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#fd96df

a light, electric magenta / pink · warm · closest name: Plum

RGB
253, 150, 223
HSL
318°, 96%, 79%
CMYK
0, 41, 12, 1
Luminance
0.4802

At a glance

Every number on this page in one read: what #fd96df is made of, how bright it looks, and which way it leans.

Hex
#fd96df
Hue
318°
magenta / pink
Saturation
96%
electric
Lightness
79%
light
Brightness
99%
HSV value
Perceived
76%
weighted brightness
Luminance
0.4802
WCAG relative
Temperature
Warm
40/100 cool
Color family
Magenta / pink
Tone
Electric
Best ink
Black
10.60:1
Closest name
Plum
ΔE2000 6.4
Where it sits
Hue318° of 360°
Saturation96%
Lightness79%
Temperature
Warm ← → Cool40% cool

Reads warm. Warm and cool siblings keep the same lightness, so you can swap one in without redoing your contrast maths.

Every format

HEX#fd96df
RGBrgb(253, 150, 223)
HSLhsl(318, 96%, 79%)
CMYKcmyk(0%, 41%, 12%, 1%)
LABlab(74.8 48.4 -20.5)
LCHlch(74.8 52.5 337.0)
OKLCHoklch(0.802 0.151 338.7)
Decimal16619231
Display P3color(display-p3 0.992 0.588 0.875)

Copy-ready code

/* CSS */
color: #fd96df;
background-color: #fd96df;
/* Tailwind (arbitrary) */
class="text-[#fd96df] bg-[#fd96df]"
/* SCSS */
$brand: #fd96df;
/* SwiftUI */
Color(red: 0.992, green: 0.588, blue: 0.875)
/* Android */
Color.parseColor("#fd96df")
/* Flutter */
Color(0xFFFD96DF)
/* Python / OpenCV (BGR) */
(223, 150, 253)

Best text color

Only one of black and white can be right. This is the one, with the number that proves it.

Readable at a glance#000000 on #fd96df · 10.60:1
Use #000000AAA at every size.
Aa
White text · 1.98:1
AA fail · AA large fail · AAA fail
Aa
Black text · 10.60:1 · recommended
AA pass · AA large pass · AAA pass
Reading the other direction: #fd96df as text scores 1.98:1 on white and 10.60:1 on black.

Accessibility — WCAG contrast

Aa
#fd96df on white: 1.98:1
AA ✗ fail · AA-large · AAA
Aa
#fd96df on black: 10.60:1
AA ✓ pass · AA-large · AAA
true color
protanopia · #99AEE2
deuteranopia · #B4BEDC
tritanopia · #FF98B1

Color scale — 50 to 950

A Tailwind-shaped ramp built around this exact hex. #fd96df is pinned to step 300; the rest hold its hue and let saturation ease off at the extremes so the pale end never turns neon.

#FDF1FA
#FCE4F5
#FAC1EA
#fd96df
#FC5ACD
#FB23BC
#F005AC
#C8048F
#A00372
#730754
#480434
Base = 300Lightest = 50 · #FDF1FADarkest = 950 · #480434
:root {
  --brand-50: #FDF1FA;
  --brand-100: #FCE4F5;
  --brand-200: #FAC1EA;
  --brand-300: #fd96df;
  --brand-400: #FC5ACD;
  --brand-500: #FB23BC;
  --brand-600: #F005AC;
  --brand-700: #C8048F;
  --brand-800: #A00372;
  --brand-900: #730754;
  --brand-950: #480434;
  --brand: #fd96df;
  --brand-ink: #000000;
}

Colors that work with #fd96df

Not a palette — a role sheet. Each swatch answers one question you will hit while building the component.

Text on it#000000
Black wins here
Surface#FAF4F9
Tinted page background
Border#EDC0E0
Hairlines and dividers
Muted text#9B4B83
Captions on the surface
Accent#00CC07
Second voice, not a rival
Dark variant#7D0259
Hover, pressed, headers
Light variant#FFE6F7
Selected rows, tints
Dark surface#241420
Dark-mode background
Light mode
Everything in its place

Surface, border, heading and body all derive from this one hue, so the screen stays coherent without a second palette.

Primary actionSecondaryBadge
Dark mode
Same hue, inverted

Lightness flips, hue holds. The accent stays the anchor in both themes.

Primary actionSecondaryAccent

How to use #fd96df

Derived from its contrast, chroma and lightness — not from taste.

Works well for
  • Text and icons on dark surfaces
  • Primary buttons and calls to action
  • Focus rings, active and selected states
  • Card and section backgrounds
  • Brand accents, badges and data highlights
Use with care
  • Text of any size on white — fails WCAG AA
  • Full-page backgrounds — tiring over long sessions
  • White text placed on it
  • Pairing with a same-lightness hue — edges vibrate

Similar colors

One move away from this hex in each direction. Every swatch is its own page.

Color relationships

The wheel positions with their names attached, so you can grab the one you actually need.

Complementary#96FDB4
Analogous left#E896FD
Analogous right#FD96AB
Split-complement 1#ABFD96
Split-complement 2#96FDE8
Triadic 1#DFFD96
Triadic 2#96DFFD
Tetradic#FDE896

RGB percentages

Red99.2%
Green58.8%
Blue87.5%

CMYK percentages

Cyan0.0%
Magenta40.7%
Yellow11.9%
Key (black)0.8%

Color previews

#fd96df text on a black background

contrast 10.60:1

Card sample

#fd96df text on a white background

contrast 1.98:1

Card sample

CSS3 live lab

Text font color

The quick brown fox

color: #fd96df;
Background color
Panel with #fd96df background
background-color: #fd96df;
Text shadow — hex

Glowing headline

text-shadow: 2px 2px 8px #fd96df;
Text shadow — RGB

Soft neon halo

text-shadow: 0 0 14px rgba(253, 150, 223, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(253, 150, 223, 0.45);
Border & gradient
Gradient panel
border: 3px solid #fd96df;
background: linear-gradient(135deg, #fd96df, #FD969A);

Monochromatic scale

Palettes built from #fd96df

Shades — darker

Tints — lighter

Color harmonies

Nearest named colors

Ranked with CIEDE2000 across all 139 CSS keywords. Under ΔE 2 the eye stops telling them apart; over ΔE 10 they are plainly different colors.

#fd96df in the real world

Where a color in this family tends to land, and the interface roles it is usually asked to play.

Industries
BeautyFashionLifestyleYouth brands
Common UI roles
SurfacesBadgesHighlightsEmpty states
Print note

Sits outside most CMYK gamuts — expect a duller press result, or specify a spot ink.

#fd96df, answered

What color is #fd96df?

#fd96df is a light electric magenta / pink, closest to Plum (ΔE2000 6.4). It sits at 318° on the hue wheel with 96% saturation and 79% lightness, which reads as warm.

What is the RGB value of #fd96df?

rgb(253, 150, 223) — 253 red, 150 green and 223 blue out of 255, or 99.2% / 58.8% / 87.5% by channel.

Is #fd96df a light or a dark color?

It is a mid-tone. Relative luminance is 0.4802 and perceived brightness is 76%, so black text on it reaches 10.60:1.

Should I use black or white text on #fd96df?

Black. It scores 10.60:1 against #fd96df, versus 1.98:1 for white — AAA at any size.

What is the complementary color of #fd96df?

#96FDB4 sits directly opposite on the wheel. Softer options are the split-complements #ABFD96 and #96FDE8, which give the same contrast with far less vibration.

What colors go well with #fd96df?

For interface work: #FAF4F9 as the surface, #EDC0E0 for borders, #9B4B83 for secondary text, #00CC07 as an accent and #7D0259 for hover and pressed states. For a palette, the analogous pair #E896FD and #FD96AB stays calm, while #96FDB4 is the loudest partner.

What is #fd96df in CMYK for printing?

cmyk(0%, 41%, 12%, 1%). This is a screen-to-ink approximation — a color this saturated sits outside most CMYK gamuts and will print duller than it looks here.

Is #fd96df warm or cool?

Warm — it scores 40 on a scale where 0 is the warmest orange and 100 the coolest azure. Nudged warmer it becomes #FD96B9; nudged cooler, #F695FE.

Work with #fd96df in the Color Lab