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magenta / pink · warm

#fd5aba

a light, electric magenta / pink · warm · closest name: Hot Pink

Token name suggestion: Drift Ruby

RGB
253, 90, 186
HSL
325°, 98%, 67%
CMYK
0, 64, 27, 1
Luminance
0.3174

#fd5aba is a light electric magenta / pink, 325° on the wheel and 36/100 on the cool side. Put black text on it (7.35:1). As text it scores 2.86:1 on white — use #E40387 instead. Nearest name is Hot Pink, nearest Tailwind family is pink.

hsl(325 98% 67%)rgb(253 90 186)Base step 400AAA inkWarm

At a glance

Every number on this page in one read: what #fd5aba is made of, how bright it looks, and which way it leans.

Hex
#fd5aba
Hue
325°
magenta / pink
Saturation
98%
electric
Lightness
67%
light
Brightness
99%
HSV value
Perceived
65%
weighted brightness
Luminance
0.3174
WCAG relative
Temperature
Warm
36/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
7.35:1
Closest name
Hot Pink
ΔE2000 3.5
Chroma
72.7
LCH, 0–130ish
OKLCH L
0.711
perceptual lightness
Tailwind
pink
500 · ΔE 6.6
Web-safe
#FF66CC
nearest of 216
Where it sits
Hue325° of 360°
Saturation98%
Lightness67%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #fd5aba.

Temperature
Warm ← → Cool36% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red66%
Green23%
Blue11%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#fd5aba
HEX (8-digit)#fd5abaff
RGBrgb(253, 90, 186)
RGBArgba(253, 90, 186, 1)
HSLhsl(325, 98%, 67%)
HSV / HSBhsv(325, 64%, 99%)
HWBhwb(325 35% 1%)
CMYKcmyk(0%, 64%, 27%, 1%)
LABlab(63.1 70.5 -17.6)
LCHlch(63.1 72.7 346.0)
OKLCHoklch(0.711 0.219 347.8)
XYZ (D65)xyz(53.03, 31.75, 49.78)
Decimal16603834
Display P3color(display-p3 0.992 0.353 0.729)
Web-safe#FF66CC

Copy-ready code

every platformclick to select
/* CSS */
color: #fd5aba;
background-color: #fd5aba;
/* CSS custom property */
--brand: #fd5aba;
/* Tailwind (arbitrary) */
class="text-[#fd5aba] bg-[#fd5aba]"
/* SCSS */
$brand: #fd5aba;
/* SwiftUI */
Color(red: 0.992, green: 0.353, blue: 0.729)
/* UIKit */
UIColor(red: 0.992, green: 0.353, blue: 0.729, alpha: 1)
/* Android XML */
<color name="brand">#FD5ABA</color>
/* Android Compose */
Color(0xFFFD5ABA)
/* Flutter */
Color(0xFFFD5ABA)
/* Python / OpenCV (BGR) */
(186, 90, 253)
/* Python / PIL (RGB) */
(253, 90, 186)
/* Java AWT */
new Color(253, 90, 186)
/* .NET */
Color.FromArgb(255, 253, 90, 186)
/* OpenGL / Unity (0–1) */
(0.9922f, 0.3529f, 0.7294f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{253,90,186}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #fd5aba 85%, white);
border-color: color-mix(in oklab, #fd5aba 40%, transparent);
/* theme-aware in one line */
color: light-dark(#7E024B, #EED3E3);
/* relative colour syntax */
--hover: hsl(from #fd5aba h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FDF1F8;
  --brand-100: #FCE4F2;
  --brand-200: #FBC1E3;
  --brand-300: #FE90D1;
  --brand-400: #fd5aba;
  --brand-500: #FC21A2;
  --brand-600: #F20390;
  --brand-700: #CA0278;
  --brand-800: #A10260;
  --brand-900: #740647;
  --brand-950: #49042C;
  --brand: #fd5aba;
  --brand-ink: #000000;
  --brand-surface: #FAF4F8;
  --brand-border: #EDC0DA;
  --brand-hover: #FD37AB;
  --brand-pressed: #FC149C;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141E;
    --brand-ink: #EED3E3;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FDF1F8',
        100: '#FCE4F2',
        200: '#FBC1E3',
        300: '#FE90D1',
        400: '#fd5aba',
        500: '#FC21A2',
        600: '#F20390',
        700: '#CA0278',
        800: '#A10260',
        900: '#740647',
        950: '#49042C',
        DEFAULT: '#fd5aba',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FDF1F8,
  '100': #FCE4F2,
  '200': #FBC1E3,
  '300': #FE90D1,
  '400': #fd5aba,
  '500': #FC21A2,
  '600': #F20390,
  '700': #CA0278,
  '800': #A10260,
  '900': #740647,
  '950': #49042C,
);
$brand-base: #fd5aba;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FDF1F8", "$type": "color" },
      "100": { "$value": "#FCE4F2", "$type": "color" },
      "200": { "$value": "#FBC1E3", "$type": "color" },
      "300": { "$value": "#FE90D1", "$type": "color" },
      "400": { "$value": "#fd5aba", "$type": "color" },
      "500": { "$value": "#FC21A2", "$type": "color" },
      "600": { "$value": "#F20390", "$type": "color" },
      "700": { "$value": "#CA0278", "$type": "color" },
      "800": { "$value": "#A10260", "$type": "color" },
      "900": { "$value": "#740647", "$type": "color" },
      "950": { "$value": "#49042C", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd5aba · 7.35:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.86:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.35:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fd5aba as text scores 2.86:1 on white and 7.35:1 on black.
Best tinted ink on it, if plain black or white feels flat: #7E024B at 3.68:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#E40387 · 4.50:1
AA on white−22% L
#E40387
The quick fox
#AD0267 · 7.04:1
AAA on white−33% L
#AD0267
The quick fox
#fd5aba · 7.35:1
AA on blackalready passes
#fd5aba
The quick fox
#fd5aba · 7.35:1
AAA on blackalready passes
#fd5aba

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #FD50B6 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#fd5aba on white: 2.86:1
AA ✗ fail · AA-large · AAA
Aa
#fd5aba on black: 7.35:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #fd5aba as text on that neutral, and that neutral as text on #fd5aba.

NeutralRatioBoth directions
White2.86:1AaAa
Slate 502.73:1AaAa
Slate 1002.61:1AaAa
Slate 2002.32:1AaAa
Slate 3001.92:1AaAa
Slate 4001.11:1AaAa
Slate 5001.67:1AaAa
Slate 6002.65:1AaAa
Slate 7003.62:1AaAa
Slate 8005.12:1AaAa
Slate 9006.25:1AaAa
Black7.35:1AaAa
Colour vision deficiency
true color
protanopia · #6E87BD
deuteranopia · #9DA3B6
tritanopia · #FF5582

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd5aba is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1F8
#FCE4F2
#FBC1E3
#FE90D1
#fd5aba
#FC21A2
#F20390
#CA0278
#A10260
#740647
#49042C
Base = 400Lightest = 50 · #FDF1F8Darkest = 950 · #49042CText step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.055 347.8);
  --brand-100: oklch(0.94 0.087 347.8);
  --brand-200: oklch(0.88 0.131 347.8);
  --brand-300: oklch(0.80 0.171 347.8);
  --brand-400: oklch(0.72 0.201 347.8);
  --brand-500: oklch(0.64 0.219 347.8);
  --brand-600: oklch(0.56 0.219 347.8);
  --brand-700: oklch(0.48 0.206 347.8);
  --brand-800: oklch(0.40 0.184 347.8);
  --brand-900: oklch(0.32 0.153 347.8);
  --brand-950: oklch(0.24 0.120 347.8);
}

Colors that work with #fd5aba

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F8
Tinted page background
Border#EDC0DA
Hairlines and dividers
Muted text#9B4B7A
Captions on the surface
Accent#00CC21
Second voice, not a rival
Dark variant#7E024B
Hover, pressed, headers
Light variant#FFE6F4
Selected rows, tints
Dark surface#24141E
Dark-mode background
Hover#FD37AB
One step down in lightness
Pressed#FC149C
Two steps down
Disabled#EADEE5
Chroma pulled out
Focus ring#FF6DC3
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #fd5aba

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #7E024B
Safe as a 1px border on white
No — use #FD50B6

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight33/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#5AFD9D
Analogous left#EF5AFD
Analogous right#FD5A69
Split-complement 1#69FD5A
Split-complement 2#5AFDEF
Triadic 1#BAFD5A
Triadic 2#5ABAFD
Tetradic#FDEF5A
On the wheel
Base+30°−30°+120°+240°+180°325°

#fd5aba sits at 325°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red99.2%
Green35.3%
Blue72.9%
R · 0–255
253
0xfd
G · 0–255
90
0x5a
B · 0–255
186
0xba

CMYK percentages

Cyan0.0%
Magenta64.4%
Yellow26.5%
Key (black)0.8%

Total ink coverage is 92%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#fd5aba text on a black background

contrast 7.35:1

Card sample

#fd5aba text on a white background

contrast 2.86:1

Card sample

#fd5aba on grey

2.61:1

#fd5aba on its own surface

2.63:1

#fd5aba on its dark surface

6.16:1

CSS3 live lab

Text font color

The quick brown fox

color: #fd5aba;
Background color
Panel with #fd5aba background
background-color: #fd5aba;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd5aba;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 90, 186, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 90, 186, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd5aba;
background: linear-gradient(135deg, #fd5aba, #FD675A);
Gradient text

Gradient headline

background: linear-gradient(90deg, #fd5aba, #FD905A);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #fd5aba;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #fd5aba;
caret-color: #fd5aba;
Left rule
Pull quote or callout
border-left: 4px solid #fd5aba;
Ring + tint
Selected chip
background: #FFE6F4;
box-shadow: inset 0 0 0 2px #fd5aba;
Conic badge
68%
background: conic-gradient(#fd5aba 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #fd5aba over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(253, 90, 186, 0.5)
rgb(253 90 186 / 50%)
#fd5aba80
hsl(325 98% 67% / 50%)
color-mix(in srgb, #fd5aba 50%, transparent)
Alpha8-digit hexFlat on white
10%#fd5aba1a#FFEFF8
20%#fd5aba33#FFDEF1
40%#fd5aba66#FEBDE3
60%#fd5aba99#FE9CD6
80%#fd5abacc#FD7BC8

Gradients from #fd5aba

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FE97D3, #fd5aba 45%, #7E024B);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #fd5aba, #FD5B3C);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #fd5aba, #5AFD9D);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FEB5E0 0%, #fd5aba 45%, #7E024B 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F8, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #EA8DFE 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FD7879 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #7E024B 0%, transparent 65%), #fd5aba;

Monochromatic scale

Palettes built from #fd5aba

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd5aba in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.35:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#fd5aba, answered

What color is #fd5aba?

#fd5aba is a light electric magenta / pink, closest to Hot Pink (ΔE2000 3.5). It sits at 325° on the hue wheel with 98% saturation and 67% lightness, which reads as warm.

What is the RGB value of #fd5aba?

rgb(253, 90, 186) — 253 red, 90 green and 186 blue out of 255, or 99.2% / 35.3% / 72.9% by channel.

What is #fd5aba in HSL and HSV?

hsl(325, 98%, 67%) and hsv(325, 64%, 99%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #fd5aba a light or a dark color?

It is a mid-tone. Relative luminance is 0.3174 and perceived brightness is 65%, so black text on it reaches 7.35:1.

Should I use black or white text on #fd5aba?

Black. It scores 7.35:1 against #fd5aba, versus 2.86:1 for white — AAA at any size.

Is #fd5aba accessible on a white background?

#fd5aba on white scores 2.86:1, which fails WCAG AA at every size. Darken it to #E40387 to reach 4.5:1, or #AD0267 for 7:1.

What is the complementary color of #fd5aba?

#5AFD9D sits directly opposite on the wheel. Softer options are the split-complements #69FD5A and #5AFDEF, which give the same contrast with far less vibration.

What colors go well with #fd5aba?

For interface work: #FAF4F8 as the surface, #EDC0DA for borders, #9B4B7A for secondary text, #00CC21 as an accent and #7E024B for hover and pressed states. For a palette, the analogous pair #EF5AFD and #FD5A69 stays calm, while #5AFD9D is the loudest partner.

What is #fd5aba in CMYK for printing?

cmyk(0%, 64%, 27%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd5aba warm or cool?

Warm — it scores 36 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD5A7E; nudged cooler, #FF59F7.

Which Tailwind color is closest to #fd5aba?

The pink family — its 500 step is #ec4899, ΔE2000 6.6 away. That is a visible difference, so define #fd5aba as a custom token rather than reaching for the built-in.

How do I use #fd5aba in Tailwind CSS?

Inline it as an arbitrary value with bg-[#fd5aba] or text-[#fd5aba], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #fd5aba with 50% opacity?

rgba(253, 90, 186, 0.5), or #fd5aba80 in eight-digit hex. Over white that composites to #FEADDD; over black, #7F2D5D.

Is #fd5aba a web-safe color?

No. The nearest web-safe colour is #FF66CC, ΔE2000 3.3 away. The palette only matters for legacy displays and some email clients now.

What does the color #fd5aba mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #fd5aba?

The safest is same-hue elevation: linear-gradient(135deg, #FE97D3, #fd5aba 45%, #7E024B). For more colour, a short hue run to #FD5B3C keeps it rich without turning muddy.

Work with #fd5aba in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #fd5aba at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.