalready passes
#f5b4eb

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #E95AD3 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#f5b4eb on white: 1.67:1
AA ✗ fail · AA-large · AAA
Aa
#f5b4eb on black: 12.61:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #f5b4eb as text on that neutral, and that neutral as text on #f5b4eb.

NeutralRatioBoth directions
White1.67:1AaAa
Slate 501.59:1AaAa
Slate 1001.52:1AaAa
Slate 2001.35:1AaAa
Slate 3001.12:1AaAa
Slate 4001.54:1AaAa
Slate 5002.86:1AaAa
Slate 6004.55:1AaAa
Slate 7006.22:1AaAa
Slate 8008.78:1AaAa
Slate 90010.72:1AaAa
Black12.61:1AaAa
Colour vision deficiency
true color
protanopia · #B3C3ED
deuteranopia · #C2CCE9
tritanopia · #FBB7C7

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #f5b4eb is pinned to step 200; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FCF3FB
#F9E7F6
#f5b4eb
#F29CE5
#EB6AD7
#E539CA
#D81DBB
#B4189C
#90137D
#68125B
#410B39
Base = 200Lightest = 50 · #FCF3FBDarkest = 950 · #410B39Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.026 331.9);
  --brand-100: oklch(0.94 0.041 331.9);
  --brand-200: oklch(0.88 0.062 331.9);
  --brand-300: oklch(0.80 0.080 331.9);
  --brand-400: oklch(0.72 0.095 331.9);
  --brand-500: oklch(0.64 0.103 331.9);
  --brand-600: oklch(0.56 0.103 331.9);
  --brand-700: oklch(0.48 0.097 331.9);
  --brand-800: oklch(0.40 0.087 331.9);
  --brand-900: oklch(0.32 0.072 331.9);
  --brand-950: oklch(0.24 0.057 331.9);
}

Colors that work with #f5b4eb

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EDC0E6
Hairlines and dividers
Muted text#9B4B8F
Captions on the surface
Accent#24B913
Second voice, not a rival
Dark variant#710F62
Hover, pressed, headers
Light variant#FCE8F9
Selected rows, tints
Dark surface#241422
Dark-mode background
Hover#F194E3
One step down in lightness
Pressed#ED75DA
Two steps down
Disabled#F7F3F6
Chroma pulled out
Focus ring#FBC3F2
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #f5b4eb

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #710F62
Safe as a 1px border on white
No — use #E95AD3

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight17/100
  • TemperatureNeutral
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#B4F5BE
Analogous left#DEB4F5
Analogous right#F5B4CA
Split-complement 1#CAF5B4
Split-complement 2#B4F5DE
Triadic 1#EBF5B4
Triadic 2#B4EBF5
Tetradic#F5DEB4
On the wheel
Base+30°−30°+120°+240°+180°309°

#f5b4eb sits at 309°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red96.1%
Green70.6%
Blue92.2%
R · 0–255
245
0xf5
G · 0–255
180
0xb4
B · 0–255
235
0xeb

CMYK percentages

Cyan0.0%
Magenta26.5%
Yellow4.1%
Key (black)3.9%

Total ink coverage is 35%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#f5b4eb text on a black background

contrast 12.61:1

Card sample

#f5b4eb text on a white background

contrast 1.67:1

Card sample

#f5b4eb on grey

1.52:1

#f5b4eb on its own surface

1.54:1

#f5b4eb on its dark surface

10.52:1

CSS3 live lab

Text font color

The quick brown fox

color: #f5b4eb;
Background color
Panel with #f5b4eb background
background-color: #f5b4eb;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #f5b4eb;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(245, 180, 235, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(245, 180, 235, 0.45);
Border & gradient
Gradient panel
border: 3px solid #f5b4eb;
background: linear-gradient(135deg, #f5b4eb, #F5B4C0);
Gradient text

Gradient headline

background: linear-gradient(90deg, #f5b4eb, #F5B8B4);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #f5b4eb;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #f5b4eb;
caret-color: #f5b4eb;
Left rule
Pull quote or callout
border-left: 4px solid #f5b4eb;
Ring + tint
Selected chip
background: #FCE8F9;
box-shadow: inset 0 0 0 2px #f5b4eb;
Conic badge
68%
background: conic-gradient(#f5b4eb 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #f5b4eb over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(245, 180, 235, 0.5)
rgb(245 180 235 / 50%)
#f5b4eb80
hsl(309 77% 83% / 50%)
color-mix(in srgb, #f5b4eb 50%, transparent)
Alpha8-digit hexFlat on white
10%#f5b4eb1a#FEF8FD
20%#f5b4eb33#FDF0FB
40%#f5b4eb66#FBE1F7
60%#f5b4eb99#F9D2F3
80%#f5b4ebcc#F7C3EF

Gradients from #f5b4eb

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FCEAF9, #f5b4eb 45%, #710F62);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #f5b4eb, #F199A1);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #f5b4eb, #B4F5BE);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FDF1FB 0%, #f5b4eb 45%, #710F62 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #F0E1FB 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #F9CFDA 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #710F62 0%, transparent 65%), #f5b4eb;

Monochromatic scale

Palettes built from #f5b4eb

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#f5b4eb in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 12.61:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#f5b4eb, answered

What color is #f5b4eb?

#f5b4eb is a light electric magenta / pink, closest to Plum (ΔE2000 5.7). It sits at 309° on the hue wheel with 77% saturation and 83% lightness, which reads as neutral.

What is the RGB value of #f5b4eb?

rgb(245, 180, 235) — 245 red, 180 green and 235 blue out of 255, or 96.1% / 70.6% / 92.2% by channel.

What is #f5b4eb in HSL and HSV?

hsl(309, 77%, 83%) and hsv(309, 27%, 96%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #f5b4eb a light or a dark color?

It is a light color. Relative luminance is 0.5805 and perceived brightness is 82%, so black text on it reaches 12.61:1.

Should I use black or white text on #f5b4eb?

Black. It scores 12.61:1 against #f5b4eb, versus 1.67:1 for white — AAA at any size.

Is #f5b4eb accessible on a white background?

#f5b4eb on white scores 1.67:1, which fails WCAG AA at every size. Darken it to #D01CB5 to reach 4.5:1, or #9F158A for 7:1.

What is the complementary color of #f5b4eb?

#B4F5BE sits directly opposite on the wheel. Softer options are the split-complements #CAF5B4 and #B4F5DE, which give the same contrast with far less vibration.

What colors go well with #f5b4eb?

For interface work: #FAF4F9 as the surface, #EDC0E6 for borders, #9B4B8F for secondary text, #24B913 as an accent and #710F62 for hover and pressed states. For a palette, the analogous pair #DEB4F5 and #F5B4CA stays calm, while #B4F5BE is the loudest partner.

What is #f5b4eb in CMYK for printing?

cmyk(0%, 27%, 4%, 4%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #f5b4eb warm or cool?

Neutral — it scores 45 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #F5B4D3; nudged cooler, #E8B3F6.

Which Tailwind color is closest to #f5b4eb?

The pink family — its 500 step is #ec4899, ΔE2000 23 away. That is a visible difference, so define #f5b4eb as a custom token rather than reaching for the built-in.

How do I use #f5b4eb in Tailwind CSS?

Inline it as an arbitrary value with bg-[#f5b4eb] or text-[#f5b4eb], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #f5b4eb with 50% opacity?

rgba(245, 180, 235, 0.5), or #f5b4eb80 in eight-digit hex. Over white that composites to #FADAF5; over black, #7B5A76.

Is #f5b4eb a web-safe color?

No. The nearest web-safe colour is #FFCCFF, ΔE2000 5.4 away. The palette only matters for legacy displays and some email clients now.

What does the color #f5b4eb mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #f5b4eb?

The safest is same-hue elevation: linear-gradient(135deg, #FCEAF9, #f5b4eb 45%, #710F62). For more colour, a short hue run to #F199A1 keeps it rich without turning muddy.

Work with #f5b4eb in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #f5b4eb at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.