#ad1069
a dark, electric magenta / pink · warm · closest name: purple
RGB
173, 16, 105
HSL
326°, 83%, 37%
CMYK
0, 91, 39, 32
Luminance
0.1027
Every format
| HEX | #ad1069 |
| RGB | rgb(173, 16, 105) |
| HSL | hsl(326, 83%, 37%) |
| CMYK | cmyk(0%, 91%, 39%, 32%) |
| LAB | lab(38.3 63.0 -8.0) |
| LCH | lch(38.3 63.5 352.8) |
| OKLCH | oklch(0.494 0.196 354.0) |
Copy-ready code
/* CSS */
color: #ad1069;
background-color: #ad1069;
/* Tailwind (arbitrary) */
class="text-[#ad1069] bg-[#ad1069]"
/* SCSS */
$brand: #ad1069;
/* SwiftUI */
Color(red: 0.678, green: 0.063, blue: 0.412)
/* Android */
Color.parseColor("#ad1069")Accessibility — WCAG contrast
Aa
#ad1069 on white: 6.87:1
AA ✓ pass · AA-large ✓ · AAA ✗
Aa
#ad1069 on black: 3.05:1
AA ✗ fail · AA-large ✓ · AAA ✗
true color
protanopia
deuteranopia
tritanopia
RGB percentages
Red67.8%
Green6.3%
Blue41.2%
CMYK percentages
Cyan0.0%
Magenta90.8%
Yellow39.3%
Key (black)32.2%
Color previews
#ad1069 text on a black background
contrast 3.05:1
Card sample
#ad1069 text on a white background
contrast 6.87:1
Card sample
CSS3 live lab
Text font color
The quick brown fox
color: #ad1069;
Background color
Panel with #ad1069 background
background-color: #ad1069;
Text shadow — hex
Glowing headline
text-shadow: 2px 2px 8px #ad1069;
Text shadow — RGB
Soft neon halo
text-shadow: 0 0 14px rgba(173, 16, 105, 0.45);
Div box shadow
Elevated card
box-shadow: 0 12px 32px -8px rgba(173, 16, 105, 0.45);
Border & gradient
Gradient panel
border: 3px solid #ad1069; background: linear-gradient(135deg, #ad1069, #AD2010);