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magenta / pink · warm

#fd61cd

a light, electric magenta / pink · warm · closest name: Hot Pink

Token name suggestion: Linen Blossom

RGB
253, 97, 205
HSL
319°, 98%, 69%
CMYK
0, 62, 19, 1
Luminance
0.3384

#fd61cd is a light electric magenta / pink, 319° on the wheel and 40/100 on the cool side. Put black text on it (7.77:1). As text it scores 2.70:1 on white — use #DC0399 instead. Nearest name is Hot Pink, nearest Tailwind family is pink.

hsl(319 98% 69%)rgb(253 97 205)Base step 400AAA inkWarm

At a glance

Every number on this page in one read: what #fd61cd is made of, how bright it looks, and which way it leans.

Hex
#fd61cd
Hue
319°
magenta / pink
Saturation
98%
electric
Lightness
69%
light
Brightness
99%
HSV value
Perceived
67%
weighted brightness
Luminance
0.3384
WCAG relative
Temperature
Warm
40/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
7.77:1
Closest name
Hot Pink
ΔE2000 5.7
Chroma
74.8
LCH, 0–130ish
OKLCH L
0.726
perceptual lightness
Tailwind
pink
500 · ΔE 9.6
Web-safe
#FF66CC
nearest of 216
Where it sits
Hue319° of 360°
Saturation98%
Lightness69%
Saturation × lightness field

Left edge is grey, right edge is full chroma; top is white, bottom is black. The dot is #fd61cd.

Temperature
Warm ← → Cool40% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Luminance by channel
Red62%
Green25%
Blue13%

Green carries most of what the eye calls brightness — that is why WCAG weights it 0.7152.

Every format

HEX#fd61cd
HEX (8-digit)#fd61cdff
RGBrgb(253, 97, 205)
RGBArgba(253, 97, 205, 1)
HSLhsl(319, 98%, 69%)
HSV / HSBhsv(318, 62%, 99%)
HWBhwb(319 38% 1%)
CMYKcmyk(0%, 62%, 19%, 1%)
LABlab(64.8 70.2 -25.8)
LCHlch(64.8 74.8 339.8)
OKLCHoklch(0.726 0.221 341.7)
XYZ (D65)xyz(55.80, 33.84, 61.34)
Decimal16605645
Display P3color(display-p3 0.992 0.380 0.804)
Web-safe#FF66CC

Copy-ready code

every platformclick to select
/* CSS */
color: #fd61cd;
background-color: #fd61cd;
/* CSS custom property */
--brand: #fd61cd;
/* Tailwind (arbitrary) */
class="text-[#fd61cd] bg-[#fd61cd]"
/* SCSS */
$brand: #fd61cd;
/* SwiftUI */
Color(red: 0.992, green: 0.380, blue: 0.804)
/* UIKit */
UIColor(red: 0.992, green: 0.380, blue: 0.804, alpha: 1)
/* Android XML */
<color name="brand">#FD61CD</color>
/* Android Compose */
Color(0xFFFD61CD)
/* Flutter */
Color(0xFFFD61CD)
/* Python / OpenCV (BGR) */
(205, 97, 253)
/* Python / PIL (RGB) */
(253, 97, 205)
/* Java AWT */
new Color(253, 97, 205)
/* .NET */
Color.FromArgb(255, 253, 97, 205)
/* OpenGL / Unity (0–1) */
(0.9922f, 0.3804f, 0.8039f, 1f)
/* LaTeX */
\definecolor{brand}{RGB}{253,97,205}
modern cssclick to select
/* mix without leaving CSS */
background: color-mix(in oklab, #fd61cd 85%, white);
border-color: color-mix(in oklab, #fd61cd 40%, transparent);
/* theme-aware in one line */
color: light-dark(#7E0258, #EED3E6);
/* relative colour syntax */
--hover: hsl(from #fd61cd h s calc(l - 7));

Design tokens

The same ramp in the four formats a team actually needs. Paste one and the whole palette lands with it.

css custom propertiesclick to select
:root {
  --brand-50: #FDF1FA;
  --brand-100: #FCE4F4;
  --brand-200: #FBC1E9;
  --brand-300: #FE90DC;
  --brand-400: #fd61cd;
  --brand-500: #FC21B9;
  --brand-600: #F203A8;
  --brand-700: #C9038C;
  --brand-800: #A10270;
  --brand-900: #740652;
  --brand-950: #490433;
  --brand: #fd61cd;
  --brand-ink: #000000;
  --brand-surface: #FAF4F9;
  --brand-border: #EDC0DF;
  --brand-hover: #FD3EC2;
  --brand-pressed: #FC1AB6;
}
@media (prefers-color-scheme: dark) {
  :root {
    --brand-surface: #24141F;
    --brand-ink: #EED3E6;
  }
}
tailwind.config.jsclick to select
theme: {
  extend: {
    colors: {
      brand: {
        50: '#FDF1FA',
        100: '#FCE4F4',
        200: '#FBC1E9',
        300: '#FE90DC',
        400: '#fd61cd',
        500: '#FC21B9',
        600: '#F203A8',
        700: '#C9038C',
        800: '#A10270',
        900: '#740652',
        950: '#490433',
        DEFAULT: '#fd61cd',
      },
    },
  },
}
scss mapclick to select
$brand: (
  '50': #FDF1FA,
  '100': #FCE4F4,
  '200': #FBC1E9,
  '300': #FE90DC,
  '400': #fd61cd,
  '500': #FC21B9,
  '600': #F203A8,
  '700': #C9038C,
  '800': #A10270,
  '900': #740652,
  '950': #490433,
);
$brand-base: #fd61cd;
$brand-ink: #000000;

@function brand($step) { @return map-get($brand, $step); }
w3c design tokens (json)click to select
{
  "color": {
    "brand": {
      "50": { "$value": "#FDF1FA", "$type": "color" },
      "100": { "$value": "#FCE4F4", "$type": "color" },
      "200": { "$value": "#FBC1E9", "$type": "color" },
      "300": { "$value": "#FE90DC", "$type": "color" },
      "400": { "$value": "#fd61cd", "$type": "color" },
      "500": { "$value": "#FC21B9", "$type": "color" },
      "600": { "$value": "#F203A8", "$type": "color" },
      "700": { "$value": "#C9038C", "$type": "color" },
      "800": { "$value": "#A10270", "$type": "color" },
      "900": { "$value": "#740652", "$type": "color" },
      "950": { "$value": "#490433", "$type": "color" }
    },
    "brandInk": { "$value": "#000000", "$type": "color" }
  }
}

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd61cd · 7.77:1
Use #000000AAA at every size.
Aa
12px
Aa
16px
Aa
24px
Aa
White text · 2.70:1
AA fail · AA large fail · AAA fail
Aa
Black text · 7.77:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fd61cd as text scores 2.70:1 on white and 7.77:1 on black.
Best tinted ink on it, if plain black or white feels flat: #7E0258 at 3.81:1.

Make it accessible

A contrast checker tells you that you failed. This tells you what to ship instead — same hue, same saturation, lightness moved only as far as WCAG demands.

The quick fox
#DC0399 · 4.65:1
AA on white−25% L
#DC0399
The quick fox
#A90276 · 7.10:1
AAA on white−35% L
#A90276
The quick fox
#fd61cd · 7.77:1
AA on blackalready passes
#fd61cd
The quick fox
#fd61cd · 7.77:1
AAA on blackalready passes
#fd61cd

Large text — 24px regular or 18.66px bold and above — only needs 3:1, so #FD48C5 is enough for headings on white. Non-text elements such as icons, chart strokes and focus rings also sit at 3:1 under WCAG 2.2 (1.4.11).

Accessibility — WCAG contrast

Aa
#fd61cd on white: 2.70:1
AA ✗ fail · AA-large · AAA
Aa
#fd61cd on black: 7.77:1
AA ✓ pass · AA-large · AAA
Against the neutral ladder

Contrast is symmetric, so each row covers both directions: #fd61cd as text on that neutral, and that neutral as text on #fd61cd.

NeutralRatioBoth directions
White2.70:1AaAa
Slate 502.58:1AaAa
Slate 1002.47:1AaAa
Slate 2002.19:1AaAa
Slate 3001.82:1AaAa
Slate 4001.05:1AaAa
Slate 5001.76:1AaAa
Slate 6002.80:1AaAa
Slate 7003.83:1AaAa
Slate 8005.41:1AaAa
Slate 9006.60:1AaAa
Black7.77:1AaAa
Colour vision deficiency
true color
protanopia · #6C8DD0
deuteranopia · #9AA7C9
tritanopia · #FF638F

Roughly one man in twelve has some form of colour vision deficiency. If any of the three panels above is hard to tell apart from a neighbouring colour in your palette, add a shape, an icon or a label so the meaning does not rest on hue alone.

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd61cd is pinned to step 400; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1FA
#FCE4F4
#FBC1E9
#FE90DC
#fd61cd
#FC21B9
#F203A8
#C9038C
#A10270
#740652
#490433
Base = 400Lightest = 50 · #FDF1FADarkest = 950 · #490433Text step on white = 700
Perceptual ramp — OKLCH

The same eleven steps expressed in OKLCH, where equal lightness numbers actually look equally spaced. HSL ramps go muddy in the yellows and washed out in the blues; this one does not. Modern browsers render it natively — the hex ramp above is the fallback.

50100200300400500600700800900950
oklch tokensclick to select
:root {
  --brand-50: oklch(0.97 0.055 341.7);
  --brand-100: oklch(0.94 0.088 341.7);
  --brand-200: oklch(0.88 0.132 341.7);
  --brand-300: oklch(0.80 0.172 341.7);
  --brand-400: oklch(0.72 0.203 341.7);
  --brand-500: oklch(0.64 0.221 341.7);
  --brand-600: oklch(0.56 0.221 341.7);
  --brand-700: oklch(0.48 0.207 341.7);
  --brand-800: oklch(0.40 0.185 341.7);
  --brand-900: oklch(0.32 0.154 341.7);
  --brand-950: oklch(0.24 0.121 341.7);
}

Colors that work with #fd61cd

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EDC0DF
Hairlines and dividers
Muted text#9B4B82
Captions on the surface
Accent#00CC0C
Second voice, not a rival
Dark variant#7E0258
Hover, pressed, headers
Light variant#FFE6F7
Selected rows, tints
Dark surface#24141F
Dark-mode background
Hover#FD3EC2
One step down in lightness
Pressed#FC1AB6
Two steps down
Disabled#ECE2E9
Chroma pulled out
Focus ring#FF73D4
Offset from the fill so it reads
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

In real components

The same eight roles, wired into the interface patterns you will actually build with them. Every state below is a computed value, not a mock-up.

Buttons and states
Save changesHoverPressedDisabled
OutlineSubtleLinkFocused
Form field
you@company.com

Focus ring uses the light variant so the field still reads as one shape.

Send me product updates
Notice
Your export is ready

The file stays available for seven days. Download it before it expires.

NewBetaDraft
Data
Storage used68%
Acme LtdActive
NorthwindTrial
GlobexActive

How to use #fd61cd

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate
Minimum size as text on white
Not as text
Safe as a fill behind white type
No — use #7E0258
Safe as a 1px border on white
No — use #FD48C5

Meaning and mood

What a colour in this family tends to signal, and how this particular chroma and lightness change the reading.

expressiveyouthfulwarmconfident

Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands.

At this chroma the association is amplified — it will dominate anything placed beside it, so give it space and use it sparingly. The lightness keeps it airy and approachable.

Worth knowing

Strong gendered associations in some markets — test it with the audience you actually have.

Reads as
  • FormalityLow
  • EnergyHigh
  • Weight31/100
  • TemperatureWarm
  • ApproachabilityHigh

Colour associations are cultural and vary by market. Treat these as a starting point for a conversation with your audience, not a finding about them.

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#61FD91
Analogous left#DF61FD
Analogous right#FD617F
Split-complement 1#7FFD61
Split-complement 2#61FDDF
Triadic 1#CDFD61
Triadic 2#61CDFD
Tetradic#FDDF61
On the wheel
Base+30°−30°+120°+240°+180°319°

#fd61cd sits at 319°. Every dot is a harmony position and links to its own page in the table alongside.

RGB percentages

Red99.2%
Green38.0%
Blue80.4%
R · 0–255
253
0xfd
G · 0–255
97
0x61
B · 0–255
205
0xcd

CMYK percentages

Cyan0.0%
Magenta61.7%
Yellow19.0%
Key (black)0.8%

Total ink coverage is 82%. Most commercial presses cap around 300% — above that, sheets stop drying properly.

Color previews

#fd61cd text on a black background

contrast 7.77:1

Card sample

#fd61cd text on a white background

contrast 2.70:1

Card sample

#fd61cd on grey

2.47:1

#fd61cd on its own surface

2.49:1

#fd61cd on its dark surface

6.50:1

CSS3 live lab

Text font color

The quick brown fox

color: #fd61cd;
Background color
Panel with #fd61cd background
background-color: #fd61cd;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd61cd;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 97, 205, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 97, 205, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd61cd;
background: linear-gradient(135deg, #fd61cd, #FD6165);
Gradient text

Gradient headline

background: linear-gradient(90deg, #fd61cd, #FD8461);
-webkit-background-clip: text;
color: transparent;
Focus ring
Focused control
outline: 2px solid #fd61cd;
outline-offset: 3px;
Underline & caret

Marked up text

text-decoration-color: #fd61cd;
caret-color: #fd61cd;
Left rule
Pull quote or callout
border-left: 4px solid #fd61cd;
Ring + tint
Selected chip
background: #FFE6F7;
box-shadow: inset 0 0 0 2px #fd61cd;
Conic badge
68%
background: conic-gradient(#fd61cd 68%, #e2e8f0 0);

Transparency

What each alpha value actually composites to. The top row is #fd61cd over white; the bottom row is the same alpha over a checkerboard, so you can see what survives on a photo or a video.

Bottom row of hexes is the flattened result over white — use those when a design tool refuses transparency, or when you need a solid fallback.

alpha in every syntaxclick to select
rgba(253, 97, 205, 0.5)
rgb(253 97 205 / 50%)
#fd61cd80
hsl(319 98% 69% / 50%)
color-mix(in srgb, #fd61cd 50%, transparent)
Alpha8-digit hexFlat on white
10%#fd61cd1a#FFEFFA
20%#fd61cd33#FFDFF5
40%#fd61cd66#FEC0EB
60%#fd61cd99#FEA0E1
80%#fd61cdcc#FD81D7

Gradients from #fd61cd

Six recipes, each built from this hex and shown with the exact CSS that produced it.

Elevation
Same hue, three lightnesses — safe anywhere
background: linear-gradient(135deg, #FE9DE0, #fd61cd 45%, #7E0258);
Duotone
A short hue run reads richer than a flat fill
background: linear-gradient(120deg, #fd61cd, #FD4D43);
Complement sweep
Loud — keep it behind large type only
background: linear-gradient(90deg, #fd61cd, #61FD91);
Spotlight
Hero panels and app headers
background: radial-gradient(120% 120% at 20% 0%, #FEBCEA 0%, #fd61cd 45%, #7E0258 100%);
Soft wash
Section backgrounds that stay readable
background: linear-gradient(180deg, #FAF4F9, #ffffff);
Mesh
Ambient background, no image weight
background: radial-gradient(60% 60% at 15% 20%, #E093FE 0%, transparent 60%), radial-gradient(55% 55% at 85% 15%, #FD7F8D 0%, transparent 60%), radial-gradient(70% 70% at 50% 95%, #7E0258 0%, transparent 65%), #fd61cd;

Monochromatic scale

Palettes built from #fd61cd

Shades — darker

Tints — lighter

Tones — desaturated

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd61cd in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

On screens

Holds up across typical panel gamma. Still worth checking on an uncalibrated laptop, where mid-tones shift most.

In dark mode

Usable as-is on a dark surface at 7.77:1.

Explore nearby colors

Small, deliberate steps away from this hex — useful when you are hunting for the version of a colour that finally feels right.

#fd61cd, answered

What color is #fd61cd?

#fd61cd is a light electric magenta / pink, closest to Hot Pink (ΔE2000 5.7). It sits at 319° on the hue wheel with 98% saturation and 69% lightness, which reads as warm.

What is the RGB value of #fd61cd?

rgb(253, 97, 205) — 253 red, 97 green and 205 blue out of 255, or 99.2% / 38% / 80.4% by channel.

What is #fd61cd in HSL and HSV?

hsl(319, 98%, 69%) and hsv(318, 62%, 99%). HSL is what CSS takes; HSV is what your design tool's picker shows, which is why the saturation numbers rarely match.

Is #fd61cd a light or a dark color?

It is a mid-tone. Relative luminance is 0.3384 and perceived brightness is 67%, so black text on it reaches 7.77:1.

Should I use black or white text on #fd61cd?

Black. It scores 7.77:1 against #fd61cd, versus 2.70:1 for white — AAA at any size.

Is #fd61cd accessible on a white background?

#fd61cd on white scores 2.70:1, which fails WCAG AA at every size. Darken it to #DC0399 to reach 4.5:1, or #A90276 for 7:1.

What is the complementary color of #fd61cd?

#61FD91 sits directly opposite on the wheel. Softer options are the split-complements #7FFD61 and #61FDDF, which give the same contrast with far less vibration.

What colors go well with #fd61cd?

For interface work: #FAF4F9 as the surface, #EDC0DF for borders, #9B4B82 for secondary text, #00CC0C as an accent and #7E0258 for hover and pressed states. For a palette, the analogous pair #DF61FD and #FD617F stays calm, while #61FD91 is the loudest partner.

What is #fd61cd in CMYK for printing?

cmyk(0%, 62%, 19%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd61cd warm or cool?

Warm — it scores 40 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD6194; nudged cooler, #F55FFF.

Which Tailwind color is closest to #fd61cd?

The pink family — its 500 step is #ec4899, ΔE2000 9.6 away. That is a visible difference, so define #fd61cd as a custom token rather than reaching for the built-in.

How do I use #fd61cd in Tailwind CSS?

Inline it as an arbitrary value with bg-[#fd61cd] or text-[#fd61cd], or register the whole ramp under theme.extend.colors.brand so you get bg-brand-500 and friends. The generated 50–950 scale on this page is ready to paste into your config.

What is #fd61cd with 50% opacity?

rgba(253, 97, 205, 0.5), or #fd61cd80 in eight-digit hex. Over white that composites to #FEB0E6; over black, #7F3167.

Is #fd61cd a web-safe color?

No. The nearest web-safe colour is #FF66CC, ΔE2000 1.1 away. The palette only matters for legacy displays and some email clients now.

What does the color #fd61cd mean?

As a magenta / pink, it reads expressive, youthful, warm. Pink is the fastest way to signal that a product is not another enterprise dashboard. It carries beauty, fashion and culture brands. At this chroma the effect is amplified — it will dominate whatever sits beside it.

What gradient works with #fd61cd?

The safest is same-hue elevation: linear-gradient(135deg, #FE9DE0, #fd61cd 45%, #7E0258). For more colour, a short hue run to #FD4D43 keeps it rich without turning muddy.

Work with #fd61cd in the Color Lab

Every tool opens with this colour already loaded.

Every value on this page is computed from #fd61cd at request time — conversions, contrast ratios and ΔE distances are calculated, never looked up.